MORES
@mores-project.bsky.social
Research & innovation project on how moral emotions in politics both unite and divide society. #HorizonEU.
Nine European orgs.; over 10 scientific disciplines.
More about us: https://mores-horizon.eu
Other channels: https://many.bio/mores
Nine European orgs.; over 10 scientific disciplines.
More about us: https://mores-horizon.eu
Other channels: https://many.bio/mores
Opposition MPs do.
Using MORES Pulse, our AI detection model, researchers analysed 5 million sentences from Hungary’s parliamentary speeches and found that emotional language has increased since 2010, led mainly by opposition MPs.
Open-access article in our repository🧪 zenodo.org/records/2228...
Using MORES Pulse, our AI detection model, researchers analysed 5 million sentences from Hungary’s parliamentary speeches and found that emotional language has increased since 2010, led mainly by opposition MPs.
Open-access article in our repository🧪 zenodo.org/records/2228...
September 8, 2026 at 1:45 PM
Opposition MPs do.
Using MORES Pulse, our AI detection model, researchers analysed 5 million sentences from Hungary’s parliamentary speeches and found that emotional language has increased since 2010, led mainly by opposition MPs.
Open-access article in our repository🧪 zenodo.org/records/2228...
Using MORES Pulse, our AI detection model, researchers analysed 5 million sentences from Hungary’s parliamentary speeches and found that emotional language has increased since 2010, led mainly by opposition MPs.
Open-access article in our repository🧪 zenodo.org/records/2228...
Hate turns an act into evidence of what a person, or a whole group, is. And it assumes malevolent character is fixed.
But research suggests these beliefs can weaken when groups are seen as capable of change.
🧪Read why this emotion weighs so heavily in politics.
👉 mores-horizon.eu/glossary/hate
But research suggests these beliefs can weaken when groups are seen as capable of change.
🧪Read why this emotion weighs so heavily in politics.
👉 mores-horizon.eu/glossary/hate
August 18, 2026 at 1:44 PM
Hate turns an act into evidence of what a person, or a whole group, is. And it assumes malevolent character is fixed.
But research suggests these beliefs can weaken when groups are seen as capable of change.
🧪Read why this emotion weighs so heavily in politics.
👉 mores-horizon.eu/glossary/hate
But research suggests these beliefs can weaken when groups are seen as capable of change.
🧪Read why this emotion weighs so heavily in politics.
👉 mores-horizon.eu/glossary/hate
Authoritarian rule often advances by degrees. Its collapse rarely does.
MORES researchers tested two narratives: the gradual erosion of democracy, and the cracks that signal an authoritarian regime may be weakening.
MORES researchers tested two narratives: the gradual erosion of democracy, and the cracks that signal an authoritarian regime may be weakening.
July 30, 2026 at 3:28 PM
Authoritarian rule often advances by degrees. Its collapse rarely does.
MORES researchers tested two narratives: the gradual erosion of democracy, and the cracks that signal an authoritarian regime may be weakening.
MORES researchers tested two narratives: the gradual erosion of democracy, and the cracks that signal an authoritarian regime may be weakening.
MORES co-investigator Peter Kreko reflects on the emotional contrast between two campaigns in Hungary's April election: Viktor Orbán's Fidesz, which centred its messaging on fear, and Péter Magyar's TISZA, which campaigned on hope and the belief that change was possible.
Watch more: bit.ly/4pxVcSO
Watch more: bit.ly/4pxVcSO
July 23, 2026 at 9:42 AM
MORES co-investigator Peter Kreko reflects on the emotional contrast between two campaigns in Hungary's April election: Viktor Orbán's Fidesz, which centred its messaging on fear, and Péter Magyar's TISZA, which campaigned on hope and the belief that change was possible.
Watch more: bit.ly/4pxVcSO
Watch more: bit.ly/4pxVcSO
Pride doesn't win votes. MORES researchers combed through 25k Facebook posts across Germany, Hungary & Poland (2019–2024 EP elections). Only one case showed a real engagement boost: Poland, and only in 2024. Turns out collective pride isn't a magic lever.
