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EFTA00301083 | EFTA00301096 J. David Anderson. PE. CFA North America Equity Research 12 June 2014 J.PMorgan agreed between JPMorgan Securities Japan Co.. Ltd., and the customer in advance. Financial Instruments Firms: JPMorgan Securities Japan Co.. Ltd., Kanto Local Finance Bureau (kinsho) No. 82 Participating Association / Japan Securities Dealers Association. The Financial Futures Association of Japan, Type lI Financial Instruments Finns Association and Japan Investment Advisers Association. Korea: This report may have been edited or contributed to from time to time by affiliates of J.P. Morgan Securities (Far East) Ltd. Seoul Branch. Singapore: JPMSS andlor its affiliates may have a holding in any of the securities discussed in this report; for securities where the holding is 1% or greater, the specific holding is disclosed in the Important Disclosures section above. India: For private circulation only, not for sale. Pakistan: For private circulation only, not for sale. 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EFTA00301083 | EFTA00301095 J. David Anderson. PE. CFA North America Equity Research 12 June 2014 J.P.Morgan All research reports made available to clients arc simultaneously available on our client website, J.P. Morgan Markets. Not all research content is redistributed, c-mailed or made available to third-party aggregators. For all research reports available on a particular stock, please contact your sales representative. Options related research: If the information contained herein regards options related research, such information is available only to persons who have received the proper option risk disclosure documents. For a copy of the Option Clearing Corporation's Characteristics and Risks of Standardized Options. please contact your J.P. Morgan Representative or visit the OCC's website at httogiwww.ontionsclearinc.cominublicationstrisksiriskstocalf Legal Entities Disclosures US.: JPMS is a member of NYSE, FINRA, SIPC and the NFA. JPMorgan Chase Bank. NA. is a member ofFDIC. 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EFTA00301083 | EFTA00301094 J. David Anderson. PE. CFA North America Equity Research 12 June 2014 J.P.Morgan 18-Dec-12 OW 08-Jan-13 N 28-Jan-13 N 19-Feb-13 OW 23-Apr-13 OW 23-Jul-13 OW 25-Jul-13 NR 26-Aug-13 OW 11-Sep-13 OW 22-Oct-13 OW 08-Nov-13 OW 22-Jan-14 OW 26-Feb-14 OW 34.80 36.19 40.28 42.81 39.29 45.08 45.98 48.44 50.32 50.66 53.90 50.54 55.58 44.00 42.00 45.00 52.00 53.00 54.00 -57.00 64.50 65.00 67.50 66.50 77.00 The chart(s) show J.P. Morgan's continuing coverage of the stocks; the current analysts may or may not have covered it over the entire period. J.P. Morgan ratings or designations: OW Overweight, Ni• Neutral, UW Underweight, NR •• Not Rated Explanation of Equity Research Ratings, Designations and Analyst(s) Coverage Universe: J.P. Morgan uses the following rating system: Overweight (Over the next six to twelve months, we expect this stock will outperform the average total return of the stocks in the analyst's (or the analyst's team's) coverage universe.] Neutral [Over the next six to twelve months, we expect this stock will perform in line with the average total return of the stocks in the analyst's (or the analyst's team's) coverage universe.] Underweight (Over the next six to twelve months, we expect this stock will underperfomi the average total return of the stocks in the analyst's (or the analyst's team's) coverage universe] Not Rated (NR): J.P. Morgan has removed the rating and, if applicable, the price target, for this stock because of either a lack of a sufficient fundamental basis or for legal, regulatory or policy reasons. The previous rating and, if applicable, the price target, no longer should be relied upon. An NR designation is not a recommendation or a rating. In our Asia (ex-Australia) and U.K. small- and mid-cap equity research, each stock's expected total return is compared to the expected total return of a benchmark country market index, not to those analysts' coverage universe. If it does not appear in the Important Disclosures section of this report, the certifying analyst's coverage universe can be found on J.P. Morgan's research website, www.jpmorganniarkets.com. Coverage Universe: Anderson, David: Baker Hughes (BHI), Bristow Group (BRS), C&J Energy Services (CJES), CHC Group (HELI), Cameron Intl (CAM), Diamond Offshore (DO), Dresser-Rand (DRC), Dril-Quip (DRQ), Ensco plc (ESV), Exterran Holdings (EXH), FMC Technologies (Fro, Forum Energy Technologies (FET), Halliburton (HAL), Hornbeck Offshore (HOS), NOW Inc. (DNOW), National Oilwell Varco (NOV), Noble Corp. (NE), Rowan Companies (RDC), Schlumberger (SLB), Superior Energy Services (SPN), Transocean (RIG), Weatherford International (WFT) J.P. Morgan Equity Research Ratings Distribution, as of March 31, 2014 Overweight Neutral Underweight (buy) (hold) (sell) J.P. Morgan Global Equity Research Coverage 44% 44% 11% IB clients* 58% 4We 40% JPMS Equity Research Coverage 45% 48% 7% IB clients° 78% 67% 60% *Percentage of investment banking clients in each rating category. For