KUALA LUMPUR, Aug 22 (Bernama) — Malaysia’s timber industry needs to shift from volume-based production to producing high-value products to increase competitiveness and build a Malaysian brand with its own identity, said Plantations and Commodities Minister Datuk Seri Dr Noraini Ahmad. She said this was important as Malaysian timber products had penetrated major markets including the United States, Japan, China, Europe, the Middle East, Australia and Asian countries. “The future of this industry cannot depend solely on production volume. “We need to move towards producing higher-value products, improving designs, adopting technology and building distinctive Malaysian brands that can compete globally,” […]