Richard Greenfield
@richlightshed.bsky.social
Partner & TMT Analyst LightShed Partners, GP LightShed Ventures, Media Futurist & Co-Host: The LightShed Podcast.
Sites/Social: https://linktr.ee/richlightshed
Sites/Social: https://linktr.ee/richlightshed
Zuck Told Us Meta Was Coming, Muse Is Just the Beginning
Why You Must Own #$META Stock: $950 one-year price target
Why You Must Own #$META Stock: $950 one-year price target
Zuck Told Us Meta Was Coming, Muse Is Just the Beginning
This past June at the UFC Freedom 250 event at the White House, with Meta stock trading at $567, I went up to Zuck and I said, ‘No one was talking about Anthropic a year ago, and Google was left fo…
lightshedtmt.com
September 23, 2026 at 3:35 PM
Zuck Told Us Meta Was Coming, Muse Is Just the Beginning
Why You Must Own #$META Stock: $950 one-year price target
Why You Must Own #$META Stock: $950 one-year price target
Snap Has Two Companies. It Should Stop Pretending Otherwise. LightShed's SPECS Review
Snap Has Two Companies. It Should Stop Pretending Otherwise. LightShed’s SPECS Review
The most surprising part of yesterday’s SPECS launch and hands-on demo was how completely separate SPECS felt from Snap’s core product, Snapchat. While Snapchat pioneered AR lenses and AR technolog…
lightshedtmt.com
September 17, 2026 at 7:18 PM
Snap Has Two Companies. It Should Stop Pretending Otherwise. LightShed's SPECS Review
Fewer Bidders, Fewer Packages, Will Your NFL Package Even Exist in 2030? 🏈🏈🏈
#$PSKY #$FOXA #$DIS #$AMZN #$NFLX #$GOOGL #$CMCSA
#$PSKY #$FOXA #$DIS #$AMZN #$NFLX #$GOOGL #$CMCSA
Fewer Bidders, Fewer Packages, Will Your NFL Package Even Exist in 2030?
When NFL Commissioner Roger Goodell was asked yesterday on CNBC whether the league would exercise its options to renegotiate media rights deals (link), he stated: “We don’t have to make that …
lightshedtmt.com
September 11, 2026 at 1:49 PM
Paramount's New Merger Strategy: Lobby the AGs It Can't Settle With, Starting in New Jersey
With no obvious settlement path (via structural remedies), Paramount has turned its attention to flipping State AGs to support the merger... #$PSKY #$WBD
With no obvious settlement path (via structural remedies), Paramount has turned its attention to flipping State AGs to support the merger... #$PSKY #$WBD
Paramount’s New Merger Strategy: Lobby the AGs It Can’t Settle With, Starting in New Jersey
We believe investors’ expectations of a coming settlement between Paramount and 12 State AGs suing to block the pending acquisition of Warner Bros Discovery are far too optimistic. We sense t…
lightshedtmt.com
September 1, 2026 at 4:19 PM
Ellison's Google Mafia Is Fixing Paramount+, But He Needs Warner Bros and HBO to Fill It
#$PSKY #$WBD @paramountplus.com
#$PSKY #$WBD @paramountplus.com
Ellison’s Google Mafia Is Fixing Paramount+, But He Needs Warner Bros and HBO to Fill It
As the media industry shifted from wholesale linear distribution to direct-to-consumer streaming, we predicted (link) that technology would become the new Hollywood talent: “the content on th…
lightshedtmt.com
August 25, 2026 at 5:35 PM
Ellison's Google Mafia Is Fixing Paramount+, But He Needs Warner Bros and HBO to Fill It
#$PSKY #$WBD @paramountplus.com
#$PSKY #$WBD @paramountplus.com
Stop the Op-Eds: Paramount Is Losing the Only Battle That Matters
Every week Paramount spends trying to win the PR battle is a week not spent on the only conversation that matters. The clock is ticking.
