A mobile advertising ID is a resettable string that iOS and Android assign to a device, so apps and ad platforms can recognise it to target and measure ads.

A mobile advertising ID is a resettable string that iOS and Android assign to a device, so apps and ad platforms can recognise it to target and measure ads.

SKAdNetwork is Apple's privacy-preserving iOS install attribution API. How signed impressions, postbacks, conversion values and crowd anonymity tiers work.

SKAdNetwork is Apple's privacy-preserving iOS install attribution API. How signed impressions, postbacks, conversion values and crowd anonymity tiers work.

SKAdNetwork is Apple's privacy-preserving iOS install attribution API. How signed impressions, postbacks, conversion values and crowd anonymity tiers work.

SKAdNetwork is Apple's privacy-preserving iOS install attribution API. How signed impressions, postbacks, conversion values and crowd anonymity tiers work.