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adaconf.org
ADAConf 2025 is here!

🗓️Save the date: Fri, 14 Nov 2025
📍 Rydges Melbourne

This year’s theme is Change – exploring evolutionary practices, responding to challenges, and novel techniques that rethink ‘best practice.’ Stay tuned for more exciting announcements!

#ADAConf
A group of enthusiastic attendees and volunteers at ADAConf pose for a group photo, making peace signs and playful gestures. Text at the bottom says, "Save the date! Friday, 14 November 2025, Rydges Melbourne," with the ADAConf logo.
January 28, 2025 at 10:25 PM
adaconf.org
At ADAConf 2025, Andrea Magnorsky is running a pre-conference workshop on Building a Decentralised Architecture Practice.

Learn to diagnose your org, spot patterns, and spread architectural thinking beyond silos.

📅 12–13 Nov | Melbourne
🎟️ Tickets: adaconf.org

#ADAConf #SoftwareArchitecture
September 28, 2025 at 11:24 PM
paulrayner.bsky.social
Very honored to be speaking at #AdaConf 2025 this Nov in Melbourne!
adaconf.org Analysis, Design and Architecture Conference @adaconf.org · Aug 18
The #ADAConf 2025 speaker lineup is here!

Diana Montalion
Linda McIver
Andrea Magnorsky
Dan Prager
Fadila Fidina
Hannah Browne
Martin Chesbrough
Matt Goldman
Matthew Gillard
Paul Rayner
Rahul Trikha
Susan Brander

Join us on 14 Nov 2025. Tickets on sale now: adaconf.org
Graphic for ADAConf 2025 featuring the text “Meet the ADAConf 2025 Speakers” with the ADAConf logo in the top left. The design includes colourful splashes at the bottom and hexagonal frames displaying headshots of twelve speakers in two rows.
August 19, 2025 at 5:06 PM
adaconf.org
Meet our keynote speakers for ADAConf 2025: Diana Montalion and Dr Linda McIver!

Both are pioneers in their fields: Diana in systems thinking and architecture; Linda in data and computer science education.

Get early bird tix now and join us on 14 Nov: adaconf.org
Promotional graphic for ADAConf 2025 featuring the keynote speakers. On the left is a photo of Dr Linda McIver with text: "Dr Linda McIver, Executive Director, Australian Data Science Education Institute." On the right is a photo of Diana Montalion with text: "Diana Montalion, Founder & Principal, Mentrix Group." The header reads "2025 Keynote Speakers" on a blue banner, and the ADAConf logo appears in the top left corner. The background has a light splash of pastel colors.
June 4, 2025 at 11:24 PM
adaconf.org
We’re excited to welcome Amazon Web Services (AWS) as a Gold Sponsor for ADAConf 2025!

Thank you for strengthening our ecosystem and supporting innovation within our software architecture community.

Learn more about ADAConf sponsorship opportunities here: adaconf.org/sponsors/

#ADAConf #AWS
Graphic for ADAConf 2025 welcoming AWS as a Gold Sponsor. The AWS logo is centered with the text “WELCOME” above it and “Gold Sponsor” below. The ADAConf logo appears in the top left, and event details “14 NOV 2025, Rydges Melbourne” are in the top right. The design includes colourful paint splashes along the bottom edge.
August 26, 2025 at 12:00 AM
adaconf.org
At ADAConf 2025, Rahul Trikha will show how architecture can be a story.

In 15 mins, you’ll see how storytelling can:
▪️ Align people
▪️ Reveal tensions
▪️ Bring clarity to complexity

📅 14 Nov | Melbourne
🎟 Tickets: adaconf.org

#ADAConf #SoftwareArchitecture #TechLeadership
Promotional graphic for ADAConf 2025 featuring speaker Rahul Trikha. On the left, the ADAConf logo and text reads: ‘Architecture as Narrative: Storytelling Your Systems to Life — Rahul Trikha.’ On the right is a smiling portrait of Rahul against a colorful abstract background. A banner across the top says ‘2025 ADAConf Speaker.
September 7, 2025 at 11:30 PM
adaconf.org
We’re excited to welcome Contextive as a Gold Sponsor for ADAConf 2025!

