Jay-J
@jay-j.com
Traveled the world making and playing music, spent years teaching it, now building tech around it. Grammy-nominated remixer, producer, DJ, engineer, label owner, and educator. Dad and husband first. Just getting started.
https://linktr.ee/j_a_y_j
https://linktr.ee/j_a_y_j
The fix is a living brief: audience, offer, voice rules, active goals, and “why we chose this” decisions—not just a folder of old posts. I built Overdrive Lab because rebuilding that context was the bottleneck; it carries the workflow from research through approval and scheduling.
Small marketing teams publish strong for six weeks, then go quiet. The problem isn't ambition—it's overhead. Every session rebuilds context (brand voice, campaign goals, past decisions) from scratch. That's 10-15 min per piece, compounding across a content calendar. https://brss.fyi/14ew
Consistent publishing with a small marketing team
Small marketing teams start strong on content and then go quiet. The problem is overhead, not ambition. Here is how to fix the structure.
brss.fyi
August 9, 2026 at 2:20 PM
The fix is a living brief: audience, offer, voice rules, active goals, and “why we chose this” decisions—not just a folder of old posts. I built Overdrive Lab because rebuilding that context was the bottleneck; it carries the workflow from research through approval and scheduling.
Full time: Spain, champions of the world. 🇪🇸🏆 A grind settled in extra time. Congratulations to Spain and every fan worldwide, and hats off to Argentina for taking it all the way.
July 20, 2026 at 3:44 AM
Full time: Spain, champions of the world. 🇪🇸🏆 A grind settled in extra time. Congratulations to Spain and every fan worldwide, and hats off to Argentina for taking it all the way.
Just a BEAUTIFUL song and an actual Duet, i can count legit house music duets on one hand! The story - An Autralian tour, A CD passed my way, Chills while listening, and a week of studio sessions in NYC, became the 4th release on Shifted Music. Enjoy! www.youtube.com/watch?v=WNLd...
July 11, 2026 at 6:54 AM
Just a BEAUTIFUL song and an actual Duet, i can count legit house music duets on one hand! The story - An Autralian tour, A CD passed my way, Chills while listening, and a week of studio sessions in NYC, became the 4th release on Shifted Music. Enjoy! www.youtube.com/watch?v=WNLd...
Happy birthday, America.
Freedom has to be more than a word. It has to include people beyond ourselves, make room for difference, and stay tied to principle.
Let's keep earning it.
Freedom has to be more than a word. It has to include people beyond ourselves, make room for difference, and stay tied to principle.
Let's keep earning it.
July 5, 2026 at 4:41 AM
Happy birthday, America.
Freedom has to be more than a word. It has to include people beyond ourselves, make room for difference, and stay tied to principle.
Let's keep earning it.
Freedom has to be more than a word. It has to include people beyond ourselves, make room for difference, and stay tied to principle.
Let's keep earning it.
Beatport link for the close of this planned push:
https://www.beatport.com/release/make-me-feel/6963907
https://www.beatport.com/release/make-me-feel/6963907
June 30, 2026 at 12:45 AM
Beatport link for the close of this planned push:
https://www.beatport.com/release/make-me-feel/6963907
https://www.beatport.com/release/make-me-feel/6963907
Release page for Make Me Feel if you want all the links in one place:
https://shiftedmusic.com/releases/downshift/make-me-feel
https://shiftedmusic.com/releases/downshift/make-me-feel
June 29, 2026 at 1:01 AM
Release page for Make Me Feel if you want all the links in one place:
https://shiftedmusic.com/releases/downshift/make-me-feel
https://shiftedmusic.com/releases/downshift/make-me-feel
Giving Frankie's original some shine today too. Make Me Feel on Spotify:
https://open.spotify.com/track/6Q8TYOhhuAEUjzDWY7ax2N
https://open.spotify.com/track/6Q8TYOhhuAEUjzDWY7ax2N
June 28, 2026 at 1:30 AM
Giving Frankie's original some shine today too. Make Me Feel on Spotify:
https://open.spotify.com/track/6Q8TYOhhuAEUjzDWY7ax2N
https://open.spotify.com/track/6Q8TYOhhuAEUjzDWY7ax2N
Traxsource link if you are grabbing music for the weekend. Frankie Shakes - Make Me Feel, original plus my Downshift mix.
https://www.traxsource.com/title/2797980/make-me-feel
https://www.traxsource.com/title/2797980/make-me-feel
June 27, 2026 at 1:00 AM
Traxsource link if you are grabbing music for the weekend. Frankie Shakes - Make Me Feel, original plus my Downshift mix.
