Matt Kelland
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mattkelland.bsky.social
Matt Kelland
@mattkelland.bsky.social
Work: consultant, ghostwriter, marketer

The real me: writes stories, loves cooking, hiking, & audio dramas, has eclectic tastes in music, books, & movies, makes vintage model kits, does tai chi & yoga, fascinated by neuroscience, and plays viola badly.
Technology changes not only the way we tell stories, but the type of stories we tell and the role stories play in our lives.

Kevin Ashton, who coined the concept of The Internet of Things, tackles the concept of storytelling from an unusual perspective.

mattkelland.substack.com/p/the-story-...
The Story of Stories
How technology frames the stories we tell and how we understand them
mattkelland.substack.com
September 19, 2026 at 12:26 PM
I'm totally fucking tired all the damn time. How about you?
September 19, 2026 at 11:49 AM
I made it all the way through the movie of Hamnet. That's more than I can say for the book. I think I managed maybe 50 pages.

Supergirl was much more enjoyable - and that's coming from a guy who doesn't generally like superhero movies.
September 19, 2026 at 12:57 AM
I always assumed this book was a Photoshop joke, like those fake Tintin covers and all the librarian books. But no, it's real, and it's making me laugh.
September 18, 2026 at 9:20 PM
Anyone want to buy a house in Maine? Quiet, peaceful, surrounded by woods with a stunning view in fall, and spacious. 20 minutes from Augusta, easy drive to the coast, lakes, or mountains.

www.zillow.com/homedetails/...
September 18, 2026 at 8:57 PM
Apparently, humanity is doomed if you don't let pre-teens use social media.

And there was me thinking it was climate change or nuclear weapons or the AI apocalypse that would get us. Silly me.

www.pcgamer.com/gaming-indus...
Epic boss Tim Sweeney says the EU's social media ban for under-13s 'would be terrible for the next generation of humanity'
The EU KIDS Act would impose strict new regulations on social media, video sharing, gaming, and other online services.
www.pcgamer.com
September 18, 2026 at 12:13 PM
Well, that's not good. AI watermarking makes LLMs more susceptible to prompt injections.

arstechnica.com/security/202...
LLMs respond differently to harmful prompts when AI watermarking is used
SynthID can cause models to follow harmful instructions they would otherwise refuse.
arstechnica.com
September 18, 2026 at 12:10 PM
Reposted by Matt Kelland
Excellent article about the overlap between RPGs and heavy metal music/bands. A thoroughly entertaining read.
brackish-draught.bearblog.dev/what-makes-a...
What makes an RPG heavy metal?
Lots of RPGs describes themselves as heavy metal. Today I will dare the task known to be impossible, but which every metalhead is drawn inexorably to do: I w...
brackish-draught.bearblog.dev
September 17, 2026 at 10:28 PM
Reposted by Matt Kelland
Diesel is 1 cent a gallon in Iran 🇮🇷. Look it up.
September 17, 2026 at 3:11 PM
He's cute!
September 17, 2026 at 9:44 PM
It really is getting to the point where we need to turn the Internet off and back on again.

Actually… what if we didn’t turn it back on again…?
September 17, 2026 at 9:43 PM
We don't need journalists any more because everyone these days just reads AI summaries of what journalists write.

Hmm...

www.theguardian.com/business/202...
Mirror publisher to cut 220 editorial jobs as readers turn to AI summaries
Reach, which also owns Express, makes decision because of ‘mammoth shift’ in how audiences seek out content
www.theguardian.com
September 17, 2026 at 12:38 PM
Tracking Lewis & Clark by their poop.

www.popsci.com/science/lewi...
Lewis and Clark’s mercury-laced poop helped archaeologists trace their expedition
Welcome to a poisonous trail of number two.
www.popsci.com
September 17, 2026 at 12:32 PM
When you put it that way ...
September 12, 2026 at 9:48 PM
I’ve always liked the idea of writing stories about the minor characters in books and movies.

mattkelland.substack.com/p/bonus-a90?...
Bonus
A free short story
mattkelland.substack.com
September 12, 2026 at 12:55 PM
Oh hell yes.
First rule of Cassandra Club is there's no point trying to tell anyone about Cassandra Club.
September 12, 2026 at 12:23 AM
Reposted by Matt Kelland
1,277,500 sunrises, 1,277,500 sunsets experienced. The oldest olive tree in the world is on the island of Crete, about 3500 years old. 💚☘️🌿🌱🌲🌳🍀💚
September 7, 2026 at 4:27 PM
Reposted by Matt Kelland
every word of this went in directions I never would've guessed in a thousand years
Tragically today, it’s the 386th anniversary of the death of René Descartes’ daughter Francine at the age of just five—to which he responded by building a robot daughter he took everywhere with him until she was murdered by superstitious sailors, hastening the philosopher’s own death

Well... 🧵
September 7, 2026 at 9:05 AM
It's Labor Day, so I'm laboring today. I'm pretty sure that's not how holidays are supposed to work.
September 7, 2026 at 10:47 AM
An interesting perspective from one of my favorite down to earth tech experts. Well worth reading.
September 6, 2026 at 10:51 PM
You gotta admit, that's funny. And by funny, I mean absolutely fucking hilarious.
Apparently people are sharing this far and wide on social media, which I think is horrible. This could cripple ICE operations. PLEASE do not share this.
September 5, 2026 at 9:35 PM
10 years ago, DeepMind's AlphaGo defeated grandmaster Lee Sedol. Since then, AI has gotten a hell of a lot better. Shin Jin-seo must be doing something pretty astonishing to defeat KataGo.

www.pcgamer.com/software/ai/...
Go grandmaster becomes first human to win series against advanced AI engine in 3-hour match
We've still got some fight left in us.
www.pcgamer.com
September 5, 2026 at 9:25 PM