I guess there's no real solution to this since cinemas are hardly gonna turn down people who want to buy tickets, and since nobody actually objected it's really only a prison of the maternal mind. I just wanted to grumble at how even advertised babyfriendly spaces don't always feel that way
January 21, 2025 at 2:49 PM
I guess there's no real solution to this since cinemas are hardly gonna turn down people who want to buy tickets, and since nobody actually objected it's really only a prison of the maternal mind. I just wanted to grumble at how even advertised babyfriendly spaces don't always feel that way
Breastfeeding anytime, anywhere—because babies don’t wait. Let’s build a world where every parent feels supported however they feed their babies #BabyFriendly #WorldBreastfeedingInPublicDay
February 22, 2025 at 4:46 PM
Breastfeeding anytime, anywhere—because babies don’t wait. Let’s build a world where every parent feels supported however they feed their babies #BabyFriendly #WorldBreastfeedingInPublicDay
Tired: Breast is best
Wired: Paid parental leave, eliminate #FirstFoodDeserts affordable childcare, mandate #BabyFriendly for all, #FICare in every #NICU, a national milkbanking system like we do for blood, more #NABBLM certified docs, free #IBCLC certification for Black and Indigenous communities
Wired: Paid parental leave, eliminate #FirstFoodDeserts affordable childcare, mandate #BabyFriendly for all, #FICare in every #NICU, a national milkbanking system like we do for blood, more #NABBLM certified docs, free #IBCLC certification for Black and Indigenous communities
November 18, 2024 at 4:10 PM
Tired: Breast is best
Wired: Paid parental leave, eliminate #FirstFoodDeserts affordable childcare, mandate #BabyFriendly for all, #FICare in every #NICU, a national milkbanking system like we do for blood, more #NABBLM certified docs, free #IBCLC certification for Black and Indigenous communities
Wired: Paid parental leave, eliminate #FirstFoodDeserts affordable childcare, mandate #BabyFriendly for all, #FICare in every #NICU, a national milkbanking system like we do for blood, more #NABBLM certified docs, free #IBCLC certification for Black and Indigenous communities
It was such an honour to present my journey with Family Integrated Care #ficare at the @unicefuk.bsky.social #babyfriendly conference today. @canadianpreemies.bsky.social
November 21, 2024 at 1:40 AM
It was such an honour to present my journey with Family Integrated Care #ficare at the @unicefuk.bsky.social #babyfriendly conference today. @canadianpreemies.bsky.social
Today we're sharing @makesmilkemma.bsky.social's post on @unicef.org exploring what’s normal in the first days of breastfeeding a newborn.
An interesting read for new and expecting mums - and for those who want an insight into the early days of breastfeeding.
www.unicef.org.uk/babyfriendly...
An interesting read for new and expecting mums - and for those who want an insight into the early days of breastfeeding.
www.unicef.org.uk/babyfriendly...
Guest blog: "Is this normal?" The first week with a breastfeeding newborn - Baby Friendly Initiative
In this guest blog, lactation consultant Emma Pickett explores what's "normal" in the first week with a newborn, and encourages mums to trust their baby and their own instincts.
www.unicef.org.uk
January 22, 2025 at 9:30 AM
Today we're sharing @makesmilkemma.bsky.social's post on @unicef.org exploring what’s normal in the first days of breastfeeding a newborn.
An interesting read for new and expecting mums - and for those who want an insight into the early days of breastfeeding.
www.unicef.org.uk/babyfriendly...
An interesting read for new and expecting mums - and for those who want an insight into the early days of breastfeeding.
www.unicef.org.uk/babyfriendly...
It's not waste if it'll save SNHS money long term. The baby box has lots of health info in it as well as a blanket, pads etc. The info helped raise breastfeeding rates - breastfed babies get better immunity+less health issues.
pmc.ncbi.nlm.nih.gov/articles/PMC...
www.unicef.org.uk/babyfriendly...
pmc.ncbi.nlm.nih.gov/articles/PMC...
www.unicef.org.uk/babyfriendly...