purposes only of FINRA'NYSE ratings distribution rules, our Overweight rating falls into a buy rating category: our Neutral rating falls into a hold rating category: and our Underweight rating falls into a sell rating category. Please note that stocks with an NR designation arc not included in the table above. Equity Valuation and Risks: For valuation methodology and risks associated with covered companies or price targets for covered companies, please see the most recent compan -s ixific research report at httn:thvww.inmoreantnarkets.com contact the primary analyst or your J.P. Morgan representative, or email Equity Analysts' Compensation: The equity research analysts responsible for the preparation of this report receive compensation based upon variousfactors, including the quality and accuracy of research, client feedback, competitive factors, and overall firm revenues. Other Disclosures J.P. Morgan ("JPM*) is the global brand name for J.P. Morgan Securities LLC ("JPMS") and its affiliates worldwide. J.P. Morgan Cazenove is a marketing name for the U.K. investment banking businesses and EMEA cash equities and equity research businesses of JPMorgan Chase & Co. and its subsidiaries. 12 EFTA00301094
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EFTA00301083 | EFTA00301093 J. David Anderson, PE, CFA North America J.PMorgan Equity Research 12 June 2014 Analyst Certification: The research analyst(s) denoted by an "AC— on the cover of this report certifies (or, where multiple research analysts are primarily responsible for this report, the research analyst denoted by an "AC— on the cover or within the document individually certifies, with respect to each security or issuer that the research analyst covers in this research) that (1) all of the views expressed in this report accurately reflect his or her personal views about any and all of the subject securities or issuers; and (2) no part of any of the research analyst's compensation was, is, or will be directly or indirectly related to the specific recommendations or views expressed by the research analyst(s) in this report. For all Korea-based research analysts listed on the front cover, they also certify, as per KOFIA requirements, that their analysis was made in good faith and that the views reflect their own opinion, without undue influence or intervention. Important Disclosures • Lead or Co-manager: J.P. Morgan acted as lead or co-manager in a public offering of equity andfor debt securities for Halliburton within the past 12 months. • Client: J.P. Morgan currently has, or had within the past 12 months, the following company(ies) as clients: Halliburton. • Client/Investment Banking: J.P. Morgan currently has, or had within the past 12 months, the following company(ies) as investment banking clients: Hallibunon. • Cilent/Non-investment Banking, Securities-Related: J.P. Morgan currently has, or had within the past 12 months, the following company(ies) as clients, and the services provided were non-investment-banking, securities-related: Halliburton. • Client/Non-Securities-Related: J.P. Morgan currently has, or had within the past 12 months, the following company(ies) as clients, and the services provided were non-securities-related: Halliburton. • Investment Banking (past 12 months): J.P. Morgan received in the past 12 months compensation from investment banking Hallibunon. • Investment Banking (next 3 months): J.P. Morgan expects to receive, or intends to seek, compensation for investment banking services in the next three months from Hallibunon. • Non-Investment Banking Compensation: J.P. Morgan has received compensation in the past 12 months for products or services other than investment banking from Halliburton. Company-Specific Disclosures: Important disclosures, including price charts, are available for compendium reports and all J.P. Morganrovertd toinnaniec by visitine huns.//ininm coin/research/disclosures, calling 1-800477-0406, or e-mailing kith your request. J.P. Morgan's Strategy, Technical, and Quantitative Research teams may screen companies not covered by J.P. Morgan. For important disclosures for these companies, please call 1-800477-0406 or e-mail research.disclosure.inauinesOinmorgan.com. Date Hailburton (HAL, HAL US) Prim Chart I OW $20 105 ssi OW 05 I OWS N828 OW 882 OM N S20 OW 888 OW OW $77 NL &A OW MAI r It- I I OW'SI CO OW 42 21 - 0 I 1 Oct Apr Oct 08 08 09 I I i Apr 1i Oct 12 Aar 14 Source' Bloomberg and JP Morgan; price data adpsred for sea spells and divalends Break vo traverse Feb 04. 1008 -Jar Id. 2005 Rating Share Price Price Target (S) (3) 04-Feb-08 OW 34.71 14-Jan-09 OW 17.20 25.00 27-Jan-09 OW 18.87 23.00 04-Mar-09 OW 14.92 20.00 21-Apr-09 N 19.96 20.00 02-Jul-09 N 19.38 28.00 06-Apr-10 OW 32.20 39.00 19-Jul-10 OW 30.27 45.00 07-Oct-10 OW 33.62 49.00 27-Jan-11 OW 43.40 58.00 25-Apr-11 OW 50.63 62.00 23-May-11 OW 46.16 65.00 24-Oct-11 OW 35.32 58.00 30-Jan-12 OW 37.10 52.00 23-Apr-12 OW 33.29 45.00 44.00 05-Jun-12 OW 29.12 06-Jun-12 OW 28.13 42.00 31-Jul-12 OW 33.55 47.00 11-Sep-12 OW 34.27 43.00 27-Nov-12 OW 32.04 45.00 11 EFTA00301093 Epstein Web iOS app on the App Store.
