The worst time to think about marketing is when you suddenly need it.
Our latest Insight: themarketingfellow.com/insights/is-...
#MarketingLeadership #MarketingStrategy #MarketingPlanning #BusinessGrowth
Our latest Insight: themarketingfellow.com/insights/is-...
#MarketingLeadership #MarketingStrategy #MarketingPlanning #BusinessGrowth
November 3, 2026 at 3:10 PM
The worst time to think about marketing is when you suddenly need it.
Our latest Insight: themarketingfellow.com/insights/is-...
#MarketingLeadership #MarketingStrategy #MarketingPlanning #BusinessGrowth
Our latest Insight: themarketingfellow.com/insights/is-...
#MarketingLeadership #MarketingStrategy #MarketingPlanning #BusinessGrowth
💼 A well-built business plan does more than forecast revenue.
It helps align marketing efforts, sharpen positioning and focus resources where they can have the greatest impact.
#MarketingLeadership #GrowthStrategy
It helps align marketing efforts, sharpen positioning and focus resources where they can have the greatest impact.
#MarketingLeadership #GrowthStrategy
💼 A well-built business plan does more than forecast revenue.
It helps align marketing efforts, sharpen positioning and focus resources where they can have the greatest impact.
#MarketingLeadership #GrowthStrategy
💼 A well-built business plan does more than forecast revenue.
It helps align marketing efforts, sharpen positioning and focus resources where they can have the greatest impact.
#MarketingLeadership #GrowthStrategy
www.inc.com
November 1, 2026 at 11:03 AM
💼 A well-built business plan does more than forecast revenue.
It helps align marketing efforts, sharpen positioning and focus resources where they can have the greatest impact.
#MarketingLeadership #GrowthStrategy
It helps align marketing efforts, sharpen positioning and focus resources where they can have the greatest impact.
#MarketingLeadership #GrowthStrategy
A CMO differs fundamentally from a marketing manager in strategic scope, pay, and timing to hire. Direct breakdown: https://smallbusiness.management/chief-marketing-officer-faq/ #CMO #MarketingLeadership #BusinessStrategy #ExecutiveSearch
November 3, 2026 at 5:21 PM
A CMO differs fundamentally from a marketing manager in strategic scope, pay, and timing to hire. Direct breakdown: https://smallbusiness.management/chief-marketing-officer-faq/ #CMO #MarketingLeadership #BusinessStrategy #ExecutiveSearch
💼 CMO turnover is often viewed as a leadership challenge. It may be better understood as an organizational design challenge.👀 Read the complete article at: www.forbes.com/councils/for.... #MarketingLeadership #CMO #HaystackID #ComplexDiscovery #MarketingOperations #Leadership #ForbesCouncil
November 2, 2026 at 12:37 PM
💼 CMO turnover is often viewed as a leadership challenge. It may be better understood as an organizational design challenge.👀 Read the complete article at: www.forbes.com/councils/for.... #MarketingLeadership #CMO #HaystackID #ComplexDiscovery #MarketingOperations #Leadership #ForbesCouncil
Of five fractional C-suite search terms, only the fractional CMO term drew fewer estimated US searches in the latest year than three years earlier.
https://integratedstrategicexecutive.com/ks-fcmo-search
#FractionalCMO #SearchDemand #MarketingLeadership #KamyarShah #WCG #VWCG
https://integratedstrategicexecutive.com/ks-fcmo-search
#FractionalCMO #SearchDemand #MarketingLeadership #KamyarShah #WCG #VWCG
October 31, 2026 at 12:00 PM
Of five fractional C-suite search terms, only the fractional CMO term drew fewer estimated US searches in the latest year than three years earlier.
https://integratedstrategicexecutive.com/ks-fcmo-search
#FractionalCMO #SearchDemand #MarketingLeadership #KamyarShah #WCG #VWCG
https://integratedstrategicexecutive.com/ks-fcmo-search
#FractionalCMO #SearchDemand #MarketingLeadership #KamyarShah #WCG #VWCG
The job of a marketing leader isn't to approve social media posts all day. It's to connect marketing investment with commercial outcomes. #MarketingLeadership
October 27, 2026 at 8:30 AM
The job of a marketing leader isn't to approve social media posts all day. It's to connect marketing investment with commercial outcomes. #MarketingLeadership
http://my.sociabble.com/HgKraZiGQWSp
#AutonomousCreativity #GenAI #MarketingLeadership #Pega http://my.sociabble.com/vXeVt7LAzrDT
#AutonomousCreativity #GenAI #MarketingLeadership #Pega http://my.sociabble.com/vXeVt7LAzrDT
Pattern & spark: 7 practical insights for the autonomous creative future
my.sociabble.com
October 25, 2026 at 4:56 PM
http://my.sociabble.com/HgKraZiGQWSp
#AutonomousCreativity #GenAI #MarketingLeadership #Pega http://my.sociabble.com/vXeVt7LAzrDT
#AutonomousCreativity #GenAI #MarketingLeadership #Pega http://my.sociabble.com/vXeVt7LAzrDT
Marketing team feeling swamped?
