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mwise1.bsky.social
@mwise1.bsky.social
89 followers 31 following 190 posts
Marketer, demand generator, social media lover, communicator, problem-solver, world traveler, music lover, & enjoys activities like water-skiing & snow-skiing.
Posts Replies Media Videos
mwise1.bsky.social
I was blown away by the IMParty's 18th Anniversary. impactmakersparty.com. What a fabulous event. We toasted 18 years. I connected with founders, marketers, & business owners. Old faces, & many new connections. Enjoyed #brettahurt speaking on Love Conquers Fear, Humanity, AI.
September 17, 2026 at 8:17 PM
mwise1.bsky.social
AG1 turned the awkward optics of travelling with loose creatine powder into an airport OOH campaign

#airport #OOH #campaign #creatine #Denver #Austin #Seattle

www.famouscampaigns.com/2026/09/ag1-...
AG1 puts creatine’s airport problem straight into the tray
AG1 has turned the awkward optics of travelling with loose creatine powder into an airport OOH campaign for AG1 Pro, placing ads inside security trays and across terminals in Denver, Austin and Seattl...
www.famouscampaigns.com
September 10, 2026 at 3:29 PM
mwise1.bsky.social
Warms my heart! 💙 "So…Your Friend Has Parkinson’s”: Michael J. Fox and Harrison Ford Star in New Video for The Michael J. Fox Foundation’s Latest Brand Awareness Campaign

[Video & Story Link] www.michaeljfox.org/news/soyour-...

#Parkinsons #Brand #Awareness
September 9, 2026 at 10:53 PM
mwise1.bsky.social
DuckDuckGo has released a $35 pair of sunglasses whose entire selling point is that they do nothing. “Normal F***ing Sunglasses.
www.famouscampaigns.com/2026/08/duck...
(I would not buy them, but they got our the creative messaging & coverage)
#sunglasses #DuckDuckGo #donothing
DuckDuckGo’s answer to AI glasses: “Normal F***ing Sunglasses.”
DuckDuckGo has released a $35 pair of sunglasses whose entire selling point is that they do nothing. Made with San Diego eyewear brand Knockaround, the Paso Robles frames carry no camera, no microphon...
www.famouscampaigns.com
August 19, 2026 at 6:09 PM
mwise1.bsky.social
France’s tax authority has disclosed a data breach after an attacker accessed the General Directorate of Public Finances (DGFiP) systems www.helpnetsecurity.com/2026/08/17/f...
#data #breach #attacker #security #ZeroBytes #france
France’s tax authority admits hackers made off with data on 678,000 individuals - Help Net Security
France’s tax authority says a data breach exposed tax and business information belonging to 678,000 people and professionals.
www.helpnetsecurity.com
August 17, 2026 at 7:25 PM
mwise1.bsky.social
Love this! Busch, the Canadian beer brand, is using farmland as billboard space to thank the growers behind its beer www.famouscampaigns.com/2026/08/busc...
Busch turns hay bales into beer billboards
Busch is using farmland as billboard space to thank the growers behind its beer. Busch Canada has wrapped hay bales across Saskatchewan in can artwork from its limited-edition Farmer’s Pack, turning t...
www.famouscampaigns.com
August 5, 2026 at 2:07 AM
mwise1.bsky.social
Visa is acquiring Tel Aviv-based fraud detection startup BioCatch for $2.4 billion in cash from private equity firm Permira and other investors.
www.cnbc.com/2026/08/03/v...
#Visa #BioCatch #Fraud #acquiring #cybersecurity
Visa to buy cybersecurity firm BioCatch for $2.4 billion amid surge in AI-powered scams
It is also the latest move by Visa to expand its value-added services business, which has become one of the company's fastest-growing divisions.
www.cnbc.com
August 4, 2026 at 3:08 PM
mwise1.bsky.social
Is Myspace coming back? Owners confirm relaunch plans via Mashable

mashable.com/life/myspace.... Will they recreate the older model or build something closer to existing platforms?

#myspace #relaunch
August 3, 2026 at 7:07 PM
mwise1.bsky.social
From Danny Brickman: "Today is an exciting moment for Oasis Security as we break another record. We are on track to become the fastest #cybersecurity company ever to go from founding to a $1B acquisition."