Contextive supports our community and helps teams get on the same page, with business-specific glossaries that are embedded directly where work gets done.

Learn about ADAConf sponsorship here: adaconf.org/sponsors/
"Graphic announcing Contextive as a Gold Sponsor of ADAConf 2025. The ADAConf logo appears in the top left, with the date and venue '14 Nov 2025, Rydges Melbourne' in the top right. The text reads 'WELCOME Contextive Gold Sponsor' with the Contextive logo in the center. The bottom features a colorful splash of paint design.
September 1, 2025 at 11:30 PM
adaconf.org
The #ADAConf 2025 speaker lineup is here!

Diana Montalion
Linda McIver
Andrea Magnorsky
Dan Prager
Fadila Fidina
Hannah Browne
Martin Chesbrough
Matt Goldman
Matthew Gillard
Paul Rayner
Rahul Trikha
Susan Brander

Join us on 14 Nov 2025. Tickets on sale now: adaconf.org
Graphic for ADAConf 2025 featuring the text “Meet the ADAConf 2025 Speakers” with the ADAConf logo in the top left. The design includes colourful splashes at the bottom and hexagonal frames displaying headshots of twelve speakers in two rows.
August 18, 2025 at 11:34 PM
adaconf.org
Speaker Spotlight: Susan Brander

What do you do when your startup’s data model is duct-taped together, but you still have to ship? At ADAConf 2025, Susan shares how Kaleida pulled off a zero-downtime pivot to a One Table design, mid-flight.

Nov 14 | Melbourne
Get tix now: adaconf.org
A conference speaker graphic for ADAConf 2025. On the left, the ADAConf logo and bold text: “Changing the engine mid-flight: A startup data pivot.” Below, the speaker’s name: “Susan Brander.” On the right, Susan Brander smiles at the camera, wearing a white t-shirt with a geometric design and necklace. The background is splashed with pastel purple, pink, and blue colors. A banner across the top reads “2025 ADAConf Speaker.”
September 16, 2025 at 11:24 PM
adaconf.org
#ADAConf 2025 agenda now live!

Keynotes, lightning talks and hands-on workshops. This year’s program is packed! Learn more and get your tickets now:

📅 Melbourne, 14 Nov 2025
🎟️ Early birds close 1 September.
Graphic for ADAConf 2025 with the text “ADAConf 2025 now live!” at the center and event details “14 NOV 2025, Rydges Melbourne” in the top right. The ADAConf logo is in the top left. The main image shows a close-up of a notebook page with the word “AGENDA” printed on it. At the bottom, colourful paint splashes create a vibrant border.
August 24, 2025 at 11:30 PM
adaconf.org
We’re thrilled to welcome Commonwealth Bank as a Platinum Sponsor of ADAConf 2025!

Thanks for supporting Australia’s software architecture, design, and analysis community.

A few sponsorship spots are still available. Find out more: adaconf.org/docs/ADAConf...

#ADAConf #SoftwareArchitecture
Promotional graphic for ADAConf 2025 welcoming Commonwealth Bank as a Platinum Sponsor. The image features the ADAConf logo in the top left, and the text “WELCOME Platinum Sponsor” in the center. On the right, it lists the event date and location: “14 NOV 2025, Rydges Melbourne.” The Commonwealth Bank logo, with its yellow diamond icon, is prominently displayed in the center. The bottom of the image has a colorful splash design in purple, pink, and blue tones.
June 15, 2025 at 11:24 PM
adaconf.org
This long weekend is a great time to finalise your plans for the 14th of November, 2025! See you at #ADAConf 🥳

Limited presale release now available, get tickets: 🎟️ www.trybooking.com/events/13562...
The background image has an ADAConf speaker with a Deming quote on the screen reading 'A bad system will beat a good person everytime'. On this background there is ADAConf branding, link to the ticket sales and the date and location of the conference
March 9, 2025 at 2:26 AM
adaconf.org
📢 We're thrilled to welcome REA Group as a Silver Sponsor of #ADAConf 2025! Thank you for building the Analysis, Design and Architecture community with us!
The image is an ADAConf branded slide, welcoming REA Group as a Silver Sponsor for ADAConf 2025, which is being held on the 14th of November 2025 in Melbourne. The image has the REA Group logo, the sponsorship level and the dates for ADAConf displayed.
February 24, 2025 at 9:09 PM
adaconf.org
“Let’s just rebuild it!” Sound familiar?

