Excited to see Larridin, BlueRock and AVAC featured in @reuters.com , @fortune.com, @forbes.com, CFO Dive, Techstrong TV and the Almaden Times.
Congrats to our clients and the MSR team! 🎉
#EarnedMedia #ConsumerPR #TechPR
Excited to see Larridin, BlueRock and AVAC featured in @reuters.com , @fortune.com, @forbes.com, CFO Dive, Techstrong TV and the Almaden Times.
Congrats to our clients and the MSR team! 🎉
#EarnedMedia #ConsumerPR #TechPR
@muckrack.com found media relations is gaining importance, even as AI leads future priorities.
Later this month, we’re taking that mindset offline at @sfgatedotcom.bsky.social's pop-up newsroom. Stay tuned for what we learn!
@muckrack.com found media relations is gaining importance, even as AI leads future priorities.
Later this month, we’re taking that mindset offline at @sfgatedotcom.bsky.social's pop-up newsroom. Stay tuned for what we learn!
A recent article argues optimizing PR for AI citations could become the new keyword stuffing.
GEO matters, but the fundamentals come first: create something worth discovering first and foremost.
Via: https://ow.ly/gQ3950ZKt86
#PR
A recent article argues optimizing PR for AI citations could become the new keyword stuffing.
GEO matters, but the fundamentals come first: create something worth discovering first and foremost.
Via: https://ow.ly/gQ3950ZKt86
#PR
Good media relations means knowing what background they need and connecting complex expertise to the broader story their audience cares about.
Via PR Daily: ow.ly/Frec50ZKt3B
#PublicRelations #PR #TechPR
Good media relations means knowing what background they need and connecting complex expertise to the broader story their audience cares about.
Via PR Daily: ow.ly/Frec50ZKt3B
#PublicRelations #PR #TechPR
The broader PR lesson? 👇
Audiences may have different comfort levels with AI, but few appreciate feeling misled. Transparency helps set expectations and protect trust.
🔗: ow.ly/GQsu50ZJ2rT
#SocialStrategy #PRFirm
The broader PR lesson? 👇
Audiences may have different comfort levels with AI, but few appreciate feeling misled. Transparency helps set expectations and protect trust.
🔗: ow.ly/GQsu50ZJ2rT
#SocialStrategy #PRFirm
@prnewsonline.com explores the debate after Stanley Druckenmiller acknowledged using AI for his WSJ op-ed.
It’s a reminder that with a byline comes an expectation of authenticity, especially when AI is involved.
@prnewsonline.com explores the debate after Stanley Druckenmiller acknowledged using AI for his WSJ op-ed.
It’s a reminder that with a byline comes an expectation of authenticity, especially when AI is involved.
PR Daily reports Reddit citations by ChatGPT dropped 86%, a reminder that relying too heavily on one source can leave your GEO strategy vulnerable.
Build authority across channels.
🔗: ow.ly/xOhk50ZHN88
#GEO
PR Daily reports Reddit citations by ChatGPT dropped 86%, a reminder that relying too heavily on one source can leave your GEO strategy vulnerable.
Build authority across channels.
🔗: ow.ly/xOhk50ZHN88
#GEO
Using Larridin CTO Ameya Kanitkar’s recent @reuters.com uters coverage as an example, our latest blog breaks down 4 steps for building executive thought leadership.
🔗 ow.ly/C5Ya50ZGL4i
#PRFirm #PublicRelations
Using Larridin CTO Ameya Kanitkar’s recent @reuters.com uters coverage as an example, our latest blog breaks down 4 steps for building executive thought leadership.
🔗 ow.ly/C5Ya50ZGL4i
#PRFirm #PublicRelations
As AI content grows, genuine expertise, credible sources & recognizable perspectives will matter even more for maintaining audience trust.
As AI content grows, genuine expertise, credible sources & recognizable perspectives will matter even more for maintaining audience trust.
LinkedIn’s latest guide to AI search offers some useful takeaways for brands thinking about AEO and GEO. 1/3🧵
LinkedIn’s latest guide to AI search offers some useful takeaways for brands thinking about AEO and GEO. 1/3🧵
On the latest episode of Business Technology Perspectives, Larridin CEO Russ Fradin discusses AI spend, governance & visibility.
Worth a listen for those wondering how AI is actually being used in the workplace.
🔗: ow.ly/163u50ZA105
#TechPR #PR
On the latest episode of Business Technology Perspectives, Larridin CEO Russ Fradin discusses AI spend, governance & visibility.
Worth a listen for those wondering how AI is actually being used in the workplace.
🔗: ow.ly/163u50ZA105
#TechPR #PR
OpenAI’s recent creator trip is a reminder that campaigns need a clear fit between the brand, the audience & the broader context surrounding the product.
Borrow the ideas, adapt the strategy.
OpenAI’s recent creator trip is a reminder that campaigns need a clear fit between the brand, the audience & the broader context surrounding the product.
Borrow the ideas, adapt the strategy.
