Kibi Sweet, a natural sweetener that’s equal in sweetness to sugar but uses only a third of the amount, has been redesigned for better visibility and consumer appeal, launching on September 9.

At ifia JAPAN 2026, DM Mitsui Sugar and Taisho Technos showcased innovations to solve food manufacturers' challenges through joint efforts.

Join a special talk show on YouTube focusing on balanced sugar intake for a healthier lifestyle, featuring top experts in nutrition.

DM Mitsui Sugar has signed a supplier agreement with the Japan Cycling Federation's HPCJC to support athletes through Palatinose® sugar.

DM Mitsui Sugar Co. is set to launch 'WARABEAT!!', a groundbreaking energy gel with a focus on taste and sustained energy, on October 1, 2025.

The revolutionary energy gel, WARABEAT!!, featuring Palatinose®, is set to launch with two delicious flavors on October 1, 2025.

Morinaga's new in-bar energy snack featuring Palatinose® provides a sustainable energy solution for essential workers, set to launch on September 9, 2025.

Join Garmin and DM Mitsui Sugar for an engaging virtual run event featuring nutritional seminars and sampling of Palatinose® products, all designed for endurance athletes.

Join us on April 17, 2025, for the 14th Wagashi Enichi at DM Mitsui Sugar, featuring a variety of traditional sweets and UNHCR support.

Experience the thrill of the ADIDAS TOKYO CITY RUN 2025, featuring unique energy products from DM Mitsui Sugar and Bourbon. Join the excitement!