More Fire PR Ltd - Mark Ferguson
@morefirepr.bsky.social
Northamptonshire, UK-based PR consultancy providing complete services for your organisation's needs - https://morefirepr.co.uk/ - #CIPR Diploma & #FSB Member. Contact Mark Ferguson
#Universities often measure success by asking: “Did our graduates find jobs?” While still important, Nicolas Klotz of Al Akhawayn University thinks #highered should focus more on preparing adaptable people to keep learning - @timeshighered.bsky.social www.timeshighereducation.com/campus/inste...
Instead of producing finished graduates, aim to build adaptable people
Employers aren’t looking for perfect specialists. It’s up to higher education to give graduates the skills to navigate uncertainty
www.timeshighereducation.com
September 11, 2026 at 10:33 AM
#Universities often measure success by asking: “Did our graduates find jobs?” While still important, Nicolas Klotz of Al Akhawayn University thinks #highered should focus more on preparing adaptable people to keep learning - @timeshighered.bsky.social www.timeshighereducation.com/campus/inste...
#Universities are achieving remarkable things, but all too often the people who matter never hear about them. Read my blog on showcasing genuine institutional strengths in reputation, recognition and competitive advantage: morefirepr.co.uk/2026/09/07/f...
For years, universities have talked about employability. What's changing is the extent to which prospective students are using it to decide where, and what to study
For years, universities have talked about employability. What's changing is the extent to which prospective students are using it to decide where, and what to study - by Mark Ferguson, Director, More ...
morefirepr.co.uk
September 8, 2026 at 10:51 AM
#Universities are achieving remarkable things, but all too often the people who matter never hear about them. Read my blog on showcasing genuine institutional strengths in reputation, recognition and competitive advantage: morefirepr.co.uk/2026/09/07/f...
Great to see Al Akhawayn University featuring in @timeshighered.bsky.social’s new guide, 'Redefining success in academia,' which includes a recent Campus+ webinar with AUI’s Prof Lakshmi Goel, looking at how academics can build their profile & reputation www.timeshighereducation.com/campus/redef...
Redefining success in academia
Advice for looking beyond the traditional academic career trajectory and forging your own path to success in higher education
www.timeshighereducation.com
September 4, 2026 at 12:08 PM
Great to see Al Akhawayn University featuring in @timeshighered.bsky.social’s new guide, 'Redefining success in academia,' which includes a recent Campus+ webinar with AUI’s Prof Lakshmi Goel, looking at how academics can build their profile & reputation www.timeshighereducation.com/campus/redef...
WATCH: Employment costs & tax add to pressure on the UK's hospitality industry despite strong customer demand & sales, explains Clive Price, Owner & MD of Barons Pub Company & Chair of the British Institute of Innkeeping to Mark Ferguson for Favouritetable www.favouritetable.com/blog/pubs-ne...
In-depth discussion about how pubs can have another chance to survive
Listen to our podcast where we talk about how to run successful pubs with the help of technology like Favouritetable.
www.favouritetable.com
September 3, 2026 at 10:27 AM
WATCH: Employment costs & tax add to pressure on the UK's hospitality industry despite strong customer demand & sales, explains Clive Price, Owner & MD of Barons Pub Company & Chair of the British Institute of Innkeeping to Mark Ferguson for Favouritetable www.favouritetable.com/blog/pubs-ne...
Most boards would be thrilled to recruit a former cabinet minister, CEO, or non-exec. But, what if the very qualities that make a board look stronger from the outside make it weaker inside?’ Read Prof Nada Kakabadse's comment via Board Agenda boardagenda.com/2026/08/03/t... @morefirepr.bsky.social
The hidden risk of prestigious boards
High-profile directors bring experience, influence and credibility—but may lead to challenge being reduced and governance weakened.
boardagenda.com
August 28, 2026 at 8:50 AM
Most boards would be thrilled to recruit a former cabinet minister, CEO, or non-exec. But, what if the very qualities that make a board look stronger from the outside make it weaker inside?’ Read Prof Nada Kakabadse's comment via Board Agenda boardagenda.com/2026/08/03/t... @morefirepr.bsky.social
Universities prepare students for serious things & 'playfulness' rarely makes the list. But could it help? Read more in this @morefirepr.bsky.social r.bsky.social -supported @timeshighered.bsky.social highered.bsky.social piece by AUI's Isabel Taurel www.timeshighereducation.com/campus/bring...