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EFTA00301083 | EFTA00301092 J David Anderson PE CFA J.P.Morgan North America Equity Research 12 June 2014 Halliburton: Summary of Financials Income Statement • Annual Revenues Cosl of products sold Gross profil SOU DO8A Other cperafing expenses Operafing Inane EBIT EBITDA Net interest inutile/ (expense) Income applicable to minority interests Pretax income Taxes Tax rate (%) Reported net interne Ncnrecurring items. disc ops Adjusted net income Average diuted shares outslandng EPS EPS growth rale (%) Dividend per share WTI crude price (Stitt) Henry Hub natural gas price (Sind) FY134 FY14E FY1SE FY16E 29.402 31.938 35.154 37.087 (24.784) (26.413) (28.237) (29331) 4.618 5,525 6.917 7.756 (333) (345) (387) (408) (1.900) (2.130) (2.420) (2.740) 4.285 4.285 6,185 (331) (10) 3,911 (1.057) 27.0% 2.169 675 2.844 902 3.15 5.1% 0.53 5.180 5.180 7,310 (372) (3) 4.747 (1.341) 28.2% 3.403 0 3.403 851 4.00 262% 0.63 6,531 6.531 8251 (368) (12) 6.119 (1,683) 27.5% 1.424 0 4.424 850 5.20 30.1% 0/2 7.348 7.348 10.088 (360) (12) 6,944 (1.875) 27.0% 5,267 0 5.057 260 5.95 14.3% 0.84 Balance Sheet and Cash Flow Data Cash and cash anivalents Other careen assets Total current assets Net PP8E Other assets Total assets FY134 2.356 11.348 13/04 11.322 4.197 29.223 FY14E 3.721 11.883 15.604 12.179 4.307 32.090 FY1SE 6.328 12.707 19.035 13.011 4.307 36.353 FY16E 9.265 13.103 22.958 13.701 4.307 40.967 Total debt Tolal labiltes Minority interests Preferred stock Shareholders equity Net income DO&A Deferred taxes Change in working capital Other Cash flow from operations Capex Other investing cashficras Dividends Share buybacks (net) Change in debt Other Manning cashfbws Change in cash Free cash flow 7.816 15.608 34 7.816 15.964 27 7.816 16.412 27 7.816 16.679 27 13.581 2.169 1.900 16.099 3.403 2.130 19.914 4.424 2.420 24.260 5.057 2.740 (437) 815 4.447 (2.934) 64 (465) (4.079) 2,968 E8) (128) 1.755 (232) (7) 5294 (2.979) (31) (533) (500) 0 113 1.365 2.582 (376) 0 6.468 (3.252) 0 (609) 0 0 0 2.607 3.483 (128) 0 7,669 (3,431) 0 (711) 0 0 0 3.528 4.501 Income Statement • Quarterly Revenues Cost of prcducls sold Gross profit SGSA DMA Other operating expenses Operating Income EBIT EBITDA Net interest income! (expense) Income applicable to mbaity bterests Pretax income Taxes Tax rate (%) Reported net income Nonrecurring items. dsc ops AcVusted net income Average dibted shares outslandng EPS EPS growth rate (%) Dividend per share WTI crude price ($ibbt) Henry Hub natural gas price (Strad) 10144 2011E 3011E 1014E 7.348A 7.895 8.142 8.553 (6.303)A (6.619) (6.601) (6.891) 1.045A 1.277 1.541 1,662 (75)A (871 (90) (94) (510)A (525) (540) (555) Ratio Analysis Valuation PIE (adjusted) PACE Enterprise valueiEBITDA EVIDACF FY134 FY14E FY1SE FY16E Ratios Nal debtequily Net delattapdal Net coverage rata ROE RDCE Yield and cash returns CEPS FCF yield DMdend yield Divdend payout ratio Buyback yield 970A 970A 1.480A 1.190 1.190 1.715 1.452 1.452 1.992 (93)A 6A 846A (229)A 27.1%A 623A OA 623A 853A 0.73A 9.0%A 0.15A (931 131 1,087 (310) 28.5% 774 0 774 850 0.91 24.8% 0.15 (93) (3) 1.349 (384) 28.5% 961 0 961 850 1.13 35.7% 0.15 1.568 1.568 2,123 (93) (3) 1,465 (417) 28.5% 1.044 0 1.044 260 1.23 31.5% 0.18 212 13.6 8.2 16.7 102 6.8 12.9 8.8 5.2 11.3 7.4 4.3 40.1% 26.0% 12.9 19.4% 14.9% 25.4% 18.1% 13.9 22.9% 16.4% 7.5% 5.8% 17.7 24.6% 18.3% (8.4%) (6.8%) 20.4 229% 17.9% 4.93 6.22 7.61 9.02 2.9% 0.8% 21.8% 7.0% 4.5% 0.9% 15.8% 02% 6.1% 1.1% 13.8% 0.0% 7.9% 1.3% 14.1% 0.0% Source: Company reports and J.P. Morgan estimates. Nolo: Sin Sims (except par.share data).Fiscal year ends Dec 10 EFTA00301092
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EFTA00301083 | EFTA00301091 J. David Anderson, PE, CFA North America Equity Research 12 June 2014 J.PMorgan Investment Thesis, Valuation and Risks Halliburton (Overweight: Price Target: $78.00) Investment Thesis We believe HAL is exhibiting its pressure pumping cost advantage with a fleet that is 85% on long-term contracts and 75% working on 24-hour operations. With 2014 earnings revisions likely to the upside going fonvard, we expect multiple expansion with more investors looking toward the considerable growth in 2014/2015 EPS amid conservative assumptions. We also think there is a free option for gas recovery, which could dramatically improve frac utilization and pricing. Valuation We continue to rate Halliburton Overweight but raised our Dec 2014 price target slightly to $78 (from $77) as we maintain our 15.0x target. Our target multiple is close to where HAL traded mid-stage last cycle. HAL currently trades at 12.9x our 2015E EPS, a 19% discount to SLB and a 6% discount to BH1. Our target multiple for HAL is an 17% discount to SLB but a 5% premium to our target multiple for BH1 as we expect HAL to see continued relative multiple expansion given its strong international growth and superior North America operations. Furthermore, expect the company to continue to buy back shares as free cash flow ramps, but don't include buybacks in our model. Risks to Rating and Price Target Potential liabilityfrom