FYI: Advertisers gain 900 BCN audience segments bookable by AI prompt #Werbung #KünstlicheIntelligenz #Zielgruppen #DigitalMarketing #PubMatic
Advertisers gain 900 BCN audience segments bookable by AI prompt
Over 80 million consented profiles from 50-plus German domains now feed PubMatic deals built by software agents. Unknown: which DSPs can bid, at what price?
ppc.land
September 24, 2026 at 8:33 PM
FYI: Advertisers gain 900 BCN audience segments bookable by AI prompt #Werbung #KünstlicheIntelligenz #Zielgruppen #DigitalMarketing #PubMatic
Someone needs a new day job huh
February 2, 2025 at 8:59 PM
Someone needs a new day job huh
FYI: PubMatic CEO says Google needs up to 15 months to open AdX to Prebid #PubMatic #Google #AdTech #Prebid #DigitalAdvertising
PubMatic CEO says Google needs up to 15 months to open AdX to Prebid
Remedies take effect 60 days after judgment and run six years under a court-appointed monitor. Sell-side rivals ask whether equal access holds in practice.
ppc.land
September 20, 2026 at 7:39 PM
FYI: PubMatic CEO says Google needs up to 15 months to open AdX to Prebid #PubMatic #Google #AdTech #Prebid #DigitalAdvertising
FYI: PubMatic CEO says Google needs up to 15 months to open AdX to Prebid #PubMatic #Google #AdTech #Prebid #DigitalAdvertising
PubMatic CEO says Google needs up to 15 months to open AdX to Prebid
Remedies take effect 60 days after judgment and run six years under a court-appointed monitor. Sell-side rivals ask whether equal access holds in practice.
ppc.land
September 20, 2026 at 7:39 PM
FYI: PubMatic CEO says Google needs up to 15 months to open AdX to Prebid #PubMatic #Google #AdTech #Prebid #DigitalAdvertising
Scoop: X/Twitter has enlisted adtech company PubMatic to help it find some ad revenue from the open web and video ad budgets
www.businessinsider.com/x-signed-up-...
www.businessinsider.com/x-signed-up-...
Elon Musk's X has signed up a new adtech partner as it looks to boost advertising revenue
PubMatic has previously said its platform could help X tap budgets beyond social media, such as display and video advertising.
www.businessinsider.com
November 19, 2024 at 9:51 PM
Scoop: X/Twitter has enlisted adtech company PubMatic to help it find some ad revenue from the open web and video ad budgets
www.businessinsider.com/x-signed-up-...
www.businessinsider.com/x-signed-up-...
FYI: Advertisers gain 900 BCN audience segments bookable by AI prompt #Werbung #KünstlicheIntelligenz #Zielgruppen #DigitalMarketing #PubMatic
Advertisers gain 900 BCN audience segments bookable by AI prompt
Over 80 million consented profiles from 50-plus German domains now feed PubMatic deals built by software agents. Unknown: which DSPs can bid, at what price?
ppc.land
September 24, 2026 at 8:31 PM
FYI: Advertisers gain 900 BCN audience segments bookable by AI prompt #Werbung #KünstlicheIntelligenz #Zielgruppen #DigitalMarketing #PubMatic
PubMatic? More like ProbleMatic, right???
Sources: X has had preliminary talks with Amazon to make ads available via Amazon's ad-buying software, and PubMatic, as it seeks to attract smaller advertisers (Wall Street Journal)
Main Link | Mediagazer Permalink
Main Link | Mediagazer Permalink
December 8, 2023 at 6:43 PM
PubMatic? More like ProbleMatic, right???
Adtech company PubMatic sues Google over monopoly violations
Adtech company PubMatic sues Google over monopoly violations | TechCrunch
The lawsuit marks the second time that an advertising exchange has sued Google since a federal judge ruled in April that the search giant had illegally monopolized ad exchanges and ad servers.
techcrunch.com
September 8, 2025 at 7:17 PM
Adtech company PubMatic sues Google over monopoly violations
FYI: AdRoll and PubMatic use MCP to let AI fix programmatic deal problems #AdRoll #PubMatic #AI #Programmatic #DigitalMarketing
AdRoll and PubMatic use MCP to let AI fix programmatic deal problems
AdRoll and PubMatic connected their AI agents via Model Context Protocol on April 23 to diagnose and resolve programmatic deal delivery issues in real time.
ppc.land
May 7, 2026 at 8:44 PM
FYI: AdRoll and PubMatic use MCP to let AI fix programmatic deal problems #AdRoll #PubMatic #AI #Programmatic #DigitalMarketing
Google: Empresa de publicidade processa big tech
Empresa de publicidade processa dona do Google por monopólio ilegal e pede indenização bilionária
PubMatic afirma que a big tech monopolizou mercado de tecnologia publicitária; Alphabet não comentou
www1.folha.uol.com.br
September 8, 2025 at 7:21 PM
Google: Empresa de publicidade processa big tech
FYI: AdRoll and PubMatic use MCP to let AI fix programmatic deal problems #AdRoll #PubMatic #AI #Programmatic #DigitalMarketing
AdRoll and PubMatic use MCP to let AI fix programmatic deal problems
AdRoll and PubMatic connected their AI agents via Model Context Protocol on April 23 to diagnose and resolve programmatic deal delivery issues in real time.
