ICYMI: IAB Europe: retail media gains 16.7% as video passes half of EU display #DigitalMarketing #RetailMedia #VideoAdvertising #EUAdvertising #DisplayAds
IAB Europe: retail media gains 16.7% as video passes half of EU display
Europe's digital ad market added 12.5 billion euros in 2025, reaching 131.1 billion, as video and retail media far outpaced search, display and classifieds.
ppc.land
July 9, 2026 at 8:40 PM
ICYMI: IAB Europe: retail media gains 16.7% as video passes half of EU display #DigitalMarketing #RetailMedia #VideoAdvertising #EUAdvertising #DisplayAds
ICYMI: IAB Europe: retail media gains 16.7% as video passes half of EU display #DigitalMarketing #RetailMedia #VideoAdvertising #EUAdvertising #DisplayAds
IAB Europe: retail media gains 16.7% as video passes half of EU display
Europe's digital ad market added 12.5 billion euros in 2025, reaching 131.1 billion, as video and retail media far outpaced search, display and classifieds.
ppc.land
July 9, 2026 at 8:40 PM
ICYMI: IAB Europe: retail media gains 16.7% as video passes half of EU display #DigitalMarketing #RetailMedia #VideoAdvertising #EUAdvertising #DisplayAds