https://www.traxsource.com/title/2797980/make-me-feel
https://www.traxsource.com/title/2797980/make-me-feel
YouTube playlist is up if you want to hear both versions without jumping apps.
https://www.youtube.com/playlist?list=OLAK5uy_mOQ64caY8CsmcE2sZxOP2huY2xo8OyKwg
https://www.youtube.com/playlist?list=OLAK5uy_mOQ64caY8CsmcE2sZxOP2huY2xo8OyKwg
June 26, 2026 at 12:45 AM
YouTube playlist is up if you want to hear both versions without jumping apps.
https://www.youtube.com/playlist?list=OLAK5uy_mOQ64caY8CsmcE2sZxOP2huY2xo8OyKwg
https://www.youtube.com/playlist?list=OLAK5uy_mOQ64caY8CsmcE2sZxOP2huY2xo8OyKwg
Original and Downshift mix are both up on YouTube now. Nice way to hear the two sides of the release. https://www.youtube.com/playlist?list=OLAK5uy_mOQ64caY8CsmcE2sZxOP2huY2xo8OyKwg
June 19, 2026 at 12:45 AM
Original and Downshift mix are both up on YouTube now. Nice way to hear the two sides of the release. https://www.youtube.com/playlist?list=OLAK5uy_mOQ64caY8CsmcE2sZxOP2huY2xo8OyKwg
Thanks to everyone checking the new Downshift release. Frankie Shakes - Make Me Feel is up on Spotify now, with the original and my Downshift mix. https://open.spotify.com/album/1J7gJOApYTgxhU3B4xsc9Z
June 18, 2026 at 12:45 AM
Thanks to everyone checking the new Downshift release. Frankie Shakes - Make Me Feel is up on Spotify now, with the original and my Downshift mix. https://open.spotify.com/album/1J7gJOApYTgxhU3B4xsc9Z
New Downshift release is up on Traxsource.
Frankie Shakes - Make Me Feel, plus my Downshift mix on the flip.
Chill vibes await.
https://www.traxsource.com/title/2797980/make-me-feel
Frankie Shakes - Make Me Feel, plus my Downshift mix on the flip.
Chill vibes await.
https://www.traxsource.com/title/2797980/make-me-feel
June 16, 2026 at 11:19 PM
New Downshift release is up on Traxsource.
Frankie Shakes - Make Me Feel, plus my Downshift mix on the flip.
Chill vibes await.
https://www.traxsource.com/title/2797980/make-me-feel
Frankie Shakes - Make Me Feel, plus my Downshift mix on the flip.
Chill vibes await.
https://www.traxsource.com/title/2797980/make-me-feel
Eventide H3000 DNA became Wave Mechanics, which became Soundtoys.
dug up a 2003 email receipt for UltraTools 2.3 right before FilterFreak dropped. pretty wild to see the exact moment the Soundtoys legend was born.
dug up a 2003 email receipt for UltraTools 2.3 right before FilterFreak dropped. pretty wild to see the exact moment the Soundtoys legend was born.
June 10, 2026 at 1:39 AM
Eventide H3000 DNA became Wave Mechanics, which became Soundtoys.
dug up a 2003 email receipt for UltraTools 2.3 right before FilterFreak dropped. pretty wild to see the exact moment the Soundtoys legend was born.
dug up a 2003 email receipt for UltraTools 2.3 right before FilterFreak dropped. pretty wild to see the exact moment the Soundtoys legend was born.
It's today. ESSENTIAL. Boho House. 2pm. Derrick Carter. DJ Meme. "Remember" playing loud. Links in bio.
March 28, 2026 at 7:00 PM
It's today. ESSENTIAL. Boho House. 2pm. Derrick Carter. DJ Meme. "Remember" playing loud. Links in bio.
It's today. Boho House. 2pm. Derrick Does Disco. House heads are my people. Come through.
essential-party.com/#tickets
essential-party.com/#tickets
March 28, 2026 at 4:00 PM
It's today. Boho House. 2pm. Derrick Does Disco. House heads are my people. Come through.
essential-party.com/#tickets
essential-party.com/#tickets
Tomorrow. Derrick Does Disco at Boho House Miami. ESSENTIAL Deep House Brunch. "Remember" remixes loaded, crate's ready. See you there. Links in bio.
March 27, 2026 at 7:00 PM
Tomorrow. Derrick Does Disco at Boho House Miami. ESSENTIAL Deep House Brunch. "Remember" remixes loaded, crate's ready. See you there. Links in bio.
