Partnership ads are paid social ads run under a creator's identity with permission, showing creator and brand together, on Meta, YouTube, Snap and elsewhere.

Partnership ads are paid social ads run under a creator's identity with permission, showing creator and brand together, on Meta, YouTube, Snap and elsewhere.

A nano-influencer is a social media creator with roughly 1,000 to 10,000 followers whom brands pay in free products, commissions or small flat fees to post.

A nano-influencer is a social media creator with roughly 1,000 to 10,000 followers whom brands pay in free products, commissions or small flat fees to post.

Johnnie Walker is extending its partnership with Sabrina Carpenter with a limited-edition Black Label bottle inspired by her album Man’s Best Friend. The collectible design features a custom Sabrina blue colorway and playful dog-paw details, blending the album's visual world with the familiar Johnnie Walker Black Label package. The release marks the latest chapter in a multi-year collaboration between the Scotch whisky brand and the Grammy-winning singer.

New Era is bringing Formula 1 style off the grid with TEAM FIFTY5, a new headwear and apparel collection created with Carlos Sainz. The Fall/Holiday 2026 collection extends the identity of Sainz’s TEAM FIFTY5 community beyond the racetrack, blending understated motorsport influences with European style and New Era’s sportswear heritage. The debut lineup includes caps, hoodies and T-shirts in a palette of outdoor green, off-white, white, faded blue and red, with select pieces featuring embroidery and woven details inspired by Sainz’s “Chili” nickname.

New tools aim to simplify finding, partnering with, and measuring YouTube creator partnerships.

New tools aim to simplify finding, partnering with, and measuring YouTube creator partnerships.

New tools aim to simplify finding, partnering with, and measuring YouTube creator partnerships.

New tools aim to simplify finding, partnering with, and measuring YouTube creator partnerships.

The Cartoon Network Advert 2003 Chevy Tahoe was a groundbreaking advertising campaign that captivated audiences and made a significant impact on the advertising industry. Combining the beloved Cartoon Network characters with the rugged appeal of the Chevy Tahoe, this innovative collaboration brought together two iconic brands in a unique and memorable way. Cartoon Network, a […]