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Bi-weekly dose of Digital Advertising insights
Read stories on Complex Marketing Strategy
Find experts' voices on marketing challenges
'We have everything for you'
#DigitalMarketing #Marketing&Advertising #SocialMediaMarketing
Bi-weekly dose of Digital Advertising insights
Read stories on Complex Marketing Strategy
Find experts' voices on marketing challenges
'We have everything for you'
#DigitalMarketing #Marketing&Advertising #SocialMediaMarketing
Subscribe To Our Newsletter - Ad Pulse
Subscribe to the Ad Pulse newsletter for the latest updates, marketing insights, and exclusive tips delivered straight to your inbox.
adpulse.com
September 25, 2026 at 11:49 AM
Subscribe Ad Pulse Newsletter: adpulse.com/newsletter-s...
Bi-weekly dose of Digital Advertising insights
Read stories on Complex Marketing Strategy
Find experts' voices on marketing challenges
'We have everything for you'
#DigitalMarketing #Marketing&Advertising #SocialMediaMarketing
Bi-weekly dose of Digital Advertising insights
Read stories on Complex Marketing Strategy
Find experts' voices on marketing challenges
'We have everything for you'
#DigitalMarketing #Marketing&Advertising #SocialMediaMarketing
News junkies have emerged as a niche group that consumes news articles from 5 to 7 clicks per day. EMARKETER reports.
But the news media has a 𝐛𝐫𝐚𝐧𝐝 𝐬𝐚𝐟𝐞𝐭𝐲 𝐩𝐫𝐨𝐛𝐥𝐞𝐦.
Advertisers have one too. The definition of a safe advertising environment is changing
#BrandSafety #AdSafety #BlockAds #NewsMedia
But the news media has a 𝐛𝐫𝐚𝐧𝐝 𝐬𝐚𝐟𝐞𝐭𝐲 𝐩𝐫𝐨𝐛𝐥𝐞𝐦.
Advertisers have one too. The definition of a safe advertising environment is changing
#BrandSafety #AdSafety #BlockAds #NewsMedia
Does News Media have a Brand Safety Challenge? Think Again - Ad Pulse
Find out why advertisers should reconsider digital news media as a channel. Does the news media have a brand safety problem?
adpulse.com
September 24, 2026 at 2:22 PM
News junkies have emerged as a niche group that consumes news articles from 5 to 7 clicks per day. EMARKETER reports.
But the news media has a 𝐛𝐫𝐚𝐧𝐝 𝐬𝐚𝐟𝐞𝐭𝐲 𝐩𝐫𝐨𝐛𝐥𝐞𝐦.
Advertisers have one too. The definition of a safe advertising environment is changing
#BrandSafety #AdSafety #BlockAds #NewsMedia
But the news media has a 𝐛𝐫𝐚𝐧𝐝 𝐬𝐚𝐟𝐞𝐭𝐲 𝐩𝐫𝐨𝐛𝐥𝐞𝐦.
Advertisers have one too. The definition of a safe advertising environment is changing
#BrandSafety #AdSafety #BlockAds #NewsMedia
“𝐈𝐧 𝐚 𝐰𝐨𝐫𝐥𝐝 𝐨𝐟 𝐚𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐞𝐦𝐞𝐧𝐭𝐬, 𝐥𝐢𝐯𝐞 𝐞𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞𝐬 𝐥𝐞𝐚𝐯𝐞 𝐚 𝐥𝐚𝐬𝐭𝐢𝐧𝐠 𝐢𝐦𝐩𝐫𝐞𝐬𝐬𝐢𝐨𝐧." - Cheil USA
Experiential marketing is becoming another way to build brand memory, community, and eventually business.
How digital marketers can benefit from #ExperientialMarketing?
#EventMarketing #BrandMemory
Experiential marketing is becoming another way to build brand memory, community, and eventually business.
How digital marketers can benefit from #ExperientialMarketing?
#EventMarketing #BrandMemory
10 Experiential Marketing Examples Where Brands Turned Activations into Experiences - Ad Pulse
Find out 10 of the best experiential marketing examples in 2026 where brands have turned activations into immersive experiences.
adpulse.com
September 22, 2026 at 2:58 PM
“𝐈𝐧 𝐚 𝐰𝐨𝐫𝐥𝐝 𝐨𝐟 𝐚𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐞𝐦𝐞𝐧𝐭𝐬, 𝐥𝐢𝐯𝐞 𝐞𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞𝐬 𝐥𝐞𝐚𝐯𝐞 𝐚 𝐥𝐚𝐬𝐭𝐢𝐧𝐠 𝐢𝐦𝐩𝐫𝐞𝐬𝐬𝐢𝐨𝐧." - Cheil USA
Experiential marketing is becoming another way to build brand memory, community, and eventually business.
How digital marketers can benefit from #ExperientialMarketing?
#EventMarketing #BrandMemory
Experiential marketing is becoming another way to build brand memory, community, and eventually business.
How digital marketers can benefit from #ExperientialMarketing?
#EventMarketing #BrandMemory
🚨Retailers! Attention
𝐏𝐡𝐲𝐬𝐢𝐜𝐚𝐥 𝐒𝐭𝐨𝐫𝐞𝐬 𝐚𝐫𝐞𝐧’𝐭 𝐆𝐨𝐢𝐧𝐠 𝐀𝐧𝐲𝐰𝐡𝐞𝐫𝐞
A Walmart Connect study found that 80% to 94% of shoppers across age groups engage with both digital and in-store experiences.
#𝘖𝘯𝘭𝘪𝘯𝘦𝘴𝘩𝘰𝘱𝘱𝘪𝘯𝘨 𝘪𝘴 𝘨𝘦𝘵𝘵𝘪𝘯𝘨 𝘴𝘮𝘢𝘳𝘵𝘦𝘳. 𝘗𝘩𝘺𝘴𝘪𝘤𝘢𝘭 𝘴𝘩𝘰𝘱𝘱𝘪𝘯𝘨 𝘪𝘴 𝘨𝘦𝘵𝘵𝘪𝘯𝘨 𝘮𝘰𝘳𝘦 𝘥𝘪𝘨𝘪𝘵𝘢𝘭.
#DigitalMarketing
𝐏𝐡𝐲𝐬𝐢𝐜𝐚𝐥 𝐒𝐭𝐨𝐫𝐞𝐬 𝐚𝐫𝐞𝐧’𝐭 𝐆𝐨𝐢𝐧𝐠 𝐀𝐧𝐲𝐰𝐡𝐞𝐫𝐞
A Walmart Connect study found that 80% to 94% of shoppers across age groups engage with both digital and in-store experiences.
#𝘖𝘯𝘭𝘪𝘯𝘦𝘴𝘩𝘰𝘱𝘱𝘪𝘯𝘨 𝘪𝘴 𝘨𝘦𝘵𝘵𝘪𝘯𝘨 𝘴𝘮𝘢𝘳𝘵𝘦𝘳. 𝘗𝘩𝘺𝘴𝘪𝘤𝘢𝘭 𝘴𝘩𝘰𝘱𝘱𝘪𝘯𝘨 𝘪𝘴 𝘨𝘦𝘵𝘵𝘪𝘯𝘨 𝘮𝘰𝘳𝘦 𝘥𝘪𝘨𝘪𝘵𝘢𝘭.
#DigitalMarketing
Online vs Offline Shopping: Why Physical Stores Aren’t Going Anywhere - Ad Pulse
Explore how online vs offline shopping is evolving with AI, omnichannel retail and smarter physical stores.
adpulse.com
September 21, 2026 at 3:21 PM
🚨Retailers! Attention
𝐏𝐡𝐲𝐬𝐢𝐜𝐚𝐥 𝐒𝐭𝐨𝐫𝐞𝐬 𝐚𝐫𝐞𝐧’𝐭 𝐆𝐨𝐢𝐧𝐠 𝐀𝐧𝐲𝐰𝐡𝐞𝐫𝐞
A Walmart Connect study found that 80% to 94% of shoppers across age groups engage with both digital and in-store experiences.