Read more:🧪 bit.ly/4xVW8Ef
#MORESresearch
Read more:🧪 bit.ly/4xVW8Ef
#MORESresearch
June 30, 2026 at 12:20 PM
Pride doesn't win votes. MORES researchers combed through 25k Facebook posts across Germany, Hungary & Poland (2019–2024 EP elections). Only one case showed a real engagement boost: Poland, and only in 2024. Turns out collective pride isn't a magic lever.
Read more:🧪 bit.ly/4xVW8Ef
#MORESresearch
Read more:🧪 bit.ly/4xVW8Ef
#MORESresearch
A MORES crowdsourcing with 1,300 Europeans found compassion and pride dominating on EU policy support for Ukraine, but anger (55%) and fear (42%) on migration policy. Familiarity ≠ legitimacy. Our new blog explains the results—and why gauging citizens' emotions matters.
Learn more: bit.ly/44oQTzp
Learn more: bit.ly/44oQTzp
June 23, 2026 at 12:40 PM
A MORES crowdsourcing with 1,300 Europeans found compassion and pride dominating on EU policy support for Ukraine, but anger (55%) and fear (42%) on migration policy. Familiarity ≠ legitimacy. Our new blog explains the results—and why gauging citizens' emotions matters.
Learn more: bit.ly/44oQTzp
Learn more: bit.ly/44oQTzp
What are citizens' emotional reactions to EU policies?
Our crowdsourcing research reveals mixed feelings. EU support for Ukraine evokes compassion; migration elicits anger and an emotional divide.
Our new research shows why emotions, not just facts, shape legitimacy.
🧪👉 bit.ly/4vOTPRM
Our crowdsourcing research reveals mixed feelings. EU support for Ukraine evokes compassion; migration elicits anger and an emotional divide.
Our new research shows why emotions, not just facts, shape legitimacy.
🧪👉 bit.ly/4vOTPRM
June 18, 2026 at 2:13 PM
What are citizens' emotional reactions to EU policies?
Our crowdsourcing research reveals mixed feelings. EU support for Ukraine evokes compassion; migration elicits anger and an emotional divide.
Our new research shows why emotions, not just facts, shape legitimacy.
🧪👉 bit.ly/4vOTPRM
Our crowdsourcing research reveals mixed feelings. EU support for Ukraine evokes compassion; migration elicits anger and an emotional divide.
Our new research shows why emotions, not just facts, shape legitimacy.
🧪👉 bit.ly/4vOTPRM
Our new journal article examines how newcomer parties used anger online during the 2019 and 2024 European Parliamentary campaigns in Germany and Hungary.
Its impact depended on timing, context, and whether established actors learned to play the same emotional game.
🧪🔗Open access: bit.ly/4vGCSsI
Its impact depended on timing, context, and whether established actors learned to play the same emotional game.
🧪🔗Open access: bit.ly/4vGCSsI
June 9, 2026 at 11:57 AM
Our new journal article examines how newcomer parties used anger online during the 2019 and 2024 European Parliamentary campaigns in Germany and Hungary.
Its impact depended on timing, context, and whether established actors learned to play the same emotional game.
🧪🔗Open access: bit.ly/4vGCSsI
Its impact depended on timing, context, and whether established actors learned to play the same emotional game.
🧪🔗Open access: bit.ly/4vGCSsI
The concept of discursive violence shows how language shapes what counts as normal, legitimate, or deviant—and how that shaping harms others.
We explain why this form of violence is so hard, but not impossible, to counter:
🔗https://mores-horizon.eu/glossary/discursive-violence
#CriticalTheory🧪
We explain why this form of violence is so hard, but not impossible, to counter:
🔗https://mores-horizon.eu/glossary/discursive-violence
#CriticalTheory🧪
May 21, 2026 at 11:46 AM
The concept of discursive violence shows how language shapes what counts as normal, legitimate, or deviant—and how that shaping harms others.
We explain why this form of violence is so hard, but not impossible, to counter:
🔗https://mores-horizon.eu/glossary/discursive-violence
#CriticalTheory🧪
We explain why this form of violence is so hard, but not impossible, to counter:
🔗https://mores-horizon.eu/glossary/discursive-violence
#CriticalTheory🧪
On 12 April, Hungarians didn't vote from confidence but they believed change was possible.
