RTD M&A news: Constellation Brands has acquired SpikedAde, an early mover in the nascent hard sports drink segment for $75M and a performance contingency of $278M over 5 years. www.brewbound.com/news/constel...
Constellation Brands Acquires SpikedAde in $75M Deal, with $278M Performance-Based Contingent
Constellation Brands has acquired SpikedAde, the second-largest ready-to-drink (RTD) vodka + ade/hard sports drink brand, the company announced in its Q2 earnings report.
www.brewbound.com
October 6, 2026 at 8:56 PM
RTD M&A news: Constellation Brands has acquired SpikedAde, an early mover in the nascent hard sports drink segment for $75M and a performance contingency of $278M over 5 years. www.brewbound.com/news/constel...
STZ ACQUIRED SPIRIT-BASED RTD BRAND SPIKEDADE
October 6, 2026 at 8:16 PM
STZ ACQUIRED SPIRIT-BASED RTD BRAND SPIKEDADE
STZ: SPIKEDADE DEAL INCLUDED $75M PAYMENT AT CLOSE
October 6, 2026 at 8:16 PM
STZ: SPIKEDADE DEAL INCLUDED $75M PAYMENT AT CLOSE
CONSTELLATION BRANDS ACQUIRES SPIRIT-BASED READY-TO-DRINK BRAND SPIKEDADE
October 6, 2026 at 8:13 PM
CONSTELLATION BRANDS ACQUIRES SPIRIT-BASED READY-TO-DRINK BRAND SPIKEDADE
Constellation Brands #$STZ FY27Q2 (Jun-Aug)
Q2 Wine & Spirits sales +17% (PY: -19% organic)
Depletions +10.2% (PY: +2.0%)
Mi CAMPO tequila depletions +51%
Acquires SpikedAde Readt-to-Drink* for $75m upfront + up to $278m over 5 years
* sports drink flavors with vodka base
Q2 Wine & Spirits sales +17% (PY: -19% organic)
Depletions +10.2% (PY: +2.0%)
Mi CAMPO tequila depletions +51%
Acquires SpikedAde Readt-to-Drink* for $75m upfront + up to $278m over 5 years
* sports drink flavors with vodka base
October 6, 2026 at 11:05 PM
Constellation Brands #$STZ FY27Q2 (Jun-Aug)
Q2 Wine & Spirits sales +17% (PY: -19% organic)
Depletions +10.2% (PY: +2.0%)
Mi CAMPO tequila depletions +51%
Acquires SpikedAde Readt-to-Drink* for $75m upfront + up to $278m over 5 years
* sports drink flavors with vodka base
Q2 Wine & Spirits sales +17% (PY: -19% organic)
Depletions +10.2% (PY: +2.0%)
Mi CAMPO tequila depletions +51%
Acquires SpikedAde Readt-to-Drink* for $75m upfront + up to $278m over 5 years
* sports drink flavors with vodka base
Constellation Brands paid $75 million for full ownership of SpikedAde. The agreement also includes up to $278 million in performance-based payments over five years.
Constellation Brands Acquires SpikedAde for $75 Million
Constellation Brands acquired full ownership of SpikedAde for $75 million, with up to $278 million in performance-based payments over five years. Constellation will assume the RTD brand’s production, marketing and distribution.
www.bevnet.com
October 6, 2026 at 8:49 PM
Constellation Brands paid $75 million for full ownership of SpikedAde. The agreement also includes up to $278 million in performance-based payments over five years.
Constellation Brands paid $75 million for SpikedAde, but the deal includes a far larger performance-based contingent. See the terms and what changes for the ready-to-drink vodka brand.
Constellation Brands Acquires SpikedAde for $75 Million
Constellation Brands purchased 100% of ready-to-drink vodka brand SpikedAde for $75 million, with up to $278 million in performance-based payments over five years. Constellation will assume the brand’s production, marketing and distribution.
www.brewbound.com
October 6, 2026 at 8:47 PM
Constellation Brands paid $75 million for SpikedAde, but the deal includes a far larger performance-based contingent. See the terms and what changes for the ready-to-drink vodka brand.