Bring playfulness into teaching for collaboration and creativity
In learning, playfulness is often overlooked. Yet it could be key to embedding the soft, ‘human’ skills students will need for the future. Isabel Taurel shows how
www.timeshighereducation.com
August 25, 2026 at 11:23 AM
Universities prepare students for serious things & 'playfulness' rarely makes the list. But could it help? Read more in this @morefirepr.bsky.social r.bsky.social -supported @timeshighered.bsky.social highered.bsky.social piece by AUI's Isabel Taurel www.timeshighereducation.com/campus/bring...
#Boards often assess #leadership through familiar signals like confidence, experience & a record of delivering results. But this doesn't tell a board how an executive will use power once they have it says Prof Nada Kakabadse of Henley Business School - Board Agenda boardagenda.com/2026/08/17/h...
How to choose the right leaders
Boards need to look beyond confidence: it is not proof of capability and may come with a damaging degree of self-interest.
boardagenda.com
August 24, 2026 at 10:46 AM
#Boards often assess #leadership through familiar signals like confidence, experience & a record of delivering results. But this doesn't tell a board how an executive will use power once they have it says Prof Nada Kakabadse of Henley Business School - Board Agenda boardagenda.com/2026/08/17/h...
Government ministers' work is crucial, but politicians often take up roles with limited preparation or skills. Prof Nada Kakabadse of Henley Business School explores how to make the relationship between ministers & permanent secretaries work www.globalgovernmentforum.com/are-minister...
The job nobody prepares you for: are ministers set up to fail in government?
The role of minister is crucial in governments around the world – but they take up these important roles with limited preparation or specific skills. Professor Nada Kakabadse of Henley Business School...
www.globalgovernmentforum.com
August 12, 2026 at 10:50 AM
Government ministers' work is crucial, but politicians often take up roles with limited preparation or skills. Prof Nada Kakabadse of Henley Business School explores how to make the relationship between ministers & permanent secretaries work www.globalgovernmentforum.com/are-minister...
Small changes to communication can help students, faculty & graduates engage with each other on the issues affecting #highereducation today, writes Kawtar Abouhazim, Al Akhawayn University via @timeshighered.bsky.social... www.timeshighereducation.com/campus/what-... @morefirepr.bsky.social #morocco
What co-creation taught us about solving university problems together
Small changes to communication can help students, faculty and graduates engage with each other on the issues affecting higher education today, writes Kawtar Abouhazim
www.timeshighereducation.com
July 22, 2026 at 8:57 AM
Small changes to communication can help students, faculty & graduates engage with each other on the issues affecting #highereducation today, writes Kawtar Abouhazim, Al Akhawayn University via @timeshighered.bsky.social... www.timeshighereducation.com/campus/what-... @morefirepr.bsky.social #morocco
For years #highered rewarded students for producing answers efficiently, says Soukaina Aijou of Al Akhawayn University via @timeshighered.bsky.social. They learned how to absorb info & satisfy evaluation systems. #AI's exposing this model's weaknesses www.timeshighereducation.com/campus/your-...
Your students use GenAI. Let’s redesign learning so thinking still happens
We can’t put AI back in the box. Instead, higher education needs to find a way to make students think despite it
www.timeshighereducation.com
July 17, 2026 at 11:20 AM
For years #highered rewarded students for producing answers efficiently, says Soukaina Aijou of Al Akhawayn University via @timeshighered.bsky.social. They learned how to absorb info & satisfy evaluation systems. #AI's exposing this model's weaknesses www.timeshighereducation.com/campus/your-...
The media landscape is changing rapidly but the fundamentals of good PR haven't. Organisations making the biggest communications impact are building campaigns around clear strategy, compelling stories and the audiences who matter most. Read our latest opinion: morefirepr.co.uk/2026/06/09/l...
Learn seven ways to build a PR campaign that delivers real results - by Mark Ferguson, Director, More Fire PR Ltd, MA DipCIPR
Learn seven ways to build a PR campaign that delivers real results - by Mark Ferguson, Director, More Fire PR Ltd, MA DipCIPR
morefirepr.co.uk
July 8, 2026 at 11:51 AM
The media landscape is changing rapidly but the fundamentals of good PR haven't. Organisations making the biggest communications impact are building campaigns around clear strategy, compelling stories and the audiences who matter most. Read our latest opinion: morefirepr.co.uk/2026/06/09/l...
