#CategoryDesign
Hej! I'm MXMLLN and I do #CategoryDesign in a variety of fields: #GameDesign, UX, Fashion, Storytelling, and #ProductDesign.
Let's make beautiful things together!
December 22, 2024 at 12:11 PM
This Friday at 11 AM PT on @DisrupTVShow… we’re talking Category Design and Business Bravery with none other than @lochhead — 13x #1 bestselling author, top podcaster, and Category Pirates co-creator. Don’t miss it 👉 bit.ly/4kqxPGH @rwang0 @ValaAfshar #DisrupTV #CategoryDesign
bit.ly
July 9, 2026 at 1:52 PM
Hot take: Hospitality design shouldn't begin with creating the guest avatar. But rather creating the category.

Start with latter, you just might unearth avatars you'd never dream up.

Agree? Disagree?

#HotTake #UniqueStays #CategoryDesign #ExperientialHospitality
December 5, 2024 at 6:05 AM
Is Intuit Falling Into The Same Mass Layoff Trap As Other Tech Companies?

Or Is There Something Different At Work?

Read Here: typeshare.co/theleadershi...

#Leadership #Business #Strategy #Intuit #Tech #Technology #TechNews #Layoffs #Innovation #AI #CategoryDesign #RemoteWork #ReturnToOffice
Is Intuit Falling Into The Same Mass Layoff Trap As Other Tech Companies? | Typeshare
Or Is There Something Different At Work?
typeshare.co
July 11, 2024 at 8:58 PM
#Economics #CategoryDesign #Business #Leadership #Sageship #Strategy #Success #Truth #Supply #Demand #Scarcity #Future
April 17, 2025 at 5:00 PM
Win on Emotion: The ThinkBlink Brand Playbook
Stop competing on price—win on emotion. Host Lisa Urbanski sits down with Jean-Pierre Lacroix, President & Chief Strategy Officer at SLD, to unpack how brands build durable advantage by targeting one dominant emotional need, removing friction across the journey, and telling simple, memorable stories that create community and loyalty. You’ll learn: - The 7 core tenets of emotional brand building (and how to choose one word that anchors your brand) - Why features get copied—but feelings don’t—and how to stay ahead of the commoditization curve - Pricing without a race to the bottom: when promos help (and when they erode brand) - How to scan trends and learn from other industries to stay relevant - Practical moves to reduce journey friction and build a belonging-driven community
www.spreaker.com
October 1, 2025 at 10:30 PM
It ain't enough to create your own category. You must embody that category visually.

#shorttermrentals #categorydesign #natureretreats #experientialstay
December 6, 2024 at 5:34 AM
🚀 Ready to unlock the secrets of outsized growth in 2025? Dive into the world of Niche Market Strategy! 🌟 Whether you're refining your #positioningstrategy or mastering #marketsegmentation, this ultimate playbook is your key to success.

Are you leveraging #accountbasedmarketing and #categorydesign
October 5, 2025 at 7:17 PM
From Yesterday's Article: Why I Do Not Write For The Algorithm - The Trap Most Businesses Find Their Marketing In

#Marketing #SocialMedia #Goals #Success #CategoryDesign #Business #Entrepreneurship #Sageship #Leadership
April 11, 2026 at 8:00 PM