At ADAConf 2024, a panel tackled the age-old dilemma. Do we rebuild or evolve? How to justify the investment?

Hear what they had to say: youtu.be/6A7mePeIGU8?...
#ADAConf #SoftwareArchitecture #Rewrites
June 9, 2025 at 11:24 PM
adaconf.org
We’re excited to welcome Diana Montalion as our closing keynote speaker! Diana introduces Emergent Meaning Architecture (EMA): a way of building sociotechnical systems that allows meaning to emerge, evolve and flow. It's architecture as a living system.

Friday 14 Nov 2025 | Melbourne
adaconf.org
Conference promotional graphic for ADAConf 2025. The left side has the ADAConf logo and bold purple text on a white and pastel abstract background that reads: “Architecting Emergent Meaning: Designing Temporal Intelligence.” Below it is the speaker name “Diana Montalion.” Across the top in a blue banner it reads “2025 ADAConf Keynote.” On the right side is a photo of a short-haired woman wearing a headset microphone, smiling slightly while speaking.
November 5, 2025 at 10:04 PM
adaconf.org
It's time for #ThrowbackTuesday! In her ADAConf 2024 talk, Alison Rosewarne shared what she calls “no regrets” decisions, which are architectural choices that stand the test of time.

🎥 Watch it now: www.youtube.com/watch?v=HySl...

#ADAConf #SoftwareArchitecture
No Regrets Architectural Decisions - Alison Rosewarne
Architectural decisions can make or break a project - over the course of Alison Rosewarne's 20+ year career, she's seen and made a few! This talk covers what...
www.youtube.com
May 26, 2025 at 11:11 PM
adaconf.org
Lee Dunkley gave his first ever conference talk at #ADAConf: and absolutely nailed it!

The curated theme and the unique focus on complexity, power and decision-making made the experience stand out for him.

Inspired to submit? You can do so before 30 June: sessionize.com/analysis-des...
A testimonial graphic for ADAConf featuring a quote from Lee Dunkley, a 2024 speaker. On the left, the ADAConf logo appears above a quote: “ADAConf showcased talks that dealt with the critical issues at the heart of software engineering: how to deal with complexity, power structures, decision making and retaining optionality within our architectures.” Below the quote is Lee’s name in bold blue text and the caption “ADAConf 2024 Speaker.” On the right is a photo of Lee Dunkley speaking, gesturing with his hands, in front of a colourful, abstract background of purple, pink, and blue splashes.
May 14, 2025 at 11:24 PM
adaconf.org
Another #ThrowbackTuesday!

Ross MacIntyre’s ADAConf 2024 talk gets into the roots of sociotechnical thinking. Post-war coal mines? Conway’s Law? Team Topologies?

📺 If it sounds intriguing, give it a watch: youtu.be/Kwrb7rWNtI0
📣And our CfS closes 30 June: sessionize.com/analysis-des...

#ADAConf
Open Socio-Technical Systems - Human-Centred Architectures - Ross MacIntyre
The phrase social-technical is having a renaissance of late. It's great have language for how technology and people work together. Did you know there is a lo...
youtu.be
May 12, 2025 at 11:24 PM
sonalpremi.bsky.social
Launching #ADAConf in 2024 with Alicia and @chrissimon.au brought me a lot of joy, and I'm looking forward to 2025! Excited for the talks, workshops, new connections, and all the magic ADAConf 2025 promises ✨

Save the date - 14th Nov 2025 - if you're in Melbourne, hangout with us! 🥳
adaconf.org Analysis, Design and Architecture Conference @adaconf.org · Jan 28
ADAConf 2025 is here!