involvement in Macondo blowout Halliburton performed cementing services on the ill-fated Macondo well that led to one of the largest oil spills in history. While we continue to believe that Halliburton acted properly throughout the well construction process, Halliburton faces civil penalties resulting from its involvement in the disaster. Our expectation is for a settlement in the S300.500mm range. The possibility ofa large acquisition couldpressure shares In the wake of the Smith and RI acquisitions, M&A discussions naturally shifted to Halliburton. We do not believe Halliburton needs to get bigger, and it is unlikely to make a significant acquisition, but it could see shares under pressure on this thesis. We believe smaller, technology-focused acquisitions are more likely, particularly in artificial lift (ESPs) and well testing. EFTA00301091
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EFTA00301083 | EFTA00301090 J. David Anderson. PE. CFA J.P.Morgan North America Equity Research 12 June 2014 Fi ure 6: Halliburton Model Summa Revenue North America Latin America EuropWAIricalCIS Middle EasVAsia Total Revenue Rev oleo Consensus Completion 8 Produclon Drilling 8 Evaluahon COGS SG8A Total Costs & Expenses Total D&A EBIMA EBITDA Consensus Operating Income North America Latin America EuropelAlricatiS Middle East/Asia Total Operating Income North America Margins Lalin America Margins EuropWAIricatIS Margins Middle East'Asia Margins Total Operating Margins Income Taxes Tax Rale Net Income Dluled Shares (Avg) EPS (Adjusted, Diluted) EFS Consensus Dv Bend • r Share Tolal Working Capital Changes Cash from Operations Capital Expendtures Cash from Investing Increase (decrease) in LT ChM Cash from Financing Cash at End of Period Prosody. Pant & Equip. (Nei) Total Assets Long-term Debt, Net of Current Stockholder Equity Cash Flow Metrics Free Cash Flow FCF/share (diluted) • ratin Free Cash Flow Men* et '17 ,P7.11 Book Value (per stare) Net Debt Tolal DebtCapital Nel Debblevital Return on equ0y Return on capital (Net Debt) $3.706 $1802 $3.1131 $3.823 $15.212 $3.901 54.097 $4.191 $4.167 $16.356 $17.665 945 944 1.002 1.018 3.909 859 906 992 1.140 3.897 4.483 1.187 1.299 1,340 1.399 5.225 1.299 1.455 1,447 1.567 5.768 6.202 5.056 1.289 1.437 1,511 1.679 5.916 6.804 1.136 1,272 1,249 1.399 $m,ses $8,974 $7,317 $7,472 $7,639 $20402 $7,348 $7,895 $8,142 $8,553 $31,938 $35,154 28.243 6.879 7.246 7.498 7.557 : 243 7.863 8.285 8.65' 17,380 4.100 4.363 4,501 4.542 4.772 17.821 19.615 17,506 4.100 4.405 4.543 2.954 2,971 3.097 11,898 2.874 3,490 3.599 3.781 13.744 15.539 11,123 2,874 ($23,741) ($6.000) ($6.191) (56.230) ($t363) ($24,784) ($6.303) ($6.619) (*fiat) ($6,891) ($26.413) ($28237• (75) (87) (90) (94) (345) 194) (333) (387: (21S) (72) (87) (60) ($24,016) ($6,072) ($6.278) ($6,310) ($6,457) ($25,117) ($6,378) ($6,706) ($6,690) ($6,985) ($26,759) ($28,623) ($1,628) ($448) ($474) ($481) ($497) ($1,900) ($510) ($525) ($540) ($555) ($2,130) ($2,420) $8,951 $6,115 51.350 $1.513 $1.643 $1,679 $6,185 $1,480 $1,715 $1,992 $2,123 $7,310 6.027 1. '59 ti24 6,174 1.483 1.714 1.953 $16.004 3.694 4.510 4,295 $2,980 607 593 667 $4,487 18.6% 16.4% 111% 16.0% 15.7% ($1,355) 33% $2,561 928 $3.00 2.97 $0.36 $891 $605 $666 109 101 159 121 161 207 187 219 207 $902 $1,039 $1,162 16.3% 17.5% 17.8% 11.5% 10.7% 15.9% 10.2% 12.4% 15.4% 16.5% 17.2% 16.6% 12.9% 14.2% 15.6% ($191) ($276) ($312) 23% 29)6 29% ($13) $677 $707 931 928 894 $0.67 $0.73 $0.83 0.57 0.72 0.82 $0.13 $0.13 $0.13 ($1,026) $3,654 ($3,586) ($3,688) SO ($172) $2.484 ($864) (f219) $108 $538 $349 $1,122 $1,078 $1,898 ($685) ($711) ($679) ($859) ($651) ($540) (9876) ($1,003) SO $2.968 SO $0 ($145) ($1,184) ($338) ($87) $2,029 $1,412 $7.491 $2,356 $854 171 282 353 $1,568 20.5% 15.0% 18.0% 21.0% 18.3% ($417) 29% $1,044 850 $1.23 $1031 524 878 1.117 $5,180 18.5% 13.4% 15.2% 18.9% 16.2% ($1,341) 28% $3,403 851 $4.00 63.66E 760 1.105 1.353 $6,531 20.8' 17.6' 17.8" 19.8' 18.6% ($1.681 28% $4,424 850 $5.20 $0.15 $716 $859 109 144 204 246 259 295 $1,190 $1,452 17.5% 20.5% 12.0% 14.5% 14.0% 17.0% 18.0% 19.5% 15.1% 17.8% M3101 ($384) 29% 29% $961 $774 850 850 $0.91 $1.13 0.91 1.11 $0.15 $0.15 $0.18 $0.63 $0.72 (5437) l$172) $4,447 $954 ($1934) ($643) ($2,870) ($674) $2,968 $0 ($1,754) ($514) ,2$ 356 $2,123 ($116) ($492) $1,183 $1,009 ($750) ($773) ($750) ($773) $0 $0 ($127) ($127) $2,429 $2,538 $548 ($376) (6232) $2,147 $5,294 $6,468 ($813) ($2,979) 43252, ($813) ($3,010) ($3,252) $0 $0 $0 ($152) ($320) ($609) $3,721 $3,721 $6,328 $651 $2,613 157 526 209 698 264 877 $1,182 $4,285 17.0% 17.2% 15.4% 13.5% 14.9% 13.4% 18.9% 17.3% 15.5% 14.6% ($278) ($1,057) 26% 27% $798 $2,189 854 902 $0.93 $3.15 0 En $0.15 $0.53 $602 100 146 211 $970 15.4% 11.6% 11.2% 16.4% 13.2% ($229) 27% $623 853 $0.73 10257 10.509 10.753 10.949 11.322 $27,410 $27.684 $27,418 $27,948 $29,223 4,820 4.820 4,820 7,816 7,816 15.765 15.710 15.337 12.788 13.581 11.322 11.463 11.688 11.922 12.179 $29,223 $29,256 $30,178 $30,970 $32,090 7,818 7,816 7,816 7,816 7,816 13.581 13.725 14,372 15.207 16.099 12.179 $32,090 7,816 16.099 13.011 $36,353 7,816 19.914 $88 $0.09 $1193 ($336) $0.361 $741 $1,039 $1 .22 ($182) $1,513 $1 .68 $2,052 $433 $0.51 $932 $236 $0.28 51.226 $1,335 $1.57 $369 $2,315 $2.72 $3,124 $3,216 $3.78 $4,255 $16.98 $2.336 23.4% 12.9% 19.2% 17.9% $16.87 $16.53 $14.30 52.791 $3,408 $6,325 23.5% 23.9% 37.9% 15.1% 18.2% 33.1% 15.9% 17.4% 21.2% 14.8% 15.6% 17.1% $15.90 $5,460 36,5% 28.7% 24 2% 18.39. $15.06 $16.09 $16.91 $5,460 15.693 15.387 36.5% 36.3% 35.2% 28.7% 29.3% 27.3% 19.4% 18.3% 22.0% 1&6% 14.4% 17.2% $17.89 $5,278 33.9% 25.8% 26.0% 20.4% $18.94 $4,095 32.7% 20.3% 26.7% 21.8% $18.92 $4,095 32.7% 20.3% 22.9% 18.7% $23.43 $1,488 28.2% 7.0% 24.6% 22.6% a $411 $0.44 $634 $399 $0.45 $859 a $311 $0.36 $598 Source: Company reports. Bloomberg. J.P. Morgan estrnams. 8 EFTA00301090
