Golden State Warriors star Stephen Curry has signed a shoe endorsement contract with Chinese company Li-Ning -- a landmark 10-year deal, sources tell ESPN. Li-Ning extends his Curry Brand venture globally and encompasses basketball products, athleisure, the ability for Curry to sign athletes under
June 1, 2026 at 9:57 PM
Golden State Warriors star Stephen Curry has signed a shoe endorsement contract with Chinese company Li-Ning -- a landmark 10-year deal, sources tell ESPN. Li-Ning extends his Curry Brand venture globally and encompasses basketball products, athleisure, the ability for Curry to sign athletes under
March 26, 2026 at 7:34 PM
WATCH: In my full interview with Steph Curry and Ayesha, we talk about their impact through Eat. Learn. Play., Steph winning the Muhammad Ali Sports Humanitarian Award, the future of Li-Ning golf and of course his Warriors future
EXCLUSIVE: Steph Curry, Ayesha Talk Warriors, Charity Work And More
YouTube video by Dalton Johnson
youtu.be
September 1, 2026 at 10:19 PM
WATCH: In my full interview with Steph Curry and Ayesha, we talk about their impact through Eat. Learn. Play., Steph winning the Muhammad Ali Sports Humanitarian Award, the future of Li-Ning golf and of course his Warriors future
Had been Li-Ning that way for a while [dodges tomato] what?
NEWS: Steph Curry is no longer a sneaker free agent 👟
The Warriors star has reached an agreement to take Curry Brand to Li-Ning, he announced on social media.
More details: www.nytimes.com/athletic/732...
The Warriors star has reached an agreement to take Curry Brand to Li-Ning, he announced on social media.
More details: www.nytimes.com/athletic/732...
June 1, 2026 at 11:08 PM
Had been Li-Ning that way for a while [dodges tomato] what?
Steph Curry is headed to China with Li-Ning from September 9th through the 14th with stops in Beijing, Dongguan, Shenzhen and Hong Kong
"The journey makes every possibility WIDE OPEN," Li-Ning writes as part of its Instagram announcement @nbcswarriors.bsky.social
"The journey makes every possibility WIDE OPEN," Li-Ning writes as part of its Instagram announcement @nbcswarriors.bsky.social
August 28, 2026 at 2:24 AM
Steph Curry is headed to China with Li-Ning from September 9th through the 14th with stops in Beijing, Dongguan, Shenzhen and Hong Kong
"The journey makes every possibility WIDE OPEN," Li-Ning writes as part of its Instagram announcement @nbcswarriors.bsky.social
"The journey makes every possibility WIDE OPEN," Li-Ning writes as part of its Instagram announcement @nbcswarriors.bsky.social
We don't talk about this enough
🥵
🥵
March 11, 2026 at 11:05 PM
We don't talk about this enough
🥵
🥵
November 20, 2025 at 1:24 PM
Li-Ning Weibo updated with their global ambassador #XiaoZhan肖战 wearing Li Ning outdoor waterproof & windproof series "fearless of wind and rain, free to go". 😍❤️
weibo.com/1716244511/5...
#XiaoZhanxLining
weibo.com/1716244511/5...
#XiaoZhanxLining
September 1, 2025 at 9:52 AM
Li-Ning Weibo updated with their global ambassador #XiaoZhan肖战 wearing Li Ning outdoor waterproof & windproof series "fearless of wind and rain, free to go". 😍❤️
weibo.com/1716244511/5...
#XiaoZhanxLining
weibo.com/1716244511/5...
#XiaoZhanxLining
Pela quarta vez, percorri a distância equivalente a uma meia maratona. Com recorde graças a um tênis potente, Li ning Feidian 5.
July 30, 2026 at 1:27 PM
Pela quarta vez, percorri a distância equivalente a uma meia maratona. Com recorde graças a um tênis potente, Li ning Feidian 5.
March 26, 2025 at 2:21 AM
January 15, 2026 at 10:27 AM
Landmark: Golden State star Stephen Curry's 10-year endorsement deal with Li-Ning is worth over $400 million, industry sources tell ESPN. Curry had similar financial commitments from other brands, including at least one more lucrative offer, but chose Li-Ning to power Curry Brand.
June 2, 2026 at 8:25 PM
Landmark: Golden State star Stephen Curry's 10-year endorsement deal with Li-Ning is worth over $400 million, industry sources tell ESPN. Curry had similar financial commitments from other brands, including at least one more lucrative offer, but chose Li-Ning to power Curry Brand.
LI-NING 1990 Weibo updated with LI-NING Global Brand Ambassador Xiao Zhan in the new LI-NING 1990 CLUB collection 😍❤️
weibo.com/7691444029/5...
#XiaoZhan肖战
#XiaoZhanxLiNing
weibo.com/7691444029/5...