The shift from resignation to agency is what hope does at its most effective.
Read how hope works as a political emotion—and what Hungary's 2026 election reveals about it.🧪
🔗 mores-horizon.eu/glossary/hope
The shift from resignation to agency is what hope does at its most effective.
Read how hope works as a political emotion—and what Hungary's 2026 election reveals about it.🧪
🔗 mores-horizon.eu/glossary/hope
April 23, 2026 at 2:11 PM
On 12 April, Hungarians didn't vote from confidence but they believed change was possible.
The shift from resignation to agency is what hope does at its most effective.
Read how hope works as a political emotion—and what Hungary's 2026 election reveals about it.🧪
🔗 mores-horizon.eu/glossary/hope
The shift from resignation to agency is what hope does at its most effective.
Read how hope works as a political emotion—and what Hungary's 2026 election reveals about it.🧪
🔗 mores-horizon.eu/glossary/hope
Pride wins engagement in Hungary. Fails in Germany.
Stalls in Poland.
In a new analysis, MORES researcher Gabriella Szabó compares the three countries across two EP campaigns—and explains the risk of a “hubristic shift” when pride fuses with grievance and anger.
📊 bit.ly/4bXZ3Cb
#MORESresearch 🧪
Stalls in Poland.
In a new analysis, MORES researcher Gabriella Szabó compares the three countries across two EP campaigns—and explains the risk of a “hubristic shift” when pride fuses with grievance and anger.
📊 bit.ly/4bXZ3Cb
#MORESresearch 🧪
April 1, 2026 at 1:42 PM
Pride wins engagement in Hungary. Fails in Germany.
Stalls in Poland.
In a new analysis, MORES researcher Gabriella Szabó compares the three countries across two EP campaigns—and explains the risk of a “hubristic shift” when pride fuses with grievance and anger.
📊 bit.ly/4bXZ3Cb
#MORESresearch 🧪
Stalls in Poland.
In a new analysis, MORES researcher Gabriella Szabó compares the three countries across two EP campaigns—and explains the risk of a “hubristic shift” when pride fuses with grievance and anger.
📊 bit.ly/4bXZ3Cb
#MORESresearch 🧪
Save the date: 27 March.
Join us as we explore the role of cringe-based hostility in Hungarian political communication. 🧪
This open online event requires no registration and is co-organised by us with projects PLEDGE, PROTEMO, and CIDAPE.
Meeting link and more information🔗 bit.ly/3PwKrlV
Join us as we explore the role of cringe-based hostility in Hungarian political communication. 🧪
This open online event requires no registration and is co-organised by us with projects PLEDGE, PROTEMO, and CIDAPE.
Meeting link and more information🔗 bit.ly/3PwKrlV
March 25, 2026 at 11:42 AM
Save the date: 27 March.
Join us as we explore the role of cringe-based hostility in Hungarian political communication. 🧪
This open online event requires no registration and is co-organised by us with projects PLEDGE, PROTEMO, and CIDAPE.
Meeting link and more information🔗 bit.ly/3PwKrlV
Join us as we explore the role of cringe-based hostility in Hungarian political communication. 🧪
This open online event requires no registration and is co-organised by us with projects PLEDGE, PROTEMO, and CIDAPE.
Meeting link and more information🔗 bit.ly/3PwKrlV
In Hungary, politics has long been structured by fear, resentment, and division. But a new challenger—Péter Magyar—is shifting the emotional logic of the game ahead of general elections in April.
Can he rewrite the emotional logic of Hungarian politics? 🧪
🧵
#MORESresearch #HorizonEurope #emotions
Can he rewrite the emotional logic of Hungarian politics? 🧪
🧵
#MORESresearch #HorizonEurope #emotions
March 24, 2026 at 12:34 PM
In Hungary, politics has long been structured by fear, resentment, and division. But a new challenger—Péter Magyar—is shifting the emotional logic of the game ahead of general elections in April.
Can he rewrite the emotional logic of Hungarian politics? 🧪
🧵
#MORESresearch #HorizonEurope #emotions
Can he rewrite the emotional logic of Hungarian politics? 🧪
🧵
#MORESresearch #HorizonEurope #emotions
Some actors decide what is 'wrong'.
