beckystern.com/2025/05/25/s...
beckystern.com/2025/05/25/s...
Nån jävla god nyhet!
Nån jävla god nyhet!
”Fjällräven har ökat i Norden från 40–60 individer vid millennieskiftet till mellan 400 och 500 i dag.”
”Fjällräven har ökat i Norden från 40–60 individer vid millennieskiftet till mellan 400 och 500 i dag.”
Today, we launched the "DEFENDER" collection that is 100% made in Ukraine, and competes with outdoor clothing brands like Patagoina, Fjallraven, Arc'teryx.
Here's how we did it...
Today, we launched the "DEFENDER" collection that is 100% made in Ukraine, and competes with outdoor clothing brands like Patagoina, Fjallraven, Arc'teryx.
Here's how we did it...