Larridin CTO Ameya Kanitkar joins InformationWeek
w/ Booz Allen Hamilton CTO Bill Vass to discuss what tech leaders need to know.
🎧: ow.ly/FjEK50ZxP1E
#TechPR
Larridin CTO Ameya Kanitkar joins InformationWeek
w/ Booz Allen Hamilton CTO Bill Vass to discuss what tech leaders need to know.
🎧: ow.ly/FjEK50ZxP1E
#TechPR
The takeaway? Start with the fundamentals: earned media, owned content, and a strong digital presence.
🔗: ow.ly/f9rL50ZxPpQ
#TechPR
The takeaway? Start with the fundamentals: earned media, owned content, and a strong digital presence.
🔗: ow.ly/f9rL50ZxPpQ
#TechPR
In @reuters.com, Larridin CTO Ameya Kanikar explains how cost, regulatory & geopolitical concerns around Chinese open-weight models could create an opening for U.S. alternatives.
🔗: ow.ly/EuzX50Zz7uP
#TechPR
In @reuters.com, Larridin CTO Ameya Kanikar explains how cost, regulatory & geopolitical concerns around Chinese open-weight models could create an opening for U.S. alternatives.
🔗: ow.ly/EuzX50Zz7uP
#TechPR
A @futurism.com story on fake AI “publicists” is a reminder that media relations still runs on trust.
Real relationships, relevant pitches, and understanding the journalists and PR people on the other side of the inbox matter.
A @futurism.com story on fake AI “publicists” is a reminder that media relations still runs on trust.
Real relationships, relevant pitches, and understanding the journalists and PR people on the other side of the inbox matter.
In @businessinsider.com, MSR client Larridin's CTO Ameya Kanitkar explains how to reduce AI spending: treat frontier models like expensive consultants. Use the top models for planning & cheaper ones for execution.
In @businessinsider.com, MSR client Larridin's CTO Ameya Kanitkar explains how to reduce AI spending: treat frontier models like expensive consultants. Use the top models for planning & cheaper ones for execution.
The question is no longer only, “Are we ranking?” It’s becoming, “Would AI recommend us at all?”
🔗 Report: ow.ly/bF5C50ZuSBH
#PublicRelations #PRFirm #TechPR #AI #PRAgency
The question is no longer only, “Are we ranking?” It’s becoming, “Would AI recommend us at all?”
🔗 Report: ow.ly/bF5C50ZuSBH
#PublicRelations #PRFirm #TechPR #AI #PRAgency
When a Google AI Overview incorrectly reported that a business was closing, it became a reminder that protecting a brand's reputation extends beyond traditional search.
🔗: https://ow.ly/TIxU50ZuSa6
#PublicRelations #PR #AI #PRFirm
When a Google AI Overview incorrectly reported that a business was closing, it became a reminder that protecting a brand's reputation extends beyond traditional search.
🔗: https://ow.ly/TIxU50ZuSa6
#PublicRelations #PR #AI #PRFirm
The takeaway: readers want content that feels genuine, specific & grounded in real expertise. For brands, the goal isn’t just to sound less like AI—it’s to share something worth reading.
ow.ly/cFg450ZuSxy
#PublicRelations
The takeaway: readers want content that feels genuine, specific & grounded in real expertise. For brands, the goal isn’t just to sound less like AI—it’s to share something worth reading.
ow.ly/cFg450ZuSxy
#PublicRelations
Thanks to Nicholas Gordon for continuing to spotlight this important topic.
🔗: ow.ly/fnku50ZtAGt
#TechPR #PRFirm #Fortune #AI
Thanks to Nicholas Gordon for continuing to spotlight this important topic.
🔗: ow.ly/fnku50ZtAGt
#TechPR #PRFirm #Fortune #AI
Great reporting by Thomas Claburn (@lot49.com)!
📌 ow.ly/FQl350ZmKJs
#TechPR #PublicRelations
Great reporting by Thomas Claburn (@lot49.com)!
📌 ow.ly/FQl350ZmKJs
#TechPR #PublicRelations
In @techstronggroup.bsky.social, Harold Byun, CEO of client BlueRock, explains why the next phase of AI competition will be defined by operating AI infrastructure efficiently, securely, and profitably at scale.
🔗: ow.ly/efgx50ZmKQv
#TechPR #AI #PR
In @techstronggroup.bsky.social, Harold Byun, CEO of client BlueRock, explains why the next phase of AI competition will be defined by operating AI infrastructure efficiently, securely, and profitably at scale.
🔗: ow.ly/efgx50ZmKQv
#TechPR #AI #PR
In our latest blog, @marysrockman.bsky.social explores what still matters in an AI-driven communications landscape: credibility, discoverability, earned media, connected strategy, & substantive thought leadership.
🔗: ow.ly/iy6V50ZqYei
#PublicRelations
In our latest blog, @marysrockman.bsky.social explores what still matters in an AI-driven communications landscape: credibility, discoverability, earned media, connected strategy, & substantive thought leadership.
🔗: ow.ly/iy6V50ZqYei
#PublicRelations