Moral entrepreneurs shape what societies see as acceptable by framing behaviours as moral problems, often through highly emotional narratives.
Our new analysis explores what Donald Trump and others have in common.🧪
🔗 bit.ly/4bvoMC4
#MORESresearch #AcademicSky
Moral entrepreneurs shape what societies see as acceptable by framing behaviours as moral problems, often through highly emotional narratives.
Our new analysis explores what Donald Trump and others have in common.🧪
🔗 bit.ly/4bvoMC4
#MORESresearch #AcademicSky
March 17, 2026 at 12:44 PM
Some actors decide what is 'wrong'.
Moral entrepreneurs shape what societies see as acceptable by framing behaviours as moral problems, often through highly emotional narratives.
Our new analysis explores what Donald Trump and others have in common.🧪
🔗 bit.ly/4bvoMC4
#MORESresearch #AcademicSky
Moral entrepreneurs shape what societies see as acceptable by framing behaviours as moral problems, often through highly emotional narratives.
Our new analysis explores what Donald Trump and others have in common.🧪
🔗 bit.ly/4bvoMC4
#MORESresearch #AcademicSky
Politics rarely moves on policy alone. It moves on feelings.
MORES's 2025 Annual Report covers a year of peer-reviewed and ongoing research on moral emotions in politics in Europe—plus the launch of MORES Pulse, the project's free AI emotion detection tool.
Read more: bit.ly/4dfj3CC
#EUfunded 🧪
MORES's 2025 Annual Report covers a year of peer-reviewed and ongoing research on moral emotions in politics in Europe—plus the launch of MORES Pulse, the project's free AI emotion detection tool.
Read more: bit.ly/4dfj3CC
#EUfunded 🧪
March 12, 2026 at 12:04 PM
Politics rarely moves on policy alone. It moves on feelings.
MORES's 2025 Annual Report covers a year of peer-reviewed and ongoing research on moral emotions in politics in Europe—plus the launch of MORES Pulse, the project's free AI emotion detection tool.
Read more: bit.ly/4dfj3CC
#EUfunded 🧪
MORES's 2025 Annual Report covers a year of peer-reviewed and ongoing research on moral emotions in politics in Europe—plus the launch of MORES Pulse, the project's free AI emotion detection tool.
Read more: bit.ly/4dfj3CC
#EUfunded 🧪
Embarrassment emerges when the identity we meant to project slips in plain sight.
In everyday life, it helps repair social norms. In politics, the emotion can be amplified to question credibility or authenticity. 🧪
Read more: bit.ly/40rdZDI
#MORESresearch #PoliticalCommunication
In everyday life, it helps repair social norms. In politics, the emotion can be amplified to question credibility or authenticity. 🧪
Read more: bit.ly/40rdZDI
#MORESresearch #PoliticalCommunication
March 10, 2026 at 10:02 AM
Embarrassment emerges when the identity we meant to project slips in plain sight.
In everyday life, it helps repair social norms. In politics, the emotion can be amplified to question credibility or authenticity. 🧪
Read more: bit.ly/40rdZDI
#MORESresearch #PoliticalCommunication
In everyday life, it helps repair social norms. In politics, the emotion can be amplified to question credibility or authenticity. 🧪
Read more: bit.ly/40rdZDI
#MORESresearch #PoliticalCommunication
Why do some policy arguments resonate while others are ignored?
Stories with heroes, villains, and victims shape what we believe about migration, climate, and more.
Watch MORES researcher Claudio Radaelli explain why emotions matter in political storytelling 🧪
bit.ly/MORES-Radaelli
Stories with heroes, villains, and victims shape what we believe about migration, climate, and more.
Watch MORES researcher Claudio Radaelli explain why emotions matter in political storytelling 🧪
bit.ly/MORES-Radaelli
February 24, 2026 at 9:09 AM
Why do some policy arguments resonate while others are ignored?
Stories with heroes, villains, and victims shape what we believe about migration, climate, and more.
Watch MORES researcher Claudio Radaelli explain why emotions matter in political storytelling 🧪
bit.ly/MORES-Radaelli
Stories with heroes, villains, and victims shape what we believe about migration, climate, and more.
