Warby Parker has swapped almost every tool it started with: Home Try-On is gone, 352 stores are open, and AI glasses are coming. What hasn't changed is why people show up. My take on the case, plus 4 lessons for marketers: janelejournal.wordpress.com/2026/10/04/n... #snhusmm
New Channels, Same Community: How Warby Parker Keeps Evolving
Warby Parker has swapped out almost every tool it started with, from Home Try-On to AI smart glasses. What it hasn’t swapped is the reason people show up.
janelejournal.wordpress.com
October 7, 2026 at 3:47 AM
Warby Parker has swapped almost every tool it started with: Home Try-On is gone, 352 stores are open, and AI glasses are coming. What hasn't changed is why people show up. My take on the case, plus 4 lessons for marketers: janelejournal.wordpress.com/2026/10/04/n... #snhusmm
Hey gang! Check out my take on two different brands in the soap world. Who will be the winner in the conversation on social media marketing!
#snhusmm #branding #socialmediamarketing #mycluckhut #harry's #soap #marketing
#snhusmm #branding #socialmediamarketing #mycluckhut #harry's #soap #marketing
Differentiation
My Cluck Hut and Harry's illustrate contrasting social media strategies in the personal care industry. My Cluck Hut, a Nashville-based brand, emphasizes community and humor through irreverent marketing and a commitment to social causes, using social media to create a loyal following. In contrast, Harry's, a national grooming company, focuses on product education and awareness, promoting its Tattoo Frost aftercare gel through scalable marketing tactics like subscriptions and discounts. While My Cluck Hut thrives on authenticity, Harry's leverages its vast reach. Both brands highlight that the story behind a product enhances its appeal, yet their strategies cater to different audiences.
theschwartzgirl.wpcomstaging.com
October 5, 2026 at 1:51 AM
Hey gang! Check out my take on two different brands in the soap world. Who will be the winner in the conversation on social media marketing!
#snhusmm #branding #socialmediamarketing #mycluckhut #harry's #soap #marketing
#snhusmm #branding #socialmediamarketing #mycluckhut #harry's #soap #marketing
Hi, I'm Jane! 👋 Kicking off my journey in social media marketing at SNHU. I'll be sharing case studies, trends & takeaways here and on my blog: janelejournal.wordpress.com #snhusmm #SocialMediaMarketing
Jane Le | Digital Marketing Insights
Exploring social media, brands, consumers, and digital marketing.
janelejournal.wordpress.com
September 30, 2026 at 4:57 AM
Hi, I'm Jane! 👋 Kicking off my journey in social media marketing at SNHU. I'll be sharing case studies, trends & takeaways here and on my blog: janelejournal.wordpress.com #snhusmm #SocialMediaMarketing
Did Podcasts Help Trump Win Young Men? Gendered Media Spaces and Gender Gaps
#snhusmm
papers.ssrn.com/sol3/papers....
#snhusmm
papers.ssrn.com/sol3/papers....
Did Podcasts Help Trump Win Young Men? Gendered Media Spaces and Gender Gaps
In the 2024 election, the gender gap among young voters widened sharply. To examine the role of podcasts in this pattern, we combine two survey datasets with th
papers.ssrn.com
September 6, 2026 at 11:30 PM
Did Podcasts Help Trump Win Young Men? Gendered Media Spaces and Gender Gaps
#snhusmm
papers.ssrn.com/sol3/papers....
#snhusmm
papers.ssrn.com/sol3/papers....
Of course they will. 🙄 #snhusmm
Creators who are taking part in X’s monetization program will have to sign up to X Money
X Money will be the only payout option for U.S. creators
The platform announced that users taking part in its Original Content Rewards and subscriptions programs will no longer be able to accept alternative cashout methods.
www.socialmediatoday.com
September 6, 2026 at 11:07 PM
Of course they will. 🙄 #snhusmm
One of the things I like most about social media is its ability to turn information into connection, and connection into action. Used well, it can help people understand an issue, find others who care about it, and become part of real change. #snhusmm #SocialMediaForGood #CivicEngagement
September 6, 2026 at 2:46 AM
One of the things I like most about social media is its ability to turn information into connection, and connection into action. Used well, it can help people understand an issue, find others who care about it, and become part of real change. #snhusmm #SocialMediaForGood #CivicEngagement
As we rely more and more on social media as a first source for breaking news, it’s even more important that we make digital literacy a priority to ensure we are sharing quality information. #snhusmm #MediaLiteracy #SocialMediaForGood
sproutsocial.com/insights/pre...
sproutsocial.com/insights/pre...