🗓️Save the date: Fri, 14 Nov 2025
📍 Rydges Melbourne

This year’s theme is Change – exploring evolutionary practices, responding to challenges, and novel techniques that rethink ‘best practice.’ Stay tuned for more exciting announcements!

#ADAConf
A group of enthusiastic attendees and volunteers at ADAConf pose for a group photo, making peace signs and playful gestures. Text at the bottom says, "Save the date! Friday, 14 November 2025, Rydges Melbourne," with the ADAConf logo.
January 29, 2025 at 2:11 AM
adaconf.org
Speaker Spotlight: Martin Chesbrough

In this lightning talk at #ADAConf 2025, Martin shows how “picking the fun way” helped a team evolve from Big Design Up-Front to a more iterative, evolutionary approach.

📅 Nov 14 | Melbourne
🎟️ adaconf.org

#SoftwareArchitecture #TechLeadership
A conference speaker graphic for ADAConf 2025. On the left, the ADAConf logo and bold purple text: “Turn Your Project Around with Joy-Driven Development.” Below, in purple text: “Martin Chesbrough.” On the right, Martin Chesbrough smiles at the camera, wearing glasses and a dark t-shirt, with a light purple, pink, and blue splattered background. A banner across the top reads “2025 ADAConf Speaker.”
September 21, 2025 at 11:24 PM
codelikeagirl.bsky.social
ADAConf 2024: Analysis, Design & Architecture Strategies by Kelly Bensonhttps://buff.ly/48RjrTR
ADAConf 2024: Analysis, Design & Architecture Strategies
Emus and power struggles — the inaugural ADAConf Melbourne
code.likeagirl.io
November 27, 2024 at 10:25 AM
adaconf.org
Speaker Spotlight: Dan Prager, PhD
Architecture isn’t about solving problems once and for all. Sometimes it’s about navigating enduring tensions. At ADAConf 2025, Dan will teach Polarity Mapping: a tool for moving beyond false choices in design + leadership.

Nov 14 | Melbourne
adaconf.org
A conference speaker graphic for ADAConf 2025. On the left, the ADAConf logo and bold text: “Beyond Trade-offs: Let’s Learn Polarity Mapping!” with “Dan Prager, PhD” below. On the right, Dan Prager smiles while holding a presentation clicker, wearing a black Everest Engineering t-shirt and lanyard. The background is splashed with pastel purple, pink, and blue colors. A banner at the top reads “2025 ADAConf Speaker.”
September 14, 2025 at 11:24 PM
adaconf.org
Don't say we didn't warn you!

It's your last chance to get pre-release tickets. Pre-sales tickets will close at 11.59pm AEST tonight.

From tomorrow, prices will increase to $249.

Save your spot for Nov 14 in Melbourne!
adaconf.org

#ADAConf #SoftwareArchitecture #LastChance
Graphic for ADAConf with bold text that reads: "Last chance for pre-sales-tickets!" followed by "$199 $349 (40% off full-price tickets)" and "Ends 31 tonight, 11.59pm AEST." The ADAConf logo is at the top left, and there is a colorful paint splatter design along the bottom edge.
May 30, 2025 at 11:01 PM
lindamciver.adsei.org
interesting! The folks who assign safety ratings for cars are asking manufacturers to bring back tactile buttons for basic functions in cars, becausetouch screens are distracting. I talked about this in my adaconf keynote. I hope manufacturers take note!

theconversation.com/yes-those-bi...?
The Art of Being Difficult
I want to talk about change, about people, about systems, what it takes to make progress, and why being difficult is so important. From fire alarms to hospital beds. From music apps to cars. From c…
adsei.org
January 12, 2026 at 8:41 PM
adaconf.org
Conflicts between designers, architects & stakeholders?

At ADAConf 2025, Dan Prager is running a hands-on Polarity Mapping Workshop to turn tensions into productive outcomes.

14 Nov 2025 | Melbourne
Free for ADAConf ticket holders (first come, first served)
adaconf.org

#ADAConf
September 30, 2025 at 11:24 PM