#SkipTheMermaid
The Starbucks cofounder’s new yacht is named Pi. It has a glass-bottomed pool, a helipad, a full spa, and a French design studio interior. It replaced his previous yacht because 253 feet wasn’t enough. Your pumpkin spice latte helped pay for it.

#SkipTheMermaid #coffee

vist.ly/5bj4w
The Starbucks cofounder’s new yacht is named Pi. It has a glass-bottomed pool, a helipad, a full spa, and a French design studio interior. It replaced his previous yacht because 253 feet wasn’t enough. Your pumpkin spice latte helped pay for it. #SkipTheMermaid #coffee vist.ly/5bj4w
The Starbucks cofounder’s new yacht is named Pi. It has a glass-bottomed pool, a helipad, a full spa, and a French design studio interior. It replaced his previous yacht because 253 feet wasn’t enough. Your pumpkin spice latte helped pay for it. #SkipTheMermaid #coffee vist.ly/5bj4w
skeletonbrew.coffee
July 17, 2026 at 12:14 PM
A certain green mermaid charges you $7 for a drink that costs them less than a dollar to make. We charge $20 for 12oz bag of fresh-roasted specialty coffee that funds public broadcasting. Do the math on which one respects you more.

#SkipTheMermaid vist.ly/5b9v2 #coffee
A certain green mermaid charges you $7 for a drink that costs them less than a dollar to make. We charge $20 for 12oz bag of fresh-roasted specialty coffee that funds public broadcasting. Do the math on which one respects you more. #SkipTheMermaid vist.ly/5b9v2 #coffee
A certain green mermaid charges you $7 for a drink that costs them less than a dollar to make. We charge $20 for 12oz bag of fresh-roasted specialty coffee that funds public broadcasting. Do the math on which one respects you more. #SkipTheMermaid vist.ly/5b9v2 #coffee
skeletonbrew.coffee
July 15, 2026 at 11:01 AM
Starbucks coffee is roasted in large centralized facilities and distributed to thousands of locations where it sits until it’s used. We roast your bag after you order it and ship it within days. These are not equivalent cups of coffee.

#SkipTheMermaid vist.ly/5fm8b
Starbucks coffee is roasted in large centralized facilities and distributed to thousands of locations where it sits until it’s used. We roast your bag after you order it and ship it within days. These are not equivalent cups of coffee. #SkipTheMermaid vist.ly/5fm8b
Starbucks coffee is roasted in large centralized facilities and distributed to thousands of locations where it sits until it’s used. We roast your bag after you order it and ship it within days. These are not equivalent cups of coffee. #SkipTheMermaid vist.ly/5fm8b
skeletonbrew.coffee
August 21, 2026 at 11:05 AM
Coffee should be local. Not because of nostalgia — because local means fresh, fresh means flavor, and flavor is the whole point. A small roaster shipping direct to your door is as local as coffee gets without growing it yourself.

#BrewLocal #BrewAtHome #SkiptheMermaid

vist.ly/5fs3c
Skeleton Brew Coffee
Introducing the Skeleton Brew coffee collection - a curated selection of premium coffee blends designed to tantalize your taste buds and elevate your coffee experience. Our beans are sourced from the world's finest coffee-growing regions and carefully roasted to perfection to bring out their unique flavors and aromas.
skeletonbrew.coffee
August 22, 2026 at 3:26 PM
You don’t need Starbucks. You need good coffee, hot water, and a grinder. We can help with the coffee, grinder, and all. The rest costs less than one month of daily lattes. Let us help you build your home coffee house

#BrewLocal #SkiptheMermaid #Coffee

vist.ly/5bf63
Your Coffee Corner Bundles | Skeleton Brew Coffee
Coffee bundles for every home setup—grinder, brewer & coffee, paired and ready. Build your own coffee corner with Skeleton Brew.
skeletonbrew.one
July 16, 2026 at 1:12 PM
Starbucks has over 30,000 locations and $26 billion in annual revenue. Their workers have been fighting to unionize for years. Their cofounder just took delivery of a $300 million superyacht.

We donate $1 from every item to public broadcasting.

#SkipTheMermaid vist.ly/5f6tx
Skeleton Brew Coffee
Introducing the Skeleton Brew coffee collection - a curated selection of premium coffee blends designed to tantalize your taste buds and elevate your coffee experience. Our beans are sourced from the world's finest coffee-growing regions and carefully roasted to perfection to bring out their unique flavors and aromas.
skeletonbrew.coffee
August 17, 2026 at 10:58 PM
Skeleton Brew declared war on big coffee the day we opened. Not with advertising. Not with a loyalty app. With a roaster, a website, a dollar per item to public broadcasting, and the conviction that two people making something good is enough.

#BrewLocal #SkipTheMermaid https://skeletonbrew.one
September 24, 2026 at 1:00 PM
Skip the mermaid. Not forever if you don't want to. Just once. Order a bag of something freshly roasted from a small roaster who knows where it came from and cares how it tastes. See if the morning feels different. We think it will.