🚀 Campaigns and content are flying, but can anyone tie it to revenue?
Activity ≠ Progress. Who’s driving outcomes in your business?
Ready to level up?
Find out more: https://camroberts.com.au/linktree/
#FractionalCMO #MarketingLeadership #GrowthMindset
🚀 Campaigns and content are flying, but can anyone tie it to revenue?
Activity ≠ Progress. Who’s driving outcomes in your business?
Ready to level up?
Find out more: https://camroberts.com.au/linktree/
#FractionalCMO #MarketingLeadership #GrowthMindset
October 26, 2026 at 6:13 AM
Marketing team feeling swamped?
🚀 Campaigns and content are flying, but can anyone tie it to revenue?
Activity ≠ Progress. Who’s driving outcomes in your business?
Ready to level up?
Find out more: https://camroberts.com.au/linktree/
#FractionalCMO #MarketingLeadership #GrowthMindset
🚀 Campaigns and content are flying, but can anyone tie it to revenue?
Activity ≠ Progress. Who’s driving outcomes in your business?
Ready to level up?
Find out more: https://camroberts.com.au/linktree/
#FractionalCMO #MarketingLeadership #GrowthMindset
Most founders and marketing leads don't have a social media problem. They have a surface-area problem. Ten platforms, ten dashboards, ten sets of rules, and one person trying to hold it together…
https://news-growth.com/digital-products
#SocialMediaStrategy #ContentOperations #MarketingLeadership
https://news-growth.com/digital-products
#SocialMediaStrategy #ContentOperations #MarketingLeadership
October 25, 2026 at 8:00 AM
Most founders and marketing leads don't have a social media problem. They have a surface-area problem. Ten platforms, ten dashboards, ten sets of rules, and one person trying to hold it together…
https://news-growth.com/digital-products
#SocialMediaStrategy #ContentOperations #MarketingLeadership
https://news-growth.com/digital-products
#SocialMediaStrategy #ContentOperations #MarketingLeadership
A “quick” request can derail the day. Kathy Floam Greenspan has a question for B2B marketers: What goal does this work serve? Ask before urgency turns a busy team into a scattered one. Start here. #B2BMarketers #MarketingStrategy #MarketingLeadership #MarketingGoals #BusinessGrowth #MarketingTips
October 24, 2026 at 10:01 AM
A “quick” request can derail the day. Kathy Floam Greenspan has a question for B2B marketers: What goal does this work serve? Ask before urgency turns a busy team into a scattered one. Start here. #B2BMarketers #MarketingStrategy #MarketingLeadership #MarketingGoals #BusinessGrowth #MarketingTips
Defining a fractional CMO role requires mapping responsibilities by function, establishing typical costs, and executing five steps to manage them effectively: https://bit.ly/fractional-cmo-role-cost-whether-need-one #CMO #MarketingLeadership #FractionalCMO #MarketingStrategy
October 24, 2026 at 1:47 PM
Defining a fractional CMO role requires mapping responsibilities by function, establishing typical costs, and executing five steps to manage them effectively: https://bit.ly/fractional-cmo-role-cost-whether-need-one #CMO #MarketingLeadership #FractionalCMO #MarketingStrategy
Behind every missed marketing target may be a capacity gap. Kathy Floam Greenspan shares a key finding: 69% say expectations outpace staff time or budget, while just 29% feel confident improving ROI. #MarketingROI #MarketingStrategy #MarketingLeadership #MarketingResearch #TeamCapacity #CMOs
October 23, 2026 at 6:01 PM
Behind every missed marketing target may be a capacity gap. Kathy Floam Greenspan shares a key finding: 69% say expectations outpace staff time or budget, while just 29% feel confident improving ROI. #MarketingROI #MarketingStrategy #MarketingLeadership #MarketingResearch #TeamCapacity #CMOs
"Loop: Outlearn. Outmarket. Outgrow." presents a four-stage approach built on the idea that success comes from learning and adapting faster, not spending more. The book features my "Lifespan (Half-Life) of Social Media Posts" research. More on LinkedIn:
www.linkedin.com/posts/scottg...
www.linkedin.com/posts/scottg...
