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When Laura Hughes came to Santa Barbara in 2012 to explore her pinot noir fascination by working at Sanford Winery, she was “shocked” that so few people were making sparkling wines from a cool region well-suited for them. A year later, after talking to the few people like Norm Yost of Flying Goat and Don Schroeder of Sea Smoke who were doing so, she spearheaded the launch of Sanford’s bubblies.The Loubud sparklers | Credit: Matt KettmannBut it wasn’t until so many friends and colleagues encouraged her to start her own brand that she created Loubud Wines with the 2015 vintage.

Loubud Wines has opened a tasting room in the courtyard of the historic El Paseo in Santa Barbara. The wine label, founded by winemaker Laura Hughes in 2015 and now co-owned and operated by Hughes’ husband, Paul, focuses on sparkling and rose wines made from grapes sourced from vineyards throughout the Sta. Rita Hills. The new tasting room, which includes an outdoor patio, can be found in the courtyard of El Paseo. Its neighbors are the tasting rooms for Au Bon Climat, Grassini Family Vineyards, Jamie Slone Wines and Happy Canyon Vineyard. Loubud plans to hold a grand opening celebration