Also Google: But not like that!
Also Google: But not like that!
fuck that
fuck that
The best techbros can come up with are vague promises of personalization (to an audience that knows that usually means spying and higher prices) and chatbots that pretend to be celebrities. It's not alluring like online shopping or iphones.
The best techbros can come up with are vague promises of personalization (to an audience that knows that usually means spying and higher prices) and chatbots that pretend to be celebrities. It's not alluring like online shopping or iphones.
I worked on so many projects to disabuse people of “personalization” promises because they never are. They’re at best big unstable statistical clusters of observations that work out better than average. Just like a casino.
I worked on so many projects to disabuse people of “personalization” promises because they never are. They’re at best big unstable statistical clusters of observations that work out better than average. Just like a casino.
To all you personalization peddlers I say
To all you personalization peddlers I say
- dynamic pricing (hiking rates on whoever is easiest to coerce)
- a desperate hail mary "whatever it is we do, data will let us do it better" play that was tired in 2010
- dynamic pricing (hiking rates on whoever is easiest to coerce)
- a desperate hail mary "whatever it is we do, data will let us do it better" play that was tired in 2010
@gizmodo.com #$SBUX
gizmodo.com/starbucks-ap...
but in ed-tech, definite swerve toward personalization on the back of pervasive personalization of tech generally
but in ed-tech, definite swerve toward personalization on the back of pervasive personalization of tech generally
#SoftwareEngineeringJobs #AITraining #DataAnnotation #SideHustle
#SoftwareEngineeringJobs #AITraining #DataAnnotation #SideHustle
They mentioned to me that it was their message, but that AI personalized it to me.
The problem is that the 'personalization' does the exact opposite. It depersonalizes it and makes it feel fake.
They mentioned to me that it was their message, but that AI personalized it to me.
The problem is that the 'personalization' does the exact opposite. It depersonalizes it and makes it feel fake.
Start Small
Don't begin with complex personalization.
Start with simple use cases like using the customer's first name in email greetings.
Validate your data and build confidence before adding advanced logic
Start Small
Don't begin with complex personalization.
Start with simple use cases like using the customer's first name in email greetings.
Validate your data and build confidence before adding advanced logic
"Consumers looking for their caffeine fix don’t need this extra shot on their wallets,” our @lindsayowens.bsky.social warned @gizmodo.com.
"Consumers looking for their caffeine fix don’t need this extra shot on their wallets,” our @lindsayowens.bsky.social warned @gizmodo.com.