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EFTA00301083 | EFTA00301089 J. David Anderson_PE_CFA North America Equity Research 12 June 2014 J.P.Morgan that complement the mature field business around artificial lift (ESPs or PCPs) or chemicals. That said, there was a sense of frustration that more deals haven't presented themselves...then again, with the business outlook as strong as its been in years (if not as long as we've covered the company), Halliburton doesn't need much external help. 7 EFTA00301089
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EFTA00301083 | EFTA00301088 J David Anderson PE. CFA North America Equity Research 12 June 2010 J.P.Morgan need to be properly compensated in contracts and justify a measured pace. Perhaps the most challenging aspect of these contracts is establishing a base-line for measuring the incentive portion of the contract. In other words, assuming a field increases production, how much credit goes to Halliburton for the increased production versus what would normally be achieved? Another issue is establishing the base-line for environmental risk to assure the company is only responsible for what takes place under their scope and not taking on legacy environmental risk. Swirling currents in Latin America. Latin America is arguably the one "soft spot" in the Halliburton story as margins have disappointed in recent quarters. But while we believe the issues have been ring-fenced, the major countries in the region face unique sets of issues that will take some time to resolve. Brazil is the biggest concern with activity substantially below what was agreed upon when the drilling contract was signed in 2012. Recently, Petrobras has agreed to retender the contracts, but the timing is in question. Assuming the contracts are re-tendered in 2H14, Halliburton should see margin improvement by 2Q15 as costs are right-sized. The big issue will likely be around price as Halliburton presumably priced the initial contract lower based on the higher expected activity levels. With reforms waiting for secondary laws to pass over the next month or two, Mexico will be a growing opportunity for Halliburton, particularly if service companies are the first to be offered contracts in unconventional work. We note that our understanding was the offshore market would be the first to be offered with 1OC's partnering with Pemex in both shallow and deepwater. Lastly, Venezuela may be showing some signs of improvement with the recently negotiated deal with PDVSA. Together with Schlumberger and Weatherford, $2bn in work has been agreed upon, which will include payment on receivables. Many Options with Balance Sheet and Cash Flow. We believe free cash flow generation is becoming the defining topic among large cap service companies, and has contributed to the re-rating of the stock over the past 6 months (in addition to oil prices and North America, of course). Last fall, Halliburton recapitalized the balance sheet with a $3.0bn debt offering and subsequent $3.3bn share buyback, but with net debt/cap at 29% as of 1Q14, investors shouldn't expect a repeat re-cap this fall. Instead, share buybacks will be coming from operating free cash flow, essentially paying out anything in excess of the $1.5bn in cash needed to run the business. As of 1Q14, Halliburton reported $2.1bn in cash on the balance sheet, with $1.2bn of it set aside for a Macondo settlement, which is expected to be resolved within the next 12 months. Mr. McCollum noted that the dividend currently paying out the low end of a stated 10-15% of net income, suggesting investors should expect an increase in the coming quarters (we model +20% to $0.18/qtr in 4Q14), with excess cash going towards share repurchases. With the company targeting 30-35% of operating cash to be paid out in total, this implies over $2bn in buybacks in 2014 (3/4.32mm shares at $70) and another 42.5bn in 2015, which would add --$0.15/sh to 2014 EPS and $0.35/sh to 2015. Mr. McCollum expects capex to remain relatively flat over the next several years. He indicated North America is still the best place for the incremental dollar of spending for growth, but even if they dialed up pressure pumping capacity, it would only raise capex by 10% or so. Interestingly, one of his bigger balance sheet concerns is having available room for M&A, which would either focus on technologies or product lines 6 EFTA00301088 Epstein Web iOS app on the App Store.