#SkipTheMermaid https://skeletonbrew.one
September 15, 2026 at 1:00 PM
The Starbucks rewards app has 34 million active members. Each one is a data point in a corporate loyalty system designed to maximize spend per visit. We have an email list and a roaster. Join the list. We’ll send you a free 2oz sample.

#SkipTheMermaid #Coffee

vist.ly/5hdqw
Skeleton Brew Coffee
Introducing the Skeleton Brew coffee collection - a curated selection of premium coffee blends designed to tantalize your taste buds and elevate your coffee experience. Our beans are sourced from the world's finest coffee-growing regions and carefully roasted to perfection to bring out their unique flavors and aromas.
skeletonbrew.coffee
September 5, 2026 at 11:22 AM
Buy local coffee. Not because it’s trendy. Because the money stays closer to home, the #coffee arrives fresher, and the person who roasted it actually cares what’s in your cup.

#BrewLocal #BrewAtHome #SkiptheMermaid

vist.ly/5gjh8
Skeleton Brew Coffee
Introducing the Skeleton Brew coffee collection - a curated selection of premium coffee blends designed to tantalize your taste buds and elevate your coffee experience. Our beans are sourced from the world's finest coffee-growing regions and carefully roasted to perfection to bring out their unique flavors and aromas.
skeletonbrew.coffee
August 29, 2026 at 11:34 AM
A certain #coffee chain named their sizes Tall, Grande, and Venti to make a small feel large. We name our coffees after Ethiopian highlands, Colombian collectives, and the Wheel of the Year. We are not trying to confuse you into spending more.

#SkipTheMermaid #BrewatHome

vist.ly/5gfnz
Skeleton Brew Coffee
Introducing the Skeleton Brew coffee collection - a curated selection of premium coffee blends designed to tantalize your taste buds and elevate your coffee experience. Our beans are sourced from the world's finest coffee-growing regions and carefully roasted to perfection to bring out their unique flavors and aromas.
skeletonbrew.coffee
August 28, 2026 at 11:33 AM
We don’t have a loyalty program, but we do have a subscription deal that offers a discount. We have coffee we believe in, roasted fresh, shipped in a compostable bag. That’s the whole offer.

vist.ly/5gdq3

#Coffee #SkipTheMermaid #BrewAtHome
Skeleton Brew Coffee
Introducing the Skeleton Brew coffee collection - a curated selection of premium coffee blends designed to tantalize your taste buds and elevate your coffee experience. Our beans are sourced from the world's finest coffee-growing regions and carefully roasted to perfection to bring out their unique flavors and aromas.
skeletonbrew.coffee
August 27, 2026 at 7:32 PM
Starbucks workers in over 500 locations have voted to unionize. The company has faced repeated allegations of union-busting. Their cofounder upgraded his yacht.

We’re two people who think workers deserve better than that.

Also we make better #coffee.

#SkipTheMermaid

vist.ly/5gb6a
Skeleton Brew Coffee
Introducing the Skeleton Brew coffee collection - a curated selection of premium coffee blends designed to tantalize your taste buds and elevate your coffee experience. Our beans are sourced from the world's finest coffee-growing regions and carefully roasted to perfection to bring out their unique flavors and aromas.
skeletonbrew.coffee
August 27, 2026 at 11:31 AM
We use compostable bags because the packaging shouldn’t outlast the #coffee by a hundred years. Small decision. Obvious decision. Still not universal in the industry.

vist.ly/5g9h4

#BrewAtHome #SkipTheMermaid
Skeleton Brew Coffee
Introducing the Skeleton Brew coffee collection - a curated selection of premium coffee blends designed to tantalize your taste buds and elevate your coffee experience. Our beans are sourced from the world's finest coffee-growing regions and carefully roasted to perfection to bring out their unique flavors and aromas.
skeletonbrew.coffee
August 26, 2026 at 7:30 PM
The home coffee house is not a fantasy. It’s a French press, a burr grinder, a kitchen scale, filtered water, and a bag of something freshly roasted. Total cost: less than two weeks of daily Starbucks. Total quality: not comparable.

#BrewLocal #BrewAtHome #SkiptheMermaid

vist.ly/5g73q
Skeleton Brew Coffee
Introducing the Skeleton Brew coffee collection - a curated selection of premium coffee blends designed to tantalize your taste buds and elevate your coffee experience. Our beans are sourced from the world's finest coffee-growing regions and carefully roasted to perfection to bring out their unique flavors and aromas.
skeletonbrew.coffee
August 26, 2026 at 11:30 AM
Specialty #coffee is a specific thing. It means the green bean scored 80 points or above on the SCA scale. It means traceable origin, careful processing, intentional roasting.

Expensive coffee is not necessarily specialty coffee.

vist.ly/5g5e6

#skipthemermaid
Skeleton Brew Coffee
Introducing the Skeleton Brew coffee collection - a curated selection of premium coffee blends designed to tantalize your taste buds and elevate your coffee experience. Our beans are sourced from the world's finest coffee-growing regions and carefully roasted to perfection to bring out their unique flavors and aromas.
skeletonbrew.coffee
August 25, 2026 at 7:29 PM
There is no Skeleton Brew loyalty app. There is no Skeleton Brew drive-through. There is no Skeleton Brew chairman emeritus with a $300 million yacht. There is fresh coffee, ethically sourced, roasted to order, shipped in compostable bags.