ppc.land
May 7, 2026 at 8:44 PM
FYI: AdRoll and PubMatic use MCP to let AI fix programmatic deal problems #AdRoll #PubMatic #AI #Programmatic #DigitalMarketing
AdRoll and PubMatic just built what ad tech kept promising for years #AdTech #DigitalMarketing #AIinAdvertising #ProgrammaticBuying #MarTech
AdRoll and PubMatic just built what ad tech kept promising for years
AdRoll and PubMatic on April 23 demonstrated MCP-powered agent-to-agent diagnostics across DSP and SSP systems, offering a rare cross-platform AI workflow.
ppc.land
April 25, 2026 at 8:05 PM
AdRoll and PubMatic just built what ad tech kept promising for years #AdTech #DigitalMarketing #AIinAdvertising #ProgrammaticBuying #MarTech
FYI: AdRoll and PubMatic just built what ad tech kept promising for years #AdTech #AI #DigitalMarketing #ProgrammaticAdvertising #CrossPlatform
AdRoll and PubMatic just built what ad tech kept promising for years
AdRoll and PubMatic on April 23 demonstrated MCP-powered agent-to-agent diagnostics across DSP and SSP systems, offering a rare cross-platform AI workflow.
ppc.land
April 28, 2026 at 8:07 PM
FYI: AdRoll and PubMatic just built what ad tech kept promising for years #AdTech #AI #DigitalMarketing #ProgrammaticAdvertising #CrossPlatform
FYI: AdRoll and PubMatic just built what ad tech kept promising for years #AdTech #AI #DigitalMarketing #ProgrammaticAdvertising #CrossPlatform
AdRoll and PubMatic just built what ad tech kept promising for years
AdRoll and PubMatic on April 23 demonstrated MCP-powered agent-to-agent diagnostics across DSP and SSP systems, offering a rare cross-platform AI workflow.
ppc.land
April 28, 2026 at 8:07 PM
FYI: AdRoll and PubMatic just built what ad tech kept promising for years #AdTech #AI #DigitalMarketing #ProgrammaticAdvertising #CrossPlatform
$PUBM - X Signs Up Pubmatic As An Authorized Seller Of Its Ads: Insider
November 19, 2024 at 8:02 PM
$PUBM - X Signs Up Pubmatic As An Authorized Seller Of Its Ads: Insider
ICYMI: Advertisers gain 900 BCN audience segments bookable by AI prompt #Werbung #Zielgruppen #KünstlicheIntelligenz #DigitalMarketing #Datenanalyse
Advertisers gain 900 BCN audience segments bookable by AI prompt
Over 80 million consented profiles from 50-plus German domains now feed PubMatic deals built by software agents. Unknown: which DSPs can bid, at what price?
ppc.land
September 22, 2026 at 8:32 PM
ICYMI: Advertisers gain 900 BCN audience segments bookable by AI prompt #Werbung #Zielgruppen #KünstlicheIntelligenz #DigitalMarketing #Datenanalyse
ICYMI: Advertisers gain 900 BCN audience segments bookable by AI prompt #Werbung #Zielgruppen #KünstlicheIntelligenz #DigitalMarketing #Datenanalyse
Advertisers gain 900 BCN audience segments bookable by AI prompt
Over 80 million consented profiles from 50-plus German domains now feed PubMatic deals built by software agents. Unknown: which DSPs can bid, at what price?
ppc.land
September 22, 2026 at 8:31 PM
ICYMI: Advertisers gain 900 BCN audience segments bookable by AI prompt #Werbung #Zielgruppen #KünstlicheIntelligenz #DigitalMarketing #Datenanalyse
Silverpush and PubMatic enable episode-level contextual CTV targeting using cookie-free contextual signals and pre-bid brand-safety segments across major streamers.
Save What Matters
Curate Feeds | Make Collections | Customize Email Briefs
briefly.co
September 24, 2026 at 1:25 PM
Silverpush and PubMatic enable episode-level contextual CTV targeting using cookie-free contextual signals and pre-bid brand-safety segments across major streamers.
Silverpush and PubMatic enable episode-level contextual CTV targeting using cookie-free contextual signals and pre-bid brand-safety segments across major streamers.
Save What Matters
Curate Feeds | Make Collections | Customize Email Briefs
briefly.co
September 24, 2026 at 1:27 PM
Silverpush and PubMatic enable episode-level contextual CTV targeting using cookie-free contextual signals and pre-bid brand-safety segments across major streamers.
PubMatic enables episode-level contextual targeting for streaming TV inventory via Silverpush metadata, letting buyers target ads based on programming context before bidding.
Save What Matters
Curate Feeds | Make Collections | Customize Email Briefs
briefly.co
September 24, 2026 at 11:56 AM
PubMatic enables episode-level contextual targeting for streaming TV inventory via Silverpush metadata, letting buyers target ads based on programming context before bidding.
PubMatic enables episode-level contextual targeting for streaming TV inventory via Silverpush metadata, letting buyers target ads based on programming context before bidding.
Save What Matters
Curate Feeds | Make Collections | Customize Email Briefs
briefly.co
September 24, 2026 at 11:56 AM
PubMatic enables episode-level contextual targeting for streaming TV inventory via Silverpush metadata, letting buyers target ads based on programming context before bidding.
Xumo teams up with PubMatic to make its ad inventory available programmatically. Streaming + automation = a recipe for targeting gold.
Xumo To Make Ad Inventory Available Programmatically With PubMatic
Integration will expand reach and targeting capabilities across Xumo’s content
buff.ly
November 26, 2024 at 5:04 PM
Xumo teams up with PubMatic to make its ad inventory available programmatically. Streaming + automation = a recipe for targeting gold.