Tom Finley
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tomfinley.com
Tom Finley
@tomfinley.com
ALX VA // webdev // design // marketing

https://tomfinley.com
Reposted by Tom Finley
Holy cow! This may be the weather photo of the year.

Double rainbow, orange sky over Nationals Park Friday evening.

Absolutely amazing capture by Alex Warofka.
June 13, 2026 at 12:56 AM
Reposted by Tom Finley
We declare WINTER OVER.

After a long and often harsh season — punctuated by persistent cold, stubborn snow and ice, and a late-season chill this week— the pattern ahead has shifted.

Link to full story: www.washingtonpost.com/weather/2026...
It was a long, harsh winter in D.C. We can finally call it over.
We can officially declare the start of spring.
www.washingtonpost.com
March 19, 2026 at 4:24 PM
Homer needs a new home!

My friend and his family are currently fostering Homer, a 4-mo old puppy, who is a really good boi as evidenced by these pictures (but my friend affirms it). If you’re in the DC/NoVA area, check out Homer’s adoption page:

www.lostdogrescue.org/animal/homer...
March 17, 2026 at 12:59 PM
WooCommerce patterns for Ollie are here!

The 2-man team at OllieWP has spent the better part of a few months grinding away at releasing a better paradigm for WooCommerce in Gutenberg blocks.

Give it a look, give them some love (or better yet — money)!

olliewp.com/ollie-for-wo...
Ollie for WooCommerce – Ollie WordPress Block Theme
A new way to build your eCommerce shop Quickly design and launch a beautiful, fast-loading WooCommerce store in WordPress — no page builder, no developer requir
olliewp.com
March 11, 2026 at 3:42 PM
Hey #WordPress folks — if you're a theme tinkerer or work in a freelance/agency setting where you've relied on WPEngine/StudioPress's now-defunct pattern manager, I've got some good news for you: I've dusted it off and given it some much-needed updates!

github.com/tomfinitely/...
GitHub - tomfinitely/pattern-manager: Manage your theme's pattern PHP files the easy way, with Pattern Manager by WP Engine.
Manage your theme's pattern PHP files the easy way, with Pattern Manager by WP Engine. - tomfinitely/pattern-manager
github.com
March 11, 2026 at 3:12 PM
Oops, I did it again.

Built a Claude-powered SERP Optimizer — point it at a domain, it pulls your metadata and generates smarter titles, H1s, and meta descriptions with a live Google preview.

No setup. Runs in the browser.

claude.ai/public/artif...
WordPress SEO Optimizer - AI-Powered Meta Tags & SERP Preview Tool
Optimize WordPress SEO titles, meta descriptions, and H1 tags using Claude AI. Analyze GSC data, discover pages, and get AI suggestions to improve click-through rates.
claude.ai
March 5, 2026 at 1:12 AM
Got a shout in Gutenberg Times this morning… Have you given Block Zapper a whirl? #wordpress

tomfinley.com/stop-rebuild...
February 28, 2026 at 2:16 PM
Uploading an image to a site or ESP isn’t the same as optimizing it. Some platforms handle it well. Others quietly degrade your work.

I broke it down, plus a simple workflow to get it right before ever hitting upload

prufcreative.com/a-smarter-im...

#WordPress #EmailMarketing #ImageOptimization
A Smarter Image Optimization Workflow
Most platforms don't compress your images as much as you think. Learn how WordPress, Webflow, Wix, Squarespace, Shopify, Mailchimp, and Constant Contact actually handle image optimization — and how to...
prufcreative.com
February 26, 2026 at 4:36 AM
From my analytics I can tell my Block Zapper post has broken containment, but what do you mean I have to wait a day to figure out where this happened?

