i thought the president would do something that would distract people from the virality of Bus Thread but somehow he managed to do the exact opposite
January 21, 2026 at 5:18 AM
i thought the president would do something that would distract people from the virality of Bus Thread but somehow he managed to do the exact opposite
I wrote about the beauty (and virality) of Iranian brickwork
When architecture is viewed as cultural and human enrichment rather than a playground for the rich, the results speak for themselves. The brickwork of Iran gained such traction because it reminded us that better, more beautiful buildings are being built elsewhere.
Iranian Brickwork Shows Us Better Architecture Is Possible
Why the beauty and inventiveness of contemporary masonry in Iran has captured Western audiences.
www.thenation.com
July 23, 2025 at 2:29 PM
I wrote about the beauty (and virality) of Iranian brickwork
Unfortunately, in US journalism it is considered neutral to spread a lie, but it is considered "biased" to call out a lie. So, there is a structural asymmetry that rewards colorful lies with virality.
November 30, 2025 at 1:16 AM
Unfortunately, in US journalism it is considered neutral to spread a lie, but it is considered "biased" to call out a lie. So, there is a structural asymmetry that rewards colorful lies with virality.
My silly little tweet has reached multi-platform virality
This has had me giggling all afternoon. It was posted by @lisagillmore.bsky.social on X, but unfortunately she is not very active here, and I just have to share it.
"Planning Christmas dinner like"
"Planning Christmas dinner like"
December 21, 2024 at 10:33 AM
My silly little tweet has reached multi-platform virality
Passion is greater than virality
May 27, 2025 at 2:53 PM
Passion is greater than virality
just a randomly prediction, i think people are sleeping on the virality and durability of the "tim sheehy breaks the marine protester's arm" story in the coming days and weeks
March 5, 2026 at 5:43 AM
just a randomly prediction, i think people are sleeping on the virality and durability of the "tim sheehy breaks the marine protester's arm" story in the coming days and weeks
In 2025 America the only way the truth wins is if it gets more ratings, and more virality, than the lie
January 24, 2026 at 8:32 PM
In 2025 America the only way the truth wins is if it gets more ratings, and more virality, than the lie
Happy Anniversary to one of my few moments of virality.
January 6, 2025 at 4:35 PM
Happy Anniversary to one of my few moments of virality.
next you'll tell me that modernizing stagnant dem messaging via hyperbolic virality can actually shift electoral positions on key subjects!
August 18, 2026 at 3:54 PM
next you'll tell me that modernizing stagnant dem messaging via hyperbolic virality can actually shift electoral positions on key subjects!
Seems a little staged, for Virality.
August 9, 2026 at 10:28 PM
Seems a little staged, for Virality.
Regularly seeing 10k+ like skeets on here and it's beautiful. Finally getting virality on here.
October 18, 2024 at 1:00 AM
Regularly seeing 10k+ like skeets on here and it's beautiful. Finally getting virality on here.
Maslow's Hierarchy of Posting
February 27, 2025 at 12:28 AM
Maslow's Hierarchy of Posting
depending on how much coin you want to drop on this a bot network for virality is cheap
September 22, 2026 at 9:10 AM
depending on how much coin you want to drop on this a bot network for virality is cheap
serious scholars who study the harms of emerging technology lack virality
November 3, 2025 at 7:34 PM
serious scholars who study the harms of emerging technology lack virality
It’s him reposting himself in the desperate desire for virality on x that gets me….
March 13, 2026 at 1:55 PM
It’s him reposting himself in the desperate desire for virality on x that gets me….
Oh Justin
You have underestimated your virality yet again
You have underestimated your virality yet again
November 4, 2025 at 3:07 PM
Oh Justin
You have underestimated your virality yet again
You have underestimated your virality yet again
this strikes me as social language carefully crafted to maximize virality via anger-shares tbh
Analysis: Weeks before he set foot on the stage, Bad Bunny’s halftime performance had already become a media event.
But if you were looking for political commentary, the closest that you got was when he said “God bless America” in English.