#𝘖𝘯𝘭𝘪𝘯𝘦𝘴𝘩𝘰𝘱𝘱𝘪𝘯𝘨 𝘪𝘴 𝘨𝘦𝘵𝘵𝘪𝘯𝘨 𝘴𝘮𝘢𝘳𝘵𝘦𝘳. 𝘗𝘩𝘺𝘴𝘪𝘤𝘢𝘭 𝘴𝘩𝘰𝘱𝘱𝘪𝘯𝘨 𝘪𝘴 𝘨𝘦𝘵𝘵𝘪𝘯𝘨 𝘮𝘰𝘳𝘦 𝘥𝘪𝘨𝘪𝘵𝘢𝘭.
#DigitalMarketing
𝐏𝐡𝐲𝐬𝐢𝐜𝐚𝐥 𝐒𝐭𝐨𝐫𝐞𝐬 𝐚𝐫𝐞𝐧’𝐭 𝐆𝐨𝐢𝐧𝐠 𝐀𝐧𝐲𝐰𝐡𝐞𝐫𝐞
A Walmart Connect study found that 80% to 94% of shoppers across age groups engage with both digital and in-store experiences.
#𝘖𝘯𝘭𝘪𝘯𝘦𝘴𝘩𝘰𝘱𝘱𝘪𝘯𝘨 𝘪𝘴 𝘨𝘦𝘵𝘵𝘪𝘯𝘨 𝘴𝘮𝘢𝘳𝘵𝘦𝘳. 𝘗𝘩𝘺𝘴𝘪𝘤𝘢𝘭 𝘴𝘩𝘰𝘱𝘱𝘪𝘯𝘨 𝘪𝘴 𝘨𝘦𝘵𝘵𝘪𝘯𝘨 𝘮𝘰𝘳𝘦 𝘥𝘪𝘨𝘪𝘵𝘢𝘭.
#DigitalMarketing
𝐏𝐨𝐬𝐭-𝐂𝐥𝐢𝐜𝐤 𝐄𝐫𝐚
A 𝐬𝐞𝐚𝐫𝐜𝐡 𝐞𝐧𝐯𝐢𝐫𝐨𝐧𝐦𝐞𝐧𝐭 where users get 𝐚𝐧𝐬𝐰𝐞𝐫𝐬, 𝐫𝐞𝐜𝐨𝐦𝐦𝐞𝐧𝐝𝐚𝐭𝐢𝐨𝐧𝐬, 𝐬𝐮𝐦𝐦𝐚𝐫𝐢𝐞𝐬, and 𝐩𝐫𝐨𝐝𝐮𝐜𝐭 𝐜𝐨𝐦𝐩𝐚𝐫𝐢𝐬𝐨𝐧𝐬 directly from #searchengines and #AIplatforms 𝘪𝘯𝘴𝘵𝘦𝘢𝘥 𝘰𝘧 𝘤𝘭𝘪𝘤𝘬𝘪𝘯𝘨 𝘵𝘩𝘳𝘰𝘶𝘨𝘩 𝘭𝘪𝘯𝘬𝘴.
Measurement is shifting from clicks to #AIvisibility, mentions, citations, and recommendations.
A 𝐬𝐞𝐚𝐫𝐜𝐡 𝐞𝐧𝐯𝐢𝐫𝐨𝐧𝐦𝐞𝐧𝐭 where users get 𝐚𝐧𝐬𝐰𝐞𝐫𝐬, 𝐫𝐞𝐜𝐨𝐦𝐦𝐞𝐧𝐝𝐚𝐭𝐢𝐨𝐧𝐬, 𝐬𝐮𝐦𝐦𝐚𝐫𝐢𝐞𝐬, and 𝐩𝐫𝐨𝐝𝐮𝐜𝐭 𝐜𝐨𝐦𝐩𝐚𝐫𝐢𝐬𝐨𝐧𝐬 directly from #searchengines and #AIplatforms 𝘪𝘯𝘴𝘵𝘦𝘢𝘥 𝘰𝘧 𝘤𝘭𝘪𝘤𝘬𝘪𝘯𝘨 𝘵𝘩𝘳𝘰𝘶𝘨𝘩 𝘭𝘪𝘯𝘬𝘴.
Measurement is shifting from clicks to #AIvisibility, mentions, citations, and recommendations.
The Post-Click Era: How AI Search Is Changing SEO and Website Traffic - Ad Pulse
Discover how the Post-Click Era is reshaping SEO, zero-click search, AI Overviews, website traffic, and brand visibility in AI search.
adpulse.com
September 16, 2026 at 3:19 PM
𝐏𝐨𝐬𝐭-𝐂𝐥𝐢𝐜𝐤 𝐄𝐫𝐚
A 𝐬𝐞𝐚𝐫𝐜𝐡 𝐞𝐧𝐯𝐢𝐫𝐨𝐧𝐦𝐞𝐧𝐭 where users get 𝐚𝐧𝐬𝐰𝐞𝐫𝐬, 𝐫𝐞𝐜𝐨𝐦𝐦𝐞𝐧𝐝𝐚𝐭𝐢𝐨𝐧𝐬, 𝐬𝐮𝐦𝐦𝐚𝐫𝐢𝐞𝐬, and 𝐩𝐫𝐨𝐝𝐮𝐜𝐭 𝐜𝐨𝐦𝐩𝐚𝐫𝐢𝐬𝐨𝐧𝐬 directly from #searchengines and #AIplatforms 𝘪𝘯𝘴𝘵𝘦𝘢𝘥 𝘰𝘧 𝘤𝘭𝘪𝘤𝘬𝘪𝘯𝘨 𝘵𝘩𝘳𝘰𝘶𝘨𝘩 𝘭𝘪𝘯𝘬𝘴.
Measurement is shifting from clicks to #AIvisibility, mentions, citations, and recommendations.
A 𝐬𝐞𝐚𝐫𝐜𝐡 𝐞𝐧𝐯𝐢𝐫𝐨𝐧𝐦𝐞𝐧𝐭 where users get 𝐚𝐧𝐬𝐰𝐞𝐫𝐬, 𝐫𝐞𝐜𝐨𝐦𝐦𝐞𝐧𝐝𝐚𝐭𝐢𝐨𝐧𝐬, 𝐬𝐮𝐦𝐦𝐚𝐫𝐢𝐞𝐬, and 𝐩𝐫𝐨𝐝𝐮𝐜𝐭 𝐜𝐨𝐦𝐩𝐚𝐫𝐢𝐬𝐨𝐧𝐬 directly from #searchengines and #AIplatforms 𝘪𝘯𝘴𝘵𝘦𝘢𝘥 𝘰𝘧 𝘤𝘭𝘪𝘤𝘬𝘪𝘯𝘨 𝘵𝘩𝘳𝘰𝘶𝘨𝘩 𝘭𝘪𝘯𝘬𝘴.
Measurement is shifting from clicks to #AIvisibility, mentions, citations, and recommendations.
Consumer relationship with a brand doesn't depends upon 'logic'.
It is more about how they perceive the brands, messaging, image, and mission.
1. 𝐄𝐦𝐨𝐭𝐢𝐨𝐧𝐚𝐥 𝐚𝐩𝐩𝐞𝐚𝐥
2. 𝐓𝐫𝐮𝐬𝐭
3. 𝐁𝐞𝐥𝐨𝐧𝐠𝐢𝐧𝐠𝐧𝐞𝐬𝐬
4. 𝐍𝐨𝐬𝐭𝐚𝐥𝐠𝐢𝐚
5. 𝐑𝐞𝐥𝐚𝐭𝐚𝐛𝐢𝐥𝐢𝐭𝐲
#Digitalmarketing #ConsumerLoyalty #Branding #BrandImage #advertising #sell
It is more about how they perceive the brands, messaging, image, and mission.
