A bottleneck determines how quickly an entire process can move.
Improving every other step may accomplish very little if the bottleneck remains.
Find the constraint first.
#AnalyticsFact #GoAnalytics #ProcessImprovement #OperationalExcellence
A bottleneck determines how quickly an entire process can move.
Improving every other step may accomplish very little if the bottleneck remains.
Find the constraint first.
#AnalyticsFact #GoAnalytics #ProcessImprovement #OperationalExcellence
Conversion rate tells you the percentage of people who completed a desired action.
But a higher conversion rate doesn't automatically mean higher revenue.
Always connect performance metrics to business outcomes.
#AnalyticsFact #GoAnalytics #BusinessGrowth
Conversion rate tells you the percentage of people who completed a desired action.
But a higher conversion rate doesn't automatically mean higher revenue.
Always connect performance metrics to business outcomes.
#AnalyticsFact #GoAnalytics #BusinessGrowth
A metric can improve while the overall customer experience gets worse.
That's why one number should rarely tell the entire story.
Look for supporting metrics before drawing conclusions.
#AnalyticsFact #GoAnalytics #CustomerAnalytics #BusinessIntelligence
A metric can improve while the overall customer experience gets worse.
That's why one number should rarely tell the entire story.
Look for supporting metrics before drawing conclusions.
#AnalyticsFact #GoAnalytics #CustomerAnalytics #BusinessIntelligence
Not all customer churn looks the same.
Some customers actively cancel.
Others simply stop buying.
If you're only tracking cancellations, part of the story may be missing.
#AnalyticsFact #CustomerRetention #GoAnalytics #CustomerAnalytics
Not all customer churn looks the same.
Some customers actively cancel.
Others simply stop buying.
If you're only tracking cancellations, part of the story may be missing.
#AnalyticsFact #CustomerRetention #GoAnalytics #CustomerAnalytics
Not all customer churn looks the same.
Some customers actively cancel.
Others simply stop buying.
If you're only tracking cancellations, part of the story may be missing.
#AnalyticsFact #CustomerRetention #GoAnalytics #CustomerAnalytics
Not all customer churn looks the same.
Some customers actively cancel.
Others simply stop buying.
If you're only tracking cancellations, part of the story may be missing.
#AnalyticsFact #CustomerRetention #GoAnalytics #CustomerAnalytics
The fastest process isn't automatically the best process.
Speed matters.
But so do accuracy, quality, cost and customer experience.
Optimization requires balance.
#AnalyticsFact #GoAnalytics #ProcessImprovement #BusinessStrategy
The fastest process isn't automatically the best process.
Speed matters.
But so do accuracy, quality, cost and customer experience.
Optimization requires balance.
#AnalyticsFact #GoAnalytics #ProcessImprovement #BusinessStrategy
Seasonality can make a perfectly healthy business look like it's declining.
Comparing December to January may tell a very different story than comparing January this year to January last year.
Choose the right comparison.
#AnalyticsFact #GoAnalytics #Business
Seasonality can make a perfectly healthy business look like it's declining.
Comparing December to January may tell a very different story than comparing January this year to January last year.
Choose the right comparison.
#AnalyticsFact #GoAnalytics #Business
A dashboard is a communication tool.
Its job isn't to display everything you know.
Its job is to make important information easier to understand.
#AnalyticsFact #GoAnalytics #DataVisualization #Leadership
A dashboard is a communication tool.
Its job isn't to display everything you know.
Its job is to make important information easier to understand.
#AnalyticsFact #GoAnalytics #DataVisualization #Leadership
More customers don't automatically mean more profit.
If the cost to acquire and serve those customers rises faster than their value, growth can actually strain the business.
Measure profitable growth.
#AnalyticsFact #GoAnalytics #BusinessGrowth #Profitability
More customers don't automatically mean more profit.
If the cost to acquire and serve those customers rises faster than their value, growth can actually strain the business.
Measure profitable growth.
#AnalyticsFact #GoAnalytics #BusinessGrowth #Profitability
Two departments can hit the exact same target while taking completely different paths to get there.
The final number tells you who arrived.
The underlying data tells you how.
#AnalyticsFact #GoAnalytics #PerformanceAnalytics #DataDriven
Two departments can hit the exact same target while taking completely different paths to get there.
The final number tells you who arrived.
The underlying data tells you how.
#AnalyticsFact #GoAnalytics #PerformanceAnalytics #DataDriven
Past performance can help identify patterns.
But yesterday's pattern isn't a guarantee of tomorrow's result.
Markets change.
Customers change.
Businesses change.
Use historical data as information—not a crystal ball.
#AnalyticsFact #GoAnalytics #Business
Past performance can help identify patterns.
But yesterday's pattern isn't a guarantee of tomorrow's result.
Markets change.
Customers change.
Businesses change.
Use historical data as information—not a crystal ball.
#AnalyticsFact #GoAnalytics #Business
A KPI should help someone make a decision.
If nobody takes action when the number changes, ask whether it truly deserves to be called "key." #AnalyticsFact #KPIs #GoAnalytics #PerformanceAnalytics
A KPI should help someone make a decision.
