#NSSF
The NSSF—the gun industry’s trade association—has dismissed calls for action and accused lawmakers of exploiting tragedies.

In reality, it’s the gun industry that often benefits from high-profile shootings, as fears of new gun regulations—amplified by groups like the NSSF—lead to more gun sales.
NSSF Dismisses Calls for Gun Reforms After High-Profile Shootings
The NSSF rebuked those calling for assault weapons bans and other measures after the Minneapolis and Charlie Kirk shootings.
smokinggun.org
September 28, 2025 at 7:16 PM
Trump’s UN Ambassador pick, Elise Stefanik, is married to the public affairs manager for the gun industry’s trade association, the NSSF. If confirmed, the NSSF would have direct access to a Cabinet-level official charged with representing American interests.
Will the NSSF Have a Direct Line to the UN?
Rep. Stefanik, who has ties to the gun industry trade group, could reshape international gun policy as ambassador to the UN.
buff.ly
January 23, 2025 at 3:00 PM
In a new lawsuit, the gun industry’s trade association—the NSSF—has been accused of running a decades-long program that sent gun owners’ personal information to political operatives without consent.
Gun Owners Sue NSSF for Using Personal Data Without Consent
The lawsuit accuses the gun industry trade group of secretly deploying gun owners’ personal data for political campaigns.
smokinggun.org
October 8, 2025 at 9:40 PM
Despite the danger silencers pose, gun groups like the NRA and NSSF are trying to make it easier for people to purchase them.
December 6, 2024 at 8:43 PM
ProPublica’s latest investigation into the NSSF and Cambridge Analytica’s project to influence gun owners’ votes covers the scope of the personal information that was uncovered.
Bulletin: What the National Shooting Sports Foundation Knew
ProPublica’s latest investigation into the NSSF and Cambridge Analytica’s project to influence gun owners’ votes covers the scope of the personal information that was uncovered.
www.thetrace.org
March 3, 2025 at 3:03 PM
Surveys estimate that about 24% of Black Americans own firearms, compared to 38% of White Americans. Groups like the NSSF report a significant rise in gun purchases among Black Americans, with a 58% increase in 2020 alone, highlighting a growing interest in gun ownership in the Black community.
May 20, 2025 at 1:06 PM
Docs & interviews reveal the now-disgraced firm Cambridge Analytica targeted voters with confidential personal data secretly collected from millions of gun buyers, sporting goods shoppers, others by the National Shooting Sports Foundation(NSSF) via @propublica.org
www.propublica.org/article/guns...
Gun Lobbyists and Cambridge Analytica Weaponized Gun Owners’ Private Details for Political Gain
Documents and interviews reveal how the now-disgraced political firm targeted potential voters by combining its cache of confidential consumer data with information secretly collected from millions of...
www.propublica.org
February 5, 2025 at 5:15 PM
🚨 The NSSF is the NRA on steroids 👈

🔹 The Good Liars visit the SHOT SHOW in Las Vegas February 2026, hosted by the NSSF which has overtaken the NRA as the biggest GUN lobbying group in the country.
#EndGunViolence
#GunViolence
@marchforourlives.bsky.social
@thegoodliars.bsky.social
The Good Liars at THE SHOT SHOW
YouTube video by March For Our Lives
youtu.be
September 26, 2026 at 7:22 PM
March 17, 2026 at 12:19 AM
Gun culture and the gun industry aren't monoliths. Here's the NSSF pushing MORE funding for the ATF, an entity most gun owners hate.
January 12, 2026 at 4:59 PM
Merry Christmas, ⁦‪NRA‬⁩ & ⁦‪NSSF‬⁩ & ⁦‪GOP‬⁩!
Breaking news: A juvenile killed four people and injured five at a Christian school in Madison, Wisconsin, Madison Police Chief Shon F. Barnes said Monday. The shooter is also dead.
Student kills 4 at Madison Christian school, police chief says
The juvenile shooter was also dead at Abundant Life Christian School on Monday, Madison Police Chief Shon F. Barnes told reporters Monday.
www.washingtonpost.com
December 16, 2024 at 6:43 PM
A recently released survey from the NSSF—the gun industry’s trade association—reveals that owners of AR- and AK-style rifles stockpile their weapons, owning 3.8 on average.