Every week Paramount spends trying to win the PR battle is a week not spent on the only conversation that matters. The clock is ticking.
Stop the Op-Eds: Paramount Is Losing the Only Battle That Matters
Everything Paramount has done over the past several weeks appears to be inflaming the situation with California Attorney General Rob Bonta and increasing the odds this case goes to trial in March 2…
lightshedtmt.com
August 11, 2026 at 1:09 PM
Stop the Op-Eds: Paramount Is Losing the Only Battle That Matters
Every week Paramount spends trying to win the PR battle is a week not spent on the only conversation that matters. The clock is ticking.
Every week Paramount spends trying to win the PR battle is a week not spent on the only conversation that matters. The clock is ticking.
Dear Maverick: The Hard Deck Is June 4, 2027, Time for David Ellison to Do the Unthinkable
While Paramount has repeatedly claimed that the State AGs and the WGA have ignored reality to invent an antitrust case to block the merger of Paramount Skydance and WBD, we believe it no longer matters…
While Paramount has repeatedly claimed that the State AGs and the WGA have ignored reality to invent an antitrust case to block the merger of Paramount Skydance and WBD, we believe it no longer matters…
Dear Maverick: The Hard Deck Is June 4, 2027, Time for David Ellison to Do the Unthinkable
While Paramount has repeatedly claimed that the State AGs and the WGA have ignored reality to invent an antitrust case to block the merger of Paramount Skydance and Warner Bros. Discovery, we belie…
lightshedtmt.com
August 6, 2026 at 8:01 PM
Dear Maverick: The Hard Deck Is June 4, 2027, Time for David Ellison to Do the Unthinkable
While Paramount has repeatedly claimed that the State AGs and the WGA have ignored reality to invent an antitrust case to block the merger of Paramount Skydance and WBD, we believe it no longer matters…
While Paramount has repeatedly claimed that the State AGs and the WGA have ignored reality to invent an antitrust case to block the merger of Paramount Skydance and WBD, we believe it no longer matters…
Four New Developments in the Paramount/Warner Bros Discovery Merger Litigation Worth Paying Attention To #$PSKY #$WBD
Two came from earnings calls, one from the CEO of the second-largest theater chain and one from Paramount’s own chief legal officer...
Two came from earnings calls, one from the CEO of the second-largest theater chain and one from Paramount’s own chief legal officer...
Four New Developments in the Paramount/WBD Merger Litigation Worth Paying Attention To
Over the past 24 hours, four notable developments have emerged around the pending antitrust litigation over Paramount’s proposed acquisition of Warner Bros. Discovery. Two came from earnings …
lightshedtmt.com
August 6, 2026 at 6:26 PM
Josh D’Amaro’s First Big Move is Coming, Plus 9 Questions for Disney’s Fiscal Q3’26 Earnings #$DIS
We expect Disney to announce its first major strategic move under new CEO Josh D’Amaro. We believe Disney will announce the sale of..
We expect Disney to announce its first major strategic move under new CEO Josh D’Amaro. We believe Disney will announce the sale of..
Josh D’Amaro’s First Big Move is Coming, Plus 9 Questions for Disney’s Fiscal Q3’26 Earnings
When Disney reports fiscal (June) Q3 2026 earnings next Wednesday, August 5th, we expect Disney to announce its first major strategic move under new CEO Josh D’Amaro. We believe Disney will announc…
lightshedtmt.com
July 30, 2026 at 3:54 PM
Josh D’Amaro’s First Big Move is Coming, Plus 9 Questions for Disney’s Fiscal Q3’26 Earnings #$DIS
We expect Disney to announce its first major strategic move under new CEO Josh D’Amaro. We believe Disney will announce the sale of..
We expect Disney to announce its first major strategic move under new CEO Josh D’Amaro. We believe Disney will announce the sale of..