tomfinley.com/stop-rebuild...
Stop Rebuilding WordPress Block Patterns From Scratch — Use Block Zapper | Tom Finley
Stop rebuilding WordPress block patterns from scratch. Block Zapper clears custom attributes selectively — so patterns actually work as starting points.
tomfinley.com
February 25, 2026 at 3:27 PM
Remember when they said Bluesky would never work?
February 21, 2026 at 8:32 PM
Remember when Subtle Patterns was the 🐐?
February 21, 2026 at 8:17 PM
I heard we're bringing back textures and skeuomorphism this year... #webdesign
February 21, 2026 at 7:49 PM
Ever strip a WordPress block pattern down to zero just because the custom attributes were a nightmare to clear? There's a tool for that. Block Zapper lets you zap specific attributes while preserving what you actually want to keep — images, backgrounds, structure.

tomfinley.com/stop-rebuild...
Stop Rebuilding WordPress Block Patterns From Scratch — Use Block Zapper | Tom Finley
Stop rebuilding WordPress block patterns from scratch. Block Zapper clears custom attributes selectively — so patterns actually work as starting points.
tomfinley.com
February 20, 2026 at 4:42 PM
GitHub - tomfinitely/block-zapper: A powerful container block that allows you to group other blocks and reset their custom properties with a single click.A powerful container block that allows you to group other blocks and reset their custom properties with a... https://tomfinley.com/?p=174373
March 5, 2026 at 6:34 PM
Hit a wall for a couple days on my #WordPress website relaunch where Safari (MacOS and every iOS browser) was italicizing an Adobe Typekit variable font, that should've rendered as upright.
February 19, 2026 at 4:42 PM
Hey web nerds. Have you noticed unusual web traffic in your analytics from Lanzhou, China and/or Singapore lately? Well, it's not just you...

www.wired.com/story/made-i...
A Wave of Unexplained Bot Traffic Is Sweeping the Web
From small publishers to US federal agencies, websites are reporting unusual spikes in automated traffic linked to IP addresses in Lanzhou, China.
www.wired.com
February 14, 2026 at 4:25 AM
@jacobsberg.bsky.social pursuant to your interests… 🙃

www.ndtv.com/world-news/n...
www.ndtv.com
January 2, 2026 at 5:43 PM
Reposted by Tom Finley
If you see this repost this with your model of positive masculinity
December 6, 2025 at 2:38 AM
Reposted by Tom Finley
I've really struggled with the new colours stuff in CSS but editing this series for Kevin has instilled a confidence I never thought I'd had.

I'm even more convinced that designers need to be getting into CSS as a serious tool.
December 2, 2025 at 3:10 PM
Reposted by Tom Finley
✨ I just published a new post, and it’s all about one of the most mind-blowing new CSS features: subgrid.

Honestly, when I first heard about subgrid, I figured it’d be a convenient little utility. I had no idea it would solve one of the most longstanding issues I’ve had with CSS. 😮

Check it out:
Brand New Layouts with CSS Subgrid • Josh W. Comeau
Subgrid allows us to extend a grid template down through the DOM tree, so that deeply-nested elements can participate in the same grid layout. At first glance, I thought this would be a helpful conven...
www.joshwcomeau.com
November 25, 2025 at 4:40 PM
Reposted by Tom Finley
He said "Amen" straight into the drop

Lmao Pope Leo threw a rave for an archbishop's 75th birthday this is kind of incredible
November 20, 2025 at 4:22 PM
Is John Hamm literally in everything these days or is it just me?
November 13, 2025 at 3:08 AM
11 years later and Sia’s “Elastic Heart” still slaps so hard…

youtu.be/KWZGAExj-es
Sia - Elastic Heart feat. Shia LaBeouf & Maddie Ziegler (Official Video)
YouTube video by SiaVEVO
youtu.be
November 5, 2025 at 5:49 AM
Reposted by Tom Finley
side point but the idea that if you make a human grade robot intellect it will do whatever you say without protest seems underexamined
Even if you were willing to buy that an LLM/Gen AI tool has human-like intellect, you’re still left with the fact that an LLM doesn’t NEED a job to remain alive under capitalism, but a human does.

morality-wise, surely many would agree that humans should thus be given priority for jobs due to need
November 2, 2025 at 5:37 PM
Please never put in the paper we cost the shareholders money because sunk cost fallacy
October 25, 2025 at 10:12 AM