#SMMNews
Study reveals consumers increasingly abandon traditional search for Reddit recommendations, citing frustration with irrelevant results. via @mattgsouthern.bsky.social

#smmnews
Study: 47% Find Search Terms Irrelevant During Product Research
Study reveals consumers increasingly abandon traditional search for Reddit recommendations, citing frustration with irrelevant results. via @mattgsouthern.bsky.social #smmnews
www.searchenginejournal.com
January 7, 2025 at 9:07 PM
LinkedIn study finds B2B marketers are overwhelmed with AI, though two-thirds are integrating it into their workflows. via @mattgsouthern.bsky.social

#smmnews #LinkedIn
LinkedIn Report: AI Overwhelms 72% Of B2B Marketers
LinkedIn study finds B2B marketers are overwhelmed with AI, though two-thirds are integrating it into their workflows. via @mattgsouthern.bsky.social #smmnews #LinkedIn
www.searchenginejournal.com
February 19, 2025 at 12:00 AM
YouTube now dominates U.S. TV streaming, surpassing mobile, offering marketers new ad formats and longer viewer engagement opportunities. via @mattgsouthern.bsky.social

#smmnews
YouTube Dominates TV Streaming: New Opportunities For Marketers
YouTube now dominates U.S. TV streaming, surpassing mobile, offering marketers new ad formats and longer viewer engagement opportunities. via @mattgsouthern.bsky.social #smmnews
www.searchenginejournal.com
February 12, 2025 at 12:15 AM
YouTube is updating recommendations to favor original Shorts and reduce reach for channels that mainly re-upload others' clips without significant changes. via @mattgsouthern.bsky.social

#smmnews
YouTube To Cut Reach Of Channels Reposting Barely Changed Clips
YouTube is updating recommendations to favor original Shorts and reduce reach for channels that mainly re-upload others' clips without significant changes. via @mattgsouthern.bsky.social #smmnews
www.searchenginejournal.com
October 1, 2026 at 8:46 PM
YouTube updates Analytics with more prominent device data, helping you tailor content to shifting viewing habits. via @mattgsouthern.bsky.social

#smmnews
YouTube Analytics Update: Device-Type Data In Audience Tab
YouTube updates Analytics with more prominent device data, helping you tailor content to shifting viewing habits. via @mattgsouthern.bsky.social #smmnews
www.searchenginejournal.com
February 6, 2025 at 2:13 AM
YouTube introduces the ability to promote Shorts videos, letting channels get short-form content in front of more viewers. via @mattgsouthern.bsky.social

#smmnews
YouTube Lets Channels Boost Shorts Videos
YouTube introduces the ability to promote Shorts videos, letting channels get short-form content in front of more viewers. via @mattgsouthern.bsky.social #smmnews
www.searchenginejournal.com
February 18, 2025 at 8:50 PM
YouTube’s updated Shorts view count now captures every play, but this change won't affect earnings or monetization eligibility. via @mattgsouthern.bsky.social

#smmnews
YouTube Changes Shorts View Counts, No Change To Monetization
YouTube’s updated Shorts view count now captures every play, but this change won't affect earnings or monetization eligibility. via @mattgsouthern.bsky.social #smmnews
www.searchenginejournal.com
March 26, 2025 at 7:52 PM
LinkedIn's new creator hub offers tools for optimizing your content strategy. It includes best practices, analytics tips, and format guides. via @mattgsouthern.bsky.social

#smmnews #LinkedIn
LinkedIn Launches New Creator Hub With Content Strategy Tips
LinkedIn's new creator hub offers tools for optimizing your content strategy. It includes best practices, analytics tips, and format guides. via @mattgsouthern.bsky.social #smmnews #LinkedIn
www.searchenginejournal.com
April 15, 2025 at 1:10 AM
TikTok's "What's Next 2025" report reveals key trends shaping social media marketing in 2025. via @mattgsouthern.bsky.social