10 Questions David Ellison Needs to Answer on Paramount's Q2 2026 Earnings Call
10 Questions David Ellison Needs to Answer on Paramount’s Q2 2026 Earnings Call
Paramount is shifting its conference call format to pre-submitted questions, similar to Netflix, Comcast and Disney. However, unlike those three companies, Paramount will open the call to live Q�…
lightshedtmt.com
July 29, 2026 at 7:07 PM
10 Questions David Ellison Needs to Answer on Paramount's Q2 2026 Earnings Call
⚡️ YouTube TV Actively Encouraging Cord Shaving ⚡️
Great news for @YouTubeTV subscribers and will win them long-term loyalty, it should concern any legacy media company that owns a large array of non-sports focused cable networks
Great news for @YouTubeTV subscribers and will win them long-term loyalty, it should concern any legacy media company that owns a large array of non-sports focused cable networks
YouTube TV Actively Encouraging Cord Shaving We logged…
YouTube TV Actively Encouraging Cord Shaving We logged into YouTube TV earlier today to try to activate the new ingestion of ESPN Unlimited (we could not figure it out, despite the instructions sho…
lightshedtmt.com
July 28, 2026 at 8:36 PM
⚡️ YouTube TV Actively Encouraging Cord Shaving ⚡️
Great news for @YouTubeTV subscribers and will win them long-term loyalty, it should concern any legacy media company that owns a large array of non-sports focused cable networks
Great news for @YouTubeTV subscribers and will win them long-term loyalty, it should concern any legacy media company that owns a large array of non-sports focused cable networks
⚡️ The Critical Peacock YouTube Premium Detail That is Not Getting Talked About ⚡️
The Critical Peacock YouTube Premium Detail That Is…
The Critical Peacock YouTube Premium Detail That Is Not Getting Talked About Yesterday (link), we wrote about YouTube Premium’s deal to include Peacock Premium (with ads) at no extra cost, fr…
lightshedtmt.com
July 28, 2026 at 6:51 PM
⚡️ The Critical Peacock YouTube Premium Detail That is Not Getting Talked About ⚡️
Paramount's Most Dangerous Courtroom Opponent May Be Paramount Itself
When a litigant’s own executives have spent the past year making the opposing side’s arguments for it on camera, on podcasts, and in investor presentations, it will be hard for a judge to ignore.
When a litigant’s own executives have spent the past year making the opposing side’s arguments for it on camera, on podcasts, and in investor presentations, it will be hard for a judge to ignore.
Paramount’s Most Dangerous Courtroom Opponent May Be Paramount Itself
With Paramount agreeing not to close its pending acquisition of Warner Bros. Discovery until the earlier of June 1, 2027, or five days after a final court ruling on the merits (link), the $110 bill…
lightshedtmt.com
July 28, 2026 at 1:58 PM
Paramount's Most Dangerous Courtroom Opponent May Be Paramount Itself
When a litigant’s own executives have spent the past year making the opposing side’s arguments for it on camera, on podcasts, and in investor presentations, it will be hard for a judge to ignore.
When a litigant’s own executives have spent the past year making the opposing side’s arguments for it on camera, on podcasts, and in investor presentations, it will be hard for a judge to ignore.
YouTube Scores Sunday Night Football Without Paying for It, Peacock Adds Millions of New Subs
YouTube Scores Sunday Night Football Without Paying for It, Peacock Adds Millions of New Subs
While YouTube has a long-term deal to be the exclusive home of NFL Sunday Ticket and YouTube TV offers NFL games on ABC/ESPN, CBS, FOX and NBC, we were surprised that YouTube did not bid more aggre…
lightshedtmt.com
July 27, 2026 at 11:47 PM
YouTube Scores Sunday Night Football Without Paying for It, Peacock Adds Millions of New Subs
Paramount Agrees to Delay WBD Close Until 2027, Heads Straight to Trial #$PSKY #$WBD
Rather than risk a preliminary injunction loss, which we believed was likely, Paramount is saying we agree not to close until next summer and let’s go straight to trial in California District Court. Even...
