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marketingnews.bsky.social
FYI: Explaining identity resolution #IdentityResolution #DataPrivacy #MarketingStrategy #CustomerInsights #DigitalMarketing
Explaining identity resolution
Identity resolution is the process of deciding which emails, devices, cookies and addresses belong to one person or household, then assigning them a shared ID.
ppc.land
September 28, 2026 at 8:29 PM
ppc.land
FYI: Explaining identity resolution #IdentityResolution #DataPrivacy #MarketingStrategy #CustomerInsights #DigitalMarketing
Explaining identity resolution
Identity resolution is the process of deciding which emails, devices, cookies and addresses belong to one person or household, then assigning them a shared ID.
ppc.land
September 28, 2026 at 8:28 PM
marketingnews.bsky.social
ICYMI: Explaining identity resolution #IdentityResolution #DataPrivacy #DigitalMarketing #CustomerData #IdentityManagement
Explaining identity resolution
Identity resolution is the process of deciding which emails, devices, cookies and addresses belong to one person or household, then assigning them a shared ID.
ppc.land
September 26, 2026 at 8:28 PM
ppc.land
ICYMI: Explaining identity resolution #IdentityResolution #DataPrivacy #DigitalMarketing #CustomerData #IdentityManagement
Explaining identity resolution
Identity resolution is the process of deciding which emails, devices, cookies and addresses belong to one person or household, then assigning them a shared ID.
ppc.land
September 26, 2026 at 8:27 PM
marketingnews.bsky.social
Explaining identity resolution #IdentityResolution #DataPrivacy #CustomerIdentity #DigitalMarketing #DataManagement
Explaining identity resolution
Identity resolution is the process of deciding which emails, devices, cookies and addresses belong to one person or household, then assigning them a shared ID.
ppc.land
September 25, 2026 at 8:26 PM
ppc.land
Explaining identity resolution #IdentityResolution #DataPrivacy #CustomerIdentity #DigitalMarketing #DataManagement
Explaining identity resolution
Identity resolution is the process of deciding which emails, devices, cookies and addresses belong to one person or household, then assigning them a shared ID.
ppc.land
September 25, 2026 at 8:25 PM
peloranapp.bsky.social
Ecommerce Customer Identification & Cross-Device Statistics 2026

Discover key statistics on ecommerce customer identification, cross-device behavior, and identity resolution for 2026.

#identityresolution #intelligence #ecommercecustomeridentificationstatistic

https://www.peloran.com/articles/ecom
Ecommerce Customer Identification & Cross-Device Statistics 2026
September 15, 2026 at 9:53 AM
lse-group-corp.bsky.social
Retailers waste budgets bidding against the same household three times across Instagram, LinkedIn, and X. Raw exports create contradictory profiles until a silver layer resolves identities and normalizes attributes before activation.
#IdentityResolution #MedallionArchitecture
August 25, 2026 at 8:00 PM
marketingnews.bsky.social
ICYMI: LiveRamp study: identity errors cut campaign ROI 70%, killing profit #DigitalMarketing #CampaignROI #DataPrecision #MarketingStrategy #IdentityResolution
LiveRamp study: identity errors cut campaign ROI 70%, killing profit
Poor identity precision dropped simulated ROI from $1.50 to $0.43, enough to cancel a working campaign, while just 1% of the wrong data loss reversed rankings.
ppc.land
July 21, 2026 at 8:36 PM
ppc.land
ICYMI: LiveRamp study: identity errors cut campaign ROI 70%, killing profit #DigitalMarketing #CampaignROI #DataPrecision #MarketingStrategy #IdentityResolution
LiveRamp study: identity errors cut campaign ROI 70%, killing profit
Poor identity precision dropped simulated ROI from $1.50 to $0.43, enough to cancel a working campaign, while just 1% of the wrong data loss reversed rankings.
ppc.land
July 21, 2026 at 8:35 PM
peoplewoo.bsky.social
Watch Now: zurl.co/p29hJ

Segmentation vs. Identity Resolution in Salesforce Data Cloud | Key Differences Explained