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EFTA00301083 | EFTA00301087 J navirlAndprgnn PF CFA J.P.Morgan North America Equity Research 12 June 2014 Figure 5: Halliburton's North American Operating Margins 30% 25% 20% 16.3w ISIw 15:1% 15% 10% 5% I 11 1012 2012 3012 4012 1013 2013 3013 4013 1014 2014 3014 4014 1015 2015 3015 4015 Source: Company reports and J.P. Morgan esamales. The rest of the 300bp non-pricing margin improvement by 2016 will come from internal measures derived from the Frac of Future and Battle Red initiatives. As the US land market moves further into development mode, we expect superior logistics to play an increasing role in improved margins. According to Mr. McCollum, Halliburton had the fifth largest logistics operations in the United States (behind Coca Cola, Pepsi, and WalMart), with plans to expand significantly over the next several years. Halliburton currently owns 3,500 rail cars to transport proppant to well sites, which will double to 7,000 cars, while 2/3rds of the 18,000 new hires globally this year will be in North America. We believe this gives the diversified service companies (which includes Schlumberger and to a lesser extent Baker Hughes) a distinct advantage over the smaller players. In an isolated example, a customer in the Marcellus stopped using Halliburton over pricing, but struggled to replicate operations and had to hire 7 smaller companies instead. Not a lot of concerns about IOC slowdown. The biggest concern investors consistently voiced was the impact from the "capital discipline" mantra that many 10Cs have repeated over the past 6 months. Despite 20-25% of total revenue generated from 10Cs, Halliburton continues to forecast low double digit spending growth out of the Eastern Hemisphere this year (consistent with our forecast) and has yet to see a reduction in spending or activity levels offshore. In fact, the deepwater market is progressing about how they thought it would: slow and steady. The company believes that most of the overcapacity in the deepwater rig market can be traced back to Brazil, which some had expected to reach 70 deepwater rigs by now. While there is a chance that Brazil could pick up the slack and start growing again in 2016, Halliburton continues to model modest offshore growth the next several years and does not see excess service or equipment capacity in the market, other than rigs. Increasing 1PM opportunities with NOCs. One of the more compelling growth opportunities for Halliburton over the next several years is pursuing integrated project management (1PM) work outside the U.S. With one project underway (Malaysia), another poised to begin (Humapa in Mexico), and third under negotiation (Ecuador), national oil companies are getting creative, looking to use the large cap service companies' strong balance sheets as a means for funding activity. Mr. McCollum appeared comfortable that increases in working capital won't be onerous to Halliburton's balance sheet (will have to keep a close eye on receivables), but is clearly aware of the multitude of risks that 1PM projects bring. Risks that include commodity prices, currency, sovereign, reservoir, and environmental, each of which 5 EFTA00301087
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EFTA00301083 | EFTA00301086 a David Anderson. PE. CFA North America Equity Research 12 June 2010 J.PMorgan accelerated. While this is lowering HAL's operating costs and increasing effective capacity by reducing downtime from maintenance, larger scale capacity additions are now being considered. Over the next month, the company plans to start testing higher pricing as contracts roll over, with success likely resulting in new capacity additions. Signs are clearly pointing towards pricing moving higher in 2H 14 as Halliburton's utilization improved to 80% on 24-hour work in 1Q14 from 75% in 4Q13, and all of its horsepower is committed through October. The company indicated three signs for contractual pricing to move higher: • Cost recovery from customers. On the majority of contracts, Halliburton is now able to pass through higher labor and logistics costs. • Improvement in the transactional market. They are starting to see spot pricing moving higher — not only are we hearing it from the second tier players (CJES), but our quarterly survey of US E&Ps also confirms the trend. • Calendar leverage. When Halliburton starts to control the calendar and telling customers when they can schedule the job instead of being told, then pricing leverage is clearly taking hold. We're not there yet. Halliburton is wrestling with this question: can they add capacity but still benefit from pricing increases or at least hold pricing steady? From an internal standpoint, as long as returns remain above cost of capital, capacity should be built and market share should be gained. But looking more broadly at the market, would it be prudent for Halliburton to seek to drive the smaller players out by adding capacity and putting pressure on their returns? The risk is if it