1. 𝐄𝐦𝐨𝐭𝐢𝐨𝐧𝐚𝐥 𝐚𝐩𝐩𝐞𝐚𝐥
2. 𝐓𝐫𝐮𝐬𝐭
3. 𝐁𝐞𝐥𝐨𝐧𝐠𝐢𝐧𝐠𝐧𝐞𝐬𝐬
4. 𝐍𝐨𝐬𝐭𝐚𝐥𝐠𝐢𝐚
5. 𝐑𝐞𝐥𝐚𝐭𝐚𝐛𝐢𝐥𝐢𝐭𝐲
#Digitalmarketing #ConsumerLoyalty #Branding #BrandImage #advertising #sell
September 15, 2026 at 3:43 PM
Consumer relationship with a brand doesn't depends upon 'logic'.
It is more about how they perceive the brands, messaging, image, and mission.
1. 𝐄𝐦𝐨𝐭𝐢𝐨𝐧𝐚𝐥 𝐚𝐩𝐩𝐞𝐚𝐥
2. 𝐓𝐫𝐮𝐬𝐭
3. 𝐁𝐞𝐥𝐨𝐧𝐠𝐢𝐧𝐠𝐧𝐞𝐬𝐬
4. 𝐍𝐨𝐬𝐭𝐚𝐥𝐠𝐢𝐚
5. 𝐑𝐞𝐥𝐚𝐭𝐚𝐛𝐢𝐥𝐢𝐭𝐲
#Digitalmarketing #ConsumerLoyalty #Branding #BrandImage #advertising #sell
It is more about how they perceive the brands, messaging, image, and mission.
1. 𝐄𝐦𝐨𝐭𝐢𝐨𝐧𝐚𝐥 𝐚𝐩𝐩𝐞𝐚𝐥
2. 𝐓𝐫𝐮𝐬𝐭
3. 𝐁𝐞𝐥𝐨𝐧𝐠𝐢𝐧𝐠𝐧𝐞𝐬𝐬
4. 𝐍𝐨𝐬𝐭𝐚𝐥𝐠𝐢𝐚
5. 𝐑𝐞𝐥𝐚𝐭𝐚𝐛𝐢𝐥𝐢𝐭𝐲
#Digitalmarketing #ConsumerLoyalty #Branding #BrandImage #advertising #sell
𝐍𝐢𝐜𝐡𝐞 #𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐁𝐮𝐢𝐥𝐝𝐬 '𝐒𝐭𝐫𝐨𝐧𝐠' 𝐂𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐋𝐨𝐲𝐚𝐥𝐭𝐲
1. More relevant communication
2. Stronger emotional connections
3. Effective customer-centric campaigns
4. Lower competition for attention
5. Stronger word-of-mouth
The future of #customerloyalty is not small, but deep.
#DigitalMarketing
1. More relevant communication
2. Stronger emotional connections
3. Effective customer-centric campaigns
4. Lower competition for attention
5. Stronger word-of-mouth
The future of #customerloyalty is not small, but deep.
#DigitalMarketing
Small Audience, Stronger Brand: Is Niche Marketing the Future of Customer Loyalty? - Ad Pulse
Explore how niche marketing helps brands build stronger customer loyalty through targeted audiences and engaged communities.
adpulse.com
September 14, 2026 at 5:51 PM
𝐍𝐢𝐜𝐡𝐞 #𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐁𝐮𝐢𝐥𝐝𝐬 '𝐒𝐭𝐫𝐨𝐧𝐠' 𝐂𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐋𝐨𝐲𝐚𝐥𝐭𝐲
1. More relevant communication
2. Stronger emotional connections
3. Effective customer-centric campaigns
4. Lower competition for attention
5. Stronger word-of-mouth
The future of #customerloyalty is not small, but deep.
#DigitalMarketing
1. More relevant communication
2. Stronger emotional connections
3. Effective customer-centric campaigns
4. Lower competition for attention
5. Stronger word-of-mouth
The future of #customerloyalty is not small, but deep.
#DigitalMarketing
Let's not overthink about 'Purple' anymore. Your eyes are perfect, but your source of marketing insight could get better.
Only one fix for this: CLICK to Subscribe Ad Pulse Newsletter, Twice a Month
👇
👇
👇
Link here: adpulse.com/newsletter-s...
#Newsletter
#Subscribe #digitalmarketing #advertising
Only one fix for this: CLICK to Subscribe Ad Pulse Newsletter, Twice a Month
👇
👇
👇
Link here: adpulse.com/newsletter-s...
#Newsletter
#Subscribe #digitalmarketing #advertising
September 11, 2026 at 3:44 PM
Let's not overthink about 'Purple' anymore. Your eyes are perfect, but your source of marketing insight could get better.
Only one fix for this: CLICK to Subscribe Ad Pulse Newsletter, Twice a Month
👇
👇
👇
Link here: adpulse.com/newsletter-s...
#Newsletter
#Subscribe #digitalmarketing #advertising
Only one fix for this: CLICK to Subscribe Ad Pulse Newsletter, Twice a Month
👇
👇
👇
Link here: adpulse.com/newsletter-s...
#Newsletter
#Subscribe #digitalmarketing #advertising
𝐀𝐥𝐰𝐚𝐲𝐬-𝐨𝐧 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐌𝐚𝐭𝐭𝐞𝐫𝐬 in 2026
B𝐮𝐢𝐥𝐝 𝐚𝐧 𝐚𝐥𝐰𝐚𝐲𝐬-𝐨𝐧 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐲:
1. Identify Content Domains of Your Brand
2. Design Recurrent Content Types
3. Set up Content Repurposing System
4. Connect Content with the Customer Journey
5. Measure the Whole System
#DigitalMarketing #Strategy
B𝐮𝐢𝐥𝐝 𝐚𝐧 𝐚𝐥𝐰𝐚𝐲𝐬-𝐨𝐧 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐲:
1. Identify Content Domains of Your Brand
2. Design Recurrent Content Types
3. Set up Content Repurposing System
4. Connect Content with the Customer Journey
5. Measure the Whole System
#DigitalMarketing #Strategy
Always-On Marketing: The New Strategy for Continuous Brand Engagement - Ad Pulse
Explore how always-on marketing helps brands stay relevant, engage customers, and build continuous content beyond traditional campaigns.
adpulse.com
September 10, 2026 at 1:28 PM
𝐀𝐥𝐰𝐚𝐲𝐬-𝐨𝐧 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐌𝐚𝐭𝐭𝐞𝐫𝐬 in 2026
B𝐮𝐢𝐥𝐝 𝐚𝐧 𝐚𝐥𝐰𝐚𝐲𝐬-𝐨𝐧 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐲:
1. Identify Content Domains of Your Brand
2. Design Recurrent Content Types
3. Set up Content Repurposing System
4. Connect Content with the Customer Journey
5. Measure the Whole System
#DigitalMarketing #Strategy
B𝐮𝐢𝐥𝐝 𝐚𝐧 𝐚𝐥𝐰𝐚𝐲𝐬-𝐨𝐧 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐲:
1. Identify Content Domains of Your Brand
2. Design Recurrent Content Types
3. Set up Content Repurposing System
4. Connect Content with the Customer Journey
5. Measure the Whole System
#DigitalMarketing #Strategy
𝐁𝐮𝐫𝐠𝐞𝐫 𝐊𝐢𝐧𝐠 𝐟𝐢𝐫𝐞𝐝 𝐓𝐡𝐞 𝐊𝐢𝐧𝐠 𝐦𝐚𝐬𝐜𝐨𝐭
Burger King chose a different route. The new campaign, “There’s A New King, and It’s You,” puts the customer at the center.
𝐍𝐞𝐰 𝐤𝐢𝐧𝐠 𝐨𝐟 𝐁𝐮𝐫𝐠𝐞𝐫 𝐊𝐢𝐧𝐠 𝐢𝐬 ‘𝐜𝐮𝐬𝐭𝐨𝐦𝐞𝐫’
But creative consistency is crucial for brand memory.
#Creativechoice #BurgerKing #DigitalMarketing
Burger King chose a different route. The new campaign, “There’s A New King, and It’s You,” puts the customer at the center.