If nobody takes action when the number changes, ask whether it truly deserves to be called "key." #AnalyticsFact #KPIs #GoAnalytics #PerformanceAnalytics
An outlier can distort an average.
One unusually large sale, expense or customer can make overall performance look very different.
Before reacting to an average, look at what's underneath it.
#AnalyticsFact #GoAnalytics #DataAnalytics #BusinessIntelligence
An outlier can distort an average.
One unusually large sale, expense or customer can make overall performance look very different.
Before reacting to an average, look at what's underneath it.
#AnalyticsFact #GoAnalytics #DataAnalytics #BusinessIntelligence
Losing customers isn't always obvious when new customers are arriving quickly.
Strong acquisition can temporarily hide poor retention.
That's why both numbers matter.
#AnalyticsFact #CustomerRetention #GoAnalytics #BusinessGrowth
Losing customers isn't always obvious when new customers are arriving quickly.
Strong acquisition can temporarily hide poor retention.
That's why both numbers matter.
#AnalyticsFact #CustomerRetention #GoAnalytics #BusinessGrowth
More data isn't always better data.
Collecting information without knowing what question you're trying to answer can create noise instead of clarity.
Start with the question.
Then find the data.
#AnalyticsFact #GoAnalytics #DataDriven #BusinessIntelligence
More data isn't always better data.
Collecting information without knowing what question you're trying to answer can create noise instead of clarity.
Start with the question.
Then find the data.
#AnalyticsFact #GoAnalytics #DataDriven #BusinessIntelligence
Historical data is useful for more than telling you what happened.
Patterns from the past can help organizations anticipate what may happen next.
That's where analytics starts becoming predictive.
#AnalyticsFact #Predictive#GoAnalytics #BusinessStrategy
Historical data is useful for more than telling you what happened.
Patterns from the past can help organizations anticipate what may happen next.
That's where analytics starts becoming predictive.
#AnalyticsFact #Predictive#GoAnalytics #BusinessStrategy
A percentage can rise while the actual number falls. How?
When the total population being measured changes.
That's why percentages should rarely be viewed without their underlying numbers.
#AnalyticsFact #GoAnalytics #DataLiteracy #Analytics
A percentage can rise while the actual number falls. How?
When the total population being measured changes.
That's why percentages should rarely be viewed without their underlying numbers.
#AnalyticsFact #GoAnalytics #DataLiteracy #Analytics
Your highest-selling product isn't necessarily your most profitable product.
Revenue tells you what sold.
Margin helps tell you what actually made money.
Know both.
#AnalyticsFact #GoAnalytics #Profitability #BusinessAnalytics
Your highest-selling product isn't necessarily your most profitable product.
Revenue tells you what sold.
Margin helps tell you what actually made money.
Know both.
#AnalyticsFact #GoAnalytics #Profitability #BusinessAnalytics
More data doesn't automatically produce better decisions.
Too much information can actually make it harder to identify what matters.
The goal isn't maximum data.
It's maximum clarity.
#AnalyticsFact #GoAnalytics #DataDriven #BusinessIntelligence
More data doesn't automatically produce better decisions.
Too much information can actually make it harder to identify what matters.
The goal isn't maximum data.
It's maximum clarity.
#AnalyticsFact #GoAnalytics #DataDriven #BusinessIntelligence
A KPI and a metric aren't necessarily the same thing.
You can track hundreds of metrics.
A Key Performance Indicator should connect directly to something strategically important to the organization.
The word key matters.
#AnalyticsFact #GoAnalytics #KPIs
A KPI and a metric aren't necessarily the same thing.
You can track hundreds of metrics.
A Key Performance Indicator should connect directly to something strategically important to the organization.
The word key matters.
#AnalyticsFact #GoAnalytics #KPIs
An outlier isn't automatically bad data.
Sometimes that unusual result is an error.
Sometimes it's the clue that leads you to an opportunity—or a problem nobody noticed.
Investigate before you delete.
#AnalyticsFact #GoAnalytics #DataAnalytics #BusinessStrategy
An outlier isn't automatically bad data.
Sometimes that unusual result is an error.
Sometimes it's the clue that leads you to an opportunity—or a problem nobody noticed.
Investigate before you delete.
#AnalyticsFact #GoAnalytics #DataAnalytics #BusinessStrategy
A leading indicator gives you clues about what may happen next.
A lagging indicator tells you what already happened.
Strong businesses pay attention to both.
#AnalyticsFact #GoAnalytics #KPIs #BusinessIntelligence
A leading indicator gives you clues about what may happen next.
A lagging indicator tells you what already happened.
Strong businesses pay attention to both.
#AnalyticsFact #GoAnalytics #KPIs #BusinessIntelligence
Correlation does not equal causation.
Two metrics moving together doesn't automatically mean one caused the other.
It’s one of the simplest—and most important—rules in analytics.
#AnalyticsFact #GoAnalytics #DataLiteracy #Analytics
Correlation does not equal causation.
Two metrics moving together doesn't automatically mean one caused the other.
It’s one of the simplest—and most important—rules in analytics.
#AnalyticsFact #GoAnalytics #DataLiteracy #Analytics