The health impact of Scotland's Baby Box Scheme: a natural experiment evaluation using national linked health data
Scotland's Baby Box Scheme (SBBS) is a national programme offering a box of essential items to all pregnant women in Scotland intended to improve infant and maternal health. We aimed to evaluate the e...
pmc.ncbi.nlm.nih.gov
December 11, 2024 at 5:02 PM
It's not waste if it'll save SNHS money long term. The baby box has lots of health info in it as well as a blanket, pads etc. The info helped raise breastfeeding rates - breastfed babies get better immunity+less health issues.
pmc.ncbi.nlm.nih.gov/articles/PMC...
www.unicef.org.uk/babyfriendly...
pmc.ncbi.nlm.nih.gov/articles/PMC...
www.unicef.org.uk/babyfriendly...
Nos bébés en ville ! Des études…. Du « babyfriendly » :p
February 21, 2026 at 6:19 PM
Nos bébés en ville ! Des études…. Du « babyfriendly » :p
🎉 ZSFG is the 2025 NICU of the Year + finalist for the Hospital of the Year – Lactation Impact Award!
As SF’s 1st #BabyFriendly hospital, we lead in equity-focused, evidence-based lactation care—serving families with heart + excellence.
#ZSFG #HealthEquity #Breastfeeding
As SF’s 1st #BabyFriendly hospital, we lead in equity-focused, evidence-based lactation care—serving families with heart + excellence.
#ZSFG #HealthEquity #Breastfeeding
July 18, 2025 at 5:01 PM
🎉 ZSFG is the 2025 NICU of the Year + finalist for the Hospital of the Year – Lactation Impact Award!
As SF’s 1st #BabyFriendly hospital, we lead in equity-focused, evidence-based lactation care—serving families with heart + excellence.
#ZSFG #HealthEquity #Breastfeeding
As SF’s 1st #BabyFriendly hospital, we lead in equity-focused, evidence-based lactation care—serving families with heart + excellence.
#ZSFG #HealthEquity #Breastfeeding
It's this week! @unicef-uk.bsky.social's Annual #BabyFriendlyConference is back in person in Telford Wednesday & Thursday at the #TelfordInternationalCentre. If you can't make it follow along here & with #BFConf. Timetable www.unicef.org.uk/babyfriendly...
November 10, 2025 at 12:43 PM
It's this week! @unicef-uk.bsky.social's Annual #BabyFriendlyConference is back in person in Telford Wednesday & Thursday at the #TelfordInternationalCentre. If you can't make it follow along here & with #BFConf. Timetable www.unicef.org.uk/babyfriendly...
1st Birthday baby-friendly card
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#homemade #1stbirthday #birthday #birthdaycard #birthdaycardideas #cardmakingideas #cardmakinghobby #sewing #sewingforkids #handsewn #embroidery #crafts #sewnwithlove #sewin #autisticartist #babyfriendly
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#homemade #1stbirthday #birthday #birthdaycard #birthdaycardideas #cardmakingideas #cardmakinghobby #sewing #sewingforkids #handsewn #embroidery #crafts #sewnwithlove #sewin #autisticartist #babyfriendly
October 26, 2025 at 4:43 AM
1st Birthday baby-friendly card
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#homemade #1stbirthday #birthday #birthdaycard #birthdaycardideas #cardmakingideas #cardmakinghobby #sewing #sewingforkids #handsewn #embroidery #crafts #sewnwithlove #sewin #autisticartist #babyfriendly
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#homemade #1stbirthday #birthday #birthdaycard #birthdaycardideas #cardmakingideas #cardmakinghobby #sewing #sewingforkids #handsewn #embroidery #crafts #sewnwithlove #sewin #autisticartist #babyfriendly
Nemáte tip na nějaký fajn babyfriendly ubytování? Ideálně v Čechách, ať to není přes celou republiku. Díky :-)
May 10, 2024 at 8:05 AM
Nemáte tip na nějaký fajn babyfriendly ubytování? Ideálně v Čechách, ať to není přes celou republiku. Díky :-)
Gregory: clarifying for audience what #BabyFriendly actually means=education for #informedchoice about infant feeding #KernCalltoAction
November 29, 2024 at 10:16 PM
Gregory: clarifying for audience what #BabyFriendly actually means=education for #informedchoice about infant feeding #KernCalltoAction
Heinig: in 2014 more than 25% of babies born in #California are born in #BabyFriendly facilities #CBC2015SUMMIT
November 28, 2024 at 4:06 PM
Heinig: in 2014 more than 25% of babies born in #California are born in #BabyFriendly facilities #CBC2015SUMMIT
Read: what's happened in 10 years?