𝐍𝐞𝐰 𝐤𝐢𝐧𝐠 𝐨𝐟 𝐁𝐮𝐫𝐠𝐞𝐫 𝐊𝐢𝐧𝐠 𝐢𝐬 ‘𝐜𝐮𝐬𝐭𝐨𝐦𝐞𝐫’
But creative consistency is crucial for brand memory.
#Creativechoice #BurgerKing #DigitalMarketing
Burger King Fired Its King, but Did It Fire the Right Problem? - Ad Pulse
Dig deep about Burger King and the firing of its King Mascot. Burger King Creepy King mascot, a brand asset shouldn't be discarded in a blink.
adpulse.com
September 9, 2026 at 1:02 PM
𝐁𝐮𝐫𝐠𝐞𝐫 𝐊𝐢𝐧𝐠 𝐟𝐢𝐫𝐞𝐝 𝐓𝐡𝐞 𝐊𝐢𝐧𝐠 𝐦𝐚𝐬𝐜𝐨𝐭
Burger King chose a different route. The new campaign, “There’s A New King, and It’s You,” puts the customer at the center.
𝐍𝐞𝐰 𝐤𝐢𝐧𝐠 𝐨𝐟 𝐁𝐮𝐫𝐠𝐞𝐫 𝐊𝐢𝐧𝐠 𝐢𝐬 ‘𝐜𝐮𝐬𝐭𝐨𝐦𝐞𝐫’
But creative consistency is crucial for brand memory.
#Creativechoice #BurgerKing #DigitalMarketing
Burger King chose a different route. The new campaign, “There’s A New King, and It’s You,” puts the customer at the center.
𝐍𝐞𝐰 𝐤𝐢𝐧𝐠 𝐨𝐟 𝐁𝐮𝐫𝐠𝐞𝐫 𝐊𝐢𝐧𝐠 𝐢𝐬 ‘𝐜𝐮𝐬𝐭𝐨𝐦𝐞𝐫’
But creative consistency is crucial for brand memory.
#Creativechoice #BurgerKing #DigitalMarketing
#AIburnout is one of the newest workplace discussions in 2026, as every single screen has been taken over by AI chatbots and agents.
Julie Bedard, a managing director at #BCG, said, "traditional burnout is too much work. The other can be too much cognitive supervision."
#WorkplaceBurnout #Burnout
Julie Bedard, a managing director at #BCG, said, "traditional burnout is too much work. The other can be too much cognitive supervision."
#WorkplaceBurnout #Burnout
AI Burnout in Marketing, 1 in 4 Marketers Feel the AI Brain Fry - Ad Pulse
Find out the impact of AI burnout in marketing. Why the BCG researchers describe AI brain fry severe among marketers?
adpulse.com
September 8, 2026 at 2:34 PM
#AIburnout is one of the newest workplace discussions in 2026, as every single screen has been taken over by AI chatbots and agents.
Julie Bedard, a managing director at #BCG, said, "traditional burnout is too much work. The other can be too much cognitive supervision."
#WorkplaceBurnout #Burnout
Julie Bedard, a managing director at #BCG, said, "traditional burnout is too much work. The other can be too much cognitive supervision."
#WorkplaceBurnout #Burnout
Market the benefits,
Do not sell from the first second.
If all that you market is stuff, your audience soon says, “Enough.”
Speak to their need,
Show the value indeed.
Save this and follow Ad Pulse for more such Marketing Mantras
#MarketingTip #SalesTip
Do not sell from the first second.
If all that you market is stuff, your audience soon says, “Enough.”
Speak to their need,
Show the value indeed.
Save this and follow Ad Pulse for more such Marketing Mantras
#MarketingTip #SalesTip
September 8, 2026 at 2:00 PM
Market the benefits,
Do not sell from the first second.
If all that you market is stuff, your audience soon says, “Enough.”
Speak to their need,
Show the value indeed.
Save this and follow Ad Pulse for more such Marketing Mantras
#MarketingTip #SalesTip
Do not sell from the first second.
If all that you market is stuff, your audience soon says, “Enough.”
Speak to their need,
Show the value indeed.
Save this and follow Ad Pulse for more such Marketing Mantras
#MarketingTip #SalesTip
Ad Pulse brings the quality, statistics, right data, and interesting commentary.
Do not think twice and click to subscribe
Click here: adpulse.com/newsletter-s...
Do not think twice and click to subscribe
Click here: adpulse.com/newsletter-s...
September 4, 2026 at 1:48 PM
Ad Pulse brings the quality, statistics, right data, and interesting commentary.
Do not think twice and click to subscribe
Click here: adpulse.com/newsletter-s...
Do not think twice and click to subscribe
Click here: adpulse.com/newsletter-s...
Why is the cup overflowing?
Imagine the cup as a marketing channel such as Meta. You keep pouring more budget in one social platform but ignoring others.
Once you overflow the whole platform with your ads, the tea cup or the platform will have no impact or use.
#digitalmarketing #socialmedia
Imagine the cup as a marketing channel such as Meta. You keep pouring more budget in one social platform but ignoring others.
Once you overflow the whole platform with your ads, the tea cup or the platform will have no impact or use.
#digitalmarketing #socialmedia
September 3, 2026 at 2:43 PM
Why is the cup overflowing?
Imagine the cup as a marketing channel such as Meta. You keep pouring more budget in one social platform but ignoring others.
Once you overflow the whole platform with your ads, the tea cup or the platform will have no impact or use.
#digitalmarketing #socialmedia
Imagine the cup as a marketing channel such as Meta. You keep pouring more budget in one social platform but ignoring others.
Once you overflow the whole platform with your ads, the tea cup or the platform will have no impact or use.
#digitalmarketing #socialmedia
Why 𝐦𝐨𝐭𝐢𝐨𝐧 𝐝𝐞𝐬𝐢𝐠𝐧 is important in 𝐚𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠?
The leading benefits are:
💡 𝐀𝐧𝐢𝐦𝐚𝐭𝐞𝐝 𝐭𝐞𝐱𝐭 𝐰𝐢𝐥𝐥 𝐡𝐢𝐠𝐡𝐥𝐢𝐠𝐡𝐭 𝐭𝐡𝐞 𝐦𝐚𝐢𝐧 𝐰𝐨𝐫𝐝𝐬
💡 𝐈𝐜𝐨𝐧𝐬 𝐰𝐢𝐥𝐥 𝐬𝐡𝐨𝐰 𝐭𝐡𝐞 𝐠𝐚𝐢𝐧𝐬
💡 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐢𝐦𝐚𝐠𝐞𝐬 𝐰𝐢𝐥𝐥 𝐥𝐨𝐨𝐤 𝐝𝐲𝐧𝐚𝐦𝐢𝐜
💡 𝐈𝐥𝐥𝐮𝐬𝐭𝐫𝐚𝐭𝐢𝐨𝐧𝐬 𝐰𝐢𝐥𝐥 𝐞𝐱𝐩𝐥𝐚𝐢𝐧 𝐚𝐛𝐬𝐭𝐫𝐚𝐜𝐭 𝐢𝐝𝐞𝐚𝐬
💡 𝐓𝐫𝐚𝐧𝐬𝐢𝐭𝐢𝐨𝐧𝐬 𝐰𝐢𝐥𝐥 𝐜𝐨𝐧𝐧𝐞𝐜𝐭 𝐰𝐢𝐭𝐡 𝐭𝐡𝐞𝐦
#MotionGraphics #DigitalAds
The leading benefits are:
💡 𝐀𝐧𝐢𝐦𝐚𝐭𝐞𝐝 𝐭𝐞𝐱𝐭 𝐰𝐢𝐥𝐥 𝐡𝐢𝐠𝐡𝐥𝐢𝐠𝐡𝐭 𝐭𝐡𝐞 𝐦𝐚𝐢𝐧 𝐰𝐨𝐫𝐝𝐬
💡 𝐈𝐜𝐨𝐧𝐬 𝐰𝐢𝐥𝐥 𝐬𝐡𝐨𝐰 𝐭𝐡𝐞 𝐠𝐚𝐢𝐧𝐬
💡 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐢𝐦𝐚𝐠𝐞𝐬 𝐰𝐢𝐥𝐥 𝐥𝐨𝐨𝐤 𝐝𝐲𝐧𝐚𝐦𝐢𝐜
💡 𝐈𝐥𝐥𝐮𝐬𝐭𝐫𝐚𝐭𝐢𝐨𝐧𝐬 𝐰𝐢𝐥𝐥 𝐞𝐱𝐩𝐥𝐚𝐢𝐧 𝐚𝐛𝐬𝐭𝐫𝐚𝐜𝐭 𝐢𝐝𝐞𝐚𝐬
💡 𝐓𝐫𝐚𝐧𝐬𝐢𝐭𝐢𝐨𝐧𝐬 𝐰𝐢𝐥𝐥 𝐜𝐨𝐧𝐧𝐞𝐜𝐭 𝐰𝐢𝐭𝐡 𝐭𝐡𝐞𝐦
#MotionGraphics #DigitalAds
Motion Design in Advertising: How Animated Ads Are Capturing Consumer Attention - Ad Pulse
Motion design in advertising helps brands capture attention, boost engagement, and create compelling animated ads.