Watch MORES researcher Claudio Radaelli explain why emotions matter in political storytelling 🧪
bit.ly/MORES-Radaelli
Donald Trump is not the only politician seemingly immune to scandal. The ‘Teflon’ label—or politicians' resilience to reputational damage—has long been global.
New research explains why Teflon leaders are so successful—and the risks to democracy.
Read more: mores-horizon.eu/blog/nothing...
New research explains why Teflon leaders are so successful—and the risks to democracy.
Read more: mores-horizon.eu/blog/nothing...
February 17, 2026 at 10:03 AM
Donald Trump is not the only politician seemingly immune to scandal. The ‘Teflon’ label—or politicians' resilience to reputational damage—has long been global.
New research explains why Teflon leaders are so successful—and the risks to democracy.
Read more: mores-horizon.eu/blog/nothing...
New research explains why Teflon leaders are so successful—and the risks to democracy.
Read more: mores-horizon.eu/blog/nothing...
Reposted by MORES
A new policy brief co-developed with our fellow researchers at @mores-project.bsky.social and @pledge-project.bsky.social is out!
Check it out 👉 protemo.eu/user/pages/0...
#PolicyBrief #Democracy #EUResearch
Check it out 👉 protemo.eu/user/pages/0...
#PolicyBrief #Democracy #EUResearch
January 27, 2026 at 2:52 PM
A new policy brief co-developed with our fellow researchers at @mores-project.bsky.social and @pledge-project.bsky.social is out!
Check it out 👉 protemo.eu/user/pages/0...
#PolicyBrief #Democracy #EUResearch
Check it out 👉 protemo.eu/user/pages/0...
#PolicyBrief #Democracy #EUResearch
Emotion regulation helps people shift how they feel, and how they respond to others.
Direct strategies manage emotions consciously while indirect ones may reshape beliefs that drive emotional reactions.
Both can reduce political hostility.
Learn more: mores-horizon.eu/glossary/emo...
Direct strategies manage emotions consciously while indirect ones may reshape beliefs that drive emotional reactions.
Both can reduce political hostility.
Learn more: mores-horizon.eu/glossary/emo...
January 20, 2026 at 1:59 PM
Emotion regulation helps people shift how they feel, and how they respond to others.
Direct strategies manage emotions consciously while indirect ones may reshape beliefs that drive emotional reactions.
Both can reduce political hostility.
Learn more: mores-horizon.eu/glossary/emo...
Direct strategies manage emotions consciously while indirect ones may reshape beliefs that drive emotional reactions.
Both can reduce political hostility.
Learn more: mores-horizon.eu/glossary/emo...
When emotions frame the story, evidence struggles to compete.
Hungary’s official narrative against the EU’s Farm to Fork Strategy reveals how moral emotions can overturn even the most technical strategies, MORES researchers Jonathan Kamkhaji and Claudio Radaelli write: bit.ly/4pqtEho
#Research🧪
Hungary’s official narrative against the EU’s Farm to Fork Strategy reveals how moral emotions can overturn even the most technical strategies, MORES researchers Jonathan Kamkhaji and Claudio Radaelli write: bit.ly/4pqtEho
#Research🧪
December 11, 2025 at 12:07 PM
When emotions frame the story, evidence struggles to compete.
Hungary’s official narrative against the EU’s Farm to Fork Strategy reveals how moral emotions can overturn even the most technical strategies, MORES researchers Jonathan Kamkhaji and Claudio Radaelli write: bit.ly/4pqtEho
#Research🧪
Hungary’s official narrative against the EU’s Farm to Fork Strategy reveals how moral emotions can overturn even the most technical strategies, MORES researchers Jonathan Kamkhaji and Claudio Radaelli write: bit.ly/4pqtEho
#Research🧪
An informational autocracy, Hungary governs via narrative control and emotional mobilisation, a MORES study claims.