#Salesforce #DataCloud #IdentityResolution #Segmentation #Customer360 #SalesforceTutorial #MarketingCloud #CDP #CRM #SalesforceAdmin #SalesforceDeveloper #PeopleWoo
Segmentation vs. Identity Resolution in Salesforce Data Cloud | Key Differences Explained
Are you confused between Segmentation and Identity Resolution in Salesforce Data Cloud? In this video, you'll learn the key differences, how each feature wor...
www.youtube.com
July 18, 2026 at 10:18 AM
ramdanav.bsky.social
Customer Data Platform (CDP): AI-Powered Customer Intelligence Driving Personalized Customer Experiences

qksgroup.com/market-resea...

#CustomerDataPlatform #CDP #CustomerData #Customer360 #IdentityResolution #CustomerExperience #CX #CustomerEngagement #CustomerAnalytics #SPARKMatrix #QKSGroup
July 14, 2026 at 8:41 AM
peoplewoo.bsky.social
Watch Now: zurl.co/qniJP

Exact Match Rules in Salesforce Data Cloud | Identity Resolution Explained | Data Cloud Tutorial

#Salesforce #SalesforceDataCloud #DataCloud #IdentityResolution #ExactMatchRules #Customer360 #SalesforceTutorial #DataCloudTutorial #CRM
Exact Match Rules in Salesforce Data Cloud | Identity Resolution Explained | Data Cloud Tutorial
Want to understand Exact Match Rules in Salesforce Data Cloud? In this video, you'll learn how Exact Match Rules work in Identity Resolution and how they hel...
www.youtube.com
July 10, 2026 at 12:35 PM
peoplewoo.bsky.social
Watch Now: zurl.co/aZJsh

Party Field Mapping for Customer Financial Profiles | Salesforce Data Cloud Tutorial

#Salesforce #SalesforceDataCloud #DataCloud #Customer360 #PartyFieldMapping #CustomerFinancialProfiles #FinancialData #IdentityResolution #SalesforceTutorial #PeoplewooSkills
Party Field Mapping for Customer Financial Profiles | Salesforce Data Cloud Tutorial
In this video, you'll learn how to configure Party Field Mapping for Customer Financial Profiles in Salesforce Data Cloud. Party Field Mapping is a critical ...
www.youtube.com
July 7, 2026 at 1:45 PM
peoplewoo.bsky.social
Watch Now: zurl.co/EdUJu

Implementing Party Field Mappings for Customer Profile Unification | Salesforce Data Cloud Tutorial

#Salesforce #SalesforceDataCloud #DataCloud #Customer360 #IdentityResolution #PartyFieldMappings #CustomerProfile #DataIntegration #SalesforceTutorial #PeoplewooSkills
Implementing Party Field Mappings for Customer Profile Unification | Salesforce Data Cloud Tutorial
Welcome to this Salesforce Data Cloud tutorial! 🚀In this video, you'll learn how to implement Party Field Mappings to enable accurate Customer Profile Unifi...
www.youtube.com
July 7, 2026 at 1:00 PM
beefedai.bsky.social
Designing a Match-Merge Engine for Accurate Golden Records

https://beefed.ai/en/design-match-merge-engine

#MatchMerge #GoldenRecord #IdentityResolution #MatchingAlgorithms #SurvivorshipRules
Designing a Match-Merge Engine for Accurate Golden Records
beefed.ai
June 30, 2026 at 9:24 PM
peoplewoo.bsky.social
Watch Now: zurl.co/BbZaS

Configure Identity Resolution in Salesforce Data 360 | Step-by-Step Tutorial for Beginners

#Salesforce #SalesforceDataCloud #Data360 #IdentityResolution #UnifiedIndividual
Configure Identity Resolution in Salesforce Data 360 | Step-by-Step Tutorial for Beginners
Want to master Identity Resolution in Salesforce Data 360 (Data Cloud)? In this step-by-step tutorial, you'll learn how to configure Identity Resolution, cre...
www.youtube.com
June 24, 2026 at 11:00 AM
peoplewoo.bsky.social
Watch Now: zurl.co/vaLYY