adpulse.com
September 3, 2026 at 1:42 PM
Why 𝐦𝐨𝐭𝐢𝐨𝐧 𝐝𝐞𝐬𝐢𝐠𝐧 is important in 𝐚𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠?
The leading benefits are:
💡 𝐀𝐧𝐢𝐦𝐚𝐭𝐞𝐝 𝐭𝐞𝐱𝐭 𝐰𝐢𝐥𝐥 𝐡𝐢𝐠𝐡𝐥𝐢𝐠𝐡𝐭 𝐭𝐡𝐞 𝐦𝐚𝐢𝐧 𝐰𝐨𝐫𝐝𝐬
💡 𝐈𝐜𝐨𝐧𝐬 𝐰𝐢𝐥𝐥 𝐬𝐡𝐨𝐰 𝐭𝐡𝐞 𝐠𝐚𝐢𝐧𝐬
💡 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐢𝐦𝐚𝐠𝐞𝐬 𝐰𝐢𝐥𝐥 𝐥𝐨𝐨𝐤 𝐝𝐲𝐧𝐚𝐦𝐢𝐜
💡 𝐈𝐥𝐥𝐮𝐬𝐭𝐫𝐚𝐭𝐢𝐨𝐧𝐬 𝐰𝐢𝐥𝐥 𝐞𝐱𝐩𝐥𝐚𝐢𝐧 𝐚𝐛𝐬𝐭𝐫𝐚𝐜𝐭 𝐢𝐝𝐞𝐚𝐬
💡 𝐓𝐫𝐚𝐧𝐬𝐢𝐭𝐢𝐨𝐧𝐬 𝐰𝐢𝐥𝐥 𝐜𝐨𝐧𝐧𝐞𝐜𝐭 𝐰𝐢𝐭𝐡 𝐭𝐡𝐞𝐦
#MotionGraphics #DigitalAds
The leading benefits are:
💡 𝐀𝐧𝐢𝐦𝐚𝐭𝐞𝐝 𝐭𝐞𝐱𝐭 𝐰𝐢𝐥𝐥 𝐡𝐢𝐠𝐡𝐥𝐢𝐠𝐡𝐭 𝐭𝐡𝐞 𝐦𝐚𝐢𝐧 𝐰𝐨𝐫𝐝𝐬
💡 𝐈𝐜𝐨𝐧𝐬 𝐰𝐢𝐥𝐥 𝐬𝐡𝐨𝐰 𝐭𝐡𝐞 𝐠𝐚𝐢𝐧𝐬
💡 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐢𝐦𝐚𝐠𝐞𝐬 𝐰𝐢𝐥𝐥 𝐥𝐨𝐨𝐤 𝐝𝐲𝐧𝐚𝐦𝐢𝐜
💡 𝐈𝐥𝐥𝐮𝐬𝐭𝐫𝐚𝐭𝐢𝐨𝐧𝐬 𝐰𝐢𝐥𝐥 𝐞𝐱𝐩𝐥𝐚𝐢𝐧 𝐚𝐛𝐬𝐭𝐫𝐚𝐜𝐭 𝐢𝐝𝐞𝐚𝐬
💡 𝐓𝐫𝐚𝐧𝐬𝐢𝐭𝐢𝐨𝐧𝐬 𝐰𝐢𝐥𝐥 𝐜𝐨𝐧𝐧𝐞𝐜𝐭 𝐰𝐢𝐭𝐡 𝐭𝐡𝐞𝐦
#MotionGraphics #DigitalAds
Huge 𝐀𝐈 𝐑𝐞𝐚𝐝𝐢𝐧𝐞𝐬𝐬 𝐆𝐚𝐩 between 𝐎𝐫𝐠𝐚𝐧𝐢𝐳𝐚𝐭𝐢𝐨𝐧𝐬 𝐚𝐧𝐝 𝐄𝐦𝐩𝐥𝐨𝐲𝐞𝐞𝐬
Two surveys of Deloitte revealed the reality. 74% of GenZ and #millennials already use #AI in daily work. Meanwhile, 84% of organizations haven’t redesigned jobs around AI.
𝐓𝐡𝐞 𝐛𝐚𝐥𝐥 𝐢𝐬 𝐢𝐧 𝐭𝐡𝐞 𝐜𝐨𝐮𝐫𝐭𝐬 𝐰𝐡𝐨 𝐡𝐚𝐯𝐞 𝐝𝐞𝐬𝐢𝐠𝐧𝐞𝐝 𝐭𝐡𝐞 𝐠𝐚𝐦𝐞.
Two surveys of Deloitte revealed the reality. 74% of GenZ and #millennials already use #AI in daily work. Meanwhile, 84% of organizations haven’t redesigned jobs around AI.
𝐓𝐡𝐞 𝐛𝐚𝐥𝐥 𝐢𝐬 𝐢𝐧 𝐭𝐡𝐞 𝐜𝐨𝐮𝐫𝐭𝐬 𝐰𝐡𝐨 𝐡𝐚𝐯𝐞 𝐝𝐞𝐬𝐢𝐠𝐧𝐞𝐝 𝐭𝐡𝐞 𝐠𝐚𝐦𝐞.
AI in the Workplace: Organizational AI Readiness Gap is Harrowing - Ad Pulse
Explore the challenges of AI in the workplace. From AI readiness gap to AI burnout, Gen Z and Millennials are not the only reasons.
adpulse.com
September 2, 2026 at 3:33 PM
Huge 𝐀𝐈 𝐑𝐞𝐚𝐝𝐢𝐧𝐞𝐬𝐬 𝐆𝐚𝐩 between 𝐎𝐫𝐠𝐚𝐧𝐢𝐳𝐚𝐭𝐢𝐨𝐧𝐬 𝐚𝐧𝐝 𝐄𝐦𝐩𝐥𝐨𝐲𝐞𝐞𝐬
Two surveys of Deloitte revealed the reality. 74% of GenZ and #millennials already use #AI in daily work. Meanwhile, 84% of organizations haven’t redesigned jobs around AI.
𝐓𝐡𝐞 𝐛𝐚𝐥𝐥 𝐢𝐬 𝐢𝐧 𝐭𝐡𝐞 𝐜𝐨𝐮𝐫𝐭𝐬 𝐰𝐡𝐨 𝐡𝐚𝐯𝐞 𝐝𝐞𝐬𝐢𝐠𝐧𝐞𝐝 𝐭𝐡𝐞 𝐠𝐚𝐦𝐞.
Two surveys of Deloitte revealed the reality. 74% of GenZ and #millennials already use #AI in daily work. Meanwhile, 84% of organizations haven’t redesigned jobs around AI.