But if you were looking for political commentary, the closest that you got was when he said “God bless America” in English.
Analysis | Bad Bunny’s Super Bowl halftime show was expected to provoke. Did it?
The Bad Bunny Super Bowl show nodded to injustices in Puerto Rico but mostly evoked wholesome family values that meshed with the more sentimental commercials.
www.washingtonpost.com
February 9, 2026 at 5:24 PM
this strikes me as social language carefully crafted to maximize virality via anger-shares tbh
Everything I hate about social media and virality in one quote tweet
January 16, 2026 at 8:28 PM
Everything I hate about social media and virality in one quote tweet
Bari stormed the scene claiming to have grand insights into the modern virality of social media, but it turns out she's just shitty at everything, including agitprop
Six months into Bari Weiss’ overhaul of CBS News, new ratings data obtained by Status shows its flagship programs are shedding viewers at an alarming rate, collapsing to historic lows and accelerating the network’s decline.
Details in @status.news: www.status.news/p/cbs-news-r...
Details in @status.news: www.status.news/p/cbs-news-r...
Weiss’ Ratings Wipeout
Six months into Bari Weiss’ overhaul of CBS News, new ratings data obtained by Status shows its flagship programs are shedding viewers at an alarming rate, collapsing to historic lows and accelerating...
www.status.news
March 25, 2026 at 2:57 PM
Bari stormed the scene claiming to have grand insights into the modern virality of social media, but it turns out she's just shitty at everything, including agitprop
Absolutely this.
Furry isn't a competition. We should be true to ourselves and do what we love without expecting virality.
Furry isn't a competition. We should be true to ourselves and do what we love without expecting virality.
If you're here as a participant (cf. professional) and you aren't doing things because you love them, it will show. Suit because you love it, draw because you love it, take photos because you love it, stream, sing, make TikToks, whatever. People see that authenticity and gravitate toward it.
September 10, 2025 at 5:36 PM
Absolutely this.
Furry isn't a competition. We should be true to ourselves and do what we love without expecting virality.
Furry isn't a competition. We should be true to ourselves and do what we love without expecting virality.
September 10, 2026 at 1:06 PM
It’s weirdly reassuring that Black Twitter-style virality is still possible with the actual Twitter made deliberately as hostile to Black users as it’s ever been
That “Black jobs” seems to be the main thing from the debate to go actually viral on social media should give certain columnists some pause about their pulse on the campaign.
Black Americans demand to know what ‘Black jobs’ are after Trump debate comment
Black Americans are demanding to know what “Black jobs” are after former President Trump used the phrase in Thursday’s debate with President Biden in Atlanta. In response to the first 2…
www.wate.com
June 30, 2024 at 10:07 PM
It’s weirdly reassuring that Black Twitter-style virality is still possible with the actual Twitter made deliberately as hostile to Black users as it’s ever been
virality in movies: oh my god, we got 1000 views... wait, why is the president calling me? 😳
virality irl: you see a joke you made a month ago reposted on reddit but your usernames been cropped out and a watermarks been added to it
virality irl: you see a joke you made a month ago reposted on reddit but your usernames been cropped out and a watermarks been added to it
May 19, 2026 at 6:12 PM
virality in movies: oh my god, we got 1000 views... wait, why is the president calling me? 😳
virality irl: you see a joke you made a month ago reposted on reddit but your usernames been cropped out and a watermarks been added to it
virality irl: you see a joke you made a month ago reposted on reddit but your usernames been cropped out and a watermarks been added to it
crazy left wing people *are more interesting* than some random dumb racist, which in the era of social media and dunk-virality, is actively a pretty big problem
May 2, 2025 at 6:16 PM
crazy left wing people *are more interesting* than some random dumb racist, which in the era of social media and dunk-virality, is actively a pretty big problem
Just picturing Walter Cronkite signing off, "And that's the way we'll generate maximum virality pretending it is."
January 14, 2026 at 4:07 AM
Just picturing Walter Cronkite signing off, "And that's the way we'll generate maximum virality pretending it is."