Explore Data Before Identification & Unification in Salesforce Data Cloud | Complete Guide

#Salesforce #SalesforceDataCloud #DataCloud #IdentityResolution #DataUnification #Customer360 #DataExploration #CustomerDataPlatform #CDP
Explore Data Before Identification & Unification in Salesforce Data Cloud | Complete Guide
In this video, you'll learn how to explore and analyze your data before performing Identification and Unification in Salesforce Data Cloud.Understanding your...
www.youtube.com
June 23, 2026 at 2:45 PM
peoplewoo.bsky.social
Watch Now: zurl.co/otoeE

Map External IDs to Party Identification Data Model Object in Salesforce Data Cloud | Step-by-Step Guide

#Salesforce #SalesforceDataCloud #DataCloud #PartyIdentification #ExternalIDs #IdentityResolution #Customer360
Map External IDs to Party Identification Data Model Object in Salesforce Data Cloud
In this video, you'll learn how to map External IDs to the Party Identification Data Model Object (DMO) in Salesforce Data Cloud. This is a crucial step in i...
www.youtube.com
June 23, 2026 at 1:00 PM
outwardmedia.bsky.social
The future of marketing isn't just about reaching audiences—it's about understanding them. Identity helps transform disconnected activity into actionable insights that drive better personalization, measurement, and results. #AudienceData #IdentityResolution #B2BMarketing
June 18, 2026 at 3:31 PM
peoplewoo.bsky.social
Watch Now: zurl.co/NHVXH

Use Case: Bringing External Customer Information into Salesforce Data 360 | Salesforce Data Cloud Tutorial

#Salesforce #DataCloud #SalesforceDataCloud #Data360 #Customer360 #IdentityResolution
Use Case: Bringing External Customer Information into Salesforce Data 360 | Salesforce Data Cloud
In this video, we explore a practical Salesforce Data Cloud use case: Bringing External Customer Information into Salesforce Data 360.Learn how organizations...
www.youtube.com
June 17, 2026 at 11:30 AM
outwardmedia.bsky.social
Engagement is only part of the story. If you don't know who's behind the activity, you're missing critical context. Identity helps marketers move beyond anonymous traffic and make smarter decisions. #AudienceData #IdentityResolution #B2BMarketing
June 16, 2026 at 9:01 PM
peoplewoo.bsky.social
Watch Now: zurl.co/CXPW5

Party in Salesforce Data 360 Explained | Customer Profiles, Identity & Data Activation

#SalesforceData360 #SalesforceDataCloud #Customer360 #Salesforce #IdentityResolution #UnifiedProfiles #PartyObject
Party in Salesforce Data 360 Explained | Customer Profiles, Identity & Data Activation
In this video, we break down the concept of Party in Salesforce Data 360 and explain how it powers customer identity, unified profiles, and data activation a...
www.youtube.com
June 13, 2026 at 3:00 PM
peoplewoo.bsky.social
Watch Now: zurl.co/tCF2Q

Identity Match in Salesforce Data 360 | How Identity Resolution Works Step-by-Step

#Salesforce #SalesforceData360 #IdentityMatch #IdentityResolution #DataCloud #Customer360 #SalesforceTraining #CRM #DataManagement #PeoplewooSkills
Identity Match in Salesforce Data 360 | How Identity Resolution Works Step-by-Step
In this video, we'll explore Identity Match in Salesforce Data 360 and understand how customer records from multiple sources are matched and unified into a s...
www.youtube.com
June 10, 2026 at 1:00 PM
ppc.land
FYI: Hightouch and The Trade Desk tackle the exposure log identity problem #Hightouch #TheTradeDesk #IdentityResolution #DataDriven #DigitalMarketing
Hightouch and The Trade Desk tackle the exposure log identity problem
Hightouch partners with The Trade Desk to match exposure logs to warehouse-native first-party IDs, cutting multi-day identity resolution delays for brands.
ppc.land
June 5, 2026 at 5:55 AM