...#TVAdvertising #PassbackTV #GrowthHacking
#MarketingStrategy #ConnectedTV #AdTech #PerformanceMarketing
#MediaBuying #GoToMarket #FastMarketing
#MarketingStrategy #ConnectedTV #AdTech #PerformanceMarketing
#MediaBuying #GoToMarket #FastMarketing
May 11, 2026 at 2:03 PM
...🔗 passback.tv
#AttentionEconomy #ConnectedTV #TVvsDigital #PassbackTV #CTV
#VideoMarketing #PaidMedia #PerformanceMarketing #BrandBuilding
#MarketingStrategy #ContentMarketing #LeanBackMedia
#AttentionEconomy #ConnectedTV #TVvsDigital #PassbackTV #CTV
#VideoMarketing #PaidMedia #PerformanceMarketing #BrandBuilding
#MarketingStrategy #ContentMarketing #LeanBackMedia
June 11, 2026 at 8:17 AM
IAB Tech Lab outlines critical connected TV advertising standards needed #ConnectedTV #AdvertisingStandards #IABTechLab #TVAdvertising #DigitalMarketing
IAB Tech Lab outlines critical connected TV advertising standards needed
Industry experts identify six technical challenges hindering connected TV advertising growth, from creative ID frameworks to inventory ownership complexities.
ppc.land
August 27, 2025 at 6:32 PM
IAB Tech Lab outlines critical connected TV advertising standards needed #ConnectedTV #AdvertisingStandards #IABTechLab #TVAdvertising #DigitalMarketing
Beyoncé, the NFL, and Netflix Will Change Christmas Day: medium.com/@davidjdeal/... #Beyonce #Netflix #NFL #Christmas #ConnectedTV #Writing
Beyoncé, the NFL, and Netflix Will Change Christmas Day
It’s hard to believe that on Christmas Day, people once gathered around the television to watch marathons of holiday films and a video of a…
https://medium.com/@davidjdeal/beyoncé-the-nfl-and-netflix-will-change-christmas-day-82669634bf33
December 24, 2024 at 2:22 PM
Beyoncé, the NFL, and Netflix Will Change Christmas Day: medium.com/@davidjdeal/... #Beyonce #Netflix #NFL #Christmas #ConnectedTV #Writing
YouTube Shorts hits 2 billion monthly TV hours - and it's just getting started #YouTubeShorts #Streaming #DigitalMarketing #ContentCreation #ConnectedTV
YouTube Shorts hits 2 billion monthly TV hours - and it's just getting started
YouTube Shorts hits 2 billion monthly TV hours as Kurt Wilms and creator AdamW explain what that means for creators, viewers, and connected-TV advertising.
ppc.land
June 7, 2026 at 12:10 PM
YouTube Shorts hits 2 billion monthly TV hours - and it's just getting started #YouTubeShorts #Streaming #DigitalMarketing #ContentCreation #ConnectedTV
Who else is watching? Google Ads starts counting co-viewers on June 2 #GoogleAds #DigitalMarketing #AdTech #CoViewers #ConnectedTV
Who else is watching? Google Ads starts counting co-viewers on June 2
Google Ads API transitions to Total Co-view reach metrics on June 2, 2026, counting all connected TV viewers including shared screens in seven campaign metrics.
ppc.land
June 1, 2026 at 8:21 PM
Who else is watching? Google Ads starts counting co-viewers on June 2 #GoogleAds #DigitalMarketing #AdTech #CoViewers #ConnectedTV
YouTube Shorts hits 2 billion monthly TV hours - and it's just getting started #YouTubeShorts #Streaming #DigitalMarketing #ContentCreation #ConnectedTV
YouTube Shorts hits 2 billion monthly TV hours - and it's just getting started
YouTube Shorts hits 2 billion monthly TV hours as Kurt Wilms and creator AdamW explain what that means for creators, viewers, and connected-TV advertising.
ppc.land
June 7, 2026 at 12:12 PM
YouTube Shorts hits 2 billion monthly TV hours - and it's just getting started #YouTubeShorts #Streaming #DigitalMarketing #ContentCreation #ConnectedTV
Who else is watching? Google Ads starts counting co-viewers on June 2 #GoogleAds #DigitalMarketing #AdTech #CoViewers #ConnectedTV
Who else is watching? Google Ads starts counting co-viewers on June 2
Google Ads API transitions to Total Co-view reach metrics on June 2, 2026, counting all connected TV viewers including shared screens in seven campaign metrics.
ppc.land
June 1, 2026 at 8:20 PM
Who else is watching? Google Ads starts counting co-viewers on June 2 #GoogleAds #DigitalMarketing #AdTech #CoViewers #ConnectedTV
Fox to acquire Roku for $22B, merging live sports, news, and streaming platforms. #Fox #Roku #Streaming #MediaAcquisition #LiveSports #News #ConnectedTV thedailytechfeed.com/fox-to-acqui...