Rather than risk a preliminary injunction loss, which we believed was likely, Paramount is saying we agree not to close until next summer and let’s go straight to trial in California District Court. Even...
Paramount Agrees to Delay WBD Close Until 2027,…
Paramount Agrees to Delay WBD Close Until 2027, Heads Straight to Trial Paramount has agreed (link) to not close the pending acquisition of Warner Bros Discovery, until the earlier of June 1, 2027 …
lightshedtmt.com
July 24, 2026 at 8:10 PM
Three Questions Comcast Buried & One Decision That Could Unlock Real Value for NBC Universal
Comcast eliminated live earnings call Q&A and still did not answer the most important question about the split: where do FreeWheel and Universal Ads go?
Comcast eliminated live earnings call Q&A and still did not answer the most important question about the split: where do FreeWheel and Universal Ads go?
Three Questions Comcast Buried & One Decision That Could Unlock Real Value for NBC Universal
Comcast changed its earnings call format from live Q&A to pre-submitted questions starting with today’s Q2’2026 earnings call. We submitted the three questions shown below…
lightshedtmt.com
July 23, 2026 at 3:49 PM
Three Questions Comcast Buried & One Decision That Could Unlock Real Value for NBC Universal
Comcast eliminated live earnings call Q&A and still did not answer the most important question about the split: where do FreeWheel and Universal Ads go?
Comcast eliminated live earnings call Q&A and still did not answer the most important question about the split: where do FreeWheel and Universal Ads go?
The Judge Did Not Pause the Paramount Warner Bros. Merger for the Reason We Expected #$PSKY #$WBD
Earlier today, Judge Martínez-Olguín issued a 14-day temporary restraining order (link) and set an August 3rd hearing on the far more important preliminary injunction...
Earlier today, Judge Martínez-Olguín issued a 14-day temporary restraining order (link) and set an August 3rd hearing on the far more important preliminary injunction...
The Judge Did Not Pause the Paramount Warner Bros. Merger for the Reason We Expected
Earlier today, Judge Martínez-Olguín issued a 14-day temporary restraining order (link) and set an August 3rd hearing on the far more important preliminary injunction that would stop the merger fro…
lightshedtmt.com
July 20, 2026 at 9:29 PM
The Leverage Paramount Sold Wall Street Is the Leverage It Denies in Court
Judge expected to rule by July 22. Here's the problem for Paramount: you cannot sell Wall Street on merger leverage over distributors and then tell a court that leverage does not exist.
New from LightShed. #$PSKY #$WBD 👇
Judge expected to rule by July 22. Here's the problem for Paramount: you cannot sell Wall Street on merger leverage over distributors and then tell a court that leverage does not exist.
New from LightShed. #$PSKY #$WBD 👇
The Leverage Paramount Sold Wall Street Is the Leverage It Denies in Court
Merging Paramount and Warner Bros. Discovery will undoubtedly create a stronger streaming competitor, as both Paramount+ and HBO Max are subscale on a standalone basis. But as we’ve written repeate…
lightshedtmt.com
July 20, 2026 at 4:03 PM
⚡️ @Reddit Goes on the Offensive as AI Slop Soars ⚡️ #$RDDT
As the open web dies and legacy search morphs into AI queries, the key to Reddit’s future is Reddit becoming more of a direct destination.
As the open web dies and legacy search morphs into AI queries, the key to Reddit’s future is Reddit becoming more of a direct destination.
Reddit Goes on the Offensive as AI Slop…
Reddit Goes on the Offensive as AI Slop Soars Yesterday, Reddit launched a consumer brand campaign titled “People are the Best” (press release and video creative embedded below). As the open web di…
lightshedtmt.com
July 1, 2026 at 9:35 PM
⚡️ @Reddit Goes on the Offensive as AI Slop Soars ⚡️ #$RDDT
As the open web dies and legacy search morphs into AI queries, the key to Reddit’s future is Reddit becoming more of a direct destination.
