Hi, I'm Dorothy! I'm a brand and messaging strategist. I have a weird knack for helping complex businesses find clarity and calm, so they can make better, more profitable business decisions… through the lens of brand.

Now's a Pretti Good time to abolish ICE and prosecute their atrocities, and impeach/remove/prosecute Trump, Noem, Bondi, Miller, Bovino. (The best time has long passed, but now is the next best time.)

All it will take is a couple dozen congressional Republicans to stand up and end this. ...

Happy Pride! Thanks to the black and brown trans women who'd had enough, and threw the first bricks at Stonewall. Thanks to every family teaching their kids that queer rights are human rights. Thanks to the businesses that ARE inclusive, instead of just slapping a DEI policy on their website. 🏳️‍🌈

New friend on a Zoom call: You have a bubbly personality!

Me: Thanks! [...Wait, wut?]

It's mind blowing to see someone go through my touchy-feely brand messaging deep dive process, and come out the other side so clear and EXCITED about their work again. I freakin' love what I do! 💕🍻

If you could use that vibe in your business, check the deets: www.dorothycopy.com/messaging-de...

Just typed "my netwerk" in a DM instead of "my network." I corrected my spelling before sending, but, you know what?

Yes.

Who wants to make "NETWERK" T-shirts? 😂😎

‘I Messed Up At Work Again,’ Crestfallen Michael Waltz Texts Wife, National Geographic Editorial Staff

Prospect: I don't have budget for design AND copy.
Me: Do you have budget for a website that doesn't convert for shit? Or do you need it to actually do its job?

🔑 under-discussed point — why they were on signal:

STAHP

"It's really good. Like, REALLY good.... I wanna learn how you do that."

- A much more experienced consultant, on my Messaging Deep Dive interview technique.

💕 Yeah, I think this is what I'm meant to do!

Who here loves (or hates) to barter services? I'm doing it now for the first time in years and I have SO MANY FEELINGS. 🤣

CAN you start a copywriting project without addressing your messaging foundations first? Yes. Would I recommend it?