#smmnews
TikTok ‘What’s Next’ Report: 10 Takeaways For Marketers
TikTok's "What's Next 2025" report reveals key trends shaping social media marketing in 2025. via @mattgsouthern.bsky.social #smmnews
www.searchenginejournal.com
January 8, 2025 at 10:51 PM
YouTube AI Overviews are now being tested in search results, highlighting relevant video clips from searches. via @mattgsouthern.bsky.social

#smmnews
YouTube Tests AI Overviews In Search Results
YouTube AI Overviews are now being tested in search results, highlighting relevant video clips from searches. via @mattgsouthern.bsky.social #smmnews
www.searchenginejournal.com
April 24, 2025 at 3:37 PM
YouTube is now showing Posts in the Shorts feed, giving creators a new way to expand their reach. via @mattgsouthern.bsky.social

#smmnews
YouTube Begins Showing Posts In The Shorts Feed
YouTube is now showing Posts in the Shorts feed, giving creators a new way to expand their reach. via @mattgsouthern.bsky.social #smmnews
www.searchenginejournal.com
June 10, 2025 at 9:29 PM
YouTube's Rene Ritchie advises creators on adapting to mid-roll ad changes, recommends combining automatic and manual placements. via @mattgsouthern.bsky.social

#smmnews
YouTube’s Creator Liaison Shares Advice For Mid-Roll Ad Changes
YouTube's Rene Ritchie advises creators on adapting to mid-roll ad changes, recommends combining automatic and manual placements. via @mattgsouthern.bsky.social #smmnews
www.searchenginejournal.com
March 10, 2025 at 6:50 PM
YouTube is updating its monetization policies to target mass-produced and repetitious content. Here's you need to know. via @mattgsouthern.bsky.social

#smmnews
YouTube Targets Mass-Produced Content in Monetization Update
YouTube is updating its monetization policies to target mass-produced and repetitious content. Here's you need to know. via @mattgsouthern.bsky.social #smmnews
www.searchenginejournal.com
July 2, 2025 at 9:55 PM
LinkedIn’s latest marketing jobs report highlights industry growth, key skills, and strategies for career success. via @mattgsouthern.bsky.social

#smmnews #LinkedIn #marketing
LinkedIn Report Reveals Most In-Demand Marketing Skills
LinkedIn’s latest marketing jobs report highlights industry growth, key skills, and strategies for career success. via @mattgsouthern.bsky.social #smmnews #LinkedIn #marketing
www.searchenginejournal.com
January 25, 2025 at 10:03 AM
New LinkedIn study finds posts with links boost engagement by 13%, contradicting common advice. Learn which content formats perform best. via @mattgsouthern.bsky.social

#smmnews #LinkedIn
LinkedIn Study Finds Adding Links Boosts Engagement By 13%
New LinkedIn study finds posts with links boost engagement by 13%, contradicting common advice. Learn which content formats perform best. via @mattgsouthern.bsky.social #smmnews #LinkedIn
www.searchenginejournal.com
April 15, 2025 at 7:27 PM
In a fresh-account test, Kapwing found 59% of TikTok For You videos were AI slop, roughly three times the rate on YouTube. via @mattgsouthern.bsky.social

#smmnews
TikTok Shows 3x More AI Slop Than YouTube, Report Finds
In a fresh-account test, Kapwing found 59% of TikTok For You videos were AI slop, roughly three times the rate on YouTube. via @mattgsouthern.bsky.social #smmnews
www.searchenginejournal.com
June 16, 2026 at 4:12 PM
An Ipsos study commissioned by LinkedIn finds AI tools can cut sales cycles by a week, helping close deals faster. via @mattgsouthern.bsky.social

#smmnews #LinkedIn
LinkedIn Study: AI Shortens B2B Sales Cycles By 1 Week
An Ipsos study commissioned by LinkedIn finds AI tools can cut sales cycles by a week, helping close deals faster. via @mattgsouthern.bsky.social #smmnews #LinkedIn
www.searchenginejournal.com
March 17, 2025 at 8:14 PM
TikTok Footnotes lets users add fact-checking context to videos. This move is part of a broader shift in social media content moderation. via @mattgsouthern.bsky.social