#marketing #marketingleadership #socialmedia #ai #book | Scott M. Graffius
In "Loop: Outlearn. Outmarket. Outgrow.," authors Kipp Bodnar and Kieran Flanagan present Loop Marketing. It's a four-stage approach (Express, Tailor, Amplify, and Evolve) built on the idea that succe...
www.linkedin.com
October 23, 2026 at 3:15 AM
"Loop: Outlearn. Outmarket. Outgrow." presents a four-stage approach built on the idea that success comes from learning and adapting faster, not spending more. The book features my "Lifespan (Half-Life) of Social Media Posts" research. More on LinkedIn:
www.linkedin.com/posts/scottg...
www.linkedin.com/posts/scottg...
Hiring three marketing specialists doesn't automatically create a marketing department. Who sets priorities? Who manages budgets? Who holds everyone accountable? #MarketingLeadership
October 22, 2026 at 4:15 AM
Hiring three marketing specialists doesn't automatically create a marketing department. Who sets priorities? Who manages budgets? Who holds everyone accountable? #MarketingLeadership
One new CMO redrew the org chart. Another rewrote what each role owns.
Before: "Content marketer." A title.
After: a named owner for organic pipeline, with the authority and budget to move it.
A title never misses a target. #MarketingLeadership
Before: "Content marketer." A title.
After: a named owner for organic pipeline, with the authority and budget to move it.
A title never misses a target. #MarketingLeadership
October 17, 2026 at 11:43 AM
One new CMO redrew the org chart. Another rewrote what each role owns.
Before: "Content marketer." A title.
After: a named owner for organic pipeline, with the authority and budget to move it.
A title never misses a target. #MarketingLeadership
Before: "Content marketer." A title.
After: a named owner for organic pipeline, with the authority and budget to move it.
A title never misses a target. #MarketingLeadership
Better thinking. Better marketing. Better business.
Senior marketing leadership, clear commercial thinking and hands-on delivery.
That's The Marketing Fellow.
themarketingfellow.com?utm_source=x...
#TheMarketingFellow #Marketing #MarketingStrategy #MarketingLeadership #BusinessGrowth
Senior marketing leadership, clear commercial thinking and hands-on delivery.
That's The Marketing Fellow.
themarketingfellow.com?utm_source=x...
#TheMarketingFellow #Marketing #MarketingStrategy #MarketingLeadership #BusinessGrowth
October 14, 2026 at 8:10 AM
Better thinking. Better marketing. Better business.
Senior marketing leadership, clear commercial thinking and hands-on delivery.
That's The Marketing Fellow.
themarketingfellow.com?utm_source=x...
#TheMarketingFellow #Marketing #MarketingStrategy #MarketingLeadership #BusinessGrowth
Senior marketing leadership, clear commercial thinking and hands-on delivery.
That's The Marketing Fellow.
themarketingfellow.com?utm_source=x...
#TheMarketingFellow #Marketing #MarketingStrategy #MarketingLeadership #BusinessGrowth
AI needs ownership, not just access AI tools do not create an AI-ready marketing organisation.
#MarketingLeadership #AI #MarTech
#MarketingLeadership #AI #MarTech
October 13, 2026 at 2:22 PM
AI needs ownership, not just access AI tools do not create an AI-ready marketing organisation.
#MarketingLeadership #AI #MarTech
#MarketingLeadership #AI #MarTech
We congratulate Preethika Sivaraj on her appointment as Deputy General Manager, Marketing, at Siemens Healthineers, Point of Care Diagnostics Division.
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#SiemensHealthineers #MarketingLeadership #BrandStrategy #CommercialExcellence #ExecutiveSearch #CorporateStalwarts
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#SiemensHealthineers #MarketingLeadership #BrandStrategy #CommercialExcellence #ExecutiveSearch #CorporateStalwarts
October 12, 2026 at 8:26 AM
We congratulate Preethika Sivaraj on her appointment as Deputy General Manager, Marketing, at Siemens Healthineers, Point of Care Diagnostics Division.
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#SiemensHealthineers #MarketingLeadership #BrandStrategy #CommercialExcellence #ExecutiveSearch #CorporateStalwarts
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#SiemensHealthineers #MarketingLeadership #BrandStrategy #CommercialExcellence #ExecutiveSearch #CorporateStalwarts
💼 A well-built business plan does more than forecast revenue.
