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The hub for PR pros and communicators. Industry trends, news, conferences, awards and how-to content.
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Today is the last day of PR Ethics Month.

PRSA CEO Matthew Marcial writes on why ethical review belongs in the everyday workflow — not just the crisis playbook — and five questions to ask before hitting send.

📖 www.prnewsonline.com/before-you-h...
September 30, 2026 at 8:25 PM
Inside PR Roundup this week...
📰 White House defied a court order restoring press access — in real time.
🚗 DoorDash: "We screwed up."
🛍️ 56% of consumers plan to spend less this holiday season

www.prnewsonline.com/white-house-...
September 25, 2026 at 3:32 PM
It's Climate Week NYC 🌍—and the research is in: dread isn't moving people on climate.

Whitney Dailey found the highest-intensity emotional driver in climate comms is also the least used: fairness. She writes for PRNEWS on what actually resonates.

📖 www.prnewsonline.com/climate-comm...
September 24, 2026 at 8:01 PM
"The first pitch was written for your client. The second was written for the producer's audience. That gap is the whole game."

Anuj Agarwal writes on how to actually get your client booked on podcasts — practical, specific and worth the read.

📖 www.prnewsonline.com/podcast-gues...
September 23, 2026 at 6:45 PM
"Brands invite creators to generate culture and conversation— then criticize them when they don't behave like journalists or longtime patrons."

📖 www.prnewsonline.com/us-open-crea...
September 22, 2026 at 9:09 PM
Lift as you climb. Rachel Scoggins Taylor of Tony Fay PR on the importance of mentoring the women coming up behind you — because someone did it for you.

Attending the PRNEWS Platinum Awards Oct. 6? Join Comms Corner! Details: www.prnewsonline.com/go/2026-plat...
September 21, 2026 at 10:26 PM
Reposted by PRNEWS
#HispanicHeritageMonth has begun, but only 1/3 of Americans know when it actually takes place.

The knowledge gaps don't end there. In our poll, only 31% correctly identified Sonia Sotomayor as the first Hispanic person to serve on the U.S. Supreme Court.

🔎 More here: buff.ly/Lqs5eBc
September 18, 2026 at 4:02 PM
🏈 Arch Manning's apology was swift and specific—but posted it to a disappearing Instagram Story
🎤 Macklemore-Sheeran-Kraft: when your name is on the tour, neutrality is hard to claim
💰 New research: strong reputation saves companies $1.2 billion in a crisis.

www.prnewsonline.com/pr-roundup-a...
September 18, 2026 at 4:19 PM
The Buffalo Bills open their new stadium tonight 🏈—and before kickoff, they've already made a smart PR move worth studying.

Rich Luchette writes on what the "O Canada" decision teaches comms about cross-border customer retention. Actions speak louder than words.
www.prnewsonline.com/buffalo-bill...
September 17, 2026 at 4:47 PM
Reposted by PRNEWS
"The Smartest Decision in Sports: How the Buffalo Bills Kept Canada in the Fold" via @prnewsonline.com
www.prnewsonline.com/buffalo-bill...
The Smartest Decision in Sports: How the Buffalo Bills Kept Canada in the Fold
In a break from tradition, the Buffalo Bills have asked the Toronto-based band Barenaked Ladies to perform "O Canada," prior to the singing of "The Star-Spangled Banner."
www.prnewsonline.com
September 17, 2026 at 3:33 PM
In honor of last night's Emmys—"The Bear" deserves a PR award too.

Abbie Sheridan finds 8 lessons hiding in the final season for PRNEWS—and honestly, they land.

📖 www.prnewsonline.com/pr-lessons-f...
September 15, 2026 at 8:54 PM
What would you tell your younger self? E.J. Kim of @fleishmanhillard.bsky.social keeps it simple: Believe in your superpower.

Attending the PRNEWS Platinum Awards Oct. 6? Join our Comms Corner series! Details: www.prnewsonline.com/go/2026-plat...
September 14, 2026 at 8:27 PM
Reposted by PRNEWS
🤖 Anthropic researcher quits with an existential AI warning — then current colleagues agree. Company stays silent.
😓 81% of communicators burned out, 40% job hunting
🐱 TEMPTATIONS bodega cat pop-up: culturally rooted, built for content, genuinely fun
www.prnewsonline.com/anthropic-re...
September 11, 2026 at 7:13 PM
Twenty-five years ago today.

PRNEWS asked the PR community to share their September 11 memories — in their own words. We're honored by everyone who did.

📖 www.prnewsonline.com/sept-11-reme...
25 Years Later, the PR Community Reflects on Sept. 11
Twenty-five years ago, on Sept. 11, 2001, the world changed in an instant. For communicators, that moment carried a particular weight. They are, by profession, the people tasked with finding words whe...
www.prnewsonline.com
September 11, 2026 at 4:14 PM
🗺️ MapQuest hit No. 1 in the App Store by keeping Lake Ontario's name: 50x download surge, zero political statements
📬 USPS navigated mail-in voting chaos: don't fake clarity
📉 Only 5% of Americans find corporate statements "completely credible."

www.prnewsonline.com/mapquest-com...
September 4, 2026 at 3:41 PM
Reposted by PRNEWS
If an executive uses AI to write an op-ed, is it still their thought leadership?

@prnewsonline.com explores the debate after Stanley Druckenmiller acknowledged using AI for his WSJ op-ed.

It’s a reminder that with a byline comes an expectation of authenticity, especially when AI is involved.
September 2, 2026 at 8:58 PM
"High-profile is not the same as high-value."

Katie Suiters, former Emmy-winning broadcast producer, writes for PRNEWS on the founder media readiness gap—and four practical ways PR pros can close it before Thursday's interview.

📖 www.prnewsonline.com/your-company...
September 1, 2026 at 7:57 PM
Reposted by PRNEWS
New from me, if you are interested in what grocery stores do when there's a food recall...
"Speed builds confidence. Accuracy protects trust."

After a summer of food recalls, Jon Arons of @giantfood.bsky.social walked us through what the first 24 hours of a recall response actually looks like inside a 162-store grocery chain.

🎥 Full interview: [Link] www.prnewsonline.com/jon-arons-of...
August 31, 2026 at 7:53 PM
"Speed builds confidence. Accuracy protects trust."

After a summer of food recalls, Jon Arons of @giantfood.bsky.social walked us through what the first 24 hours of a recall response actually looks like inside a 162-store grocery chain.

🎥 Full interview: [Link] www.prnewsonline.com/jon-arons-of...
August 31, 2026 at 7:53 PM
🛋️ Lovesac went viral, clapped back with snark, and made it worse
🤖 Druckenmiller used AI to write his WSJ op-ed and isn't embarrassed
📊 93% of Americans are cutting costs, but quality still wins— meet consumers where they are
www.prnewsonline.com/lovesac-less...
August 28, 2026 at 4:23 PM
"Employees who realize news reached a reporter before it reached them don't forget."

PRNEWS breaks down what a leak actually is — and why the internal communications fallout is just as important as the external one.

📖 www.prnewsonline.com/what-is-a-le...
August 25, 2026 at 8:26 PM
Lucky Charms wins RushTok. IKEA outperforms Amazon in AI search. eos skips the U.S. Open ad buy and hosts free tennis clinics instead. This week's PR Roundup is a good one for anyone thinking about community-first strategy. 🔗 www.prnewsonline.com/lucky-charms...
August 21, 2026 at 6:50 PM