#InfoSum
Pride is 365 at InfoSum!
January 29, 2025 at 9:33 AM
InfoSum’s "Ramp Down" campaign at #RampUp pushes the ad tech world to rethink its reliance on third-party data brokers 🚫. Secure, privacy-first data collaboration is here 🔒⚡. Let’s change the conversation! #adtech #privacy #DataInnovation
InfoSum Has An Irreverent Message For The People Attending LiveRamp’s RampUp | AdExchanger
InfoSum launched a guerrilla marketing campaign, timed to coincide with LiveRamp's RampUp event, calling on the industry to "ramp down."
www.adexchanger.com
February 25, 2025 at 3:27 PM
🏳️‍🌈🏳️‍⚧️ As a queer leader, seeing the InfoSum logo on stage at Outvertising Live gave me the feels!

I’m proud to work for a company that not only talks the talk, but walks the walk.

No surprise to anyone that @laurenfwetzel.bsky.social was a big champion of us sponsoring this critical event.
November 21, 2024 at 6:51 PM
Hello! CEO of InfoSum entering the chat to talk about the clean up required to transform how we utilize and protect customer data to power better advertising. The marketing industry needs to rebuild legacy infrastructure for the new age of data collaboration and I am here for it. 👋🏼
November 18, 2024 at 3:16 PM
#CHRY.L just announced the disposal of Infosum for sum proceeds of £48m. Whilst this represents a 1.6p uplift to NAV it is quite significant as the market discounts NAV by over 40%. More buybacks etc. Great win for them as I had not assigned much value to it.
April 3, 2025 at 1:38 PM
WPP acquires InfoSum to strengthen AI-driven data capabilities #WPP #InfoSum #DataAcquisition #AI #DataPrivacy
WPP acquires InfoSum to strengthen AI-driven data capabilities
Strategic acquisition bolsters WPP's data infrastructure as privacy concerns intensify.
ppc.land
April 6, 2025 at 9:11 AM
WPP acquires InfoSum to strengthen AI-driven data capabilities #WPP #InfoSum #DataAcquisition #AI #DataPrivacy
WPP acquires InfoSum to strengthen AI-driven data capabilities
Strategic acquisition bolsters WPP's data infrastructure as privacy concerns intensify.
ppc.land
April 6, 2025 at 9:12 AM
WPP’s acquisition of InfoSum enhances its ability to activate first-party data while prioritizing privacy. It strengthens WPP’s cookieless future, enabling brands to collaborate without sharing data.

adage.com/article/agen...

#DigitalMarketing #WPP #InfoSum #AdTech #DataPrivacy #CookielessFuture
WPP acquires Infosum, boosting client data capabilities
Acquiring InfoSum gives WPP more access to data and a stronger clean room offering.
adage.com
April 3, 2025 at 2:09 PM
InfoSum is looking for: Senior Platform Engineer
in #Basingstoke 🇬🇧 United Kingdom
#golang #kubernetes #devops
www.golangprojects.com
December 2, 2024 at 10:23 AM
My Eras Tour at InfoSum!

✨ Fearless: Building the first data collaboration platform with a privacy-first approach.

💥 Reputation: Proving privacy and performance can coexist, and expanding globally.

🌌 Speak Now: The next chapter—bigger, better, faster collaboration.

#ErasTour #InfoSum
December 11, 2024 at 4:35 PM
🎶 What’s the soundtrack to your life?

That's one of my favorite questions on Identity Architects. Their responses give me a unique glimpse into their personalities and passions through music.