Read more via The Wall Street Journal: www.wsj.com/pro/cybersec...
Exclusive | Cyera to Buy Oasis Security in $1 Billion Deal
The acquisition underscores growing demand for tools that govern AI agents as cybersecurity M&A roars on.
www.wsj.com
July 28, 2026 at 5:23 PM
mwise1.bsky.social
"Paddy Power turns wheel clamps into comedy billboards." Fun and #creative #campaign famouscampaigns.com/2026/07/padd... via
@famouscampaigns

Brand's hijacked wheel clamps across Dublin, turning the city’s most hated parking ick into a fresh piece of ambient media for upcoming comedy festival.
Creativity. Inspiration. Brand Brilliance.
Famous Campaigns is an independent blog dedicated to celebrating the best in PR and marketing stunts and campaigns. #PublicRelations #FamousCampaigns
famouscampaigns.com
July 27, 2026 at 6:41 PM
mwise1.bsky.social
The climate-resilience idea that won #Cannes’ biggest Lion, the campaign that won Cannes’ top prize.

Titanium Grand Prix, the festival's most coveted award, is reserved for the single most "game-changing" idea of the year.
#Suncorp #climate #Australia #Smoke

www.famouscampaigns.com/2026/06/the-...
The climate-resilience idea that won Cannes’ biggest Lion
Suncorp’s ‘Haven’ by Leo Australia took the Dan Wieden Titanium Lions Grand Prix at Cannes Lions 2026 — the festival’s most coveted award, reserved for the single most game-changing idea of the year. ...
www.famouscampaigns.com
June 28, 2026 at 8:49 PM
mwise1.bsky.social
It’s not about Anthropic vs. OpenAI anymore techcrunch.com/2026/06/26/i...
#Anthropic #OpenAI #Security #government
June 26, 2026 at 8:27 PM
mwise1.bsky.social
Qualcomm to buy Modular for $3.9b to help AI push [video]
www.bloomberg.com/news/videos/...
Watch Qualcomm to Buy Modular for $3.9B to Help AI Push - Bloomberg
Bloomberg's Ryan Gould joins Dani Burger on "Bloomberg Deals." Qualcomm said it is acquiring Modular for about $3.9 billion in stock, adding artificial intelligence software capabilities that will aid...
www.bloomberg.com
June 24, 2026 at 9:13 PM
mwise1.bsky.social
[email protected] TV sends an 8 meter #dragon soaring over London to promote #HouseoftheDragon. Model features 23 moving parts designed to recreate creature’s movements on screen. Such exciting work. And it is NOT AI. Check out the video & tech designer: www.famouscampaigns.com/2026/06/hbo-...
HBO Max sends an eight-metre dragon soaring over London
House of the Dragon returned in striking fashion as a giant dragon swept across the London skyline above the Tower of London to launch the series’ third season on HBO Max. The stunt, by Electric Sheep...
www.famouscampaigns.com
June 22, 2026 at 1:12 PM
mwise1.bsky.social
Fox Corp. to buy the streaming pioneer Roku in a cash-and-stock deal valued at approximately $22 billion, including debt.

Was it a smart move? (I don't think so) Maybe not a great deal for political reasons. Thoughts?

apnews.com/article/fox-...

#FoxCorp #streaming #Roku #stock #buy
Fox to buy streaming pioneer Roku in a $22 billion deal
Fox Corp. is buying streaming platform Roku in a cash-and-stock deal valued at approximately $22 billion.
apnews.com
June 15, 2026 at 2:51 PM
mwise1.bsky.social
Google Secuirty Layoffs. AudiA6 Take Down. And other #cybersecurity stories that might have slipped under the radar: ICS device exposure, Microsoft issues incident response playbook for AI, IBM & AT&T accused of hack cover-ups.
@securityweek.bsky.social
www.securityweek.com/in-other-new...
In Other News: Google Security Layoffs, AudiA6 Takedown, $400 Million Coupang Fine
ICS exposure remains flat as attack surface widens, Microsoft incident response playbook for AI, IBM and AT&T accused of hack cover-ups.
www.securityweek.com
June 12, 2026 at 5:58 PM
mwise1.bsky.social
CamelBak and Crayola have teamed up on a limited-edition drinkware collection that brings the crayon maker’s signature colour to everyday hydration Famous Campaigns

www.famouscampaigns.com/2026/06/came...

