Experian Automotive
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Experian Automotive
@experianautomotive.bsky.social
Experian Automotive is a division of Experian that specializes in providing data-driven insights and solutions for the automotive industry.
The future of automotive marketing isn’t about more data. It’s about better intelligence.

John DeMarco of Experian Automotive shares how connecting vehicle, consumer and digital signals helps marketers understand who’s in market and what drives a sale.

www.forbes.com/councils/for...
The Future Of Automotive Marketing Starts With Better Intelligence
The problem isn’t a lack of data; it’s knowing whether that information still reflects the customer’s reality.
www.forbes.com
September 22, 2026 at 4:49 PM
EV momentum continues. ⚡

Experian’s Q2 2026 Automotive Consumer Trend Report shows:
• Electrified vehicles = 29.05% of new retail registrations
• SUVs = 77.47% of new EV registrations
Download the full report: www.experian.com/automotive/a...
#EV #Automotive #ConsumerTrends
September 10, 2026 at 4:26 PM
🚗 Experian’s Q2 2026 State of the Automotive Finance Market is here.

📈 New loans average $43,610
🔋 Hybrid financing share rose to 16.8%
💰 Refinancing saved consumers $83/month on average

Get the report 👉 www.experian.com/automotive/a...
August 28, 2026 at 4:31 PM
The EV market is shifting. ⚡

Experian Automotive’s latest report breaks down 2025 EV trends and a Q1 2026 preview — from registration activity to top models, regional growth and buyer insights.

Download the latest report:
www.experian.com/automotive/auto-quarterly-trends
#ExperianAutomotive #EVs
June 22, 2026 at 6:07 PM
AI is transforming car buying. 🚗

From vehicle comparisons to inventory searches, shoppers are using AI earlier than ever. Is your dealership ready?

Watch Michael Kraut of Experian Automotive: www.youtube.com/watch?v=V701...
AutoNews Webinar: AI Driven Car Buying Process Demands More Accurate Data with Michael Kraut
YouTube video by Experian Automotive
www.youtube.com
June 17, 2026 at 2:17 PM
SUVs continue to dominate the automotive market 🚙

According to Experian Automotive, SUVs represented 63.45% of new retail individual registrations over the last 12 months.

Download the report: www.experian.com/automotive/a...

#ExperianAutomotive #SUVs #AutoIndustry
June 12, 2026 at 1:45 PM
The latest Experian Automotive State of the Automotive Finance Market report is now available.

Q1 2026 highlights:
🚗 Avg. new monthly payments rose to $770
💸 Refinance saved consumers avg. $81/month
📈 Delinquencies remain elevated

Download now: www.experian.com/automotive/a...
May 29, 2026 at 1:47 PM
Auto buyers are changing how they shop. 🚗

Experian Audiences helps marketers reach shoppers using signals like loyalty, affordability, purchase behavior and local market demand.

Learn more: www.experian.com/blogs/market...

#AutoMarketing #AudienceTargeting
Reach auto buyers in a changing market with Experian Audiences | Experian marketing
Reach buyers based on how they shop in a changing market. Experian Audiences help target switchers, align to budgets, and match messaging to inventory.
www.experian.com
May 6, 2026 at 1:52 PM
Fraud hits dealerships harder than it looks—impacting revenue, lenders, and customer trust. Learn how top dealers are shifting to proactive protection in our Automotive News webinar.

▶️ Watch here: www.experian.com/automotive/f...
April 24, 2026 at 4:19 PM
How do you turn one of the auto industry’s richest datasets into content people can actually use?

Kirsten Von Busch of Experian Automotive shares how to test hypotheses with data and turn insights into stories that drive action.

Listen here: www.getmasset.com/resources/po...
April 20, 2026 at 4:30 PM
Great time at the Used Car Summit in Miami ☀️🚗

Packed sessions, sharp questions, and real conversations.

Big thanks to our Experian speakers Kirsten Von Busch & Michael Kraut, plus all our panelists and partners 👏
April 15, 2026 at 8:58 PM
Heading to Used Car Summit in Miami? ☀️🚗

Catch Experian speakers:
🎤 Kirsten Von Busch (10:00 & 11:00 AM)
📊 Michael Kraut (3:00 PM)

Topics: communication, trust & turning data into profit.

📅 April 14, 2026
#UsedCarSummit #AutoIndustry
April 8, 2026 at 2:01 PM
Fraud is hitting dealerships harder than it looks.

70% of dealers say auto finance fraud is rising.