It helps align marketing efforts, sharpen positioning and focus resources where they can have the greatest impact.
#MarketingLeadership #GrowthStrategy
It helps align marketing efforts, sharpen positioning and focus resources where they can have the greatest impact.
#MarketingLeadership #GrowthStrategy
💼 A well-built business plan does more than forecast revenue.
It helps align marketing efforts, sharpen positioning and focus resources where they can have the greatest impact.
#MarketingLeadership #GrowthStrategy
💼 A well-built business plan does more than forecast revenue.
It helps align marketing efforts, sharpen positioning and focus resources where they can have the greatest impact.
#MarketingLeadership #GrowthStrategy
www.inc.com
October 11, 2026 at 3:37 PM
💼 A well-built business plan does more than forecast revenue.
It helps align marketing efforts, sharpen positioning and focus resources where they can have the greatest impact.
#MarketingLeadership #GrowthStrategy
It helps align marketing efforts, sharpen positioning and focus resources where they can have the greatest impact.
#MarketingLeadership #GrowthStrategy
September 28, 2026 at 8:49 AM
15.3% of marketing budgets now go to AI Gartner reports that CMOs allocate 15.3% of marketing budgets to AI, while only 30% report mature AI readiness.
#MarketingLeadership #AI #CMO
#MarketingLeadership #AI #CMO
September 22, 2026 at 12:38 PM
15.3% of marketing budgets now go to AI Gartner reports that CMOs allocate 15.3% of marketing budgets to AI, while only 30% report mature AI readiness.
#MarketingLeadership #AI #CMO
#MarketingLeadership #AI #CMO
Hiring leadership without full-time executive payroll: how fractional marketing directors compare to agencies and internal hires, plus five steps to engage one. https://smallbusiness.management/fractional-marketing-director/ #FractionalExecutive #MarketingLeadership #SmallBiz #CMO
September 22, 2026 at 1:59 PM
Hiring leadership without full-time executive payroll: how fractional marketing directors compare to agencies and internal hires, plus five steps to engage one. https://smallbusiness.management/fractional-marketing-director/ #FractionalExecutive #MarketingLeadership #SmallBiz #CMO
💼 A well-built business plan does more than forecast revenue.
It helps align marketing efforts, sharpen positioning and focus resources where they can have the greatest impact.
#MarketingLeadership #GrowthStrategy
It helps align marketing efforts, sharpen positioning and focus resources where they can have the greatest impact.
#MarketingLeadership #GrowthStrategy
💼 A well-built business plan does more than forecast revenue.
It helps align marketing efforts, sharpen positioning and focus resources where they can have the greatest impact.
#MarketingLeadership #GrowthStrategy
💼 A well-built business plan does more than forecast revenue.
It helps align marketing efforts, sharpen positioning and focus resources where they can have the greatest impact.
#MarketingLeadership #GrowthStrategy
www.inc.com
September 14, 2026 at 6:26 AM
💼 A well-built business plan does more than forecast revenue.
It helps align marketing efforts, sharpen positioning and focus resources where they can have the greatest impact.
#MarketingLeadership #GrowthStrategy
It helps align marketing efforts, sharpen positioning and focus resources where they can have the greatest impact.
#MarketingLeadership #GrowthStrategy
📢 Marketing event returns to Belfast after 220% attendance growth - The Big Marketing Meet-Up is set to return to ICC Belfast on 5 November 2026
Read more: www.thinkbusiness.ie/articles/big...
#Marketing #BMMU #BigMarketingMeetUp #MarketingLeadership #MarketingStrategy #DigitalMarketing
Read more: www.thinkbusiness.ie/articles/big...
#Marketing #BMMU #BigMarketingMeetUp #MarketingLeadership #MarketingStrategy #DigitalMarketing
BMMU attendance surges 220% | ThinkBusiness
Big Marketing Meet-Up returns to Belfast in November 2026 after 220% attendance growth, bringing marketers from across Ireland together at ICC Belfast.
www.thinkbusiness.ie
September 10, 2026 at 9:28 AM
📢 Marketing event returns to Belfast after 220% attendance growth - The Big Marketing Meet-Up is set to return to ICC Belfast on 5 November 2026
Read more: www.thinkbusiness.ie/articles/big...
#Marketing #BMMU #BigMarketingMeetUp #MarketingLeadership #MarketingStrategy #DigitalMarketing
Read more: www.thinkbusiness.ie/articles/big...
#Marketing #BMMU #BigMarketingMeetUp #MarketingLeadership #MarketingStrategy #DigitalMarketing