The paper shows how its key tool—the Moral Panic Button—cycles enemies like migrants, Brussels, & the “Soros network” to keep society in constant alarm. 🧪
Learn more: bit.ly/3MAlSTs
The paper shows how its key tool—the Moral Panic Button—cycles enemies like migrants, Brussels, & the “Soros network” to keep society in constant alarm. 🧪
Learn more: bit.ly/3MAlSTs
December 3, 2025 at 2:47 PM
An informational autocracy, Hungary governs via narrative control and emotional mobilisation, a MORES study claims.
The paper shows how its key tool—the Moral Panic Button—cycles enemies like migrants, Brussels, & the “Soros network” to keep society in constant alarm. 🧪
Learn more: bit.ly/3MAlSTs
The paper shows how its key tool—the Moral Panic Button—cycles enemies like migrants, Brussels, & the “Soros network” to keep society in constant alarm. 🧪
Learn more: bit.ly/3MAlSTs
How emotional can institutional policy narratives get?
A new MORES study shows that Hungary’s narrative on the EU's Farm to Fork was highly structured—with heroes, villains, victims, and a clear emotional script.
Read MORES’s new Working Paper to understand why🧪: mores-horizon.eu/publications
A new MORES study shows that Hungary’s narrative on the EU's Farm to Fork was highly structured—with heroes, villains, victims, and a clear emotional script.
Read MORES’s new Working Paper to understand why🧪: mores-horizon.eu/publications
November 25, 2025 at 2:08 PM
How emotional can institutional policy narratives get?
A new MORES study shows that Hungary’s narrative on the EU's Farm to Fork was highly structured—with heroes, villains, victims, and a clear emotional script.
Read MORES’s new Working Paper to understand why🧪: mores-horizon.eu/publications
A new MORES study shows that Hungary’s narrative on the EU's Farm to Fork was highly structured—with heroes, villains, victims, and a clear emotional script.
Read MORES’s new Working Paper to understand why🧪: mores-horizon.eu/publications
The latest MORES newsletter is now live on our website.
Featuring our new AI tool, MORES Pulse, which detects emotions in text—plus an exclusive interview with the researchers behind it and open-access publications from our teams.
🔗Read + subscribe🧪: mores-horizon.eu/newsletter
#MORESresearch #AI
Featuring our new AI tool, MORES Pulse, which detects emotions in text—plus an exclusive interview with the researchers behind it and open-access publications from our teams.
🔗Read + subscribe🧪: mores-horizon.eu/newsletter
#MORESresearch #AI
November 13, 2025 at 11:39 AM
The latest MORES newsletter is now live on our website.
Featuring our new AI tool, MORES Pulse, which detects emotions in text—plus an exclusive interview with the researchers behind it and open-access publications from our teams.
🔗Read + subscribe🧪: mores-horizon.eu/newsletter
#MORESresearch #AI
Featuring our new AI tool, MORES Pulse, which detects emotions in text—plus an exclusive interview with the researchers behind it and open-access publications from our teams.
🔗Read + subscribe🧪: mores-horizon.eu/newsletter
#MORESresearch #AI
When far-right groups say “freedom,” what do they mean?
New article by MORES researcher Péter Krekó in the "Brown Journal of World Affairs" shows how authoritarian populists weaponise liberty to undermine democracy—and how freedom can be reclaimed.
Read: bit.ly/47NpiJE
#MORESresearch #Populism🧪
New article by MORES researcher Péter Krekó in the "Brown Journal of World Affairs" shows how authoritarian populists weaponise liberty to undermine democracy—and how freedom can be reclaimed.
Read: bit.ly/47NpiJE
#MORESresearch #Populism🧪
MORES Publications - The Rise of the Authoritarian Populist Right
A driver of the populist right’s success is its ability to position itself as a defender of freedoms, MORES article says.
bit.ly
November 11, 2025 at 3:06 PM
When far-right groups say “freedom,” what do they mean?
New article by MORES researcher Péter Krekó in the "Brown Journal of World Affairs" shows how authoritarian populists weaponise liberty to undermine democracy—and how freedom can be reclaimed.
Read: bit.ly/47NpiJE
#MORESresearch #Populism🧪
New article by MORES researcher Péter Krekó in the "Brown Journal of World Affairs" shows how authoritarian populists weaponise liberty to undermine democracy—and how freedom can be reclaimed.
Read: bit.ly/47NpiJE
#MORESresearch #Populism🧪