The streets of London may not be paved with gold but when it comes to modelling, opportunities in the capital certainly come knocking! Since first launching our agency over 35 years ago, Models Direct has been busily sending models of all types along to assignments right across Britain’s biggest city. And that includes a wealth of work for our young…

Commercial modelling is scattered all across London. When you hit the heart of the busy city, travel on the iconic underground or walk through the streets of high and low-rise developments, you’ll see all sorts of out-of-home (OOH) advertising. Here are a few examples: Billboards (print and digital)Bus and bus shelter advertising (they’ll be travelling past you or looking straight at you when you’re waiting for your next ride)

Fashion needs fresh blood, and London is the most creative place for that — Donatella Versace. When you have one of the top pioneers and visionaries in fashion tell you that London is the place for creativity, you know that every word is solid. London is the city to be when it comes to inspiring fashion. Its fashion-forward dress sense makes it one of the world’s stand-out capitals in the industry.