🎧 The result? It's a pretty killer playlist: hubs.la/Q02_dK1_0
Identity Architects' Soundtrack
Playlist · InfoSum · 54 items · 3 saves
hubs.la
December 12, 2024 at 3:33 PM
Data collaboration group @infosum.com integrates with @amazonads.bsky.social, enabling #advertisers to securely activate first-party insights across Amazon DSP and Marketing Cloud.
#FirstPartyData #AdTech #DigitalAdvertising #PrivacyFirst
InfoSum links with Amazon Ads to power smarter ad performance -
InfoSum today announced a new set of integrations with Amazon Ads to enable seamless and secure activation of first-party signals.
mediashotz.co.uk
May 20, 2025 at 3:43 PM
What can I say, except... I’m lovin’ it! 🍔

🇳🇿 This groundbreaking partnership between McDonald’s NZ and OMD NZ, powered by InfoSum, proves that privacy and performance can go hand in hand.

hubs.la/Q02-7nTk0
Macca’s & OMD NZ Smarten Up With Infosum Clean Room Solution
Macca's named first Kiwi advertiser to use InfoSum’s data cleanroom. B&T also spying new Hawaiian burger on recent visit.
hubs.la
December 3, 2024 at 8:48 PM
That sound you hear? Marketers rejoicing and legal teams openly weeping... tears of joy, of course. 🥲

Proud to kick off the year by making data collaboration faster, easier, and simpler with Contractless Collaboration from @infosum.bsky.social

🏃🏻‍♀️🏃🏻‍♀️🏃🏻‍♀️

More info: hubs.la/Q031nS720
InfoSum launches Contractless Collaboration | Press Release | InfoSum
InfoSum’s integrated DSA solution will enable instant connections between parties, allowing them to collaborate faster and capitalize on every marketing opportunity.
hubs.la
January 7, 2025 at 2:58 PM
At InfoSum, I recently put it in a snappy phrase: Collaboration over Competition. We must do more, together.

Personally, I’m lowkey obsessed with in-game advertising. For such a data rich environment, why is it so low on the media spend chart. The opportunity for immersive ad experiences is huge.
November 17, 2024 at 8:00 PM
WPP rachète Infosum

WPP a annoncé jeudi 3 avril le rachat d'InfoSum, fournisseur britannique de data clean rooms et de solutions de data collaboration fondé en 2015. Ses solutions, qui fonctionnent avec divers environnements cloud, seront intégrées dans la plateforme technologique du groupe WPP,…
WPP rachète Infosum
WPP a annoncé jeudi 3 avril le rachat d'InfoSum, fournisseur britannique de data clean rooms et de solutions de data collaboration fondé en 2015. Ses solutions, qui fonctionnent avec divers environnements cloud, seront intégrées dans la plateforme technologique du groupe WPP, Open, pour servir des objectifs d'insights, de ciblage, d'activation, et d'entraînement de modèles d'IA personnalisés. Lauren Wetzel, le CEO d'InfoSum, conserve son poste et prend par ailleurs les fonctions de chief solutions officer de GroupM, pour développer des produits "data-driven".
www.mind.eu.com
April 3, 2025 at 3:50 PM
"First-party data is now the most valuable asset in the ecosystem. And agencies are positioning themselves to hold the keys."

Shirley Marschall looks at the real reason why the data arms race is really hotting up…

#adtech #madtech #data #agencies #InfoSum #WPP
What's Really Behind Agencies’ Identity and AI Ambitions? - ExchangeWire.com
In her latest feature, Shirley Marschall looks at the real reason why the agency ad tech arms race is really hotting up…
www.exchangewire.com
April 8, 2025 at 6:43 AM
🏟️ Data is the MVP of modern sports! Discover how teams and leagues are using data collaboration to build stronger fan connections, secure new sponsorships, and elevate their game ⚽ 🏀 🏈

Check out our latest blog: www.infosum.com/blog/how-spo...

#DataCollaboration #SportsTech #FanEngagement
How sports teams and leagues can dominate the field with data collaboration | InfoSum Blog
In this blog, we explore how first-party data collaboration is empowering sports teams and leagues to build deeper fan relationships and drive commercial growth.
www.infosum.com
December 4, 2024 at 6:37 PM
🚀 New Remote Job Alert!
💼 Go Software Engineer
🏢 InfoSum
🌍 Australia
📁 Software Development
💰 A$110,000 - A$150,000
#RemoteJobs #RemoteWork #WorkFromHome #Hiring #JobOpportunity

Apply now: https://remoteinaustralia.com/job/infosum-go-software-engineer
August 15, 2026 at 6:00 AM