#smmnews
TikTok Launches Footnotes: Its Answer To X’s Community Notes
TikTok Footnotes lets users add fact-checking context to videos. This move is part of a broader shift in social media content moderation. via @mattgsouthern.bsky.social #smmnews
www.searchenginejournal.com
April 16, 2025 at 9:02 PM
Will TikTok be banned? Supreme Court hears arguments from both sides, weighing national security risks against free speech. via @mattgsouthern.bsky.social

#smmnews
TikTok Ban Update: Will The Supreme Court Pull The Plug?
Will TikTok be banned? Supreme Court hears arguments from both sides, weighing national security risks against free speech. via @mattgsouthern.bsky.social #smmnews
www.searchenginejournal.com
January 12, 2025 at 11:15 PM
Reddit is investing in search after hitting 70M weekly queries, with Reddit Answers expanding and deeper integration on the way. via @mattgsouthern.bsky.social

#smmnews
Reddit Prioritizes Search, Sees 5X Growth in AI-Powered Answers
Reddit is investing in search after hitting 70M weekly queries, with Reddit Answers expanding and deeper integration on the way. via @mattgsouthern.bsky.social #smmnews
www.searchenginejournal.com
July 31, 2025 at 10:33 PM
YouTube clarifies how Google Search traffic impacts video recommendations, addressing creator concerns about external views and watch time. via @mattgsouthern.bsky.social

#smmnews #Google
Does Google Traffic Affect YouTube Recommendations? What To Know
YouTube clarifies how Google Search traffic impacts video recommendations, addressing creator concerns about external views and watch time. via @mattgsouthern.bsky.social #smmnews #Google
www.searchenginejournal.com
February 21, 2025 at 12:26 AM
YouTube is launching a timeline editor for Shorts that shows clips, overlays, and audio in one view, with drag-and-drop trimming, reordering, and zoom. via @mattgsouthern.bsky.social

#smmnews
YouTube Upgrades Shorts Editor With Timeline View
YouTube is launching a timeline editor for Shorts that shows clips, overlays, and audio in one view, with drag-and-drop trimming, reordering, and zoom. via @mattgsouthern.bsky.social #smmnews
www.searchenginejournal.com
October 13, 2025 at 3:48 PM
LinkedIn report highlights five key trends reshaping B2B marketing, emphasizing revenue metrics, AI attribution, and ROI-focused strategies. via @mattgsouthern.bsky.social

#smmnews #LinkedIn #marketing
LinkedIn Report Reveals 5 Key Trends Reshaping B2B Marketing
LinkedIn report highlights five key trends reshaping B2B marketing, emphasizing revenue metrics, AI attribution, and ROI-focused strategies. via @mattgsouthern.bsky.social #smmnews #LinkedIn #marketing
www.searchenginejournal.com
February 6, 2025 at 12:13 AM
LinkedIn video viewership is up 36% YoY. The platform adds new tools and free training courses to boost video creation. via @mattgsouthern.bsky.social

#smmnews #LinkedIn
LinkedIn Video Views Up 36%, New Tools & Courses Available
LinkedIn video viewership is up 36% YoY. The platform adds new tools and free training courses to boost video creation. via @mattgsouthern.bsky.social #smmnews #LinkedIn
www.searchenginejournal.com
February 4, 2025 at 10:09 PM
New Ahrefs data shows Reddit pages appeared often in ChatGPT retrievals but rarely as visible citations. via @mattgsouthern.bsky.social

#smmnews #ChatGPT
ChatGPT Often Retrieves But Rarely Cites Reddit Pages, Data Shows
New Ahrefs data shows Reddit pages appeared often in ChatGPT retrievals but rarely as visible citations. via @mattgsouthern.bsky.social #smmnews #ChatGPT
www.searchenginejournal.com
April 16, 2026 at 4:57 PM