YouTube video by Gui Huppé

Intelligence that drives winning strategies, from development through commercialization. We help biopharma teams uncover threats, seize opportunities, and make strategic decisions with confidence. Our recommendations are grounded in primary research, real-time conference intelligence, and proprietary analytical tools. How We Work Primary intelligence: Rapid KOL, market and industry stakeholder interviews, payer and patient research through QuickAnswers and custom engagements Conference coverage: Before, during, and after major congresses (e.g. ASCO, ESMO, ASH, AHA, JPM) with previews, real-time tracking, and strategic debriefs Wargames & workshops: AI-powered, human-in-the-loop, competitive simulations through LucidWargames, plus traditional facilitated workshops Continuous monitoring: Competitive landscape tracking via proprietary tools, such as LucidScope and LucidSearch We provide decision support across: Asset Clinical Development and Commercialization R&D and Pipeline Assets Market Access Pricing/Reimbursement Regulatory Needs Emerging Markets Biosimilars/Generics OTC Offerings Digital Health Across the full product lifecycle: New Product Planning Brand Planning Mature Product Planning Our research capabilities are bolstered by in-house experts and a network spanning: Oncology/Hematology (solid/liquid tumors etc.) Gene and Cell Therapy / Rare Diseases (muscular dystrophy, ophthalmology, hemophilia etc.) Inflammatory and Autoimmune Diseases (including rheumatology, dermatology, allergy, MS etc.) Neurological Disorders (including epilepsy, Alzheimer’s, schizophrenia, PD etc.) Respiratory Disorders (including asthma, COPD, IPF, PAH etc.) Cardiovascular Disorders / Diabetes (including stroke, lipid disorders etc.) Infectious Diseases / Vaccines (including HIV, HCV, flu, MRSA, RSV etc.) Pain (including chronic pain, cancer-associated pain etc.) Blood Disorders (e.g. hemophilia) Every engagement generates valuable insight: KOL perspectives, congress observations, wargame scenarios, competitive assumptions. Too often, this intelligence lives in static reports and forgotten slide decks. LucidQuest engagements can be integrated with NexusBrain (nexusbrain.io), a platform that captures, structures, and activates employee-driven and expert-validated intelligence. Primary research findings, conference observations from your own teams, and wargame outputs become a searchable, cumulative asset, not one-off deliverables. The result: every engagement makes your organization’s intelligence sharper, and gives your AI tools better inputs to work with.