#identitydriven
"Whereas polarization suggests a symmetric process of
divergence between opposing camps in an opinion space,
radicalization describes a directional process of identitydriven escalation that undermines pluralism and democratic rules, often reshaping the broader political field in its wake." ⤵️
‘Polarization’ has become the master concept for diagnosing our current democratic crisis.

But this is not polarization. It is the radicalization of the political right.

By misdiagnosing it, we risk becoming complicit in the crisis. 🧵

Just out in Perspectives on Politics
doi.org/10.1017/S153...
July 7, 2026 at 4:04 PM
ICYMI: Publicis to acquire Lotame: The acquisition strengthens Publicis' position in identity-driven marketing with extensive global reach. #Publicis #Lotame #Marketing #DigitalMarketing #IdentityDriven
Publicis to acquire Lotame
The acquisition strengthens Publicis' position in identity-driven marketing with extensive global reach.
ppc.land
March 12, 2025 at 4:45 PM
The Truth About Consistency That No One Tells You.

Discover this episode for free on my blog https://www.marcogrueter.com/the-daily-entrepreneur, as well as on Apple Podcast, Amazon Music, Spotify, and YouTube.

#foundermindset #identitydriven #entrepreneurgrowth #dailyexecution #scalingwisdom
June 27, 2025 at 5:00 AM