June 15, 2026 at 2:29 PM
Fox to acquire Roku for $22B, merging live sports, news, and streaming platforms. #Fox #Roku #Streaming #MediaAcquisition #LiveSports #News #ConnectedTV thedailytechfeed.com/fox-to-acqui...
Comcast unveils performance-based TV solutions with Mastercard partnership #Comcast #Mastercard #ConnectedTV #TVAdvertising #DigitalMarketing
Comcast unveils performance-based TV solutions with Mastercard partnership
Performance measurement tools target attribution challenges as Connected TV budgets double.
ppc.land
June 19, 2025 at 9:00 AM
Comcast unveils performance-based TV solutions with Mastercard partnership #Comcast #Mastercard #ConnectedTV #TVAdvertising #DigitalMarketing
...The water is warm for early movers
But waves don't wait. This window won't stay open at these prices.
🔗 passback.tv
#ConnectedTV #CTV #EarlyAdopter #PassbackTV #MarketingTrends
#FutureOfAdvertising #GrowthMarketing #AdTech #CTVref="/hashtag/CTVAds" class="hover:underline text-blue-600 dark:text-sky-400 no-card-link">#CTVAds #FirstMover
#DigitalMarketing...
But waves don't wait. This window won't stay open at these prices.
🔗 passback.tv
#ConnectedTV #CTV #EarlyAdopter #PassbackTV #MarketingTrends
#FutureOfAdvertising #GrowthMarketing #AdTech #CTVref="/hashtag/CTVAds" class="hover:underline text-blue-600 dark:text-sky-400 no-card-link">#CTVAds #FirstMover
#DigitalMarketing...
June 22, 2026 at 2:04 PM
...The water is warm for early movers
But waves don't wait. This window won't stay open at these prices.
🔗 passback.tv
#ConnectedTV #CTV #EarlyAdopter #PassbackTV #MarketingTrends
#FutureOfAdvertising #GrowthMarketing #AdTech #CTVref="/hashtag/CTVAds" class="hover:underline text-blue-600 dark:text-sky-400 no-card-link">#CTVAds #FirstMover
#DigitalMarketing...
But waves don't wait. This window won't stay open at these prices.
🔗 passback.tv
#ConnectedTV #CTV #EarlyAdopter #PassbackTV #MarketingTrends
#FutureOfAdvertising #GrowthMarketing #AdTech #CTVref="/hashtag/CTVAds" class="hover:underline text-blue-600 dark:text-sky-400 no-card-link">#CTVAds #FirstMover
#DigitalMarketing...
Nielsen expands CTV tracking to UK Ad Intel platform #Nielsen #CTV #ConnectedTV #AdIntel #Advertising
Nielsen expands CTV tracking to UK Ad Intel platform
Nielsen adds Connected TV measurement capabilities to its advertising intelligence product for UK market analysis.
ppc.land
July 14, 2025 at 8:07 PM
Nielsen expands CTV tracking to UK Ad Intel platform #Nielsen #CTV #ConnectedTV #AdIntel #Advertising
#Retailmedia is evolving fast. If your strategy doesn’t include #connectedTV or #offsite retail media, you’re already behind.
We break it down in our latest newsletter, plus why ROAS might be lying to you.
Yes, really!
go.retailrazor.com/s6e4news
@ricardobelmar.bsky.social @au79en.bsky.social
We break it down in our latest newsletter, plus why ROAS might be lying to you.
Yes, really!
go.retailrazor.com/s6e4news
@ricardobelmar.bsky.social @au79en.bsky.social
March 29, 2026 at 1:13 PM
#Retailmedia is evolving fast. If your strategy doesn’t include #connectedTV or #offsite retail media, you’re already behind.
We break it down in our latest newsletter, plus why ROAS might be lying to you.
Yes, really!
go.retailrazor.com/s6e4news
@ricardobelmar.bsky.social @au79en.bsky.social
We break it down in our latest newsletter, plus why ROAS might be lying to you.
Yes, really!
go.retailrazor.com/s6e4news
@ricardobelmar.bsky.social @au79en.bsky.social
#Retailmedia is evolving fast. If your strategy doesn’t include #connectedTV or #offsitemedia, you’re already behind.
We sat down with Andrew Lipsman to talk performance TV, ROAS myths, & what retailers + brands need to do in 2026.
go.retailrazor.com/s6e4
#CTV #RetailVoices #TopRetailExpert
We sat down with Andrew Lipsman to talk performance TV, ROAS myths, & what retailers + brands need to do in 2026.
go.retailrazor.com/s6e4
#CTV #RetailVoices #TopRetailExpert
March 27, 2026 at 4:37 PM
#Retailmedia is evolving fast. If your strategy doesn’t include #connectedTV or #offsitemedia, you’re already behind.
