#TVSpend
FYI: Casamigos gains 2x brand searches on $19.5M of World Cup TV spend #Casamigos #WorldCup #TVSpend #BrandSearch #Marketing
Casamigos gains 2x brand searches on $19.5M of World Cup TV spend
Kalshi spent $49.2M for a 2.1x lift and ICOTYDE hit 2.2x on just nine airings. VAB says 180.6 million U.S. adults watched, nearly triple the March forecast.
ppc.land
August 28, 2026 at 6:57 PM
FYI: Casamigos gains 2x brand searches on $19.5M of World Cup TV spend #Casamigos #WorldCup #TVSpend #BrandSearch #Marketing
Casamigos gains 2x brand searches on $19.5M of World Cup TV spend
Kalshi spent $49.2M for a 2.1x lift and ICOTYDE hit 2.2x on just nine airings. VAB says 180.6 million U.S. adults watched, nearly triple the March forecast.
ppc.land
August 28, 2026 at 6:57 PM