#DesigningForBehaviorChange
Day 41 of looking at books through the lens of #CriticalSystemsThinking

💡 #StephenWendel #DesigningForBehaviorChange DECIDE is an iterative framework for applying behavioral science to product & service design, emphasizing intentional, ethical & voluntary behavior change.

#complexity
April 30, 2025 at 8:27 AM
Day 42 of looking at books through the lens of #CriticalSystemsThinking

💡 #StephenWendel #DesigningForBehaviorChange the main unit of analysis is the individual & the main goal is to improve product outcomes. No consideration of systemic conditions that may inhibit meaningful change.

#complexity
May 1, 2025 at 10:34 AM