Crisis preparedness isn’t just about plans and processes - it’s about mindset. Read Prof Nada Kakabadse's latest commentary in theHRDIRECTOR - @morefirepr.bsky.social; Henley Business School... www.thehrdirector.com/leadership-m... #HigherEducation #Leadership
Why a leadership mindset matters most in a crisis
Crisis preparedness isn’t just about plans and processes. It’s about mindset. How do leaders interpret uncertainty? Do they default to caution or possibility? Do they focus on protecting the present, ...
www.thehrdirector.com
July 1, 2026 at 9:30 AM
Crisis preparedness isn’t just about plans and processes - it’s about mindset. Read Prof Nada Kakabadse's latest commentary in theHRDIRECTOR - @morefirepr.bsky.social; Henley Business School... www.thehrdirector.com/leadership-m... #HigherEducation #Leadership
#Boards regularly sign off on AI systems in good faith. But it's not enough when regulators, investors & employees start asking questions, write Profs Nada & the late Andrew @Kakabadse of @HenleyBSchool via @BoardAgenda - @morefirepr.bsky.social boardagenda.com/2026/06/22/h... #HigherEd #Leadership
How to avoid an AI failure
Boards regularly sign off AI systems in good faith. But this is not enough when regulators, investors and employees start asking questions.
boardagenda.com
June 29, 2026 at 8:26 AM
#Boards regularly sign off on AI systems in good faith. But it's not enough when regulators, investors & employees start asking questions, write Profs Nada & the late Andrew @Kakabadse of @HenleyBSchool via @BoardAgenda - @morefirepr.bsky.social boardagenda.com/2026/06/22/h... #HigherEd #Leadership
'Uncertainty' is facing boards across the world & the behavioural characteristics of organisations are changing... Read Profs @Kakabadse's latest opinion via Boardroom mag, @morefirepr.bsky.social boardroom.global/a-new-challe... #leadership #highereductation
A New Challenge for Boards: Governing Through Uncertainty - Boardroom
Professors Andrew and Nada Kakabadse of Henley Business School consider the challenges posed by uncertainty now facing boards across the world, and the behavioural characteristics being displayed by o...
boardroom.global
June 24, 2026 at 10:15 AM
'Uncertainty' is facing boards across the world & the behavioural characteristics of organisations are changing... Read Profs @Kakabadse's latest opinion via Boardroom mag, @morefirepr.bsky.social boardroom.global/a-new-challe... #leadership #highereductation
Can gamification help students understand complex supply chains? Dr Jawad Abrache of Al Akhawayn University in #Morocco explores the question in his latest @timeshighered Campus+ article- www.timeshighereducation.com/campus/less-... - @morefirepr.bsky.social #HigherEducation
Less beer, more couscous: gamifying supply chain education
Using the Beer Game to teach business students about supply chains may have had its last orders. Switching to couscous changed how one educator’s class thought
www.timeshighereducation.com
June 8, 2026 at 10:26 AM
Can gamification help students understand complex supply chains? Dr Jawad Abrache of Al Akhawayn University in #Morocco explores the question in his latest @timeshighered Campus+ article- www.timeshighereducation.com/campus/less-... - @morefirepr.bsky.social #HigherEducation
Everyone seems to agree government needs more outside expertise but after 50+ years of trying what does the evidence say? Read Prof Nada Kakabadse's Mace article on why some external appointments transform public services & others struggle macemagazine.com/do-outsiders... @morefirepr.bsky.social
June 5, 2026 at 11:07 AM
Everyone seems to agree government needs more outside expertise but after 50+ years of trying what does the evidence say? Read Prof Nada Kakabadse's Mace article on why some external appointments transform public services & others struggle macemagazine.com/do-outsiders... @morefirepr.bsky.social
Latest @timeshighered.bsky.social Campus+ article from Al Akhawayn University is live & asking: How do we teach AI literacy if students already think they’re experts? Always a pleasure for @morefirepr.bsky.social to help develop these contributions www.timeshighereducation.com/campus/how-d...
How do we teach AI literacy when students already think they’re experts?
Students don’t need help from their educators to keep up with AI. But what we can do is encourage them to question it more. Here’s how
www.timeshighereducation.com
May 28, 2026 at 10:13 AM
Latest @timeshighered.bsky.social Campus+ article from Al Akhawayn University is live & asking: How do we teach AI literacy if students already think they’re experts? Always a pleasure for @morefirepr.bsky.social to help develop these contributions www.timeshighereducation.com/campus/how-d...