#SkipTheMermaid #Coffee #BrewAtHome

vist.ly/5f2vs
Skeleton Brew Coffee
Introducing the Skeleton Brew coffee collection - a curated selection of premium coffee blends designed to tantalize your taste buds and elevate your coffee experience. Our beans are sourced from the world's finest coffee-growing regions and carefully roasted to perfection to bring out their unique flavors and aromas.
skeletonbrew.coffee
August 25, 2026 at 11:29 AM
Howard Schultz’s new superyacht — his second, because the first was only 253 feet — sailed through Dutch canals on its way to sea trials. The houses looked like Lego figures next to it.

The baristas who made his fortune are still arguing for sick leave.

#SkipTheMermaid

vist.ly/5ftte
Skeleton Brew Coffee
Introducing the Skeleton Brew coffee collection - a curated selection of premium coffee blends designed to tantalize your taste buds and elevate your coffee experience. Our beans are sourced from the world's finest coffee-growing regions and carefully roasted to perfection to bring out their unique flavors and aromas.
skeletonbrew.coffee
August 23, 2026 at 1:26 PM
The mermaid will sell you a $7 drink with 60 grams of sugar and call it coffee. We’ll sell you 12oz of fresh-roasted Ethiopian natural with milk chocolate, caramel, and berry notes and call it Brew Sky. One of these is coffee. Then we donate to public media.

#SkipTheMermaid vist.ly/5frgd
Brew Sky
Brew Sky – Ethiopia Natural, Medium-Light Roast A coffee for dreamers with their feet on the ground. Brew Sky drifts from the highlands of Ethiopia, where the air is thin, the soil rich, and every sunrise feels like a beginning. Naturally processed and roasted to a medium-light balance, it glows with milk chocolate, ca
skeletonbrew.coffee
August 22, 2026 at 11:05 AM
Dark Earth Decadence is Skeleton Brew’s ode to the ground we all rise from. A medium-dark Sumatran roast with an indulgent depth of chocolate and tobacco, softened by a silky texture and the subtle hum of the earth itself.

vist.ly/5fneh

#Coffee #BrewAtHome #SkipTheMermaid
Dark Earth Decadence
Dark Earth Decadence – Medium-Dark Roast A coffee for those who find beauty beneath the surface. Dark Earth Decadence is Skeleton Brew’s ode to the ground we all rise from—a medium-dark roast that captures the richness of soil, spice, and shadow. Crafted from Grade 1, double-picked beans, it carries an indulgent depth
skeletonbrew.coffee
August 21, 2026 at 3:16 PM
Howard Schultz grew up in public housing in Brooklyn. First in his family to go to college. Built a coffee empire. Net worth: $3.3 billion. Second yacht: $300 million. His baristas’ median wage: around $15 an hour. The math is the story.

#SkipTheMermaid vist.ly/5fcin
Howard Schultz grew up in public housing in Brooklyn. First in his family to go to college. Built a coffee empire. Net worth: $3.3 billion. Second yacht: $300 million. His baristas’ median wage: around $15 an hour. The math is the story. #SkipTheMermaid vist.ly/5fcin
Howard Schultz grew up in public housing in Brooklyn. First in his family to go to college. Built a coffee empire. Net worth: $3.3 billion. Second yacht: $300 million. His baristas’ median wage: around $15 an hour. The math is the story. #SkipTheMermaid vist.ly/5fcin
skeletonbrew.coffee
August 19, 2026 at 11:01 AM
Our Bone Chilled was born for the cold — but it holds its ground in the heat. A smooth medium-dark Mexican single origin with notes of dark chocolate, toffee, and a soft floral lift that lingers long after the sip.

vist.ly/5f9g5

#coffee #SkipTheMermaid
Bone Chilled
Bone Chilled – Cold Brew & Hot Brew Blend A coffee for cool heads and steady hands. Bone Chilled was born for the cold—but it holds its ground in the heat. This smooth, medium-dark roast delivers notes of dark chocolate, toffee, and a hint of natural sweetness, balanced by a soft floral lift that lingers long after
skeletonbrew.coffee
August 18, 2026 at 3:08 PM
Howard Schultz built Starbucks into a global empire, became a billionaire, and recently took delivery of his second superyacht. 328 feet. $300 million.

Skeleton Brew Coffee is two people with a mortgage, a roaster, cats, and superior coffee.

#SkipTheMermaid vist.ly/5b5m4 #coffee
Skeleton Brew Coffee
Introducing the Skeleton Brew coffee collection - a curated selection of premium coffee blends designed to tantalize your taste buds and elevate your coffee experience. Our beans are sourced from the world's finest coffee-growing regions and carefully roasted to perfection to bring out their unique flavors and aromas.
skeletonbrew.coffee
July 14, 2026 at 11:21 AM