Social Media is Now the Top Source for Breaking News, New Sprout Social Research Finds
Despite social’s leading role in news discovery, 88% of people report declining trust in social media news due to the rise of AI-generated content Read more...
sproutsocial.com
September 6, 2026 at 2:25 AM
As we rely more and more on social media as a first source for breaking news, it’s even more important that we make digital literacy a priority to ensure we are sharing quality information. #snhusmm #MediaLiteracy #SocialMediaForGood
sproutsocial.com/insights/pre...
sproutsocial.com/insights/pre...
In cases like these it is so important to go beyond the headlines. Access to information, censorship, and who gets to make those decisions all have real effects on communities. #snhusmm #FreedomToRead #Libraries
This is a really important article about how the states are using the “government speech” argument to defend their “parental rights” laws (acknowledging they don’t actually give parents the right to decide what’s available in the library).
Have you subscribed to our Substack yet? We are posting our weekly articles there. Check out our newest article that dives into "government speech" and how this impacts local decisions on censorship.
freedomtoreadproject.substack.com/p/when-gover...
freedomtoreadproject.substack.com/p/when-gover...
September 5, 2026 at 2:40 AM
In cases like these it is so important to go beyond the headlines. Access to information, censorship, and who gets to make those decisions all have real effects on communities. #snhusmm #FreedomToRead #Libraries
To of the best aspects of social media is its ability to distill large concepts to human terms. IDEA isn’t an abstract program. It protects the educational and civil rights of actual students, and those voices need to stay part of the public conversation. #snhusmm #PublicEducation #DisabilityRights
Removing IDEA from the qualified hands of education professionals is not some slight adjustment.
It is an attack on the educational and civil rights of students across this country.
It is an attack on the educational and civil rights of students across this country.
Trump White House Accused of 'Abandoning Kids With Disabilities' in New Assault on Education Department | Common Dreams
"By moving special education from the Department of Education to the Department of Health and Human Services, the administration is taking us back to a dark period in American history."
www.commondreams.org
September 4, 2026 at 8:55 PM
To of the best aspects of social media is its ability to distill large concepts to human terms. IDEA isn’t an abstract program. It protects the educational and civil rights of actual students, and those voices need to stay part of the public conversation. #snhusmm #PublicEducation #DisabilityRights
Libraries provide so much more than books. They’re one of the great equalizers for community internet access, and the E-Rate program is an essential part of making that possible. #snhusmm #Libraries #DigitalAccess
Libraries across the country have the same message: their communities rely on the internet E-Rate enables. More: https://www.csmonitor.com/USA/Politics/2026/0820/fcc-e-rate-libraries-schools
Use our tools to tell Congress to #SaveOurERate & submit your own public comments to the FCC: ala.org/erate
Use our tools to tell Congress to #SaveOurERate & submit your own public comments to the FCC: ala.org/erate
FCC considers cuts to funds for internet access at schools and libraries
A program called E-Rate has helped expand public internet access for 30 years. As the Federal Communications Commission challenges whether the subsidies are still needed, schools and libraries say cuts could leave them with hard choices.
www.csmonitor.com
September 4, 2026 at 8:34 PM
Libraries provide so much more than books. They’re one of the great equalizers for community internet access, and the E-Rate program is an essential part of making that possible. #snhusmm #Libraries #DigitalAccess
This quote stood out to me because marketers can study their audience, but consumers are still the experts on their own experiences. Listening and allowing people to participate can create stronger connections between brands and their communities. #snhusmm #SocialMediaMarketing #CommunityEngagement
August 29, 2026 at 7:42 PM
This quote stood out to me because marketers can study their audience, but consumers are still the experts on their own experiences. Listening and allowing people to participate can create stronger connections between brands and their communities. #snhusmm #SocialMediaMarketing #CommunityEngagement
AI is changing how marketers manage social media, but keeping the human connection is still important. I thought this was an interesting look at how AI can support social media teams without replacing that connection with consumers. #snhusmm #SocialMediaMarketing #AI sproutsocial.com/insights/ai-...
How to use an AI social media assistant to amplify your team’s impact
Find out how to use an AI social media assistant to focus on high-impact work that drives growth and innovation.
sproutsocial.com
August 29, 2026 at 7:31 PM
AI is changing how marketers manage social media, but keeping the human connection is still important. I thought this was an interesting look at how AI can support social media teams without replacing that connection with consumers. #snhusmm #SocialMediaMarketing #AI sproutsocial.com/insights/ai-...