Join @ExperianAuto + @AutomotiveNews to see what’s happening and what to do next.

📅 April 14 | 2 PM EDT

Save your spot: event.webcasts.com/starthere.js...
April 7, 2026 at 5:41 PM
New testimonial from John Hamlin, Founder of Hamlin & Associates.

“ROI is everything. It’s very transparent—you can see exactly how it’s paying for itself.”

See how data and the right partnerships drive real results.

🎥 www.experian.com/automotive/c...
April 3, 2026 at 4:50 PM
Speed or security? You don’t have to choose.

Join @ExperianAuto + @AutomotiveNews to learn how dealers reduce fraud risk without slowing approvals—while keeping a strong customer experience.

📅 April 14 | 2 PM EDT

Save your spot: event.webcasts.com/starthere.js...
March 31, 2026 at 6:17 PM
Fraud doesn’t stay isolated—it ripples across your dealership, impacting revenue, lenders & customer trust.

Join @ExperianAuto + @AutomotiveNews to learn how top dealers shift from reactive checks to proactive protection.

📅 April 14

Save your spot: event.webcasts.com/starthere.js...
March 24, 2026 at 7:14 PM
“Utilizing the VIO data has been a very positive return on investment — many times over.”

Matt Jensen, Director of Consumer Insights at Clarios, shares how leveraging Experian Automotive data is driving measurable impact.

Watch the full testimonial: www.experian.com/automotive/c...
March 20, 2026 at 5:30 PM
🚗 New: Automotive Consumer Trends Report Q4 2025

Produced by Kirsten Von Busch, this report highlights key shifts in the market:
• 296.5M vehicles on U.S. roads
• Cars = 16.72% of new retail registrations
👉 Download: www.experian.com/automotive/a...
#ConsumerTrends #ExperianAutomotive
March 19, 2026 at 8:06 PM
Auto dealer fraud is getting worse.

In this Digital Journal Q&A, John DeMarco (SVP) shares insights from Experian’s Dealer Fraud Threat Report and why dealers must move from reactive fraud detection to proactive verification.

www.digitaljournal.com/business/qa-...
Q&A: How today's automotive dealers are tackling fraud
Digital Journal dives into new findings from a survey of automotive dealers re: their sentiment on fraud.
www.digitaljournal.com
March 16, 2026 at 2:18 PM
🚗 New Report: Experian Automotive Market Trends – Q4 2025

Key insights:
• 296.5M light-duty vehicles on U.S. roads
• Used registrations up YoY; new registrations dipped in Q4
• Hybrids surpass 12M vehicles; EVs reach 5.7M

📥 Download the report:
www.experian.com/automotive/a...
March 13, 2026 at 6:27 PM
We’re proud to partner with @fullthrottle.ai to power the platform with Experian Automotive data.

Dealers can now target real in-market households — using verified purchase signals and closed-loop AI optimization.

Smarter audiences. Real performance.

www.mediapost.com/publications...
Performance Engine Ties Experian To FullThrottle.AI
The collaboration establishes a new standard for performance-driven audience marketing through generative AI, as more targeting platforms use AI to move beyond third-party cookies and legacy models.
www.mediapost.com
March 10, 2026 at 7:49 PM
Banks Power uses Experian Automotive’s VIO insights & auto audiences to power smarter product, marketing & sales strategies—driving real ROI.

🎥 Hear from Collin Banks:
www.experian.com/automotive/c...
February 19, 2026 at 5:15 PM
Experian Automotive is excited to team up with DAS Technology! 🎉 Our automotive audiences + predictive insights are now integrated into the DAS CDXP—helping dealers find in-market shoppers, activate high-intent audiences, and drive more conversions.

dastechnology.com/press/das-te...
DAS Technology and Experian Team Up to Activate Automotive Audience Segments Inside the DAS CX Platform
DAS Technology and Experian Team Up to Activate Automotive Audience Segments Inside the DAS CX Platform
dastechnology.com
February 12, 2026 at 2:21 PM
The floor is buzzing at #NADA2026.
Stop by Experian Automotive, grab a cup of coffee ☕, and see how data-driven insights are helping dealers move faster and smarter.
📍 Booth 4613W
February 5, 2026 at 5:48 PM
We’re officially here at #NADA2026 🚗
Stop by Booth 4613W to see how Experian Automotive is helping dealers make smarter, data-driven decisions—faster.
👋 Let’s talk automotive data.
February 4, 2026 at 6:32 PM