#project3agency
In "LOYALTY.", Kendrick and Rihanna turn trust into modern #mythology

Through dangling off skyscrapers, defeating shadow doppelgängers, and surviving car crashes, the video frames unshakeable devotion as an untouchable, immortal power 🌀🔻

How far are you willing to go?
#project3agency
Kendrick Lamar - LOYALTY. ft. Rihanna
YouTube video by KendrickLamarVEVO
youtu.be
August 31, 2026 at 2:09 AM