- Burdett Project 2016-19 www.unicef.org.uk/babyfriendly...
- Neonatal Operating Delivery Networks
- Government-led initiatives in Scotland & Northern Ireland
- Burdett Project 2016-19 www.unicef.org.uk/babyfriendly...
- Neonatal Operating Delivery Networks
- Government-led initiatives in Scotland & Northern Ireland
www.unicef.org.uk
November 12, 2025 at 2:11 PM
Read: what's happened in 10 years?
- Burdett Project 2016-19 www.unicef.org.uk/babyfriendly...
- Neonatal Operating Delivery Networks
- Government-led initiatives in Scotland & Northern Ireland
- Burdett Project 2016-19 www.unicef.org.uk/babyfriendly...
- Neonatal Operating Delivery Networks
- Government-led initiatives in Scotland & Northern Ireland
Today we're sharing a post from our Southampton service on the importance skin-to-skin!
Make time for cuddles this Sunday 💜
Find more info on skin-to-skin at:
buff.ly/2KCexkA
Make time for cuddles this Sunday 💜
Find more info on skin-to-skin at:
buff.ly/2KCexkA
March 2, 2025 at 11:00 AM
Today we're sharing a post from our Southampton service on the importance skin-to-skin!
Make time for cuddles this Sunday 💜
Find more info on skin-to-skin at:
buff.ly/2KCexkA
Make time for cuddles this Sunday 💜
Find more info on skin-to-skin at:
buff.ly/2KCexkA
Tired but happy after an exciting day at the UNICEF Babyfriendly UK conference, presenting our poster ‘Caring for Everyone: Effective and Inclusive Communication around infant feeding’. Find out more at engagedphilosophy.org/inclusive/
November 22, 2023 at 7:53 PM
Tired but happy after an exciting day at the UNICEF Babyfriendly UK conference, presenting our poster ‘Caring for Everyone: Effective and Inclusive Communication around infant feeding’. Find out more at engagedphilosophy.org/inclusive/
My understanding of this admittedly BS excuse is that selling rings and nipples encourages formula feeding somehow. More info here: www.unicef.org.uk/babyfriendly...
The International Code of Marketing of Breastmilk Substitutes - Baby Friendly Initiative
Key facts about The International Code of Marketing of Breastmilk Substitutes and what it means for health services in practice.
www.unicef.org.uk
July 9, 2025 at 3:21 AM
My understanding of this admittedly BS excuse is that selling rings and nipples encourages formula feeding somehow. More info here: www.unicef.org.uk/babyfriendly...
Hard to find, as UNICEF does a lot of the work and they concentrate on poorer countries. But in the UK in 2010, exclusive feeding to 6mo as recommended by the WHO was 1%. Any feeding at 6mo was 34%. www.unicef.org.uk/babyfriendly...
Europe & the US seem to be way below Africa, India, Asia & SAmerica
Europe & the US seem to be way below Africa, India, Asia & SAmerica
August 9, 2026 at 9:38 AM
Hard to find, as UNICEF does a lot of the work and they concentrate on poorer countries. But in the UK in 2010, exclusive feeding to 6mo as recommended by the WHO was 1%. Any feeding at 6mo was 34%. www.unicef.org.uk/babyfriendly...