Insights from six years of Romanian board research are challenging assumptions about independence, culture & debate writes Prof Nada Kakabadse of Henley Business School via the Chartered Governance Institute UK & Ireland www.govcompmag.com/2026/05/13/c... @morefirepr.bsky.social #HigherEducation
Compliance ≠ governance
Insights from six years of Romanian board research are challenging assumptions about independence, culture and effective debate.
govcompmag.com
May 21, 2026 at 9:53 AM
Insights from six years of Romanian board research are challenging assumptions about independence, culture & debate writes Prof Nada Kakabadse of Henley Business School via the Chartered Governance Institute UK & Ireland www.govcompmag.com/2026/05/13/c... @morefirepr.bsky.social #HigherEducation
WATCH: Mark Ferguson speaks with Adam Reid of THE WHIPPET & PICKLE, about building a focused neighbourhood dining concept, managing costs & how Favouritetable's smart, simple technology is proving essential for modern hospitality operators www.favouritetable.com/blog/smarter... #restauranttechnology
Podcast with Whippet and Pickle Supper Club
Mark from favouritetable talks about how technology plays a significant role in day to day restaurant management tasks.
www.favouritetable.com
May 20, 2026 at 12:33 PM
WATCH: Mark Ferguson speaks with Adam Reid of THE WHIPPET & PICKLE, about building a focused neighbourhood dining concept, managing costs & how Favouritetable's smart, simple technology is proving essential for modern hospitality operators www.favouritetable.com/blog/smarter... #restauranttechnology
"Our governments are simply not designed for the challenges we face in the modern day - Prof Nada Kakabadse of Henley Business School. Register with the Mace to read the full comment... macemagazine.com/governments-... @morefirepr.bsky.social #Leadership #HigherEducation
Governments are rich in intelligence but not capability – Mace Magazine
macemagazine.com
May 14, 2026 at 8:44 AM
"Our governments are simply not designed for the challenges we face in the modern day - Prof Nada Kakabadse of Henley Business School. Register with the Mace to read the full comment... macemagazine.com/governments-... @morefirepr.bsky.social #Leadership #HigherEducation
Higher ed recruitment is asking tougher questions: Where will my degree lead? Is uni worth it? Are students supported? @morefirepr.bsky.social's enjoying working with University of Bedfordshire on its #CareerPoweredEducation newsletters, creating crucial content for prospective students...
May 12, 2026 at 12:55 PM
Higher ed recruitment is asking tougher questions: Where will my degree lead? Is uni worth it? Are students supported? @morefirepr.bsky.social's enjoying working with University of Bedfordshire on its #CareerPoweredEducation newsletters, creating crucial content for prospective students...
#Restaurant owners - find out why Favouritetable was named 'Booking, Ordering & Payment Solution of the Year' at The @thecaterermag.bsky.social Supplier Awards last month, and what it could mean for your business... www.favouritetable.com/blog/why-we-...
Favouritetable was named Booking, Ordering & Payment Solution of the Year
Favouritetable wins Booking, Ordering & Payment Solution of the Year at the Caterer Supplier Awards, highlighting its innovative restaurant management platform built to simplify operations, reduce cos...
www.favouritetable.com
May 6, 2026 at 8:44 AM
#Restaurant owners - find out why Favouritetable was named 'Booking, Ordering & Payment Solution of the Year' at The @thecaterermag.bsky.social Supplier Awards last month, and what it could mean for your business... www.favouritetable.com/blog/why-we-...
The Chair's influence isn't universal, say Professor Nada Kakabadse, and the late Professor Andrew Kakabadse of Henley Business School, but it depends largely on the institutional system they operate in... boardagenda.com/2026/04/27/t... Read more via Board Agenda @morefirepr.bsky.social #HigherEd
The chair’s influence isn’t universal
How much sway does the chair of a board really have? Much depends on their institutional and geographical context.
boardagenda.com
April 29, 2026 at 11:54 AM
The Chair's influence isn't universal, say Professor Nada Kakabadse, and the late Professor Andrew Kakabadse of Henley Business School, but it depends largely on the institutional system they operate in... boardagenda.com/2026/04/27/t... Read more via Board Agenda @morefirepr.bsky.social #HigherEd
WATCH: Great to speak with Laurence Coveney, Owner of The Thatched Tavern in Ascot, Berkshire, on behalf of premium award-winning #restaurant booking system, Favouritetable, on how restaurants are driving efficiency, managing costs & staying resilient... www.favouritetable.com/blog/driving...
how technology is improving profitability, the realities of rising costs
This podcast is about how technology like Favouritetable Booking System can help restaurant in lowering the cost and maximise the profitablity
www.favouritetable.com
April 28, 2026 at 9:35 AM
WATCH: Great to speak with Laurence Coveney, Owner of The Thatched Tavern in Ascot, Berkshire, on behalf of premium award-winning #restaurant booking system, Favouritetable, on how restaurants are driving efficiency, managing costs & staying resilient... www.favouritetable.com/blog/driving...