#KMF25
Jay Graber, @jay.bsky.team, CEO of @bsky.app joined @maribel-wadsworth.bsky.social on the #KMF25 stage for a timely conversation on the social network’s rapid growth, unique algorithm and how journalists can leverage it effectively.

Watch the full conversation here: kf.org/419MKgK
February 20, 2025 at 12:15 AM
“It is up to us to ensure that the doors of opportunity and the pathway to the American Dream are open to everyone.” — Dr. Vivek Murthy

Watch #KMF25’s keynote with former U.S. Surgeon General Dr. Vivek Murthy and Knight President & CEO @maribel-wadsworth.bsky.social: www.youtube.com/watch?v=NRAN...
February 20, 2025 at 10:40 PM
February 20, 2025 at 2:24 AM
Resharing for folks joining from #kmf25 @knightfoundation.org
February 20, 2025 at 12:24 AM
At KMF25, @brandyzadrozny.bsky.social led an important discussion on the challenges of covering tech & politics, from disinformation to journalism intimidation. Check out insights from @juliaangwin.com win.com, @davey.bsky.social bsky.social, @naominix.bsky.social & @jeffhorwitz.bsky.social:
February 19, 2025 at 7:19 PM
Are content creators the new bloggers of the 2020s? As influencers gain trust as news sources, KMF25 brought together a panel of social media experts to discuss how creators are gaining news audiences by building trust & engagement ⬇️
February 19, 2025 at 11:00 PM
“It is up to us to ensure that the doors of opportunity and the pathway to the American Dream are open to everyone.” — Dr. Vivek Murthy

Watch the full #KMF25 keynote session with Dr. Vivek Murthy and Knight President & CEO@maribel-wadsworth.bsky.social here: kf.org/3Xc9pYC
February 20, 2025 at 10:36 PM
February 19, 2025 at 2:16 PM
Headed to Knight Media Forum today! Looking forward to seeing lots of journo friends there 😍 #KMF25
February 18, 2025 at 3:10 PM
How can newsrooms strengthen sustainability & impact? Leaders from AJP portfolio orgs @sltrib.com (Lauren Gustus) and @citysidejournalism.bsky.social (@lknobel.bsky.social) join PJ Browning (The Post and Courier) for a discussion moderated by David Grant of Blue Engine Collaborative. #KMF25
February 20, 2025 at 6:04 PM
AI: Reality or hype? The audience at #KMF25 was split—and so was our panel, moderated by @juliaangwin.com, featuring @randomwalker.bsky.social, Miriam Vogel and Luke Hogg. 🧵
February 19, 2025 at 8:32 PM
Kicking off @knightfdn.bsky.social’s #KMF25 with some inspiring words from President & CEO @maribel-wadsworth.bsky.social: “Power grows where trust remains. And the people have the power... Engaged, committed citizens are the key to making our communities — and ultimately our country — better.”
February 19, 2025 at 2:32 PM
So incredible to hear @bsky.app founder @jay.bsky.team at @knightfoundation.org’s #KMF25 sharing about her trajectory with @maribel-wadsworth.bsky.social.

“None of these other networks are open, whereas we are open from the ground up.” — @jay.bsky.team 👏🏽
February 19, 2025 at 10:27 PM
At #KMF25 listening to Bluesky CEO Jay Graber, who says philanthropy orgs (and other civic organizations) should look into “running a piece of the Bluesky network.” Little mini org Blueskies, built off the open code. Is anyone doing this?
February 19, 2025 at 10:38 PM
Local news fuels strong communities and economies. At KMF25, Dean Baquet, Anne Galloway, Steve Glazer and @jimbrady.bsky.social discussed the path forward—calling for bold leadership, adaptability and an unwavering commitment to truth. And, as Baquet pointed out, you can’t forget joy.
February 19, 2025 at 4:56 PM
It’s good to see conversations about how social platforms can better serve journalists. What role do you see algorithms playing in combating disinformation at scale?

#KMF25 @knightfoundation.org @jay.bsky.team @bsky.app @maribel-wadsworth.bsky.social
March 3, 2025 at 4:39 PM
"One of the things we’re focused on now is how we meet people in the moment they need information ." – Christopher Baxter of @spotlightpa.bsky.social at #KMF25
February 20, 2025 at 5:37 PM
"We’re going to have a newsroom that is deeply rooted in the city… starting with listening in the community…. We’re asking people about information, the things we need… that helped form our views of what they need." – @lknobel.bsky.social on establishing Richmondside #KMF25
February 20, 2025 at 6:12 PM
Coming up at 11:45 a.m. ET at #KMF25: AJP’s @dorrine.bsky.social is moderating a conversation with news leaders — including Christopher Baxter of AJP-supported @spotlightpa.bsky.social — on how their newsrooms are developing AI tools to serve their communities. Don't miss it!
February 20, 2025 at 3:39 PM
"We create a feedback loop with supporters… I will ask people if I can share [their] comments with our community and funders. Sometimes I think that anecdotal resharing of how people are impacted by the work can help others." – Lauren Gustus of @sltrib.com at #KMF25
February 20, 2025 at 6:38 PM
@dorrine.bsky.social shares how Centro de Periodismo Investigativo initiated an AI experiment to improve translation workflows to make their journalism more accessible to a bilingual audience. #KMF25

Read more about it here:
Unlocking the future of translation for local journalism: Lessons from CPI’s AI experiment
In December 2023, Centro de Periodismo Investigativo (CPI), an award-winning newsroom in Puerto Rico, received support from the American…
medium.com
February 20, 2025 at 5:22 PM
As part of our first Product & AI Studio cohort, @spotlightpa.bsky.social developed an AI-powered election assistant for Pennsylvanians. At #KMF25, Christopher Baxter shares how readers responded positively to seeing a responsible application of AI.

Learn more: medium.com/american-jou...
Don’t call it a bot: Spotlight PA’s AI-powered election assistant
Learn more about the decision to partner with Dewey Labs and a beta test held during the state’s primary election.
medium.com
February 20, 2025 at 5:35 PM
"AI doesn't have to be the whole project.... AI can be a component piece. From a funding perspective, a small amount of money can have really great results.... The return on that kind of investment... is fantastic." – Christopher Baxter #KMF25
February 20, 2025 at 5:40 PM
"In big and small ways, things we put off or don’t like to do or things we’ve dreamed about — [AI] can help us realize those things are possible. It’s about getting a head start and helping us focus on big things like important journalism." – @spotlightpa.bsky.social's Christopher Baxter at #KMF25
February 20, 2025 at 5:14 PM
"There are some debts in life you can never pay back, so you pay them forward." - Vivek Murthy

At @knightfoundation.org’s #KMF25, former Surgeon General Vivek Murthy reflected on the debt to his immigrant parents — a powerful reminder that gratitude isn’t just felt, it’s acted upon.
February 20, 2025 at 4:40 PM