#XiaoZhan肖战
#XiaoZhanxLiNing
July 29, 2026 at 2:09 PM
LI-NING 1990 Weibo updated with LI-NING Global Brand Ambassador Xiao Zhan in the new LI-NING 1990 CLUB collection 😍❤️
weibo.com/7691444029/5...
#XiaoZhan肖战
#XiaoZhanxLiNing
weibo.com/7691444029/5...
#XiaoZhan肖战
#XiaoZhanxLiNing
Li-Ning x global ambassador Xiao Zhan: winter style "Hot pot" down jacket 😍❤️
Li-Ning Weibo update:
weibo.com/1716244511/5...
#XiaoZhan肖战
#XiaoZhanxLiNing
Li-Ning Weibo update:
weibo.com/1716244511/5...
#XiaoZhan肖战
#XiaoZhanxLiNing
September 27, 2025 at 1:38 PM
Li-Ning x global ambassador Xiao Zhan: winter style "Hot pot" down jacket 😍❤️
Li-Ning Weibo update:
weibo.com/1716244511/5...
#XiaoZhan肖战
#XiaoZhanxLiNing
Li-Ning Weibo update:
weibo.com/1716244511/5...
#XiaoZhan肖战
#XiaoZhanxLiNing
this is remarkable
#NBA superstar STEPH CURRY...who left under armour last year, had his CHOICE of shoe brands to partner with...choosing to go with chinese brand LI-NING
for him:
☑️ not just about $$$ - NIKE would've been able to match anything LI-NING threw at him
www.bbc.com/news/article...
#NBA superstar STEPH CURRY...who left under armour last year, had his CHOICE of shoe brands to partner with...choosing to go with chinese brand LI-NING
for him:
☑️ not just about $$$ - NIKE would've been able to match anything LI-NING threw at him
www.bbc.com/news/article...
Steph Curry: NBA star signs shoe deal with Chinese brand Li-Ning
Chinese firms have been vying to secure deals with big stars as they push to become global brands.
www.bbc.com
June 2, 2026 at 5:24 AM
this is remarkable
#NBA superstar STEPH CURRY...who left under armour last year, had his CHOICE of shoe brands to partner with...choosing to go with chinese brand LI-NING
for him:
☑️ not just about $$$ - NIKE would've been able to match anything LI-NING threw at him
www.bbc.com/news/article...
#NBA superstar STEPH CURRY...who left under armour last year, had his CHOICE of shoe brands to partner with...choosing to go with chinese brand LI-NING
for him:
☑️ not just about $$$ - NIKE would've been able to match anything LI-NING threw at him
www.bbc.com/news/article...
August 14, 2026 at 2:49 PM
NEWS: Steph Curry is no longer a sneaker free agent 👟
The Warriors star has reached an agreement to take Curry Brand to Li-Ning, he announced on social media.
More details: www.nytimes.com/athletic/732...
The Warriors star has reached an agreement to take Curry Brand to Li-Ning, he announced on social media.
More details: www.nytimes.com/athletic/732...
June 1, 2026 at 11:00 PM
NEWS: Steph Curry is no longer a sneaker free agent 👟
The Warriors star has reached an agreement to take Curry Brand to Li-Ning, he announced on social media.
More details: www.nytimes.com/athletic/732...
The Warriors star has reached an agreement to take Curry Brand to Li-Ning, he announced on social media.
More details: www.nytimes.com/athletic/732...
I have a new favourite energy expert. In this week's episode of @cleaninguppod.bsky.social, @worthingtonbry.bsky.social sat down with Professor Ning Li, Dean of the School of Energy at Xiamen University. Such a clear and brilliant thinker - add to playlist! www.youtube.com/watch?v=xCUA...
How China Became an Energy Superpower | Ep262: Professor Ning Li
YouTube video by Cleaning Up Podcast
www.youtube.com
June 21, 2026 at 10:30 AM
I have a new favourite energy expert. In this week's episode of @cleaninguppod.bsky.social, @worthingtonbry.bsky.social sat down with Professor Ning Li, Dean of the School of Energy at Xiamen University. Such a clear and brilliant thinker - add to playlist! www.youtube.com/watch?v=xCUA...
Li-Ning 1990 Gold Medal Series x global ambassador #XiaoZhan肖战 😍❤️
weibo.com/7691444029/5...
#XiaoZhanxLiNing
weibo.com/7691444029/5...
#XiaoZhanxLiNing
August 25, 2025 at 10:37 AM
Li-Ning 1990 Gold Medal Series x global ambassador #XiaoZhan肖战 😍❤️
weibo.com/7691444029/5...
#XiaoZhanxLiNing
weibo.com/7691444029/5...
#XiaoZhanxLiNing