backfires because the Tier 2 players don't seem to care about returns in the first place and cheap financing is at their fingertips allowing them to build without recourse. Confident in hitting margin targets. Halliburton's analyst day last November was notable for the aggressive North American margin targets set for 2014 and over the next 3 years. Mr. McCollum acknowledged this year's targets were a bit of a stretch when first announced (and then reiterated on the following earnings conference calls), but they now appear to be well in hand. Notably, none of the 200bp Y-Y margin improvement by 3Q14 assumes any pricing improvement, instead accomplished through costs and supply chain: I. About half of the improvement is from improved supply chain, primarily guar pricing and potentially sand; 2. Realized cost savings from the internal mobility project that streamlines back office functions in the field; and 3. The ongoing Q10 pump rollout that reduces maintenance costs by 30% (all expensed). Keeping in mind 1Q14 NAM results included 75bp of price degradation as contracts rolled over, any pricing increases in 2H will immediately result in higher incremental margins. Additional margin upside could come from Halliburton's ability to negotiate better proppant costs with suppliers. 4 EFTA00301086
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EFTA00301083 | EFTA00301085 J. David Anderson. PE. CFA J.P.Morgan North America Equity Research 12 June 2014 Figure 3: North America Pressure Pumping Capacity (Million HHP at Year End) 25 "•6.8mm HHF, was added in 2010-2011 or 1/3 of current capacity 20 15 10 5 0 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014E Source: PacWesl ardJ.P. Morgan. With promising pricing signs, will HAL put the Tier 2 players in their place? In describing the North American market, Mr. McCollum depicted a more stable pressure pumping market than in the past. While he does expect the market to overbuild again, it won't get to the point of 3O% overcapacity as in the past. This is partly because pricing increases won't be the "hockey stick" that drove the flurry of capacity additions from the smaller players, but it may also be a result of greater manufacturing capacity on pumps. But rather than showing concern about recent announcements of capacity additions (PacWest estimates 1.1mm of net HHP in NAM to be added in 2014), the company is more perplexed at the rationale behind the orders. Noting that Halliburton is the low cost operator in the market, the company is generating returns marginally above cost of capital (11%) on the current —15% EBIT margins. In other words, without substantial pricing increases, the market is adding capacity at sub-cost of capital returns, which could snuff out pricing improvements before it even takes hold. Figure 4: North America Operating Margins by Company SLB HAL BHI WFT —CJES 40% 35% 30% 25% 20% 15% 10% 5% 0% 2006 2007 2008 2009 2010 2011 2012 2013 2014E 2015E Source: Company rapoils and J.P. Morgan esamales. With this backdrop, would it make sense for Halliburton to start adding material capacity to disincentivize the smaller players from adding more capacity? The answer may be yes. Until now, Halliburton hasn't been adding net capacity, instead replacing existing pumps with the new QIO design, which requires 30% less maintenance with a 2-1Ox longer wear life than competitor designs (PacWest estimates pumps generally last for about 5,000 hours). Currently, 20% of the fleet is outfitted with the Q 10, but now plans to reach 50% by year end 2015 may be 3 EFTA00301085
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EFTA00301083 | EFTA00301084 J. David Anderson, PE. CFA J.P.Morgan North America Equity Research 12 June 2014 Halliburton on the Road After spending last week on the road in Europe with Halliburton CFO Mark McCollum, our conviction as one of the top names to own in services has only grown stronger. North America market may be tighter than you think. Not surprisingly, most investor questions centered on the state of the North American land market, which is clearly showing improvement across the board. Considering the U.S. onshore rig count at 1,787 (+6% Y-Y) is where they thought it would end the year (as did we), higher E&P spending in the Permian is the obvious driver. In March volumes pumped were 30% higher y-y on a 15% increase in the number of frac stages; however, the increased service intensity is limited to the Bakken, Eagle Ford, and Niobrara with the Permian in an earlier stage of development. Figure 1: US Land Rig Count Veil Oil 2.500 ti Hor Oil lHor Gas to Dir Gas —%Hor/Dir 2000 Figure 2:US Frac Stages (L-Axis) & US Wells Frac'ed (Rash Forecast 85% 600.000 Frac Stages —Wells Frac'ed 35,000 1.500 75% 400.000 1.000 70% 300.000 500 65% 0 60% C' # # Oa. 41# 0 .O .O I # I& I I I Source: Baker Higbee and J.P. Megan. Despite its forecast for moderate +3% CAGR growth in wells spud and wells frac'ed in NAM from 2013-2016, PacWest forecasts +12% CAGR in total stage counts driven by a continued shift to horizontal drilling (forecasts +12% CAGR for horizontal wells fracied), increased lateral lengths, and decreased stage widths. 