#CamelBak #Crayola #hydration
CamelBak and Crayola launch a limited-edition drinkware collection
CamelBak and Crayola have teamed up on a limited-edition drinkware collection that brings the crayon maker’s signature colour to everyday hydration. The range covers insulated 16oz bottles plus lightw...
www.famouscampaigns.com
June 11, 2026 at 6:21 PM
mwise1.bsky.social
ServiceNow has notified some of its enterprise customers that a software bug on its platform was allowing anyone on the internet to access their data.

techcrunch.com/2026/06/10/s... via TechCrunch

#security #enterprise #customers #software #bug #vulnerabilities
ServiceNow tells customers a bug left some of their data exposed to the internet | TechCrunch
ServiceNow is used by thousands of enterprises to automate their internal processes, but says several customers had data accessed because of a security bug.
techcrunch.com
June 10, 2026 at 8:32 PM
mwise1.bsky.social
The assumption that your patch window is safe because exploitation takes time is no longer true. Here are your building blocks in the age of gen AI via @VentureBeat
venturebeat.com/security/cla...
#GenerativeAI #Cybersecurity #AI #exploitation
Claude Mythos exposed a hard truth: Your enterprise patching process is way too slow
CleoP made with Midjourney.
venturebeat.com
June 2, 2026 at 8:20 PM
mwise1.bsky.social
Microsoft has addressed an incident preventing customers from setting up multi-factor authentication or accessing the My Sign-Ins platform.
www.bleepingcomputer.com/news/microso...
#Microsoft #multifactorauthentication #MFA
Microsoft fixes outage affecting MFA setup, MySignIn service
Microsoft is working to address an ongoing incident preventing customers from setting up multi-factor authentication (MFA) or accessing the My Sign-Ins platform.
www.bleepingcomputer.com
June 1, 2026 at 6:33 PM
mwise1.bsky.social
#Carnival Corporation has confirmed it experienced a data breach after the the ShinyHunters ransomware group claimed responsibility for an attack in April 2026.
www.securitymagazine.com/articles/102... via @SCMagazine
#data #breach #ransomware #cybersecurity
6M Impacted by Carnival Cruise Data Breach
The incident was caused by a social engineering attack targeting an employee device.
www.securitymagazine.com
May 28, 2026 at 3:39 PM
mwise1.bsky.social
#McDonald's France turned the office photocopier into lunch menu. To promote office delivery, the chain scanned its various menu items & emailed the low-fi results to more than 235,000 office workers
www.famouscampaigns.com/2026/05/mcdonalds-used-an-office-photocopier-to-shoot-their-latest-campaign/
McDonald’s used an office photocopier to shoot their latest campaign
McDonald’s France has found an unexpectedly low-tech way to shoot their latest campaign – on an office photocopier. Created by TBWA\Paris and directed by Elias Levy, the Office Delivery campaign place...
www.famouscampaigns.com
May 20, 2026 at 7:49 PM
mwise1.bsky.social
Gusto, the small-business payroll provider just announced that it surpassed $1 billion in revenue earlier this year. Wow!

techcrunch.com/2026/05/07/g...

#payroll #provider #revenue
Gusto hits $1B ARR, a figure that brings it closer to public markets
Gusto has shared an impressive milestone on its actual revenue, not an ARR number that estimates future income.
techcrunch.com
May 7, 2026 at 9:00 PM
mwise1.bsky.social
Cyber risk is now interconnected - driven by geopolitics, AI, supply chains, and human error, says the Information Security Forum's Steve Durbin in this op-ed. Resilience, not prevention, is key to keeping operations running amid disruption.
www.scworld.com/perspective/...
#cybersecurity #risk #AI
4 ways to build resilience in an era of geopolitical tension and rising AI threats
Resilience means the organization can respond and continue operating when the inevitable cyberattack happens.
www.scworld.com
May 5, 2026 at 10:14 PM
mwise1.bsky.social
The CEO of GameStop, the video game retailer widely known for a “short squeeze” of its stock in 2021, is now laying out plans to acquire online reseller eBay for $56 billion. He sees "path to rival Amazon."
www.cfo.com/news/gamesto...
Hum ... Initially I thought it was a joke.
GameStop floats $56B bid to buy eBay: Trial Balance
The video game retailer’s CEO, Ryan Cohen, said he could turn eBay into a “legit competitor to Amazon,” though questions swirled Monday about GameStop’s ability to finance the deal.
www.cfo.com
May 4, 2026 at 4:46 PM