Europe & the US seem to be way below Africa, India, Asia & SAmerica
Europe & the US seem to be way below Africa, India, Asia & SAmerica
Fisher: Breastfeeding Qualifications programme "Listening, Learning, Leading Change" www.unicef.org.uk/babyfriendly...
Round of applause for those graduates present (64 so far)
Applications are open for the next cohort, deadline 21 November
Round of applause for those graduates present (64 so far)
Applications are open for the next cohort, deadline 21 November
Leader of Change Qualification Programme (clone) - Baby Friendly Initiative
This eight-month qualification programme increases knowledge related to infant feeding and very early child development across UK public services.
www.unicef.org.uk
November 12, 2025 at 10:15 AM
Fisher: Breastfeeding Qualifications programme "Listening, Learning, Leading Change" www.unicef.org.uk/babyfriendly...
Round of applause for those graduates present (64 so far)
Applications are open for the next cohort, deadline 21 November
Round of applause for those graduates present (64 so far)
Applications are open for the next cohort, deadline 21 November
Thank you for the reminder! It’s here, p7: www.unicef.org.uk/babyfriendly...
(Until I work out how to upload a high quality version)
(Until I work out how to upload a high quality version)
2024 Virtual Annual Conference - Baby Friendly Initiative
Booking is now open for this year's Baby Friendly Annual Conference taking place virtually on 20-21 November 2024.
www.unicef.org.uk
November 23, 2024 at 5:58 AM
Thank you for the reminder! It’s here, p7: www.unicef.org.uk/babyfriendly...
(Until I work out how to upload a high quality version)
(Until I work out how to upload a high quality version)
How the $55 billion breastmilk substitute industry uses pervasive, personalised and powerful marketing strategies to target parents
www.unicef.org.uk/babyfriendly...
www.unicef.org.uk/babyfriendly...
The impact of infant formula marketing - Baby Friendly Initiative
Access a series of reports by the WHO and UNICEF which explore the marketing strategies of the $55 billion breastmilk substitute industry.
www.unicef.org.uk
October 30, 2024 at 3:11 PM
How the $55 billion breastmilk substitute industry uses pervasive, personalised and powerful marketing strategies to target parents
www.unicef.org.uk/babyfriendly...
www.unicef.org.uk/babyfriendly...
Baby Friendly statement on govt response to CMA study www.unicef.org.uk/babyfriendly...
"IF is not optional; it is a basic necessity for many babies who are not bf. Any measures to lower costs & reduce influence of misleading marketing practices is welcome, but families cannot afford to wait..."
"IF is not optional; it is a basic necessity for many babies who are not bf. Any measures to lower costs & reduce influence of misleading marketing practices is welcome, but families cannot afford to wait..."
Statement on the Government’s December 2025 response to the CMA infant formula market study - Baby Friendly Initiative
www.unicef.org.uk
January 29, 2026 at 10:59 AM
Baby Friendly statement on govt response to CMA study www.unicef.org.uk/babyfriendly...
"IF is not optional; it is a basic necessity for many babies who are not bf. Any measures to lower costs & reduce influence of misleading marketing practices is welcome, but families cannot afford to wait..."
"IF is not optional; it is a basic necessity for many babies who are not bf. Any measures to lower costs & reduce influence of misleading marketing practices is welcome, but families cannot afford to wait..."
Fisher: BFI represents a huge opportunity to overcome weaknesses in Code implementation in the health care system. New code guide for health workers www.unicef.org.uk/babyfriendly... #BFConf #WHOCode #BMSCode @who.int
A guide for health workers to working within the Code - Baby Friendly Initiative
This guide helps health professionals to use the International Code of Marketing of Breastmilk Substitutes in their daily practice.
www.unicef.org.uk
November 12, 2025 at 10:10 AM
Fisher: BFI represents a huge opportunity to overcome weaknesses in Code implementation in the health care system. New code guide for health workers www.unicef.org.uk/babyfriendly... #BFConf #WHOCode #BMSCode @who.int