As the open web dies and legacy search morphs into AI queries, the key to Reddit’s future is Reddit becoming more of a direct destination.
Peacock Becomes a Platform
The real irony: Peacock is succeeding at becoming a platform, while Xumo, Comcast and Charter’s actual tvOS vehicle, has failed. #$CMCSA 🦚🦚🦚
The real irony: Peacock is succeeding at becoming a platform, while Xumo, Comcast and Charter’s actual tvOS vehicle, has failed. #$CMCSA 🦚🦚🦚
Peacock Becomes a Platform
Peacock has become a streaming platform. With the launch of Starz on Peacock, subscribers can now watch Starz content within the Peacock app itself. Peacock joins Amazon Channels, Roku Premium Subs…
lightshedtmt.com
July 1, 2026 at 9:32 PM
Peacock Becomes a Platform
The real irony: Peacock is succeeding at becoming a platform, while Xumo, Comcast and Charter’s actual tvOS vehicle, has failed. #$CMCSA 🦚🦚🦚
The real irony: Peacock is succeeding at becoming a platform, while Xumo, Comcast and Charter’s actual tvOS vehicle, has failed. #$CMCSA 🦚🦚🦚
NBC Universal Is a Buyer, Not a Seller
Being inside Comcast has not only hurt the valuation of NBCU, it has limited its strategic flexibility to scale.
Being inside Comcast has not only hurt the valuation of NBCU, it has limited its strategic flexibility to scale.
NBC Universal Is a Buyer, Not a Seller
Back in January 2026, in the midst of the Warner Bros. Discovery auction, Comcast Co-CEO Mike Cavanagh stated: “It doesn’t get stronger by being smaller as a standalone entity,” implying Comcast wo…
lightshedtmt.com
June 30, 2026 at 3:28 AM
NBC Universal Is a Buyer, Not a Seller
Being inside Comcast has not only hurt the valuation of NBCU, it has limited its strategic flexibility to scale.
Being inside Comcast has not only hurt the valuation of NBCU, it has limited its strategic flexibility to scale.
Fox Buys Roku: Why Fox Is Buying, Why Roku Is Selling and What It Means for the Industry
Legacy media has long suffered from the innovator’s dilemma, with most players allergic to risk. #$FOXA buying #$ROKU is a bold move…
Legacy media has long suffered from the innovator’s dilemma, with most players allergic to risk. #$FOXA buying #$ROKU is a bold move…
Fox Buys Roku: Why Fox Is Buying, Why Roku Is Selling and What It Means for the Industry
Legacy media has long suffered from the innovator’s dilemma, with most players allergic to risk. Fox buying Roku is a bold move. Fox has repeatedly talked about using its financial strength t…
lightshedtmt.com
June 15, 2026 at 9:23 PM
Everyone keeps asking who buys Roku. The real question: who becomes streaming’s gatekeeper? We break down 7 suitors and why the one that should buy it already blew its shot. 👇
#$ROKU
#$ROKU
Brainstorming Who Could Buy Roku
1) FOX: CEO Lachlan Murdoch has talked about making acquisitions given the strength of the company’s balance sheet. Given how tied FOX is to the legacy TV ecosystem, a Roku acquisition would enable…
lightshedtmt.com
June 13, 2026 at 4:18 PM
Everyone keeps asking who buys Roku. The real question: who becomes streaming’s gatekeeper? We break down 7 suitors and why the one that should buy it already blew its shot. 👇
#$ROKU
#$ROKU
The NFL Controls the Clock and Its Partners Will Pay Up Before the End of 2026
The NFL Controls the Clock and Its Partners Will Pay Up Before the End of 2026
Watching the NBA Finals this week was a strong reminder of the power of live sports and its importance to the media ecosystem. While final numbers from last night’s Game 4 are not in yet, Gam…
lightshedtmt.com
June 11, 2026 at 9:31 PM
The NFL Controls the Clock and Its Partners Will Pay Up Before the End of 2026