Every strategy I build for founders sits on the same four foundations:
1. The narrative
2. The offer
3. The customer journey
4. A qualifying methodology
Then comes the strategy, which is different for every company and the only thing that changes.
Every strategy I build for founders sits on the same four foundations:
1. The narrative
2. The offer
3. The customer journey
4. A qualifying methodology
Then comes the strategy, which is different for every company and the only thing that changes.