30,000 80% 500.000 4% 4. / 1 25,000 20,000 15,000 200.000 100.000 10,000 1 1 1 0 2011 2012 2013 Source: PecWesl andJ.P. Phnom 5,000 I 2014E 2015E 2016E 0 Mr. McCollum estimates the pressure pumping market has about 10-12% excess capacity currently, cut in half from the 22% overcapacity seen a year ago. Notably, this contrasts the more bearish analysis from PacWest Consulting that estimates utilization at 81% in 2014, with the difference in views likely coming from two sources (see our June 4th note "Consultants Provide Frac Market Update: Modest Pricing Increases Offiet by Cost Recovely"). First, customers are demanding more horsepower on site from the second tier pressure pumpers. Second, while true horsepower attrition levels may have been overstated historically pressure pumping fleets require an overhaul every 2 to 3 years. Therefore, with an estimated 6.8mm net HHP in capacity added in NAM during the 2010.11 timeframe, effective capacity may be quite a bit less than the 17mm HHP is stated industry capacity. 2 EFTA00301084
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EFTA00301083 | EFTA00301083 J.P. Morgan North America Equity Research 12 June 2014 Overweight Halliburton HAL, HAL US Price: $66.94 Few Holes in a Story That Keeps Getting Better A Price Target: $78.00 Previous: $77.00 We spent last week on the road in Europe with CFO Mark McCollum, which reinforced our view that the bull case on Halliburton continues to strongly outweigh any of the bear arguments, of which there are few. With the North American pressure pumping market tightening, HAL is going to be testing pricing in the coming months, providing upside to margin targets. We edged up 2014/2015 EPS above consensus to $4.00/$5.20, with an additional $0.15/$0.35 in EPS upside from share buybacks. Our detailed note begins on Page 2. • With the North America market tightening, HAL is starting to push pricing...will they put Tier 2 players in their place with new capacity? With only 10-12% excess industry capacity and 80% of HAL's hp on 24 hrs, the time is now to start pushing pricing. If successful, HAL likely starts adding capacity in addition to accelerating the Q10 pump rollout, which should make the tier 2 players nervous in light of HAL's considerable cost advantage. • Few concerns about an IOC slowdown, emerging IPM opportunities with NOCs. A lot of talk about IOC capital discipline, but Halliburton isn't seeing a slowdown in the offshore market, nor do they see excess service capacity. NOCs are getting more creative in looking to fund activity with service company balance sheets, creating a growing opportunity set for HAL that must be balanced against higher project risk. - Swirling currents in Latin America. The one soft spot is LatAm where margins should appreciably improve in 2015. Petrobras has agreed to re-tender the drilling contracts on lower activity levels, with costs right-sizing by 2Q15. Mexico reform is getting close and onshore service contracts could materialize in 2H14 followed by IOC offshore tenders in 1H15. Even Venezuela is improving with a recent agreement on receivables and additional activity. Oil Services and Equipment J. David Anderson, PE, CFA AC Bloomberg JPMA ANDERSON <GO' William S Thompson Samantha Hoh, CFA J.P. Morgan Securities LLC Price Performance 70 * Asia 10.13 Neal INM4 Me — HAL sten Oa (0.1 StP500 (teemed) YID 1m 3m 12m Ate I 33.9% SA% 20.1% 59.2% Rel I 234% 2S% 16.2% 39.2% • Raising EPS estimates slightly, more upside from buybacks. We raised 2014/2015 EPS to $4.001$5.20 from $3.9515.10 primarily on modest tweaks to our NAM margin and revenue progression, but could see upside on buybacks. We expect HAL to raise its dividend in the coming quarters (we model +20% to 50.18/qtr in 4Q14) to stay within 10-15% of net income but with plans to distribute 30-35% of operating cash flows, we could see -$2bn in buybacks in 2014 (would add —$0.15 to our '14 EPS) and another 42.5bn in 2015 (adds —$0.35 to our '15 EPS). Haillburton Company (HAL;HAL US) FYE Dec 2013A 2014E (Prey) 2014E (Cuff) 2015E (Prey) 2015E (Cuff) EPS (S) 01 (Mar) 0.67 0.73A 0.73 0.91 02 (Jun) 0.83 1.13 03 (Sep) 04 (Dec) 0.93 1.18 FY 3.15 3.95 Bloomberg EPS FY (s) 3.10 Source: Company data. Bloomberg. J.P. Morgan estimates. 0.73A 0.91 1.13 1.23 4.00 3.98 1.12 1.22 1.32 1.44 5.10 1.14 1.24 1.35 1.48 5.20 5.10 Company Data Price ($) Date Of Price 52-week Range ($) Market Cap ($ mn) Fiscal Year End Shares 0/S (mn) Price Target ($) Price Target End Date 66.94 11 Jun 14 67.35-40.12 62,321.14 Dec 931 78.00 31-Dec-14 See page 11 for analyst certification and important disclosures. J.P. Morgan does and seeks to do business with companies covered in its research reports. As a result, investors should be aware that the firm may have a conflict of interest that could affect the objectivity of this report. Investors should consider this report as only a single factor in making their investment decision. www.jpmorganmarkets.com EFTA00301083 Epstein Web iOS app on the App Store.
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