CONSTELLATION BRANDS SAYS A DEAL INCLUDES A $75 MLN PAYMENT AT CLOSE AND UP TO $278 MLN IN CONTINGENT CONSIDERATION, WITH THE SPIKEDADE TEAM TO BE INTEGRATED INTO CONSTELLATION'S BEER DIVISION
October 6, 2026 at 8:16 PM
CONSTELLATION BRANDS SAYS A DEAL INCLUDES A $75 MLN PAYMENT AT CLOSE AND UP TO $278 MLN IN CONTINGENT CONSIDERATION, WITH THE SPIKEDADE TEAM TO BE INTEGRATED INTO CONSTELLATION'S BEER DIVISION
S&P 500 hit a record high today. Constellation Brands beat Q2 earnings estimates and announced the acquisition of Spikedade. Shell is monitoring Invest 92L in the Gulf of Mexico. Nvidia market value approaches 6 trillion dollars. Bridge Neurotech and Butterfly Network formed a new partnership.
October 6, 2026 at 8:43 PM
S&P 500 hit a record high today. Constellation Brands beat Q2 earnings estimates and announced the acquisition of Spikedade. Shell is monitoring Invest 92L in the Gulf of Mexico. Nvidia market value approaches 6 trillion dollars. Bridge Neurotech and Butterfly Network formed a new partnership.
SpikedAde is hiring a Sales Manager to oversee distributor performance and market execution across Missouri, Kansas and Iowa. The role centers on sales strategy, team leadership and expanding RTD market presence. https://zpr.io/Z6pebABVd3BE
August 2, 2026 at 8:56 PM
SpikedAde is hiring a Sales Manager to oversee distributor performance and market execution across Missouri, Kansas and Iowa. The role centers on sales strategy, team leadership and expanding RTD market presence. https://zpr.io/Z6pebABVd3BE
SpikedAde is hiring a State Manager to lead sales and distributor execution across NH, ME & VT 🥤 Focus: volume, visibility, chain strategy, and team leadership in beverage alcohol/CPG.
https://www.bevnet.com/jobs/62926-nhmevt-state-manager-spiked-ade
#BevAlc #SalesJobs #CPG
https://www.bevnet.com/jobs/62926-nhmevt-state-manager-spiked-ade
#BevAlc #SalesJobs #CPG
May 14, 2026 at 3:11 PM
SpikedAde is hiring a State Manager to lead sales and distributor execution across NH, ME & VT 🥤 Focus: volume, visibility, chain strategy, and team leadership in beverage alcohol/CPG.
https://www.bevnet.com/jobs/62926-nhmevt-state-manager-spiked-ade
#BevAlc #SalesJobs #CPG
https://www.bevnet.com/jobs/62926-nhmevt-state-manager-spiked-ade
#BevAlc #SalesJobs #CPG
Featured job: SpikedAde is seeking an Account Manager based in the Syracuse, NY area. Find the full listing on BevNET Jobs.
SpikedAde: Account Manager — SpikedAde
www.bevnet.com
September 23, 2026 at 7:10 PM
Featured job: SpikedAde is seeking an Account Manager based in the Syracuse, NY area. Find the full listing on BevNET Jobs.
Not too many pluses to being the beer buyer at the curling club, but occasionally reps drop off some samples of Spikedade. This was definitely one I was intrigued to try but not enough to want to buy.
It's surprisingly quite pleasant!
It's surprisingly quite pleasant!
September 20, 2026 at 9:05 PM
Not too many pluses to being the beer buyer at the curling club, but occasionally reps drop off some samples of Spikedade. This was definitely one I was intrigued to try but not enough to want to buy.
It's surprisingly quite pleasant!
It's surprisingly quite pleasant!