Tomorrow. ESSENTIAL. Derrick Does Disco at Boho House. Been looking forward to this one. If you're coming through, hit me up.
essential-party.com/#tickets
essential-party.com/#tickets
March 27, 2026 at 4:00 PM
Tomorrow. ESSENTIAL. Derrick Does Disco at Boho House. Been looking forward to this one. If you're coming through, hit me up.
essential-party.com/#tickets
essential-party.com/#tickets
2001. Me, Julius, and Themba in the studio. 25 years later, "Remember" still hits. Three brand new remixes out now — load them into your playlists before the weekend. I'll be playing them Saturday at ESSENTIAL with Derrick Carter and DJ Meme. Links in bio.
March 26, 2026 at 7:00 PM
2001. Me, Julius, and Themba in the studio. 25 years later, "Remember" still hits. Three brand new remixes out now — load them into your playlists before the weekend. I'll be playing them Saturday at ESSENTIAL with Derrick Carter and DJ Meme. Links in bio.
Derrick Carter. He's been a fave of mine for pushing 30 years. Bringing that disco heat to ESSENTIAL this year. Y'all aren't ready.
March 28 · Boho House · 2pm–9pm
essential-party.com/#tickets
March 28 · Boho House · 2pm–9pm
essential-party.com/#tickets
March 26, 2026 at 4:00 PM
Derrick Carter. He's been a fave of mine for pushing 30 years. Bringing that disco heat to ESSENTIAL this year. Y'all aren't ready.
March 28 · Boho House · 2pm–9pm
essential-party.com/#tickets
March 28 · Boho House · 2pm–9pm
essential-party.com/#tickets
My Shifted Up Mix of "Remember" — spacey synths, moody elements, Themba's vocal riding on top. This one's loaded and ready for Saturday. Me, Derrick Carter, DJ Meme at Boho House Miami. Your playlist should be ready too. Links in bio.
March 25, 2026 at 7:00 PM
My Shifted Up Mix of "Remember" — spacey synths, moody elements, Themba's vocal riding on top. This one's loaded and ready for Saturday. Me, Derrick Carter, DJ Meme at Boho House Miami. Your playlist should be ready too. Links in bio.
The lineup: Derrick Does Disco · DJ Meme · Jay-J · Scotty Boy · Mark Brickman · Saliva Commandos · Big Brooklyn Red · Nicole Graham. Deep. Soulful. Disco. Essential.
March 28 · Boho House Miami
essential-party.com/#tickets
March 28 · Boho House Miami
essential-party.com/#tickets
March 25, 2026 at 4:00 PM
The lineup: Derrick Does Disco · DJ Meme · Jay-J · Scotty Boy · Mark Brickman · Saliva Commandos · Big Brooklyn Red · Nicole Graham. Deep. Soulful. Disco. Essential.
March 28 · Boho House Miami
essential-party.com/#tickets
March 28 · Boho House Miami
essential-party.com/#tickets
Julius kept the soul of the original intact and gave it a proper edit for 2026. Three remixers, three vibes, one classic vocal. Load up the full package on Traxsource — then come hear it Saturday at ESSENTIAL. Links in bio.
March 24, 2026 at 7:00 PM
Julius kept the soul of the original intact and gave it a proper edit for 2026. Three remixers, three vibes, one classic vocal. Load up the full package on Traxsource — then come hear it Saturday at ESSENTIAL. Links in bio.
Open air. Day into night. Boho House Miami. This is the kind of setting you want for this music. See y'all March 28.
essential-party.com/#tickets
essential-party.com/#tickets
March 24, 2026 at 4:00 PM
Open air. Day into night. Boho House Miami. This is the kind of setting you want for this music. See y'all March 28.
essential-party.com/#tickets
essential-party.com/#tickets
25 years ago, me and Julius Papp made "Remember" with Themba. One of the original spoken word love letters to house music. Now it's back — 3 brand new remixes from me, Migs, and Julius. Exclusively on Traxsource. Catch it live Saturday at ESSENTIAL Deep House Brunch, Boho House Miami. Links in bio.
March 23, 2026 at 7:00 PM
25 years ago, me and Julius Papp made "Remember" with Themba. One of the original spoken word love letters to house music. Now it's back — 3 brand new remixes from me, Migs, and Julius. Exclusively on Traxsource. Catch it live Saturday at ESSENTIAL Deep House Brunch, Boho House Miami. Links in bio.
Next Saturday. Boho House Miami. Derrick Does Disco. If you know, you know. 10+ years of this and it keeps getting better. Come through.
essential-party.com/#tickets
essential-party.com/#tickets
March 23, 2026 at 4:00 PM
Next Saturday. Boho House Miami. Derrick Does Disco. If you know, you know. 10+ years of this and it keeps getting better. Come through.
essential-party.com/#tickets
essential-party.com/#tickets