𝐓𝐡𝐞 𝐛𝐚𝐥𝐥 𝐢𝐬 𝐢𝐧 𝐭𝐡𝐞 𝐜𝐨𝐮𝐫𝐭𝐬 𝐰𝐡𝐨 𝐡𝐚𝐯𝐞 𝐝𝐞𝐬𝐢𝐠𝐧𝐞𝐝 𝐭𝐡𝐞 𝐠𝐚𝐦𝐞.
5 𝐞𝐦𝐞𝐫𝐠𝐢𝐧𝐠 '𝐀𝐈 𝐢𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠' 𝐭𝐫𝐞𝐧𝐝𝐬 𝐜𝐚𝐧 𝐬𝐞𝐫𝐯𝐞 𝐚𝐬 𝐰𝐚𝐫𝐧𝐢𝐧𝐠 𝐬𝐢𝐠𝐧𝐬 𝐟𝐨𝐫 𝐛𝐫𝐚𝐧𝐝𝐬?
1. 𝐁𝐮𝐝𝐠𝐞𝐭 𝐞𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐜𝐲 𝐢𝐬 𝐫𝐞𝐩𝐥𝐚𝐜𝐢𝐧𝐠 𝐀𝐈 𝐬𝐩𝐞𝐧𝐝𝐢𝐧𝐠
2. 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐨𝐮𝐭𝐜𝐨𝐦𝐞𝐬 𝐦𝐚𝐭𝐭𝐞𝐫 𝐦𝐨𝐫𝐞 𝐭𝐡𝐚𝐧 𝐩𝐫𝐨𝐝𝐮𝐜𝐭𝐢𝐯𝐢𝐭𝐲
3. 𝐇𝐮𝐦𝐚𝐧 𝐜𝐫𝐞𝐚𝐭𝐢𝐯𝐢𝐭𝐲, 𝐛𝐞𝐜𝐨𝐦𝐢𝐧𝐠 𝐦𝐨𝐫𝐞 𝐯𝐚𝐥𝐮𝐚𝐛𝐥𝐞
4. 𝐓𝐫𝐮𝐬𝐭 𝐢𝐬 𝐬𝐡𝐢𝐟𝐭𝐢𝐧𝐠 𝐭𝐨𝐰𝐚𝐫𝐝 𝐜𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐢𝐞𝐬
5. 𝐓𝐫𝐚𝐧𝐬𝐩𝐚𝐫𝐞𝐧𝐜𝐲, 𝐚 𝐜𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐢𝐯𝐞 𝐚𝐝𝐯𝐚𝐧𝐭𝐚𝐠𝐞
1. 𝐁𝐮𝐝𝐠𝐞𝐭 𝐞𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐜𝐲 𝐢𝐬 𝐫𝐞𝐩𝐥𝐚𝐜𝐢𝐧𝐠 𝐀𝐈 𝐬𝐩𝐞𝐧𝐝𝐢𝐧𝐠
2. 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐨𝐮𝐭𝐜𝐨𝐦𝐞𝐬 𝐦𝐚𝐭𝐭𝐞𝐫 𝐦𝐨𝐫𝐞 𝐭𝐡𝐚𝐧 𝐩𝐫𝐨𝐝𝐮𝐜𝐭𝐢𝐯𝐢𝐭𝐲
3. 𝐇𝐮𝐦𝐚𝐧 𝐜𝐫𝐞𝐚𝐭𝐢𝐯𝐢𝐭𝐲, 𝐛𝐞𝐜𝐨𝐦𝐢𝐧𝐠 𝐦𝐨𝐫𝐞 𝐯𝐚𝐥𝐮𝐚𝐛𝐥𝐞
4. 𝐓𝐫𝐮𝐬𝐭 𝐢𝐬 𝐬𝐡𝐢𝐟𝐭𝐢𝐧𝐠 𝐭𝐨𝐰𝐚𝐫𝐝 𝐜𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐢𝐞𝐬
5. 𝐓𝐫𝐚𝐧𝐬𝐩𝐚𝐫𝐞𝐧𝐜𝐲, 𝐚 𝐜𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐢𝐯𝐞 𝐚𝐝𝐯𝐚𝐧𝐭𝐚𝐠𝐞
September 2, 2026 at 1:54 PM
5 𝐞𝐦𝐞𝐫𝐠𝐢𝐧𝐠 '𝐀𝐈 𝐢𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠' 𝐭𝐫𝐞𝐧𝐝𝐬 𝐜𝐚𝐧 𝐬𝐞𝐫𝐯𝐞 𝐚𝐬 𝐰𝐚𝐫𝐧𝐢𝐧𝐠 𝐬𝐢𝐠𝐧𝐬 𝐟𝐨𝐫 𝐛𝐫𝐚𝐧𝐝𝐬?
1. 𝐁𝐮𝐝𝐠𝐞𝐭 𝐞𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐜𝐲 𝐢𝐬 𝐫𝐞𝐩𝐥𝐚𝐜𝐢𝐧𝐠 𝐀𝐈 𝐬𝐩𝐞𝐧𝐝𝐢𝐧𝐠
2. 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐨𝐮𝐭𝐜𝐨𝐦𝐞𝐬 𝐦𝐚𝐭𝐭𝐞𝐫 𝐦𝐨𝐫𝐞 𝐭𝐡𝐚𝐧 𝐩𝐫𝐨𝐝𝐮𝐜𝐭𝐢𝐯𝐢𝐭𝐲
3. 𝐇𝐮𝐦𝐚𝐧 𝐜𝐫𝐞𝐚𝐭𝐢𝐯𝐢𝐭𝐲, 𝐛𝐞𝐜𝐨𝐦𝐢𝐧𝐠 𝐦𝐨𝐫𝐞 𝐯𝐚𝐥𝐮𝐚𝐛𝐥𝐞
4. 𝐓𝐫𝐮𝐬𝐭 𝐢𝐬 𝐬𝐡𝐢𝐟𝐭𝐢𝐧𝐠 𝐭𝐨𝐰𝐚𝐫𝐝 𝐜𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐢𝐞𝐬
5. 𝐓𝐫𝐚𝐧𝐬𝐩𝐚𝐫𝐞𝐧𝐜𝐲, 𝐚 𝐜𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐢𝐯𝐞 𝐚𝐝𝐯𝐚𝐧𝐭𝐚𝐠𝐞
1. 𝐁𝐮𝐝𝐠𝐞𝐭 𝐞𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐜𝐲 𝐢𝐬 𝐫𝐞𝐩𝐥𝐚𝐜𝐢𝐧𝐠 𝐀𝐈 𝐬𝐩𝐞𝐧𝐝𝐢𝐧𝐠
2. 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐨𝐮𝐭𝐜𝐨𝐦𝐞𝐬 𝐦𝐚𝐭𝐭𝐞𝐫 𝐦𝐨𝐫𝐞 𝐭𝐡𝐚𝐧 𝐩𝐫𝐨𝐝𝐮𝐜𝐭𝐢𝐯𝐢𝐭𝐲
3. 𝐇𝐮𝐦𝐚𝐧 𝐜𝐫𝐞𝐚𝐭𝐢𝐯𝐢𝐭𝐲, 𝐛𝐞𝐜𝐨𝐦𝐢𝐧𝐠 𝐦𝐨𝐫𝐞 𝐯𝐚𝐥𝐮𝐚𝐛𝐥𝐞
4. 𝐓𝐫𝐮𝐬𝐭 𝐢𝐬 𝐬𝐡𝐢𝐟𝐭𝐢𝐧𝐠 𝐭𝐨𝐰𝐚𝐫𝐝 𝐜𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐢𝐞𝐬
5. 𝐓𝐫𝐚𝐧𝐬𝐩𝐚𝐫𝐞𝐧𝐜𝐲, 𝐚 𝐜𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐢𝐯𝐞 𝐚𝐝𝐯𝐚𝐧𝐭𝐚𝐠𝐞
𝐌𝐨𝐨𝐝 𝐨𝐟 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐢𝐧 𝐀𝐮𝐠𝐮𝐬𝐭
Tactical shifts are happening inside big giants
- Meta Reduces Advertisers’ Ability on Ad Placements
- WPP’s Revenue Declines Begin Narrowing
- LinkedIn to Take Action Against AI-Slop ‘Thought Leadership’ Content
- OpenAI Expands #ChatGPT Ads Across Global Markets
Tactical shifts are happening inside big giants
- Meta Reduces Advertisers’ Ability on Ad Placements
- WPP’s Revenue Declines Begin Narrowing
- LinkedIn to Take Action Against AI-Slop ‘Thought Leadership’ Content
- OpenAI Expands #ChatGPT Ads Across Global Markets
August Marketing Wasn’t Quiet: 6 Stories That Stood Out - Ad Pulse
Find out 6 marketing and brand stories from August Marketing rundown, driving brand moves and ad industry trends.
