#messaging
I absolutely want Schumer to go, 1000%. If Jeffries stays, sure hope he & his team get a sitdown from someone who tells them the Dem messaging apparatus--& his messaging in particular-- is v extremely bad.

If top Dems hate Mamdani (dumb but oh well), idc--his messaging is the gold standard, DO THAT
if jeffries wants to start talking the talk to secure his spot as speaker, that's cool, but if he doesn't end up walking the walk he better be prepared for people to go absolutely ballistic
November 8, 2026 at 7:54 PM
excellent messaging, sir
DOUTHAT: Your net worth went up by $3 billion

TRUMP: So did everyone’s

DOUTHAT: My net worth did not go up by $3 billion

TRUMP: You should’ve owned stock. I have a lot of money. Far more than I ever thought I’d have
November 9, 2026 at 12:41 AM
that is correct messaging

don't play polite patty cake with sociopathic fascists
Q: I’m told that Vivek Ramaswamy left you a congratulatory phone call. Have the two of you spoken?

Governor-elect Amy Acton: We can’t normalize behavior like this. It was so beyond the pale, so no, I have no intention of speaking to him. Leaders’ words matter and we need to hold folks accountable.
November 6, 2026 at 5:11 PM
This is, like, perfect messaging
El-Sayed: "If he wants to pass Trumpcare for All, which will guarantee healthcare to everyone, and put his name on it like he's putting his name on everything, I'm game"
November 8, 2026 at 3:06 PM
"Only losers didn't get rich this year" is sure to be popular messaging.

Trump used to be a lot better at this.
DOUTHAT: Your net worth went up by $3 billion

TRUMP: So did everyone’s

DOUTHAT: My net worth did not go up by $3 billion

TRUMP: You should’ve owned stock. I have a lot of money. Far more than I ever thought I’d have
November 9, 2026 at 1:20 AM
Dems need loud and effective messaging on this 💙🖖🏻
November 7, 2026 at 4:07 PM
The best messaging for today would be wellness check for the white house and create a public option
November 7, 2026 at 7:47 PM
THIS IS THE MESSAGING! 👏🏽👏🏽👏🏽
🔥 @raskin.house.gov : “Accountability vs. Affordability is a false dichotomy— they’re the same thing.”

Raskin points out Trump’s corruption and pointless war is why things are expensive, so Dems holding corruption accountable and addressing affordability is not an either/or, it’s BOTH.
November 6, 2026 at 1:54 AM
@gallego.senate.gov now that's the messaging we need, both Elon and russians with a single swipe
November 7, 2026 at 6:19 PM
To the extent that public messaging is part of the job, it's only in service of achieving one of those three goals: sometimes messaging helps keep the caucus together on votes, or win elections. So you might add (4) coordinate the party's messaging, but it's not really a core part of the job.
November 8, 2026 at 8:01 PM
You all want him to be direct in his messaging so there you go.
Future Speaker Jeffries calling a thing a thing and I’m glad it’s out in the open.
November 8, 2026 at 7:01 PM
Midterm messaging remains on point
Trump: "If people ever got tired of me in the US, I'll move to Israel and become prime minister"
November 3, 2026 at 1:45 PM
As a general messaging rule, when you use the terms employed by the hateful side? You're helping them.
Hot take: using "biological" before a gender is utterly meaningless and has no point other than prejudice and bigotry. I'm a "biological" woman. I'm not an android. I'm a biological life form, and I'm a woman, so I'm a biological woman, and I'm no less a biological woman than any cis woman.
November 8, 2026 at 2:04 AM
definitely. i patently reject any messaging that doesn’t acknowledge we can be multitrack thinkers.
Do BOTH! Not that hard. But 100% must hold these criminals accountable.
November 6, 2026 at 2:26 AM
I called my normielib parents today and they complained about jeffries and schumer’s messaging unprompted if you want to know how that’s going over so far
avg bluesky user: don’t call it “revenge” when it’s accountability under the law. framing matters.

your aunt on facebook: I want my nazi scalps
November 5, 2026 at 2:41 AM
it's incredible how Trump's messaging is unchanged despite the midterms. He's still saying the last two years are the best in history. Voters disagree!
November 5, 2026 at 9:30 PM
i've been skeptical of "affordability" messaging since day 1. i'm not above cynical messaging but you can't reduce prices (other than marginally by stopping actively exacerbating them with tarrifs/etc). this is not the brand you want
November 9, 2026 at 1:16 AM
When Schumer and Jeffries *are* messaging they're not doing it to shore up the base, they're doing it to shore up the middle. BY DEFINITION, their messaging is going to be more ideologically moderate than the base wants. Because that's the message they need to send in order to win votes,
November 8, 2026 at 8:01 PM
Dems need their own messaging because the MSM will not help them.
November 7, 2026 at 4:10 PM
Let's talk about each one. First, messaging. Remember, Jeffries' and Schumer's core job is NOT to message to the democratic base. it's their job to win votes & elections. And mostly that means messaging to the country's median voter, or more precisely the voters of the median member of Congress.
November 8, 2026 at 8:01 PM
"They had to run anti-trans messaging to win" is the new "it's inevitable, just lie back and enjoy it."
November 9, 2026 at 2:18 PM
MESSAGING MESSAGING MESSAGING DEMS ARE DOING MESSAGING WRONG MESSAGING MESSAGING

…wait Dems won? Massively? And the Dem minority leadership didn’t really change messaging?

FURTHER PROOF THAT DEMS NEED TO MESSAGE BETTER!!!111!!!!!!!!
November 4, 2026 at 3:28 PM
Lots of the most prominent members of the Dem class of 2026 are now just stating plainly, over and over, that they feel no obligation to perform rituals of civility for odious scumbags.

It's a tectonic shift in political messaging, and one with—it seems to me—real policy implications.
Q: I’m told that Vivek Ramaswamy left you a congratulatory phone call. Have the two of you spoken?

Governor-elect Amy Acton: We can’t normalize behavior like this. It was so beyond the pale, so no, I have no intention of speaking to him. Leaders’ words matter and we need to hold folks accountable.
November 6, 2026 at 5:45 PM
Just in recent weeks: a near-massacre of a Hindu temple, a hate attack on *children* at a Diwali celebration by a J6 predator pardoned directly by Trump, and a GOP candidate in Texas explicitly targeted us for hate *in his campaign messaging*. ZERO Republicans were asked to disavow South Asian hate.
November 8, 2026 at 11:30 PM
Monday was the first day Texas electeds could prefile bills for next session.

One of the first is a repeal of the trans youth care and abortion bans.

It stands little chance in the Republican Senate.

But it will be an important messaging bill moving forward.

Subscribe to support our journalism."
On Day One Of Blue Texas, A Bill To Repeal The Abortion Ban And The Trans Youth Care Care Ban Filed
The bill stands little chance in the Republican controlled Texas Senate, but may be an important messaging exercise for Democrats post-election.
www.erininthemorning.com
November 9, 2026 at 8:06 PM