#PipelineGeneration
"friday question worth sitting with: if your AI visibility score jumped 20% tomorrow, could you actually tell your CFO what that's worth in pipeline?

if not, you're tracking a vanity metric with better branding."

#CMO #ROI #B2BMarketing #PipelineGeneration #GEO
August 28, 2026 at 3:30 PM
July 31, 2026 at 12:27 PM