adpulse.com
September 1, 2026 at 2:01 PM
𝐌𝐨𝐨𝐝 𝐨𝐟 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐢𝐧 𝐀𝐮𝐠𝐮𝐬𝐭
Tactical shifts are happening inside big giants
- Meta Reduces Advertisers’ Ability on Ad Placements
- WPP’s Revenue Declines Begin Narrowing
- LinkedIn to Take Action Against AI-Slop ‘Thought Leadership’ Content
- OpenAI Expands #ChatGPT Ads Across Global Markets
Tactical shifts are happening inside big giants
- Meta Reduces Advertisers’ Ability on Ad Placements
- WPP’s Revenue Declines Begin Narrowing
- LinkedIn to Take Action Against AI-Slop ‘Thought Leadership’ Content
- OpenAI Expands #ChatGPT Ads Across Global Markets
What is '𝐑𝐞𝐛𝐫𝐚𝐧𝐝𝐢𝐧𝐠?'
It is not a logo change. It is not about adding one extra shade of 'gray' to the background color.
𝐑𝐞𝐛𝐫𝐚𝐧𝐝𝐢𝐧𝐠 ≠ 𝐄𝐝𝐢𝐭𝐢𝐧𝐠 𝐚 𝐛𝐫𝐚𝐧𝐝 𝐢𝐦𝐚𝐠𝐞
It is about changing the associations customers have built with it over the years.
#Rebranding #BrandingStrategy #Design #DigitalMarketing
It is not a logo change. It is not about adding one extra shade of 'gray' to the background color.
𝐑𝐞𝐛𝐫𝐚𝐧𝐝𝐢𝐧𝐠 ≠ 𝐄𝐝𝐢𝐭𝐢𝐧𝐠 𝐚 𝐛𝐫𝐚𝐧𝐝 𝐢𝐦𝐚𝐠𝐞
It is about changing the associations customers have built with it over the years.
#Rebranding #BrandingStrategy #Design #DigitalMarketing
From Gap to X: The Rebranding Strategy Lessons Every Brand Should Know - Ad Pulse
Learn the essentials of a winning rebranding strategy through major brand successes, failures, consumer trust, and growth lessons.
adpulse.com
August 31, 2026 at 2:10 PM
What is '𝐑𝐞𝐛𝐫𝐚𝐧𝐝𝐢𝐧𝐠?'
It is not a logo change. It is not about adding one extra shade of 'gray' to the background color.
𝐑𝐞𝐛𝐫𝐚𝐧𝐝𝐢𝐧𝐠 ≠ 𝐄𝐝𝐢𝐭𝐢𝐧𝐠 𝐚 𝐛𝐫𝐚𝐧𝐝 𝐢𝐦𝐚𝐠𝐞
It is about changing the associations customers have built with it over the years.
#Rebranding #BrandingStrategy #Design #DigitalMarketing
It is not a logo change. It is not about adding one extra shade of 'gray' to the background color.
𝐑𝐞𝐛𝐫𝐚𝐧𝐝𝐢𝐧𝐠 ≠ 𝐄𝐝𝐢𝐭𝐢𝐧𝐠 𝐚 𝐛𝐫𝐚𝐧𝐝 𝐢𝐦𝐚𝐠𝐞
It is about changing the associations customers have built with it over the years.
#Rebranding #BrandingStrategy #Design #DigitalMarketing
B2B marketing needs a new PR Strategy
"𝐐𝐮𝐞𝐫𝐲-𝐁𝐚𝐬𝐞𝐝 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠"
A brand can now be discovered through a 𝐬𝐞𝐚𝐫𝐜𝐡 𝐫𝐞𝐬𝐮𝐥𝐭, an AI-generated answer, a Reddit thread.
That means B2B marketers need to start thinking beyond “𝐖𝐡𝐞𝐫𝐞 𝐝𝐨 𝐰𝐞 𝐫𝐚𝐧𝐤?”
#B2BMarketing #QueryBasedMarketing #DigitalMarketing
"𝐐𝐮𝐞𝐫𝐲-𝐁𝐚𝐬𝐞𝐝 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠"
A brand can now be discovered through a 𝐬𝐞𝐚𝐫𝐜𝐡 𝐫𝐞𝐬𝐮𝐥𝐭, an AI-generated answer, a Reddit thread.
That means B2B marketers need to start thinking beyond “𝐖𝐡𝐞𝐫𝐞 𝐝𝐨 𝐰𝐞 𝐫𝐚𝐧𝐤?”
#B2BMarketing #QueryBasedMarketing #DigitalMarketing
B2B PR Strategy Says Answer the Question Before the Buyer Asks - Ad Pulse
Dig deep to find the B2B PR strategy that needs to keep up with search-based marketing. AI search ranking has made conversation significant.
adpulse.com
August 27, 2026 at 4:32 PM
B2B marketing needs a new PR Strategy
"𝐐𝐮𝐞𝐫𝐲-𝐁𝐚𝐬𝐞𝐝 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠"
A brand can now be discovered through a 𝐬𝐞𝐚𝐫𝐜𝐡 𝐫𝐞𝐬𝐮𝐥𝐭, an AI-generated answer, a Reddit thread.
That means B2B marketers need to start thinking beyond “𝐖𝐡𝐞𝐫𝐞 𝐝𝐨 𝐰𝐞 𝐫𝐚𝐧𝐤?”
#B2BMarketing #QueryBasedMarketing #DigitalMarketing
"𝐐𝐮𝐞𝐫𝐲-𝐁𝐚𝐬𝐞𝐝 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠"
A brand can now be discovered through a 𝐬𝐞𝐚𝐫𝐜𝐡 𝐫𝐞𝐬𝐮𝐥𝐭, an AI-generated answer, a Reddit thread.
That means B2B marketers need to start thinking beyond “𝐖𝐡𝐞𝐫𝐞 𝐝𝐨 𝐰𝐞 𝐫𝐚𝐧𝐤?”
#B2BMarketing #QueryBasedMarketing #DigitalMarketing
𝐈𝐟 𝐀𝐈 𝐂𝐚𝐧 𝐌𝐚𝐤𝐞 𝐭𝐡𝐞 𝐀𝐝, 𝐖𝐡𝐚𝐭 𝐀𝐛𝐨𝐮𝐭 𝐭𝐡𝐞 𝐀𝐝 𝐌𝐚𝐤𝐞𝐫𝐬?
Chris Bruderle, VP of Content Strategy at IAB said, “AI is no longer an isolated system. It is an integral part of the process connecting media, measurement, creative and experience.”
The job is no longer just making ads. It is more than that.
Chris Bruderle, VP of Content Strategy at IAB said, “AI is no longer an isolated system. It is an integral part of the process connecting media, measurement, creative and experience.”
The job is no longer just making ads. It is more than that.
AI-Generated TV Commercials: Is AI Rewriting the Future of Advertising? - Ad Pulse
Explore how AI-generated TV commercials are transforming advertising, creative teams, production speed, and future of AI-powered video ads.
adpulse.com
August 26, 2026 at 4:07 PM
𝐈𝐟 𝐀𝐈 𝐂𝐚𝐧 𝐌𝐚𝐤𝐞 𝐭𝐡𝐞 𝐀𝐝, 𝐖𝐡𝐚𝐭 𝐀𝐛𝐨𝐮𝐭 𝐭𝐡𝐞 𝐀𝐝 𝐌𝐚𝐤𝐞𝐫𝐬?