SpikedAde seeks a full-time On & Off Premise Account Manager in Michigan to grow distribution, visibility and merchandising across bars, restaurants, clubs and retail accounts. 📍
https://www.bevnet.com/jobs/63202-account-manager-spikedade
#BeverageJobs #SalesJobs #MichiganJobs
https://www.bevnet.com/jobs/63202-account-manager-spikedade
#BeverageJobs #SalesJobs #MichiganJobs
New job from Spikedade: Account Manager
MI Key Acct Manager
www.bevnet.com
September 1, 2026 at 1:53 PM
SpikedAde seeks a full-time On & Off Premise Account Manager in Michigan to grow distribution, visibility and merchandising across bars, restaurants, clubs and retail accounts. 📍
https://www.bevnet.com/jobs/63202-account-manager-spikedade
#BeverageJobs #SalesJobs #MichiganJobs
https://www.bevnet.com/jobs/63202-account-manager-spikedade
#BeverageJobs #SalesJobs #MichiganJobs
🥤 SpikedAde seeks an On & Off Premise Account Manager to drive distribution, visibility and merchandising across Michigan’s bars, restaurants and retail accounts. #BeerJobs #BeverageJobs #SalesJobs #MichiganJobs #RTD
Spikedade - Account Manager - BevNET.com Beverage Industry Job Listing
MI Key Acct Manager
www.brewbound.com
September 1, 2026 at 1:53 PM
🥤 SpikedAde seeks an On & Off Premise Account Manager to drive distribution, visibility and merchandising across Michigan’s bars, restaurants and retail accounts. #BeerJobs #BeverageJobs #SalesJobs #MichiganJobs #RTD
SpikedAde is seeking a full-time State Manager in Louisiana to lead sales strategy, distributor relationships and market execution for the vodka-based RTD brand. 🍹
https://www.bevnet.com/jobs/63162-spikedade-state-mgr--louisana-spikedade
#BeverageJobs #SalesJobs #LouisianaJobs
https://www.bevnet.com/jobs/63162-spikedade-state-mgr--louisana-spikedade
#BeverageJobs #SalesJobs #LouisianaJobs
New job from SpikedAde: SpikedAde- State Mgr - Louisana
New Orleans Based
www.bevnet.com
August 12, 2026 at 1:57 PM
SpikedAde is seeking a full-time State Manager in Louisiana to lead sales strategy, distributor relationships and market execution for the vodka-based RTD brand. 🍹
https://www.bevnet.com/jobs/63162-spikedade-state-mgr--louisana-spikedade
#BeverageJobs #SalesJobs #LouisianaJobs
https://www.bevnet.com/jobs/63162-spikedade-state-mgr--louisana-spikedade
#BeverageJobs #SalesJobs #LouisianaJobs
🥤 SpikedAde is hiring a Sales Manager in Louisiana to lead statewide market execution, distributor partnerships and on-/off-premise growth for its vodka-based RTD brand. Ideal for a strategic beverage sales leader. #BeerJobs #RTD #BeverageJobs #LouisianaJobs
SpikedAde - SpikedAde- State Mgr - Louisana - BevNET.com Beverage Industry Job Listing
New Orleans Based
www.brewbound.com
August 12, 2026 at 1:57 PM
🥤 SpikedAde is hiring a Sales Manager in Louisiana to lead statewide market execution, distributor partnerships and on-/off-premise growth for its vodka-based RTD brand. Ideal for a strategic beverage sales leader. #BeerJobs #RTD #BeverageJobs #LouisianaJobs
📣 New Podcast! "Rockpod EP 92 season 2 Friday July 31, 2026." on @Spreaker
Rockpod EP 92 season 2 Friday July 31, 2026.
Pilot house
SPIKEDADE Giveaways 8-11pm (Gatorade with booze in it)
Nine-piece band, Every Flavor Weather
Machine, blows in a carnival of disco, funk,
R&B and indie rock at Bar 97.
