#COMM294
Getting ready to start live tweeting a meeting with Cale Ahearn from FOX Baltimore... #COMM294
November 19, 2025 at 3:04 PM
That’s it for Ryan Smetzer Social Media Presentation. Learned a lot about content creation, planning, and spontaneity📲❗️
#COMM294 #SocialMedia
March 5, 2026 at 11:10 PM
Sometimes the best things in life are not planned! 🤷🏽‍♀️
Ryan Smetzer recommends not to be afraid of posting unplanned content, embrace #spontaneity!🤩
#COMM294 #SocialMedia
March 5, 2026 at 11:02 PM
Ryan Smetzer and Alyssa Riegel are two #Shippensburg alumni with stories to share about their life post-grad. Follow along as I’ll be doing live updates on their tips, tricks, and expertise knowledge gained from our very own CJM department! #COMM294
March 13, 2026 at 1:31 PM
#Burnout is going to happen…
Practice training your algorithm, so whenever you’ re burnout you have easy ideas you can pull up!
#COMM294 #Burnout #SocialMedia
ALT:
media.tenor.com
March 5, 2026 at 11:06 PM
Stay tuned for live updates on an exclusive interview with Emily Buseck and Shannon Conners from WebFX in Harrisburg, PA.
#comm294
November 5, 2025 at 3:00 PM
Ryan Smetzer highlights an interesting idea: Social Media is Storytelling. Use the different platforms, specially Instagram, to point people to your personal brand!🤳🏾📱
#COMM294 #SocialMediaStrategy #ContentCreation
March 5, 2026 at 10:42 PM
What does success look like in a job? For Alyssa, it’s about the people behind the brands. Every single post has to serve a purpose and help her sell a lifestyle 🌊
#COMM294 #ContentCreation
March 7, 2026 at 2:14 PM
Ahearn shows us Google Trends, tells us what the current top searches are in the last 24 hours! #COMM294
November 19, 2025 at 3:13 PM
I’ll be live-posting in 5 minutes during Ryan Smetzer’s Social Media presentation. Ryan is a radio, on-camera and on-stage host. He is also the owner of Ryan Smetzer Entertainment. Follow along! #COMM294 #SocialMediaStrategy

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March 5, 2026 at 10:29 PM
.@ryansmetzer.bsky.social highlights that "Social is Storytelling," and how important it is to bring your own personal inspirations and passions into your content creation. 🎙️📖

#COMM294 @shippensburgu.bsky.social
March 8, 2026 at 3:08 PM
Alyssa Riegal noted how "every single day is different" in the field of communications and social media. Learning how to respond "proactively and reactively" is so crucial.

#COMM294 @shippensburgu.bsky.social
March 8, 2026 at 4:45 PM
Thrilled to be attending a social media strategy presentation by Shippensburg University CJM '17 alum @ryansmetzer.bsky.social.
I will be live-tweeting all the key moments, so stay tuned!

#COMM294 @shippensburgu.bsky.social
March 8, 2026 at 3:00 PM
.@ryansmetzer.bsky.social kicks off the presentation introducing himself and his experience within the field. Smetzer is currently the owner and DJ of Ryan Smetzer Entertainment and hosts on WIKZ (Mix95.1).

#COMM294 @shippensburgu.bsky.social
March 8, 2026 at 3:03 PM
AI Alert🚨
Alyssa invites us to think: can you present yourself without AI?
You should use artificial intelligence wisely, build your channels responsibly and present yourself with authenticity.
#COMM294 #ArtificialIntelligence
ALT:
media.tenor.com
March 7, 2026 at 2:09 PM
WebFX has had a huge variety of clients. They have done work for Subway, Airbnb, O'Reilly, Food Lion, Fujifilm, and more. They have generated over $5 billion in revenue for their clients. #comm294
November 5, 2025 at 3:15 PM
Alyssa Riegal highlights how huge, recognizable brand accounts on social media focus more on the big picture and upload many smaller posts. People in the hospitality industry aim at tailoring each individual post to match the needs of its audience.

#COMM294 @shippensburgu.bsky.social
March 8, 2026 at 4:55 PM
Buseck describes the growth and reach of WebFX. Starting in Harrisburg, it has now expanded to York, Guatemala, Lancaster, Fort Myers, Cape Town, and St. Petersburg. "After one full year of employment, you can transfer to another 'hub location.'" #comm294
November 5, 2025 at 3:12 PM
The final piece of advice @ryansmetzer.bsky.social spoke on was the importance of BALANCE in order to help limit burnout. Learning how to juggle all types of content creation while also not being afraid to mix up your own content consumption is so important. ⚖️

#COMM294 @shippensburgu.bsky.social
March 8, 2026 at 3:23 PM
Buseck describes their work culture as, "Work hard, play hard!"
There is a lot of positivity. They also have a pet-friendly office and custom pet desks.
They try to go to Hersheypark at least once a year with the team. #comm294
November 5, 2025 at 3:20 PM
Connors describes the day to day operations at WebFX. Understanding the client's business and strategy, developing audience targeting to reach results from the ideal customers, and creating ads with headlines and images to resonate with the clients are some of the daily operations. #comm294
November 5, 2025 at 3:29 PM
Good morning! Today I will be live Tweeting a presentation by Emily Buseck and Shannon Connors from WebFX in Harrisburg. They will share information about their work in the digital marketing and social media industry.
The presentation is going to start around 10:00 am. #comm294
November 5, 2025 at 2:57 PM
Buseck describes the awards that WebFX has been given. They have received the #1 "Best Places to Work In PA" award for nine years. They were named SEO company of the year and Best CRM Solution by Nutshell. They are also Google and Meta partners. #comm294
November 5, 2025 at 3:17 PM
Shannon Connors and Emily Buseck both gave incredible and informative presentations about their positions at WebFX.
Huge thanks to both of them for doing their excellent presentations. #comm294
November 5, 2025 at 3:46 PM
Connors wraps up her presentation at 10:42 am and does a quick Q&A with the class. #comm294
November 5, 2025 at 3:43 PM