Chris Bruderle, VP of Content Strategy at IAB said, “AI is no longer an isolated system. It is an integral part of the process connecting media, measurement, creative and experience.”
The job is no longer just making ads. It is more than that.
Chris Bruderle, VP of Content Strategy at IAB said, “AI is no longer an isolated system. It is an integral part of the process connecting media, measurement, creative and experience.”
The job is no longer just making ads. It is more than that.
𝐖𝐡𝐲 𝐦𝐨𝐬𝐭 #𝐁2𝐁 #𝐝𝐚𝐭𝐚 𝐬𝐲𝐬𝐭𝐞𝐦𝐬 𝐬𝐭𝐚𝐲 𝐛𝐨𝐫𝐢𝐧𝐠?
3 habits keep the system boring
Gated PDFs, as the primary data source
Firmographics, as a proxy for buying readiness
Point solutions that don’t talk to each other
Only 6% of #marketing teams have fully embedded data driven strategy- Supermetrics
#B2B
3 habits keep the system boring
Gated PDFs, as the primary data source
Firmographics, as a proxy for buying readiness
Point solutions that don’t talk to each other
Only 6% of #marketing teams have fully embedded data driven strategy- Supermetrics
#B2B
First-Party Data Strategy: The B2B Playbook for Activation, AI Agents, and Proof - Ad Pulse
Explore the first-party data strategy of B2B, a playbook for activation. Boring data strategy for B2B must redesign to own real insights.
adpulse.com
August 25, 2026 at 4:01 PM
𝐖𝐡𝐲 𝐦𝐨𝐬𝐭 #𝐁2𝐁 #𝐝𝐚𝐭𝐚 𝐬𝐲𝐬𝐭𝐞𝐦𝐬 𝐬𝐭𝐚𝐲 𝐛𝐨𝐫𝐢𝐧𝐠?
3 habits keep the system boring
Gated PDFs, as the primary data source
Firmographics, as a proxy for buying readiness
Point solutions that don’t talk to each other
Only 6% of #marketing teams have fully embedded data driven strategy- Supermetrics
#B2B
3 habits keep the system boring
Gated PDFs, as the primary data source
Firmographics, as a proxy for buying readiness
Point solutions that don’t talk to each other
Only 6% of #marketing teams have fully embedded data driven strategy- Supermetrics
#B2B
7 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐬𝐤𝐢𝐥𝐥𝐬 𝐭𝐡𝐚𝐭 𝐰𝐢𝐥𝐥 𝐝𝐞𝐟𝐢𝐧𝐞 𝐚 𝐜𝐚𝐫𝐞𝐞𝐫 𝐛𝐲 2030
1. AI Literacy
2. Data Analytic
3. Strategic Thinking
4. High-Value Creativity
5. Human Judgments
and more.
The job of a marketer will change from managing channels to managing systems.
#MarketingJob #MarketingInsights #Marketing #Digital
1. AI Literacy
2. Data Analytic
3. Strategic Thinking
4. High-Value Creativity
5. Human Judgments
and more.
The job of a marketer will change from managing channels to managing systems.
#MarketingJob #MarketingInsights #Marketing #Digital
Future of Marketing Jobs: What Will Marketers Actually Do By 2030? - Ad Pulse
Explore the future of marketing jobs by 2030 and the key AI, data, creativity and strategic skills marketers will need.
adpulse.com
August 24, 2026 at 2:42 PM
7 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐬𝐤𝐢𝐥𝐥𝐬 𝐭𝐡𝐚𝐭 𝐰𝐢𝐥𝐥 𝐝𝐞𝐟𝐢𝐧𝐞 𝐚 𝐜𝐚𝐫𝐞𝐞𝐫 𝐛𝐲 2030
1. AI Literacy
2. Data Analytic
3. Strategic Thinking
4. High-Value Creativity
5. Human Judgments
and more.
The job of a marketer will change from managing channels to managing systems.
#MarketingJob #MarketingInsights #Marketing #Digital
1. AI Literacy
2. Data Analytic
3. Strategic Thinking
4. High-Value Creativity
5. Human Judgments
and more.
The job of a marketer will change from managing channels to managing systems.
#MarketingJob #MarketingInsights #Marketing #Digital
"𝐂𝐌𝐎𝐬 𝐡𝐚𝐯𝐞 𝐦𝐨𝐯𝐞𝐝 𝐛𝐞𝐲𝐨𝐧𝐝 𝐚𝐬𝐤𝐢𝐧𝐠 𝐰𝐡𝐞𝐭𝐡𝐞𝐫 𝐀𝐈 𝐦𝐚𝐭𝐭𝐞𝐫𝐬"
-Lauren Wiener, MD at Boston Consulting Group (BCG).
CMOs are currently standing between a rock and a hard place. Lauren Wiener told us on the paradox between organizational readiness and AI ambition.
#MarketingBudget #CMO #AISpending #AgenticAI
-Lauren Wiener, MD at Boston Consulting Group (BCG).
CMOs are currently standing between a rock and a hard place. Lauren Wiener told us on the paradox between organizational readiness and AI ambition.
#MarketingBudget #CMO #AISpending #AgenticAI
The CMO’s AI Problem: More Marketing Budget, Not Enough Brand Intelligence - Ad Pulse
Find out why CMOs fail in scaling AI even after increased marketing budget. Lauren Wiener of Boston Consulting Group reveals the reality.
adpulse.com
August 20, 2026 at 3:24 PM
"𝐂𝐌𝐎𝐬 𝐡𝐚𝐯𝐞 𝐦𝐨𝐯𝐞𝐝 𝐛𝐞𝐲𝐨𝐧𝐝 𝐚𝐬𝐤𝐢𝐧𝐠 𝐰𝐡𝐞𝐭𝐡𝐞𝐫 𝐀𝐈 𝐦𝐚𝐭𝐭𝐞𝐫𝐬"
-Lauren Wiener, MD at Boston Consulting Group (BCG).
CMOs are currently standing between a rock and a hard place. Lauren Wiener told us on the paradox between organizational readiness and AI ambition.
#MarketingBudget #CMO #AISpending #AgenticAI
-Lauren Wiener, MD at Boston Consulting Group (BCG).
CMOs are currently standing between a rock and a hard place. Lauren Wiener told us on the paradox between organizational readiness and AI ambition.
#MarketingBudget #CMO #AISpending #AgenticAI
The Cybersecurity Buyer Journey Broke
Marketing issues:
1. Technical: Most buyers can’t evaluate it on the merits
2. Expensive: Finance asks questions
3. Crowded: Every vendor sounds identical
We asked Nabil Hannan of NetSPI on how to market complexity.
#Cybersecurity #CyberTech #ProductMarketing
Marketing issues:
1. Technical: Most buyers can’t evaluate it on the merits
2. Expensive: Finance asks questions
3. Crowded: Every vendor sounds identical
We asked Nabil Hannan of NetSPI on how to market complexity.
#Cybersecurity #CyberTech #ProductMarketing
The Cybersecurity Buyer Journey Broke: Here's What Marketers Should Steal From It - Ad Pulse
How is the cybersecurity buyer journey changing? Nabil Hannan of NetSPI shares insights on usability, AI, pentesting, and buyer value.
adpulse.com
August 19, 2026 at 2:19 PM
The Cybersecurity Buyer Journey Broke
Marketing issues:
1. Technical: Most buyers can’t evaluate it on the merits
2. Expensive: Finance asks questions
3. Crowded: Every vendor sounds identical
We asked Nabil Hannan of NetSPI on how to market complexity.
#Cybersecurity #CyberTech #ProductMarketing
Marketing issues:
1. Technical: Most buyers can’t evaluate it on the merits
2. Expensive: Finance asks questions
3. Crowded: Every vendor sounds identical
We asked Nabil Hannan of NetSPI on how to market complexity.
#Cybersecurity #CyberTech #ProductMarketing