We sat down with Andrew Lipsman to talk performance TV, ROAS myths, & what retailers + brands need to do in 2026.
go.retailrazor.com/s6e4
#CTV #RetailVoices #TopRetailExpert
We sat down with Andrew Lipsman to talk performance TV, ROAS myths, & what retailers + brands need to do in 2026.
go.retailrazor.com/s6e4
#CTV #RetailVoices #TopRetailExpert
Pinterest acquires tvScientific to expand into connected TV advertising #Pinterest #tvScientific #ConnectedTV #Advertising #DigitalMarketing
Pinterest acquires tvScientific to expand into connected TV advertising
Pinterest enters definitive agreement to buy CTV platform tvScientific, bringing performance advertising measurement to television screens for first time at scale.
ppc.land
December 12, 2025 at 7:54 PM
Pinterest acquires tvScientific to expand into connected TV advertising #Pinterest #tvScientific #ConnectedTV #Advertising #DigitalMarketing
Pinterest acquires tvScientific to expand into connected TV advertising #Pinterest #tvScientific #ConnectedTV #Advertising #DigitalMarketing
Pinterest acquires tvScientific to expand into connected TV advertising
Pinterest enters definitive agreement to buy CTV platform tvScientific, bringing performance advertising measurement to television screens for first time at scale.
ppc.land
December 12, 2025 at 7:54 PM
Pinterest acquires tvScientific to expand into connected TV advertising #Pinterest #tvScientific #ConnectedTV #Advertising #DigitalMarketing
IAB Tech Lab outlines critical connected TV advertising standards needed #ConnectedTV #AdvertisingStandards #IABTechLab #TVAdvertising #DigitalMarketing
IAB Tech Lab outlines critical connected TV advertising standards needed
Industry experts identify six technical challenges hindering connected TV advertising growth, from creative ID frameworks to inventory ownership complexities.
ppc.land
August 27, 2025 at 6:32 PM
IAB Tech Lab outlines critical connected TV advertising standards needed #ConnectedTV #AdvertisingStandards #IABTechLab #TVAdvertising #DigitalMarketing
MNTN partners with ZoomInfo to bring B2B advertising to connected TV #B2BMarketing #ConnectedTV #Advertising #DigitalMarketing #AI
MNTN partners with ZoomInfo to bring B2B advertising to connected TV
Partnership enables B2B brands to launch streaming TV campaigns with AI-powered precision targeting reaching business decision-makers.
ppc.land
July 8, 2025 at 5:10 AM
MNTN partners with ZoomInfo to bring B2B advertising to connected TV #B2BMarketing #ConnectedTV #Advertising #DigitalMarketing #AI
Ask Shane Anything Episode 173 is NOW FREE on YouTube! Does Michael Pachter's "connected TV" theory make sense? As of right now, does it look like AI is going to be a good thing? Why there's nothing good about getting old!
#AI #ConnectedTV #OpenAI
youtu.be/PxkHEJEaIAU
#AI #ConnectedTV #OpenAI
youtu.be/PxkHEJEaIAU
November 13, 2025 at 8:34 PM
Ask Shane Anything Episode 173 is NOW FREE on YouTube! Does Michael Pachter's "connected TV" theory make sense? As of right now, does it look like AI is going to be a good thing? Why there's nothing good about getting old!
#AI #ConnectedTV #OpenAI
youtu.be/PxkHEJEaIAU
#AI #ConnectedTV #OpenAI
youtu.be/PxkHEJEaIAU
MNTN partners with ZoomInfo to bring B2B advertising to connected TV #B2BMarketing #ConnectedTV #Advertising #DigitalMarketing #AI
MNTN partners with ZoomInfo to bring B2B advertising to connected TV
Partnership enables B2B brands to launch streaming TV campaigns with AI-powered precision targeting reaching business decision-makers.
ppc.land
July 8, 2025 at 5:11 AM
MNTN partners with ZoomInfo to bring B2B advertising to connected TV #B2BMarketing #ConnectedTV #Advertising #DigitalMarketing #AI
Ogury brings persona-based targeting to CTV, challenging genre-based buying #Advertising #CTV #ConnectedTV #DigitalMarketing #PersonaBasedAdvertising
Ogury brings persona-based targeting to CTV, challenging genre-based buying
Ogury today extended its persona-based advertising to Connected TV, letting brands activate the same audience framework across mobile, desktop and CTV within a single platform.
ppc.land
February 24, 2026 at 6:47 PM
Ogury brings persona-based targeting to CTV, challenging genre-based buying #Advertising #CTV #ConnectedTV #DigitalMarketing #PersonaBasedAdvertising
ICYMI: ShowHeroes brings Whale TV homescreen ads to programmatic in 9 markets #DigitalMarketing #ProgrammaticAds #ConnectedTV #Advertising #WhaleTV
ShowHeroes brings Whale TV homescreen ads to programmatic in 9 markets
Nine European and Latin American markets gain automated buying access to Whale TV's homescreen inventory across 47.5 million connected TV households worldwide.
ppc.land
August 1, 2026 at 10:59 PM
ICYMI: ShowHeroes brings Whale TV homescreen ads to programmatic in 9 markets #DigitalMarketing #ProgrammaticAds #ConnectedTV #Advertising #WhaleTV