Yet the gun industry still lobbies to roll back gun safety laws that would prevent dangerous people from amassing arsenals.
NSSF Report: AR-15 Owners Stockpile Weapons, Seek Silencers
The NSSF report provides new insights about the owners of AR- and AK-style assault weapons and their purchasing habits.
smokinggun.org
May 10, 2025 at 7:53 PM
Welcome to Bluesky @coreygjohnson.bsky.social. We appreciate your report on NSSF sharing its gun owner information with the right wing politicians. I live in Sandy Hook & the gun lobby group NSSF was headquartered in Newtown. Here is my Substack on NSSF. armedwithreason.substack.com/p/national-s...
National Shooting Sports Foundation - The Gun Lobby Next Door
As the NRA loses relevance, another more insidious pro-gun group ascends
armedwithreason.substack.com
March 4, 2025 at 9:09 PM
The NSSF—the gun industry trade group—once called youth a “large relatively untapped market.”

Gun companies are more interested in figuring out how to sell guns to kids than reducing gun violence. Are you good with that?

Learn more about the gun industry’s #KillerBusiness: areyougoodwiththat.com
December 1, 2024 at 5:10 PM
3/But we obtained an NSSF-funded market research report that reveals the following: As armed Americans have moved into public spaces, people in every corner of society have felt an increased sense of danger.
July 28, 2025 at 3:24 PM
🎥 Gasimbagane-Kibazo-Ssente zabantu ezisigala ku akawunti nga tebaziggyeeyo ani azitwala? NSSF ebalaki Gasimbagane (Video) Host: Peter Kibazo Guests; Charles Rwomushana, Hon. Aisha Kabanda, Siraje Lubwama ne RDC Ahmed ... ✨ *SIMBA FM Live*:

#RadioSimba #Uganda #Luganda
https://www.radiosimba.ug
September 26, 2026 at 3:00 PM
Gun violence will escalate again under the Trump Administration. He will replace Director Steve Dettelbach with an NRA/NSSF operative who cares more about gun industry profits than our children’s lives. If Matt Gaetz is confirmed as the AG then he will work to eliminate the ATF & FBI altogether.
At the NRA Convention, Trump vowed to roll back President Biden’s executive actions on gun violence - including firing ATF Director Steve Dettelbach on Day 1 to replace him with someone “who will respect the sacred rights to keep & bear arms”.

ATF is tasked with enforcing the existing gun laws!
November 21, 2024 at 3:09 PM
🗞️@gunsdownamerica.bsky.social report: National Shooting Sports Foundation (NSSF) reigns as the biggest gun industy lobbyist w/ >$1.78 million spent. NSSF spent 2X as much as Gun Owners of America ($679,015), 3X as much as the NRA ($480,000) & 6X > the National Association for Gun Rights ($304,783).
Gun Industry Lobbying [Q2 2025]
www.gunsdownamerica.org
August 11, 2025 at 6:02 PM
So there was a national gun owners database all along…it was just private? “handed over names, addresses & other private data to the gun industry’s chief lobbying group, the National Shooting Sports Foundation. The NSSF then entered the gun owners’ details into what would become a massive database.”
October 24, 2024 at 1:57 PM
Gun rights groups fight attempts to measure or describe ownership.

But it turns out that NSSF, the trade org of gun shops, has been not just obtaining but also sharing gun warranty data - matched to voting records, prescription history, religion, & more?! 🛟🩺🧪

www.propublica.org/article/gunm...
October 26, 2024 at 12:10 PM
3/ AFSP's CEO ignored our concerns & moved forward w/ their partnership. After yrs of fundraising off Project 2025, pushing away gun control groups to appease NSSF, & having no success in reducing gun suicides, AFSP has secretly eliminated Project 2025 but it continues to collaborate w/ NSSF.
October 9, 2025 at 12:29 PM
“From NSSF’s point of view, we thought what was important was to point out public safety potential consequences by not having in-person transactions,” said NSSF senior VP Larry Keane.
August 21, 2026 at 5:48 PM
107million gun owners in the US.
52.7 million people in the US went to a shooting range or did a shooting activity in 2024 per NSSF

The vast majority of people absolutely suck at shooting. Cops are included in that. I worked at a range and I got some horror stories about that shit.
June 16, 2025 at 7:15 AM