Spiro Comitis
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spirocomitis.bsky.social
Spiro Comitis
@spirocomitis.bsky.social
On a mission to build the world’s most creative management consultancy. Helping everyone who thinks they aren't creative to think again.
Here is the uncomfortable question: How much of your time do you spend on the type of problem only you can solve? Or do you spend too much of it on problems that other people can solve without you?
December 20, 2025 at 9:31 AM
A surprising number of problems resolve themselves even if you do nothing. Have you ever gone on holiday and got an email about something that needs attending. And by the time you're back it's resolved. Some problems don't need you, they need time. You're not that critical to most problems.
December 19, 2025 at 5:52 PM
Not every fire needs a firefighter
Not every problem needs you to intervene.
You should put your creative attention on the right things.
December 19, 2025 at 11:30 AM
When everyone operates on autopilot, the ability to think differently is exceedingly valuable.
December 19, 2025 at 9:21 AM
Our mind thinks what it expects to see.
December 19, 2025 at 8:35 AM
Autopilot mode seeps into everything. It governs how we see problems, opportunities, people and possibilities. Our expectations drive our thoughts far more than our perception.
December 18, 2025 at 6:22 PM
Your brain is a filtering machine. Without this, the sheer volume of data would paralyse you. This was true even before the onslaught of social media and AI.

But the efficiency comes at a cost.

We operate on autopilot - all the time.
December 18, 2025 at 12:02 PM
Your brain filters out 99.99% of reality

Every second, your senses process about 1 gigabit of information. Only 100 bits make it through to conscious thought. The rest gets filtered out as irrelevant noise.
December 18, 2025 at 9:25 AM
Are you working on anything remarkable right now?
Something worth people talking about?
Or are you adding to the noise?
December 18, 2025 at 8:44 AM
Remarkable means to be worthy of remark. More than getting people to notice. But to find what you offer to be worth talking about.
December 17, 2025 at 7:06 PM
As more and more noise enters the system - there is another skill that will be even more useful. And that's the ability to create signal in a world of noise. Not just to be noticed, but to be remarkable.
December 17, 2025 at 11:46 AM
In the past, the skill of good decision-making was the ability to extract signal from noise. And with so much AI generated "noise" that skill is going to become even more valuable.
December 17, 2025 at 9:12 AM
If you want to be exceptional
You need to be zigging when everyone else is zagging
December 17, 2025 at 8:16 AM
What does being the exception mean?
- Thinking differently
- Recognising assumptions
- Testing conventional wisdom
- Thinking for yourself to figure out what works
December 16, 2025 at 7:04 PM
If you want to be exceptional, you have to be the exception.

If you do what everyone else has done you are just conventional
December 16, 2025 at 12:52 PM
Real expertise comes from cutting your own path
December 16, 2025 at 9:02 AM
You are not unique.

Everybody learns the same things

We train the same way to learn the accepted practices
December 16, 2025 at 8:43 AM
Creativity is best cultivated as a shift in problem framing
December 15, 2025 at 6:52 PM
Creativity is like farming: you have to sow and nurture ideas before you can harvest them
December 15, 2025 at 11:52 AM
If you only judge the finished thing, you miss the solution got there

To be creative, try changing how you think about the problem first.
December 15, 2025 at 9:02 AM
Stop worshiping the final output; reward the mental sweat that actually grows it.
December 15, 2025 at 8:31 AM
Writing down a hypothesis keeps us honest, because the easiest people to fool are ourselves. You don't have to make it complicated - write down what you expect the results will be and why. And then afterwards test if that was true and where they differed.
December 14, 2025 at 3:52 PM
It's useful is to have a testable hypothesis whenever we embark on anything. That way, if it doesn't work (ie it fails) then we can examine the outcomes, the actions that led to them and the hypothesis.
December 14, 2025 at 11:57 AM
"Learn from failure" is such a vague platitude.

It's the world's most repeated (and least practiced) advice.
December 14, 2025 at 10:19 AM
Growth feels scrappy because you're under-resourced. The trick is to remove the bloat by going back to a founders mentality:
1. Find a bold insurgent mission to rally around
2. Obsess about the frontline - eliminate bureaucracy
3. Establish personal accountability
December 14, 2025 at 9:31 AM