Technology keeps changing how consumers interact with brands. Marketers who understand these changes early have an opportunity to create better ways to connect with their audience. #snhusmm #DigitalMarketing #AI
84% of the world has never used AI. So no, you’re not late.
But...the gap between what AI can do and how everyone else uses it is what OpenAI calls “the capability overhang.”
That gap is your opportunity.
💪🦾 www.youtube.com/watch?v=cGJT... 👀
But...the gap between what AI can do and how everyone else uses it is what OpenAI calls “the capability overhang.”
That gap is your opportunity.
💪🦾 www.youtube.com/watch?v=cGJT... 👀
August 29, 2026 at 7:17 PM
Technology keeps changing how consumers interact with brands. Marketers who understand these changes early have an opportunity to create better ways to connect with their audience. #snhusmm #DigitalMarketing #AI
Thanks, Bluesky!
I feel like even in a marketing context, there are times when it can be really helpful to target your message to a smaller, more engaged audience. Yay for a “less is more” option. #snhusmm #SocialMediaMarketing #AudienceTargeting
I feel like even in a marketing context, there are times when it can be really helpful to target your message to a smaller, more engaged audience. Yay for a “less is more” option. #snhusmm #SocialMediaMarketing #AudienceTargeting
Now you can opt out of having your posts shown to non-followers in the Discover feed.
We know not everyone wants to go viral. Sometimes you're just posting for your followers. This is one of a few updates we're working on to give you more control over your experience and help you find your people.
We know not everyone wants to go viral. Sometimes you're just posting for your followers. This is one of a few updates we're working on to give you more control over your experience and help you find your people.
August 28, 2026 at 9:09 PM
Thanks, Bluesky!
I feel like even in a marketing context, there are times when it can be really helpful to target your message to a smaller, more engaged audience. Yay for a “less is more” option. #snhusmm #SocialMediaMarketing #AudienceTargeting
I feel like even in a marketing context, there are times when it can be really helpful to target your message to a smaller, more engaged audience. Yay for a “less is more” option. #snhusmm #SocialMediaMarketing #AudienceTargeting
This is such a great post, because it connects a lot of really useful sources around the idea of backlist marketing, which helps writers find readers AND helps readers potentially find a whole slew of great new-to-them books!
#snhusmm #SocialMediaMarketing #LongTail
#snhusmm #SocialMediaMarketing #LongTail
Our founder, Ashleigh Heaton, will be paneling at the
@publisherswkly.bsky.social US Book Show on June 3 alongside some brilliant minds from @netgalley.bsky.social and @booktrovertcom.bsky.social to discuss sustained backlist discovery. 📚
For panel info + registration, head to usbookshow.com.
@publisherswkly.bsky.social US Book Show on June 3 alongside some brilliant minds from @netgalley.bsky.social and @booktrovertcom.bsky.social to discuss sustained backlist discovery. 📚
For panel info + registration, head to usbookshow.com.
August 28, 2026 at 9:01 PM
This is such a great post, because it connects a lot of really useful sources around the idea of backlist marketing, which helps writers find readers AND helps readers potentially find a whole slew of great new-to-them books!
#snhusmm #SocialMediaMarketing #LongTail
#snhusmm #SocialMediaMarketing #LongTail
Posts like this make me so happy, because they’re not just informative they’re actively useful. Targeted, actionable, and extending the reach beyond the original platform. #snhusmm #InboundMarketing
Unagented Children's #Authors 👀
Sourcebooks just shared this to LinkedIn (so I'm sharing it here too ☺️)
They are opening submissions to you once a month! On "match day" when the day matches the month (ie 7/7, 8/8, etc.) you can email your manuscript to matchdaysubmissions@sourcebooks.com!
Sourcebooks just shared this to LinkedIn (so I'm sharing it here too ☺️)
They are opening submissions to you once a month! On "match day" when the day matches the month (ie 7/7, 8/8, etc.) you can email your manuscript to matchdaysubmissions@sourcebooks.com!
August 28, 2026 at 8:51 PM
Posts like this make me so happy, because they’re not just informative they’re actively useful. Targeted, actionable, and extending the reach beyond the original platform. #snhusmm #InboundMarketing
This quote stood out to me because successful social media becomes more valuable when it naturally fits into consumers’ everyday lives and routines. #snhusmm #SocialMediaMarketing
August 16, 2026 at 1:25 AM
This quote stood out to me because successful social media becomes more valuable when it naturally fits into consumers’ everyday lives and routines. #snhusmm #SocialMediaMarketing
Social media keeps changing how consumers discover and connect with brands. This article shows why marketers need to understand how audiences are using social platforms today. #snhusmm #SocialMediaMarketing
#snhusmm #SocialMediaMarketing #DigitalMarketing
sproutsocial.com/insights/the...
