#AnalyticThinking
October 14, 2023 at 10:18 AM
Want higher ROI on creative ads? 💡 Target analytic thinkers! 🎯 This research shows they perceive creative ads as MORE creative, leading to higher willingness to pay. Tailor your campaigns! ##MarketingScience ##ConsumerBehavior ##AnalyticThinking
https://doi.org/10.1108/JCM-01-2024-6503
November 19, 2024 at 3:30 PM