Beach 97th Street Concession
5pm
Country singer/songwriter, Anthony Gal,
ushers in his unique blend of country, rock
and pop to The Wharf.
416 Beach 116th Street 5pm
Headlining Postcard Brewing is Poppa
Lou & the Baba Lou’s: Lou Pastina, Bryan
Fraser and John Simonelli.
111-30 Beach Channel Drive at 6pm
Tap that One2Many pours out your favorite rock
classics at Tap That. Valet parking available. From 6-10
DJ Rob DJ Rob Pisani pumps up the weekend
vibes at Adrienne’s.
25 Van Brunt Road, Broad Channel starting at 7
Grab your crew and head to the boardwalk for jam/rock n’ roll band, Mighty Quinn, at Caracas. From 6-9
CimaFunk at the rockaway hotel from 7 to 10, CimaFunk is a Grammy-nominated Cuban musician known for mixing funk and hip hop with Cuban and Afro-Caribbean music.
Pointers at the bungalow bar from 630-930 with dj riz to follow
www.spreaker.com
July 31, 2026 at 11:09 AM
📣 New Podcast! "Rockpod EP 92 season 2 Friday July 31, 2026." on @Spreaker
SpikedAde seeks an Account Manager for Southern New Jersey to grow distribution, visibility and execution across bars, restaurants and retail. 🍸📈
https://www.bevnet.com/jobs/63117-account-manager-southern-nj-spiked-ade
#BeverageJobs #SalesJobs #RTD
https://www.bevnet.com/jobs/63117-account-manager-southern-nj-spiked-ade
#BeverageJobs #SalesJobs #RTD
July 21, 2026 at 7:29 PM
SpikedAde seeks an Account Manager for Southern New Jersey to grow distribution, visibility and execution across bars, restaurants and retail. 🍸📈
https://www.bevnet.com/jobs/63117-account-manager-southern-nj-spiked-ade
#BeverageJobs #SalesJobs #RTD
https://www.bevnet.com/jobs/63117-account-manager-southern-nj-spiked-ade
#BeverageJobs #SalesJobs #RTD
SpikedAde is hiring an Account Manager in Metro Boston to grow on- and off-premise distribution for its vodka-based RTD brand 🍸📍
https://www.bevnet.com/jobs/63111-account-manager-spikedade-spiked-ade
#BeverageJobs #BostonJobs #RTD
https://www.bevnet.com/jobs/63111-account-manager-spikedade-spiked-ade
#BeverageJobs #BostonJobs #RTD
July 20, 2026 at 8:32 PM
SpikedAde is hiring an Account Manager in Metro Boston to grow on- and off-premise distribution for its vodka-based RTD brand 🍸📍
https://www.bevnet.com/jobs/63111-account-manager-spikedade-spiked-ade
#BeverageJobs #BostonJobs #RTD
https://www.bevnet.com/jobs/63111-account-manager-spikedade-spiked-ade
#BeverageJobs #BostonJobs #RTD
SpikedAde is hiring a State Manager in Georgia 🍹 Based in Atlanta, the role leads statewide sales strategy, distributor relationships and chain execution as the RTD brand scales.
https://www.bevnet.com/jobs/63093-state-manager--georgia-spiked-ade
#BeverageJobs #AlcoholIndustry #GeorgiaJobs
https://www.bevnet.com/jobs/63093-state-manager--georgia-spiked-ade
#BeverageJobs #AlcoholIndustry #GeorgiaJobs
July 14, 2026 at 12:26 AM
SpikedAde is hiring a State Manager in Georgia 🍹 Based in Atlanta, the role leads statewide sales strategy, distributor relationships and chain execution as the RTD brand scales.
https://www.bevnet.com/jobs/63093-state-manager--georgia-spiked-ade
#BeverageJobs #AlcoholIndustry #GeorgiaJobs
https://www.bevnet.com/jobs/63093-state-manager--georgia-spiked-ade
#BeverageJobs #AlcoholIndustry #GeorgiaJobs