#snhusmm #SocialMediaMarketing #DigitalMarketing
sproutsocial.com/insights/the...
The state of social media in 2026: Data from Sprout’s latest pulse survey
From search on social media to how brands respond to a crisis, here are some of the takeaways from Sprout's Q2 Pulse Survey.
sproutsocial.com
August 16, 2026 at 1:19 AM
Social media keeps changing how consumers discover and connect with brands. This article shows why marketers need to understand how audiences are using social platforms today. #snhusmm #SocialMediaMarketing
#snhusmm #SocialMediaMarketing #DigitalMarketing
sproutsocial.com/insights/the...
#snhusmm #SocialMediaMarketing #DigitalMarketing
sproutsocial.com/insights/the...
This stood out to me because social media marketing is always changing. Brands can’t rely on the same strategies just because they worked before. Growth means being willing to try new approaches and adjust to what audiences respond to. #snhusmm #SocialMediaMarketing #DigitalMarketing
Growth often begins the moment you step outside your patterns.
The goal isn’t to become unpredictable to everyone else. It’s to keep discovering capabilities you didn’t know you had.
Latest substack 👍 guykawasaki.substack...
The goal isn’t to become unpredictable to everyone else. It’s to keep discovering capabilities you didn’t know you had.
Latest substack 👍 guykawasaki.substack...
August 16, 2026 at 1:15 AM
This stood out to me because social media marketing is always changing. Brands can’t rely on the same strategies just because they worked before. Growth means being willing to try new approaches and adjust to what audiences respond to. #snhusmm #SocialMediaMarketing #DigitalMarketing
Trying to find a way to stand out ?Check out this article! #snhusmm
www.socialmediatoday.com/news/adobe-s...
www.socialmediatoday.com/news/adobe-s...
Adobe says brands need a point of view to stand out
Best practices for artificial intelligence-generated promotions focus on individuality and consistency, according to a new report.
www.socialmediatoday.com
August 13, 2026 at 12:41 PM
Trying to find a way to stand out ?Check out this article! #snhusmm
www.socialmediatoday.com/news/adobe-s...
www.socialmediatoday.com/news/adobe-s...
Now what do we do? 😂 #snhusmm
Meta advertisers can now utilize another audience exclusion tool
Meta adds dedicated ad exclusion audiences
The option will help brands avoid reaching people who don’t want to see their promotions, or people who legally cannot be targeted.
www.socialmediatoday.com
August 11, 2026 at 12:41 PM
Now what do we do? 😂 #snhusmm
I love event driven posts like these from publishers and the like. Activities are naturally shared among friends and followers, and can lead to exposure to other posts, events, products, etc.
#snhusmm #ConsumerMotivation #ConsumerEngagement
#snhusmm #ConsumerMotivation #ConsumerEngagement
Mark your calendars! On August 16, Robert Bringhurst takes the stage at the Cumberland Festival to present a new book and offer a special preview of his forthcoming Collected Poems. A must-see event for poetry lovers!
August 11, 2026 at 12:59 AM
I love event driven posts like these from publishers and the like. Activities are naturally shared among friends and followers, and can lead to exposure to other posts, events, products, etc.
#snhusmm #ConsumerMotivation #ConsumerEngagement
#snhusmm #ConsumerMotivation #ConsumerEngagement
This seems like a good example of platform design helping to change the way that people engage with it. Subtile encouragement towards increasing comments, and human driven content should lead to more time spent on the platform.
#snhusmm #ConsumerEngagement
#snhusmm #ConsumerEngagement
LinkedIn is looking to prompt more post replies - while also cracking down on AI-generated responses
LinkedIn updates feed display to drive more post replies and comments
The app is focusing on relevance and ranking engagement based on how pertinent an interaction is to each user, per a creator economy expert.
www.socialmediatoday.com
August 11, 2026 at 12:49 AM
This seems like a good example of platform design helping to change the way that people engage with it. Subtile encouragement towards increasing comments, and human driven content should lead to more time spent on the platform.
#snhusmm #ConsumerEngagement
#snhusmm #ConsumerEngagement